Foxs Yacht Sales

What Foxs Yacht Sales does

Fox's Yacht Sales is a UK yacht dealership established in 1927 and headquartered in Ipswich, Suffolk, operating as an authorized dealer for the full Beneteau sailboat and motorboat ranges and the full Wellcraft motorboat range. The company sells new boats directly to consumers through its Ipswich showroom and a nationwide UK delivery platform, while also running a brokerage service for used vessels from premium brands including Oyster, Broom, Nimbus, Hallberg-Rassy, Jeanneau, and others. Its core technology is a marine brokerage and yacht sales platform integrated with on-site boatyard, chandlery, and engineering services rather than a proprietary software stack; supporting tools are limited to the company website, MailChimp email marketing, and the third-party Seanapps boat monitoring system.

The business operates four revenue streams: new boat sales (dealer margin on Beneteau and Wellcraft units with full commissioning and handover), brokerage commissions on used boat transactions, professional marine engineering and maintenance services out of the Fox's Marina workshop in Ipswich, and chandlery retail of deck fittings, paints, engine care products, spare parts, and marine clothing. Pricing ranges from under £10,000 for smaller or older brokerage vessels to over £150,000 for premium used yachts and multi-million-pound new flagships such as the Beneteau Grand Trawler 63 at £2,471,048 inc VAT; most new boat pricing is published on application. Customers are predominantly individual and family recreational boat buyers across the UK, served through direct showroom sales, online listings, and an additional office at Woolverstone Marina.

In June 2026 Fox's Yacht Sales was acquired by Morgans Group, joining the existing Fox's Marina & Boatyard and Fox's Chandlery businesses under common ownership to deliver an integrated sales, mooring, maintenance, and equipment offering. Charles Vinten was appointed Sales Director to lead day-to-day operations following the transaction. The company is privately held, domiciled in England, and operates with a staff of approximately 8 employees across three Ipswich-area sites with revenue, growth metrics, and AI/technology investment all undisclosed in available source data.

Name

Foxs Yacht Sales

Legal name

Fox's Yacht Sales Ltd

Website

https://foxsyachts.co.uk

Company type

Private

Founded year

1927

Operating status

Operating

Headcount range

1–10 employees

Short description

Fox's Yacht Sales is a UK yacht dealership established in 1927, operating from Ipswich as an authorized Beneteau and Wellcraft dealer offering new and brokerage boats, marine engineering, chandlery, and financing to individual and family boat buyers across the UK.

Ownership category

akta.pro rank

Product category

Yacht and Boat Dealership

NAICS

Boat Dealers (441222), Boat Building (336612)

SIC

Ship & Boat Building & Repairing (3730)

akta.pro primary industry

Boat & Personal Watercraft (PWC) Retail (CRAMAIAA)

akta.pro secondary industry

Sailing & Rigging Retail (Sailboats, Sails, Hardware) (CRAMAIAG)

Keywords

• Yacht dealership
• Boat brokerage
• Marine chandlery
• Boat maintenance
• Beneteau dealer

Headquarters

HQ city

Ipswich

HQ country

United Kingdom

HQ region

Europe

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure

Revenue model

1. New Boat Sales: Revenue from selling new Beneteau and Wellcraft yachts as an authorized dealer, including full commissioning and handover services
2. Used/Brokerage Boat Sales: Commission-based brokerage services selling pre-owned quality boats from multiple brands including Oyster, Broom, Nimbus, Hallberg-Rassy, and others
3. Marine Engineering & Maintenance: Professional boat maintenance and repairs conducted in their fully equipped marine workshop in Ipswich
4. Chandlery Sales: Revenue from fully stocked chandlery offering deck fittings, paints, electrics, engine care products, spare parts, ropes, fenders, outboard motors, and boating clothing

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Fox's Yacht Sales is an authorized UK dealer for new Beneteau sailboats and motorboats and Wellcraft boats, selling them directly to consumers from its Ipswich showroom. The company also sells pre-owned and brokerage boats from multiple brands, provides marine engineering, maintenance and handover/training services, runs a chandlery store, and arranges boat finance, insurance, and Beneteau spare parts.

Product overview

Fox's Yacht Sales operates as a comprehensive yacht dealership and brokerage business offering new Beneteau and Wellcraft boats alongside quality used and brokerage vessels. The company provides a full range of marine services including marine engineering and maintenance at their private boatyard, a fully stocked chandlery store, boat finance, insurance, and authorized Beneteau spare parts. Operating from Ipswich, Suffolk since 1927, with locations at Fox's Marina and Woolverstone Marina, they offer boat brokerage, professional maintenance, chandlery supplies, and boat buying/selling support as a one-stop marine services provider.

Differentiator

Problem solved

Functional benefit

Products and services

• Beneteau Sailboats (new) Official authorized dealer for new Beneteau sailboats including Oceanis, Oceanis Yacht, First, First SE, and Figaro model lines, sold to individual consumers with full commissioning, handover, and sea trials.
• Beneteau Motorboats (new) Official authorized dealer for new Beneteau motorboats including Gran Turismo, Swift Trawler, Flyer, and Antares model ranges, sold with full commissioning and handover.
• Wellcraft Boats (new) Official authorized dealer for new Wellcraft boats across the 28, 38, 44, and Fisherman model ranges including Speedster, Explorer, T-Top, and Fisherman configurations.
• Used and Brokerage Boats Quality pre-owned and brokerage boats from brands including Oyster, Broom, Nimbus, Hallberg-Rassy, Jeanneau, Westerly, Dufour, Hanse, Contessa, Vancouver, Tradewind, and Saga, fully inspected and approved by the team.
• Marine Engineering and Maintenance Professional boat maintenance, repairs, rigging, sea trials, and commissioning delivered in a fully equipped marine workshop at the private boatyard in Ipswich.
• Fox's Chandlery Retail chandlery at Fox's Marina and online stocking deck fittings, paints, electrics, engine care products, spare parts, ropes, fenders, inflatable dinghies, outboard motors, and boating clothing and footwear.
• Boat Finance Boat financing options to help customers purchase boats, with available finance and insurance calculator tools on the website.
• Boat Insurance Boat insurance services arranged for customers to protect their watercraft investments.
• Beneteau Spare Parts Authorized Beneteau spare parts supplier providing genuine replacement parts and components through the manufacturer's official network.
• Handover and Training Comprehensive handover and training services for new boat owners to ensure proper operation and safe enjoyment of their vessels.
• Boat Brokerage Services Brokerage services for selling boats including access to a large database of potential buyers, professional photography, videography, and marketing capabilities.

Quantifiable outcome

• Brokerage sale completed in less than 3 months
• +1 more outcomes

Named customers3 records

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered core.

• Morgans GroupcoreStrategic or Co-development PartnerFox's Yacht Sales was officially acquired by Morgans Group, the parent company behind Fox's Marina & Boatyard and Fox's Chandlery. This acquisition provides customers with a seamless experience from boat purchase to maintenance, equipment, and ongoing support - everything under one group.
• BeneteaucoreChannel Partner/ Reseller/ DistributorOfficial authorized dealer for the full product range of new Beneteau yachts including Oceanis, Oceanis Yacht, First, First SE, Figaro sailboats, and Gran Turismo, Swift Trawler, Flyer, Antares motorboats.
• WellcraftcoreChannel Partner/ Reseller/ DistributorOfficial authorized dealer for the full product range of new Wellcraft boats including Wellcraft 28, Wellcraft 38, Wellcraft 44, and Fisherman models.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Market position

Strengths4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/foxs-yacht-sales

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Foxs Yacht Sales