What AquaCity Poprad does

AquaCity Poprad (legal entity: AQUAPARK Poprad s.r.o.) is an integrated thermal-water resort complex located in Poprad, Slovakia, at the foot of the High Tatras mountains. The core asset is a thermal water source drilled from 1,300 meters depth yielding water at 28°C–38°C with more than 20 minerals, distributed across 14 outdoor and indoor thermal and heated pools and over 350 water attractions. The resort layers a substantial wellness and hospitality infrastructure on top of this water resource, including the Fire & Water Wellness & Spa — described as the largest two-story wellness centre in Slovakia — plus three branded hotels (Hotel Seasons ****, Hotel Mountain View ****, Hotel Riverside ***), a 50-meter stainless-steel competition swimming pool, a cryotherapy centre operating at -120°C, a fitness centre, and multiple restaurants and bars.

The business operates as a direct-to-consumer leisure and hospitality venue targeting families (primary), seniors 55+, school groups, corporate clients, regional tourists from Slovakia, the Czech Republic, Poland, and Hungary, and sports enthusiasts. Revenue is generated through seven interlocking streams: day-pass aquapark admission, wellness and spa services, hotel accommodation, food and beverage, gift cards and vouchers, sports and swimming services, and group/event bookings. Pricing is transactional with seasonal variation and a clear online-versus-box-office differential; the Holiday Aqua Card subscription (€95, up to 45% off) and the AquaCity Club loyalty program (8%–25% discounts) represent moves toward recurring revenue mechanics. Distribution is hybrid, combining physical box-office sales, a WooCommerce-powered e-shop (shop.aquacity.sk), a dedicated hotel reservation system, and direct B2B sales for group bookings, supported by a five-language website and partnerships with regional attractions such as the Tree Top Walk Bachledova Valley. The company is privately held with no disclosed parent, no venture funding, and a reported core staff of 15.

Name

AquaCity Poprad

Legal name

AQUAPARK Poprad s.r.o.

Website

https://aquacity.sk

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

AquaCity Poprad is an integrated Slovak thermal-water resort in Poprad, near the High Tatras, operating 14 mineral-rich pools, the largest two-story wellness centre in Slovakia, three hotels, a 50m swimming pool, and cryotherapy, serving families, seniors, school and corporate groups, and regional tourists through a WooCommerce e-shop and on-site sales.

Ownership category

akta.pro rank

Product category

Leisure and Hospitality Resort

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Resort & Hotel Water Parks (On-Property Guest-Access Parks) (THAAABAC)

akta.pro secondary industries

Hot Springs, Lagoons & Water-Based Wellness (Thermal Pools, Floating Spas) (THAJAJAN), Thermal Springs, Hot Springs & Thalassotherapy Resorts (THAGAMAE), Indoor Water Parks (Resort-Integrated, Year-Round Facilities) (THAAABAB)

Keywords

• Thermal water park
• Wellness spa services
• Hotel accommodation
• Leisure resort facilities
• Swimming sports training

Headquarters

HQ city

Poprad

HQ country

Slovakia

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain, Technology or R&D

Revenue model

1. Aquapark Admission: Day passes and tickets to access the aquapark facilities including pools, thermal baths, water attractions, and toboggans. Pricing varies by age category (children, students, adults, seniors) and includes special rates for online advance purchase.
2. Wellness & Spa Services: Entry to Fire & Water Wellness & Spa center offering saunas, steam rooms, relaxation pools, ice cave, jacuzzis, and various massage services including Thai, Filipino, and classic massages.
3. Hotel Accommodation: Accommodation services at three hotels: Hotel Seasons****, Hotel Mountain View****, and Hotel Riverside***, offering spa, wellness, and culinary experiences along with corporate event hosting capabilities.
4. Food & Beverage: Restaurant services including Lighthouse Restaurant, Lobby Bar, Café Bar, and Pasta Bar offering daily menus, à la carte dining, and special event dining experiences.
5. Gift Cards & Vouchers: Gift cards with credit values ranging from €20 to €500 for aquapark and wellness services; gift vouchers for hotel stays and services ranging from €50 to €500, valid for 1 year from activation.
6. Swimming Center & Sports: 50-meter stainless steel pool for swimming training camps, sports conditioning, competitions, swimming lessons, cryotherapy center, and fitness center services.
7. Group Bookings & Events: Organized group visits for schools (from €10/child), seniors (from €10), corporate events, summer camps, and special event packages including Pasta Party events.
8. AquaCity Club Loyalty Program: Annual club membership offering 8% to 25% discounts on various services including 2€ discount on aquapark tickets, 8% on accommodation, 10% on dining and additional services.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

AquaCity Poprad operates an integrated thermal water-based leisure and wellness resort combining a 14-pool aquapark with over 350 water attractions, the largest two-story wellness center in Slovakia (Fire & Water Wellness & Spa), three branded hotels (Seasons ****, Mountain View ****, Riverside ***), a 50m swimming center, cryotherapy, fitness, and multiple restaurants. The offering is centered on natural mineral-rich thermal water sourced from 1300m underground and is sold primarily through on-site admission, hotel stays, wellness treatments, group packages, gift cards, and a multilingual WooCommerce e-shop.

