Action Innocence
Action Innocence is a Geneva-based nonprofit foundation, established in 1999, that delivers free digital-safety prevention programs and advisory services to children, parents, and professionals across French-speaking Switzerland through schools, public campaigns, and academic partnerships.
- Company typePrivate
- Founded1999
- HeadquartersGeneva, Switzerland
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Action Innocence does
Action Innocence is a private nonprofit foundation established in Geneva, Switzerland in 1999 by Valérie Wertheimer, recognized by decree of the Geneva State Council as a public-interest organization. The foundation operates child protection and digital wellness prevention programs across French-speaking Switzerland (Romandie), targeting children, adolescents, parents, and education/health/social professionals with free interventions addressing online risks including exposure to inappropriate content, cyberbullying, grooming, sexting, and screen-time management. Core offerings include the 'Grandir avec les écrans' school-based prevention program, the 'Citécrans' parent advice space opened in 2025 with Université de Genève, the 'Écrans, parlons-en!' large-scale public campaign with Ville de Genève featuring a mobile pavilion and traveling exhibition, video capsule series on harassment developed with CIAO, and the DIS NO perpetrator-prevention helpline partnership. The foundation also supports professional training via a CAS program on harassment prevention with HETSL/HEP Vaud and conducts academic research on screen effects, including the SWIPE study with UNIGE. Historically, the foundation developed the AntiPedoFiles tracking software provided to police forces until 2018, contributing to thousands of arrests, but has since pivoted fully toward educational and advisory prevention. The organization operates from a single Geneva headquarters with 13 employees and is funded through partnerships with cantons, cities, academic institutions, NGOs, and private patrons.
Action Innocence firmographics
Firmographics- Name
- Action Innocence
- Legal name
- Action Innocence
- Website
- https://actioninnocence.org
- Company type
- Private
- Founded year
- 1999
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Action Innocence is a Geneva-based nonprofit foundation, established in 1999, that delivers free digital-safety prevention programs and advisory services to children, parents, and professionals across French-speaking Switzerland through schools, public campaigns, and academic partnerships.
- Ownership category
- akta.pro rank
Action Innocence industry classification
Industry- Product category
- Child Protection and Digital Safety Prevention Services
- NAICS
- Child and Youth Services (62411), Child and Youth Services (624110), Educational Services (611), Human Rights Organizations (813311)
- akta.pro primary industry
- Child Protection & Child Rights (BPAGABAG)
- akta.pro secondary industries
- Youth Justice, At-Risk Youth & Violence Prevention Nonprofits (BPAGADAM), Protection Services (GBV, Child Protection, Legal Aid) (BPADADAH)
Keywords
Where Action Innocence is headquartered
LocationHeadquarters
- HQ city
- Geneva
- HQ country
- Switzerland
- HQ region
- Europe
Offices1 record
Markets served
Action Innocence business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Revenue model
- Foundation/Nonprofit Operations: Action Innocence operates as a private foundation recognized as a public-interest organization. The foundation appears to be funded through partnerships with public institutions (cities, cantons) and private support.
Go-to-market motion2 records
Distribution channels4 records
Marketing channels5 records
Action Innocence product offering
Product offeringCore offering
Action Innocence is a Swiss nonprofit foundation that develops and delivers free digital safety prevention programs for children, adolescents, parents, and professionals in French-speaking Switzerland. Its core offerings include the "Grandir avec les \u00e9crans" school-based prevention modules, the Cit\u00e9crans parent advisory service, multimedia awareness campaigns (video capsules, exhibitions, mobile pavilions), and joint perpetrator prevention support with DIS NO.
Product overview
Action Innocence is a private foundation offering a portfolio of child protection and digital wellness services rather than a unified software product. Its core offerings include the Grandir avec les écrans prevention program delivering educational modules to children about online risks, the CitÉcrans parent advice service providing free consultations on screen management, and partnership-based support services through DIS NO. The foundation also produces extensive multimedia prevention content including video capsules on harassment topics and immersive campaigns like Histoires gravées and Écrans, parlons-en! featuring traveling exhibitions and mobile pavilions. Professional training is offered through a CAS program on harassment prevention developed with HETSL. Historical technology offerings include the AntiPedoFiles tracking software (discontinued 2018).
Differentiator
Problem solved
Functional benefit
Brands
- AntiPedoFiles: Programme that developed tracking software freely available to police forces until 2018 to combat child pornography.
