Applewood Inn

What Applewood Inn does

Applewood Inn operates a luxury boutique hotel in Guerneville, California, within the Russian River Valley of Sonoma County. The property, now marketed as The Stavrand following a full renovation, comprises approximately 21 guest rooms and offers overnight accommodations, on-site dining, spa services, curated local experiences, and dedicated wedding and corporate event venues. The underlying technology stack consists of standard hotel property management and reservation infrastructure integrated with the Synxis booking platform, supporting real-time availability on the official website and phone-based reservations.

The company generates revenue across five primary streams: lodging accommodations, food and beverage, events and weddings, spa and wellness services, and local experiences. Pricing is quote-based rather than publicly listed, consistent with the property's premium positioning validated by a 2-key Michelin Guide rating, AAA Four Diamond designation, and Travel + Leisure 'It List' recognition among the top 100 new hotels in the world. Distribution is concentrated through direct booking on the property's website and phone reservations, with a 'Best Rate Guarantee' incentivizing direct demand, and a soft-brand affiliation with Hilton's portfolio providing incremental distribution reach under the 'Independent, Yet Hilton' positioning.

The legal entity is Hotel Applewood LLC, a privately held California limited liability company. Customer segments span affluent leisure travelers and couples (primary), wedding couples and guests, corporate groups for retreats and meetings, and wine and culinary tourists. With 11 employees, operations are intentionally lean and service-led, and brand identity is protected by a registered U.S. trademark for the STAVRAND name. No institutional investors, private equity backing, or acquisition activity is disclosed in the available data.

Name

Applewood Inn

Legal name

Hotel Applewood LLC

Website

https://applewoodinn.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Applewood Inn, operating as The Stavrand, is a privately held 11-employee luxury boutique hotel in Guerneville, California, offering approximately 21 renovated guest rooms, dining, spa, weddings, and curated wine country experiences to affluent leisure travelers and event clients.

Ownership category

akta.pro rank

Product category

Luxury Boutique Hotel

NAICS

Hotels (except Casino Hotels) and Motels (72111), Full-Service Restaurants (722511), Traveler Accommodation (7211)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000), Retail-Eating & Drinking Places (5810)

akta.pro primary industry

Luxury Eco-Resorts (THAGACAK)

akta.pro secondary industries

Hotel & Resort Restaurants (THAFACAH), Nature Lodges & Eco-Resorts (THAAAAAI)

Keywords

• Luxury boutique hotel
• Wine country lodging
• Wedding venue
• Corporate retreat venue
• Spa and dining services

Headquarters

HQ city

Guerneville

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Others

Revenue model

1. Lodging accommodations: Room rentals across guest rooms with varying amenities including fireplaces, minibar welcome gifts, and premium bedding. The property offers different room categories for individual travelers, couples, and families.
2. Food and Beverage: On-site dining services including breakfast, dinner, and evening apéritif offerings. Guests consistently praise the high-quality food served with care and pride.
3. Events and Weddings: Wedding ceremonies and reception services, group meetings and corporate retreat hosting. The property features dedicated wedding venues with gardens and scenic outdoor spaces.
4. Spa and Wellness Services: Spa treatments including massages. Guest testimonial references Minh providing what was described as the best massage ever experienced.
5. Local Experiences: Curated local experiences and activities for guests, including outdoor adventures in the redwood forest and Russian River Valley.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Applewood Inn operates as The Stavrand, a luxury boutique hotel in the Russian River Valley of Guerneville, California, offering overnight guest accommodations in renovated rooms with fireplaces and premium amenities, on-site food and beverage service, spa and massage treatments, wedding ceremony and reception venues, and facilities for corporate retreats and group meetings. The property also curates local experiences such as redwood forest exploration and river activities, and provides complimentary offerings including sit-down breakfast, evening apéritif, board games, and s'mores.

Product overview

The Stavrand Hotel is a luxury boutique resort offering overnight accommodations, event venues, and dining experiences. The property features guest rooms with amenities such as fireplaces and minibar welcome gifts, a pool and courtyard with fire pits, on-site food and drink service, and a variety of local experiences including redwood forest exploration. The hotel also provides wedding ceremony and reception venues, as well as meeting and event spaces for groups.

