What Stop It Now! does

Stop It Now! is a 501(c)(3) nonprofit organization founded in 1992 and headquartered at 351 Pleasant St., Suite B-319 in Northampton, Massachusetts. It is an affiliate of Klingberg Family Centers of New Britain, Connecticut, under the leadership of Director Jenny Coleman, LMHC, with a small staff team. The organization's mission is to prevent child sexual abuse by equipping adults to recognize warning signs and intervene before harm occurs, taking a public-health approach spanning bystander education, professional training, survivor support, and confidential support for at-risk adults.

Its core service offerings center on the Helpline (1.888.PREVENT), an Online Help Center keyed by concern, the Circles of Safety training curriculum, the WhatsOK youth helpline (ages 14-21), and free educational webinars and tip sheets. Stop It Now! has conducted over 25,000 confidential Helpline conversations since 1995 and reaches more than 1 million people with its website every year. The training product line includes a 4-day live virtual Awareness to Action course ($285), a 3-day Training of Trainers course ($265), customized organizational workshops ($350/hour plus $150 administrative fee), a webinar series with a voluntary $10 fee, and self-paced ABSORB courses, while the core Helpline, Online Help Center, and advice column remain free of charge. No public-facing technology platform, API, or developer integrations are offered; the technology surface is conventional web delivery of training, resources, and case management, supported by long-form institutional knowledge developed across 30+ years.

The organization operates as a donation- and grant-funded nonprofit. Revenue comes from individual donations (one-time, recurring, and tribute gifts), federal and government grants including a recently announced $879,000 federal earmark in June 2026 and participation in the Combined Federal Campaign (#12223), modest earned revenue from professional training fees, and partner support such as the World Childhood Foundation's funding of WhatsOK. Its gtm motion is community-led and event-driven: Stop It Now! reaches customers through community education, partnerships with youth-serving organizations, schools, foster care programs, faith-based institutions, and free webinars and self-paced online courses, with the national Helpline serving as a direct confidential engagement channel.

Name

Stop It Now!

Legal name

Stop It Now!, Inc.

Website

https://stopitnow.org

Company type

Private

Founded year

1992

Operating status

Operating

Headcount range

1–10 employees

Short description

Stop It Now! is a 501(c)(3) nonprofit founded in 1992 that operates a national confidential Helpline, the Circles of Safety training curriculum, and the WhatsOK youth resource to prevent child sexual abuse by educating adults and serving affected families across all 50 US states.

Ownership category

akta.pro rank

Product category

Child Abuse Prevention Services

NAICS

Child and Youth Services (62411), Other Individual and Family Services (624190), Educational Support Services (611710)

SIC

Services-Social Services (8300)

akta.pro primary industry

Child Protection & Child Rights (BPAGABAG)

akta.pro secondary industries

Domestic Violence & Abuse Support Services (BPAGAEAD), Child Rights & Protection (BPADAGAG)

Keywords

• Child sexual abuse prevention
• Prevention helpline services
• Safeguarding training programs
• Nonprofit prevention education
• Circles of Safety training

Headquarters

HQ city

Northampton

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Individual Donations: Stop It Now! relies heavily on donations from individuals to sustain nationwide services. The organization is a registered 501(c)(3) nonprofit with EIN 04-3150129. Donation options include one-time gifts, monthly recurring donations, and tribute gifts.
2. Federal and Government Funding: The organization receives federal funding including a recent $879,000 federal earmark announced in June for strengthening child sexual abuse prevention in Massachusetts. Also participates in the Combined Federal Campaign (CFC) for federal workplace giving.
3. Training Fees: Some training programs charge nominal fees including live virtual training courses ($285), Training of Trainers ($265), workshops ($350/hour), and online courses at discounted rates. Webinars have a voluntary $10 fee but no one is turned away for inability to pay.

Pricing tiers

Go-to-market motion2 records

Distribution channels6 records

Marketing channels7 records

Core offering

Stop It Now! provides a confidential national prevention Helpline, an interactive Online Help Center, and the Circles of Safety training program to help adults prevent child sexual abuse. Services are delivered to individuals (parents, survivors, at-risk adults, youth) via phone, email, chat, and online resources, and to youth-serving organizations via live virtual, self-paced, and tailored training programs. All core support services are free of charge, with paid training offerings for professionals and institutions.

Product overview

Stop It Now! is a nonprofit organization offering a comprehensive suite of child sexual abuse prevention services. The core offerings center on a confidential national Helpline (1.888.PREVENT) providing phone, email, and chat support, complemented by an interactive Online Help Center and Advice Column. The Prevention Tools portfolio includes Tip Sheets and Guidebooks available as free downloads. The flagship Circles of Safety Training program provides live virtual trainings, self-paced online courses (via ABSORB platform), and tailored organizational trainings. A dedicated youth resource, WhatsOK, serves young adults ages 14-21 via a separate helpline and website. The organization also offers free webinars and maintains a searchable Library of Resources featuring trusted partner organizations. All services are free of charge, funded through donations and grants.