- Grandir avec les écrans
- CitÉcrans
- Écrans, parlons-en !
- DIS NO
Products and services
- Grandir avec les \u00e9crans (Growing up with screens) Core prevention program developing modules for children to raise awareness of risks associated with Internet use, including exposure to shocking/illegal images, sharing personal information, harmful encounters, sexting, and cyberbullying. Designed for educators, parents, and children.
- Cit\u00e9crans Free advice space for parents of children aged 0-12, offering individual consultations on screen-related concerns including smartphone age-appropriateness, acceptable screen time, and impact on child development. Located in Plainpalais, Geneva.
- DIS NO Partnership Partnership service with DIS NO Association providing confidential, non-judgmental helpline (0800 600 400), email support, and online chat for individuals concerned about sexual thoughts or behaviors involving children, with the aim of preventing sexual abuse.
- Harassment Prevention Video Capsules Series of video capsules addressing multiple forms of harassment (street harassment, sexual harassment at work, psychological harassment at work, bullying-intimidation between students) targeting 14-18 year olds, developed in partnership with CIAO.
- Histoires grav\u00e9es (Engraved Stories) Anti-cyberbullying campaign featuring school desks engraved by street artists with anti-harassment messages, accompanied by a VR application that brings drawings to life through animated videos, targeting 12-16 year olds.
- \u00c9crans, parlons-en! (Let's talk screens!) Large-scale prevention campaign addressing screen use in daily life, featuring traveling exhibition, mobile pavilion, family animation weekends, and public awareness materials developed with Ville de Gen\u00e8ve.
- CAS Pr\u00e9vention des ph\u00e9nom\u00e8nes de harc\u00e8lement-intimidation Certificate of Advanced Studies program on harassment and intimidation prevention in school, paraprofessional, and institutional settings, developed by HETSL in collaboration with HEP Vaud with Action Innocence support.
Quantifiable outcome
- 3000+ attendees at major public campaign events
- +2 more outcomes
Companies that use Action Innocence
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles4 records
Action Innocence technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Action Innocence partnerships and signals
Strategic signalPartnerships
16 partnerships are on record, tiered core, flagship, major and minor.
- CIAOcorePartnership initiated in 2017 for joint actions targeting adolescents and young adults. Action Innocence provides 'répondance' (expert responses) for digital practice questions on CIAO.ch platform. Since 2019, partners produce video capsules for the CIAO website and Action Innocence school interventions.
- Université de GenèvecoreAcademic partnership for research and the CitÉcrans consultation center. University researchers collaborate on studies including screen exposure effects on young children (6-36 months) and university provides venue for parent advisory services in Plainpalais.
- DIS NOcoreCollaboration since 2019 focused on perpetrator prevention. DIS NO provides confidential helpline (0800 600 400) for individuals concerned about sexual thoughts involving minors. Joint 2025 campaign addresses consumption of child sexual abuse material.
- Ville de GenèveflagshipMajor campaign partner for the Écrans, parlons-en initiative including itinerant pavilion, traveling exhibition, and family weekend events. City department of social cohesion and solidarity (DCSS) co-funds and co-organizes prevention activities.
- Département de l'instruction publique, de la formation et de la jeunesse (DIP)coreCantonal education department partner for school-based prevention programs. Supports the itinerant pavilion campaign targeting 5P and 6P students, and the cantonal anti-cyberbullying program.
- Ville de LausannemajorPartnership for youth screen awareness campaign with slogans created by approximately 40 young people. City co-develops and distributes public advertising and prevention materials.
- Canton de VaudcoreCantonal partner for prevention initiatives, including participation in the UPSPS (Unité de promotion de la santé et de prévention en milieu scolaire) for harassment-intimidation campaign development.
- Canton de NeuchâtelminorRegional government partner for prevention activities in the canton.
- ECAL (Ecole cantonale d'art de Lausanne)minorArt school collaborated on anti-bullying campaign designing symbolic benches for schoolyards, involving students in creation process.
- HETS-GENEVE (Haute école de travail social de Genève)coreResearch partnership including study on Action Innocence's prevention practices (2016-2018) conducted by Sylvie Mezzena's team, analyzing intervention methodologies.
- HETSL (Haute école de travail social de Lausanne)minorCollaborated on CAS (Certificate of Advanced Studies) program on harassment-intimidation prevention, developed with HEP Vaud and Action Innocence support since 2020.
- Promotion santé ValaisminorHealth promotion organization in Valais for practice exchange and regional prevention coordination.