Differentiator

Problem solved

Functional benefit

Products and services

• Guest Rooms Luxury overnight accommodations featuring renovated rooms with wooden panel walls, fireplaces, leather chairs, stone fireplaces, premium mattresses, and minibar welcome gifts. Designed for individual travelers, couples, and families visiting wine country.
• Weddings Wedding ceremony and reception venue with outdoor spaces, floral arrangements, scenic garden areas, and on-site guest accommodations for wedding parties. Includes catering and event services for ceremonies, receptions, rehearsal dinners, and bridal parties.
• Meetings & Events Group meetings and events facilities for corporate retreats, team meetings, executive off-sites, and special occasions in a distraction-free resort setting.
• Food & Drink On-site dining service featuring high-class food served with care and pride, including sit-down breakfast, dinner service, and evening apéritif offerings for hotel guests.
• Experiences Curated local experiences and activities for guests, including redwood forest exploration, river activities, and complimentary offerings such as evening apéritif, board games, and s'mores.
• Special Offers Seasonal and promotional packages for guest stays, including exclusive specials promoted through the website and email newsletter.

Named customers4 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators3 records

Recent moves5 records

Expansion highlights3 records

Direct peers

• The Lodge at Sonoma Resort, Autograph Collection: Marriott Autograph Collection boutique resort in Sonoma offering upscale rooms, pool, restaurant, and event venues. Comparable Sonoma luxury tier with similar soft-brand affiliation structure (Marriott vs. Hilton).
• MacArthur Place Hotel & Spa: Boutique luxury resort in Sonoma offering upscale rooms, on-site dining, full-service spa, gardens, and wedding/event venues. Highly comparable in scale, target customer, and luxury positioning to The Stavrand.
• Hotel Healdsburg: Four Diamond luxury boutique hotel in Healdsburg, Sonoma County, with on-site restaurant, spa, event spaces, and wine country concierge services. Directly comparable in tier, market, and customer profile.
• Bardessono Hotel & Spa: AAA Five Diamond LEED-certified luxury boutique hotel in Yountville, Napa Valley, with farm-to-table dining, spa, and sustainable design ethos. Comparable eco-luxury positioning, wine country location, and Michelin-tier guest experience.
• Hotel Yountville: Boutique luxury hotel in Yountville, Napa Valley, featuring wine country-inspired design, on-site restaurant, spa, and event facilities. Comparable Napa/Sonoma luxury boutique positioning and experiential wine country offering.
• Kenwood Inn & Spa: Intimate luxury boutique hotel and spa in Sonoma Valley wine country with Mediterranean-inspired design, on-site dining, and curated guest experiences. Comparable as a small-scale, high-touch Sonoma luxury property.
• Farmhouse Inn: Luxury boutique inn in Forestville, Sonoma County, offering similarly intimate wine country accommodations, Michelin-recognized dining, and spa services. Directly comparable as a small luxury Sonoma property targeting affluent leisure travelers and couples.
• Carneros Resort and Spa: Luxury Napa-Sonoma wine country resort with cottage-style accommodations, multiple restaurants, spa, pool, and wedding venues. Comparable in luxury positioning, wine country location, and resort amenities mix despite being larger in scale.
• The Inn at the Tides: Boutique inn on the Sonoma Coast offering waterfront rooms, on-site dining, and intimate wedding/event capabilities. Comparable as a small, character-driven luxury boutique property in Sonoma County.

Broad incumbents

• Hilton Hotels & Resorts: Global hotel parent whose Tapestry Collection soft-brand appears to include The Stavrand ("Independent, Yet Hilton"). Relevant as the corporate affiliation partner providing distribution, loyalty, and brand standards rather than as a direct luxury competitor.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/TheStavrand
• Instagraminstagram.com/thestavrand
• LinkedInlinkedin.com/company/applewood-inn

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Applewood Inn