Alice Dental Associates

Name

Alice Dental Associates

Legal name

Alice Dental Associates

Website

https://ada66teeth.com

Company type

Private

Founded year

1996

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

General Dentistry

NAICS

Offices of Dentists (621210)

akta.pro primary industry

Comprehensive Family Dentistry (Multi-Disciplinary In-Office General Care) (HLABAAAE)

akta.pro secondary industries

Emergency/Urgent General Dentistry (Walk-In/After-Hours General Care) (HLABAAAJ), Membership/Subscription & Direct-Pay General Dentistry Practices (HLABAAAI)

Keywords

• Family dentistry
• Preventive dental care
• Cosmetic dentistry
• Restorative dentistry
• Emergency dental services

Headquarters

HQ city

Alice

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure, Supply Chain

Revenue model

1. Dental Services Revenue: Fee-for-service dental care including preventive, cosmetic, and restorative services. Revenue generated from patient visits for examinations, cleanings, procedures, and treatments.
2. Dental Insurance Processing: Accepts and files most major dental insurance plans including Medicaid and Texas CHIP. In-network with MetLife, Cigna, and Assurant/Sun Life. Acts as accepting provider for insurance reimbursement.
3. In-House Membership Plans: Annual membership plans starting at $275 per year providing routine exams, cleanings, X-rays, and exclusive member discounts on additional treatments.
4. Third-Party Financing: Offers financing through Sunbit and CareCredit for patients needing payment plan options. Generates revenue through patient treatment acceptance enabled by financing.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Alice Dental Associates is a family-owned dental practice in Alice, Texas, founded in 1996 by Dr. Roel Garza. The practice delivers comprehensive dental services — including preventive care (exams, cleanings, X-rays), cosmetic dentistry, restorative dentistry with same-day CEREC crowns, and emergency dental care — to multi-generational families across South Texas. The practice also offers an in-house dental membership plan for patients without dental insurance.

Product overview

Alice Dental Associates is a multi-location family dental practice offering comprehensive dental services. The practice operates as a unified dental care platform providing general dentistry, cosmetic dentistry, and restorative services. Core offerings include preventive care (checkups, cleanings, sealants, digital X-rays), cosmetic treatments (teeth whitening with Zoom!/Opalescence, veneers including Lumineers), restorative procedures (dental implants, CEREC same-day crowns, bridges, dentures), orthodontic options (Invisalign, Clear Correct), surgical services (extractions, wisdom teeth removal, root canals), and specialized care (pediatric dentistry, sedation dentistry, emergency dentistry, mouth guards). The practice distinguishes itself with advanced technology including Panoramic Cephalometric X-Ray imaging and CEREC CAD/CAM for same-day restorations. Services are delivered at a modern state-of-the-art facility with family-friendly amenities including Netflix in treatment rooms.

Differentiator

Problem solved

Functional benefit

Products and services

• Family Dentistry Comprehensive family dental care delivered to multi-generational households — parents, children, and seniors — in Alice, Texas and surrounding South Texas communities. Includes routine and ongoing dental treatment for the whole family under a single practice.
• Preventive Dental Care Routine preventive dental services including dental exams, professional cleanings, and diagnostic X-rays for adults and children. Designed for ongoing oral-health maintenance and early detection of dental issues.
• Cosmetic Dentistry

Quantifiable outcome

• Nearly 30 years of continuous operation since 1996
• +1 more outcomes

Named customers5 records

Segments3 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

Feature3 records

Partnerships

Four partnerships are on record, tiered core.

• MetLifecoreChannel Partner/ Reseller/ DistributorIn-network dental insurance provider. Practice accepts and files MetLife dental insurance plans as participating provider.
• CignacoreChannel Partner/ Reseller/ DistributorIn-network dental insurance provider. Practice accepts and files Cigna dental insurance plans as participating provider.
• Assurant/Sun LifecoreChannel Partner/ Reseller/ DistributorIn-network dental insurance provider. Practice accepts and files Assurant/Sun Life dental insurance plans as participating provider.
• Medicaid and Texas CHIPcoreChannel Partner/ Reseller/ DistributorGovernment insurance programs accepted as courtesy to patients. Practice accepts and files Medicaid and Texas CHIP dental benefits.

Scale indicators5 records

Recent moves9 records

Expansion highlights5 records

Broad incumbents

• PDS Health (Pacific Dental Services): Major DSO supporting 4,000+ dental practices across the U.S., with a strong emphasis on integrated medical-dental care and advanced technology. Comparable full-service offering and CPAs/PPOs coverage model.
• Great Expressions Dental Centers: Multi-location dental group with 250+ offices across the U.S. offering general, specialty, and orthodontic care. Comparable service breadth and insurance-network model; relevant for senior leadership and succession planning benchmarks.
• Mortenson Dental Partners: Large DSO with 140+ affiliated practices across multiple states, focused on patient-centered general dentistry. Comparable service model and practice-affiliation approach that independent practices may eventually pursue.
• Aspen Dental: National DSO brand with 1,000+ offices focused on accessible, consumer-friendly dental care, including walk-ins and emergencies. Directly comparable in service mix (general, cosmetic, restorative, emergency) and acceptance of Medicaid in many markets; relevant competitive benchmark for an independent practice.
• Heartland Dental: Largest dental support organization (DSO) in the U.S., providing non-clinical support to a network of 1,700+ affiliated offices. Same end-service (general dentistry) but operates at massive scale; represents the structural direction the independent dental industry is moving.

Direct peers

• Benevis: Dental support organization supporting 150+ practices (including Kool Smiles) focused on families, pediatric care, and Medicaid/CHIP acceptance. Highly comparable in patient demographic focus and insurance mix to Alice Dental's Medicaid/CHIP-heavy book.
• Jefferson Dental & Orthodontics: Texas-based multi-location dental group with 70+ offices across the state offering general, cosmetic, orthodontic, and pediatric dentistry. The most directly comparable Texas peer to Alice Dental in terms of service breadth, insurance acceptance (incl. Medicaid/CHIP), and target demographic.
• Affordable Dentures & Implants: Multi-location dental provider with 400+ offices focused on dentures, implants, and extractions. Comparable in offering many of the same restorative and surgical services Alice Dental provides, but in a high-volume, lower-cost model.

Regional players

• Smile Doctors: Largest ortho-focused DSO network in the U.S. with 550+ locations, including active presence in Texas. Comparable on Invisalign/clear-aligner offerings and Texas market presence; relevant specialized ortho peer.

Emerging players

• Tend: Emerging consumer-focused dental brand operating urban studios with a digitally native, hospitality-driven patient experience. Comparable full-service offering in a very different (urban/millennial) segment; represents the modern competitive benchmark for patient experience.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/Ada66teeth
• LinkedInlinkedin.com/company/alice-dental-associates

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Alice Dental Associates