- REPERminorFribourg-based prevention organization using Action Innocence video capsules in schools, with joint pedagogical sequences developed for teachers.
- ThéâtrochampminorTheatre company partnered for 'Interconnecté·e·s' production by 12 young actors addressing screen and internet use, performed in 2024.
- PROFAminorRomandie health and prevention services provider partnering on prevention activities.
- Fondation CarfagniminorPartnership for puppet show productions delivering early childhood prevention messages.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Action Innocence competitors and assessment
Company assessmentBroad incumbents
- National Center for Missing & Exploited Children (NCMEC): U.S. nonprofit operating a CyberTipline and child exploitation prevention programs. Comparable in combining law enforcement cooperation, prevention education, and public campaigns targeting online child sexual exploitation.
- ECPAT International: Global network dedicated to ending the sexual exploitation of children. Highly comparable mission to Action Innocence (child protection from exploitation, online and offline), with a broader international footprint and policy advocacy role.
- Common Sense Media: U.S. nonprofit providing digital literacy, screen time, and online safety education for children and families. Comparable educational prevention portfolio (especially Grandir avec les écrans) targeted at children, parents, and educators.
Direct peers
- Internet Watch Foundation (IWF): UK-based hotline and reporting body for child sexual abuse material, also providing prevention resources. Directly comparable to Action Innocence's AntiPedoFiles heritage and broader digital child protection mandate.
- Stop It Now!: Helpline and prevention service for individuals concerned about their own or others' sexual thoughts/behaviors toward children. Closely parallels Action Innocence's DIS NO partnership on perpetrator prevention.
- Thorn: U.S. nonprofit building technology to combat child sexual exploitation, including tools for identifying victims and perpetrator deterrence. Comparable technology-and-prevention twin mandate and law enforcement collaboration.
- Internet Matters: UK-based nonprofit providing online safety guidance, school resources, and parent advisory content. Closely comparable in school-based interventions, parent support, and digital safety education.
- Family Online Safety Institute (FOSI): International nonprofit promoting safe and responsible online use through research, policy, and education. Comparable focus on digital safety education, parent guidance, and school-based prevention.
- Canadian Centre for Child Protection (C3P): Canadian nonprofit operating Cybertip.ca and prevention programs including Commit to Kids. Comparable combination of reporting/intake technology, child exploitation prevention, and educator training.
Regional players
- Association CIAO: Romandie-based youth information and listening platform partnering with Action Innocence on video capsules and harassment campaigns. Comparable Swiss-francophone audience and youth-focused prevention content.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Action Innocence social profiles
Digital presenceAction Innocence financial estimates
Financial estimateRevenue estimate
Valuation estimate
Action Innocence leadership team
Management profileNumber of profiles
Profiles2 records
Action Innocence funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Action Innocence M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Action Innocence
What does Action Innocence do?
Action Innocence is a Swiss nonprofit foundation that develops and delivers free digital safety prevention programs for children, adolescents, parents, and professionals in French-speaking Switzerland. Its core offerings include the "Grandir avec les \u00e9crans" school-based prevention modules, the Cit\u00e9crans parent advisory service, multimedia awareness campaigns (video capsules, exhibitions, mobile pavilions), and joint perpetrator prevention support with DIS NO.
Is Action Innocence a public or private company?
Action Innocence is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Action Innocence founded?
Action Innocence was founded in 1999. It employs 11 to 50 people.
Where is Action Innocence based?
Action Innocence is headquartered in Geneva, Switzerland, in the Europe region.
How does Action Innocence make money?
One revenue line is on record: foundation/Nonprofit Operations.
Who are Action Innocence's main competitors?
Broad incumbents on record are National Center for Missing & Exploited Children (NCMEC), ECPAT International and Common Sense Media. Direct peers are Internet Watch Foundation (IWF), Stop It Now!, Thorn, Internet Matters, Family Online Safety Institute (FOSI) and Canadian Centre for Child Protection (C3P). Association CIAO is listed as a regional player.
Does Action Innocence have an API?
No public API is recorded for Action Innocence.
What industry is Action Innocence in?
Action Innocence's product category is Child Protection and Digital Safety Prevention Services. Its primary akta.pro industry code is BPAGABAG, Child Protection & Child Rights, with a secondary code of BPAGADAM, Youth Justice, At-Risk Youth & Violence Prevention Nonprofits. Its NAICS code is 62411.