Product overview

AquaCity Poprad is a multi-faceted Slovakian resort complex offering an integrated portfolio of thermal water-based leisure and wellness services. The core offering centers on the Aquapark (14 thermal pools, 350+ water attractions) and the Fire & Water Wellness & Spa (largest two-story wellness in Slovakia). These are bundled with accommodation in three branded hotels (Seasons ****, Mountain View ****, Riverside ***) and supported by sports facilities (50m swimming pool, cryotherapy, fitness, swimming lessons), diverse wellness treatments (Filipino/Thai massage, fish therapy, health clinic), and dining services. The resort operates a WooCommerce-powered e-shop for direct ticket sales, gift cards, and vouchers, alongside a loyalty program (AquaCity Club) providing 8-25% discounts. Targeted packages include school trips (€10+), senior trips (€10+), and combined packages with partner attractions like the Tree Top Walk at Bachledova Dolina.

Differentiator

Problem solved

Functional benefit

Brands

• Fire & Water Wellness & Spa: Two-floor wellness center offering various types of saunas, inhalation rooms, ceremonial sauna with shows, relaxation rooms, ice cave, relaxation pool, love cove, and hot tub.
• Hotel Seasons
• Hotel Mountain View
• Hotel Riverside
• AquaCity Club
• LightHouse Restaurant

Products and services

• Aquapark

Quantifiable outcome

• Water temperature maintained at 28°C – 38°C across all thermal pools
• +2 more outcomes

Segments6 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration11 records

Feature1 record

Partnerships

One partnership is on record.

• Tree Top Walk Bachledova Valley (Bachledka)coreStrategic or Co-development PartnerCombined attraction package partnership offering tourists discounted combined entry to AquaCity Poprad aquapark and the Tree Top Walk Bachledova Valley attraction. The partnership allows visitors to experience both the aquapark and the treetop walkway on the ridge of Spišska Magura mountain near the Pieniny and Tatra National Parks. Special pricing available for school groups with free guided tours.

Scale indicators7 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Erding Therme: World's largest thermal bath complex, located near Munich, with extensive thermal pools, saunas, slides, and on-site hotel. Comparable in product architecture (thermal pools + sauna + water park + lodging) but materially larger scale and stronger international brand.

Direct peers

• Aquapalace Praha: One of Central Europe's largest water parks in Čestlice, near Prague, combining indoor water attractions with a wellness/spa center and adjacent hotel. Closely comparable business model — thermal/indoor pools, wellness, and lodging bundled into a single destination.
• Aquaworld Resort Budapest: Hungarian water-park and hotel complex featuring indoor thermal pools, slides, and wellness. Highly comparable integrated resort model in the same Central European tourism catchment, targeting both domestic families and inbound tourists.
• Therme Bucharest: Large thermal wellness and water-park complex near Bucharest, Romania. Directly comparable to AquaCity as an integrated thermal pool, sauna, and wellness destination built around a natural geothermal resource and serving both leisure and wellness tourists.
• Széchenyi Thermal Bath: Iconic Budapest thermal bath complex with multiple outdoor and indoor thermal pools, saunas, and wellness services. Comparable thermal-pool product targeting both domestic users and international wellness tourists, though operated as a historic municipal venue rather than a private resort.
• Gellért Baths: Historic Budapest thermal bath with indoor and outdoor thermal pools, wave pool, and wellness services embedded in a four-star hotel. Comparable thermal-pool product and integrated hotel/wellness experience, though smaller scale and heritage positioning.

Regional players

• Aqualand Moravia: Czech water park with indoor and outdoor thermal pools, slides, and wellness facilities. Similar product set targeting Central European families, operating in a neighboring country and competing for the same regional tourist pool.
• Igal Aquapark: Hungarian indoor and outdoor water park complex with thermal pools and wellness amenities. Comparable mid-sized thermal aquapark product targeting regional domestic tourists.
• Hévíz Thermal Lake: Hungarian thermal lake and spa complex offering outdoor thermal swimming and wellness treatments. Comparable thermal-wellness proposition in the same regional catchment, but lake-based rather than pool/aquapark based.
• Zalakaros Spa: Hungarian thermal spa town with multiple thermal pools, wellness hotels, and family-friendly aquapark facilities. Comparable thermal-wellness destination model in the wider Central European tourism region.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/user/AquaCityPopradSK
• Facebookfacebook.com/aquapark.aquacity
• Instagraminstagram.com/aquacitypoprad
• TikToktiktok.com/@aquacitypoprad
• LinkedInlinkedin.com/company/aquacity-poprad

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about AquaCity Poprad