Differentiator

Problem solved

Functional benefit

Brands

• WhatsOK: A website (whatsok.org) and helpline offering free, confidential support and resources to youth and young adults (ages 14-21) with concerns about their own or a friend's sexual thoughts, feelings, and behaviors.
• Circles of Safety

Products and services

• National Prevention Helpline (1.888.PREVENT) A free, confidential national prevention Helpline providing phone, email, and online chat support to adults with questions or concerns about child sexual abuse, including bystanders, parents, survivors, and at-risk adults. Staffed by trained counselors Monday-Friday with no caller ID used to protect anonymity.
• Online Help Center An interactive online resource center that lets users search by concern to receive customized information, guidance, and resources tailored to their specific situation regarding child sexual abuse prevention.
• WhatsOK Youth Helpline and Platform A dedicated youth helpline and website (whatsok.org) offering free, confidential support and resources to youth and young adults ages 14-21 with concerns about their own or a friend's sexual thoughts, feelings, and behaviors. Accessible via text, phone, chat, and email.
• Circles of Safety Training Program Stop It Now!'s signature child sexual abuse prevention training series teaching adults how to prevent abuse in youth-serving environments. Delivered as live virtual training, self-paced online videos, and tailored organizational programs. Includes the Awareness to Action foundational course, Training of Trainers, and Creating a Culture of Prevention.
• Live Virtual Trainings (Awareness to Action, Training of Trainers) Live, instructor-led virtual training courses for professional caregivers and youth-serving organizations, including the Awareness to Action 4-day course ($285), Training of Trainers 3-day program ($265), and Creating a Culture of Prevention. CE credits available, with classes hosted via Zoom.
• Online Training Platform (ABSORB) - Self-Paced Courses A self-paced, on-demand video learning platform offering courses on prevention essentials, healthy sexuality, children's sexual behaviors, and adults' behaviors, with certificates upon completion. Includes Introduction, Course 1: Prevention Essentials, Course 2: Healthy Sexuality, Course 3: Children's Behaviors, and Course 4: Adults' Behaviors.
• Tailored Organizational Training Programs Customized training programs adapted to the specific needs of organizations and communities, including Speaking Up to Keep Children Safe (3 hours), Recognizing and Responding to Adults' Behaviors (2.5 hours), Recognizing and Responding to Children's Sexual Behaviors (3 hours), and Circles of Safety for Higher Education. Priced at $350/hour plus a $150 administrative fee.
• Dear Stop It Now! Helpline Webinar Series A prevention webinar series bringing Helpline expertise to remote audiences, featuring actual Helpline calls and letters exploring themes around children's sexual health, adult behaviors, and safety planning. Recordings available for a voluntary $10 fee, with no one turned away for inability to pay.
• Prevention Tools (Tip Sheets and Guidebooks) A library of free downloadable educational materials covering topics such as warning signs, safety planning, internet safety, and youth-serving institutions, including guidebooks such as 'Prevent Child Sexual Abuse' and 'Do Children Sexually Abuse Other Children?'.

Named customers7 records

Segments7 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Three partnerships are on record, tiered core and strategic.

• Klingberg Family CenterscoreStrategic or Co-development Partner · 1 January 2015Stop It Now! became an affiliate of Klingberg Family Centers in 2015. Klingberg is a private, nonprofit, multi-service agency based in New Britain, CT, founded in 1903, with a mission of building healing relationships that empower children and families. This affiliation provides organizational infrastructure and strategic development support.
• Lucy Faithfull Foundation / Stop It Now! UK and IrelandstrategicStrategic or Co-development PartnerLucy Faithfull Foundation is the provider of Stop It Now! UK and Ireland, a sister organization. New figures from their Project Intercept research show the potential for prevention through partnerships between specialist NGOs and tech companies.
• Prevention GlobalstrategicStrategic or Co-development PartnerPrevention Global launched UNDERSTANDING HARM, a multi-year research initiative designed to strengthen quality of data on child sexual abuse perpetration and risk factors globally. Stop It Now! expressed gratitude for this initiative.

Scale indicators9 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Childhelp: Operates a national child abuse hotline and prevention education programs. Comparable as a US nonprofit offering a national helpline and child protection resources, with broader scope across all child abuse types.
• RAINN (Rape, Abuse & Incest National Network): Operates the National Sexual Assault Hotline and provides public education on sexual violence. Closely comparable in operating a national helpline for sexual violence-related concerns, though focused on response and survivor support rather than upstream prevention.
• Lucy Faithfull Foundation: UK charity operating Stop It Now! UK and Ireland and running the Stop It Now! helpline internationally. Sister organization with near-identical mission, helpline operations, and prevention methodology.
• Darkness to Light: US nonprofit focused on child sexual abuse prevention education and adult training programs. Directly comparable to Stop It Now!'s Circles of Safety training portfolio and shares a prevention-first, adult-targeted mission.
• Prevent Child Abuse America: National nonprofit advocating for child abuse prevention through public awareness, training, and policy. Comparable in the upstream prevention mission and national-scale educational programming, though with broader scope beyond sexual abuse.
• National Children's Alliance: National network of Child Advocacy Centers coordinating multidisciplinary response to child abuse. Comparable in the child protection space and shares the federal advocacy and training mission, though focused on post-disclosure response.

Broad incumbents

• ATSA (Association for the Treatment of Sexual Abusers): Professional association for those working with individuals who have sexually abused. Comparable professional ecosystem in the sexual abuse prevention field, with overlapping training and research community.
• Child Mind Institute: National nonprofit providing children's mental health education, resources, and clinical care. Comparable as an adjacent child welfare organization producing educational content and training for parents and professionals, though focused on mental health rather than abuse prevention.
• National Center for Missing & Exploited Children (NCMEC): Operates the CyberTipline, a national reporting hotline for child sexual exploitation. Comparable as a large US nonprofit operating a high-traffic child-protection hotline, but with a broader mandate covering missing and exploited children.

Emerging players

• Crisis Text Line: Operates a 24/7 text-based crisis intervention service. Comparable in operating a confidential, multi-channel crisis support service and in building self-service digital resource hubs, though serving a broader mental health crisis population.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xtwitter.com/stopitnow
• YouTubeyoutube.com/user/wecanstopitnow
• Facebookfacebook.com/StopItNow
• LinkedInlinkedin.com/company/stopitnow

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Stop It Now!