ADDAW

Web Accessibility Compliance Servicesaddaw.org

ADDAW is a Spain-based non-profit association founded in 2022 that audits websites for ADA, WCAG 2.1, and Spanish accessibility compliance, produces VPAT/ACR documentation, and issues AIS certificates via a partnership with ARS.

Company typePrivate
Founded2022
HeadquartersCartagena, Spain
Headcount1–10
GTM typeB2B
OfferingServices

What ADDAW does

ADDAW (Asociación para la Defensa del Derecho a la Accesibilidad Web) is a non-profit association founded in 2022 and headquartered in Cartagena, Murcia, Spain, focused on web accessibility compliance services. The organization audits websites against ADA, WCAG 2.1, UNE-EN 301549:2022, and Spanish Real Decreto 1112/2018 requirements using W3C WCAG-EM methodology, produces VPAT-based Accessibility Conformance Reports, and, through a partnership with ARS, issues AIS accessibility certificates. Its own corporate website is certified at WCAG 2.1 AAA conformance (dated 2022-08-18), used as a credibility artifact.

The core technical surface consists of accessibility audit tooling and methodology, VPAT/ACR documentation generation, and a publicly searchable directory of audited accessible websites that already indexes organizations across restaurants, consulting, education, municipalities, healthcare, and banking. Distribution is website-led, with a freemium entry point: a free initial audit (delivered in under three working days) acts as a lead-generation funnel for paid audit remediation, VPAT/ACR work, and AIS certification. Educational outreach is delivered via a normative blog, courses, and informative events.

Commercially, ADDAW operates as a service-based organization rather than a SaaS platform. Disclosure of pricing for paid services is absent, and revenue is not publicly reported. The organization is publicly aligned with Spanish and EU digital-inclusion programs (Plan de Recuperación Transformación y Resiliencia, red.es, Kit Digital), which imply grant or program-based inflows alongside fee revenue. Leadership consists of founder/President David Prieto González and Editor Iris García García, with a team of approximately six people as of the most recent disclosure.

ADDAW firmographics

Firmographics

Name: ADDAW
Legal name: ADDAW
Website: https://addaw.org
Company type: Private
Founded year: 2022
Operating status: Operating
Headcount range: 1–10 employees
Short description: ADDAW is a Spain-based non-profit association founded in 2022 that audits websites for ADA, WCAG 2.1, and Spanish accessibility compliance, produces VPAT/ACR documentation, and issues AIS certificates via a partnership with ARS.
Ownership category
akta.pro rank

ADDAW industry classification

Industry

Product category: Web Accessibility Compliance Services
NAICS: Web Search Portals, Libraries, Archives, and Other Information Services (5192), Educational Services (611), Educational Support Services (6117)
SIC: Services-Computer Programming, Data Processing, Etc. (7370), Services-Engineering, Accounting, Research, Management (8700)
akta.pro industry: PRIMARYEDALAGAG
Digital Accessibility & Web/App Compliance (WCAG)
Education/Student Services & Campus Operations/Disability Services & Accessibility
SECONDARYEDAFAKAE
Accessible Content & Document Remediation Tools (EPUB/PDF/Video Accessibility, Alt-Text, WCAG Workflows)
Education/Education Technology (EdTech) & Digital Learning/Accessibility, Assistive Technology & Special Needs EdTech

Keywords

Web accessibility auditing
ADA compliance services
WCAG compliance testing
Accessibility certification services
VPAT documentation services

Where ADDAW is headquartered

Location

Headquarters

HQ city: Cartagena
HQ country: Spain
HQ region: Europe

Offices1 record

Markets served

ADDAW business model

Business model

GTM type: B2B
Offering type: Services
Cost components: Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

Web Accessibility Audit Services: ADDAW provides web accessibility audit services and detailed compliance reports for websites. The free initial audit service demonstrates value before potential engagement for full compliance support.
VPAT/ACR Documentation Services: Creation of conformance documentation (VPAT/ACR) for businesses needing to demonstrate ADA/WCAG compliance, providing necessary documentation and expert guidance
AIS Certification: Collaboration with ARS to issue AIS certificates for websites meeting accessibility requirements

Pricing tiers

Model	Billing	Price
Freemium	Pay-as-you-go	Free initial accessibility audit with certificate for compliant websites
Other	Pay-as-you-go	VPAT/ACR documentation creation

Go-to-market motion3 records

Distribution channels3 records

Marketing channels4 records

ADDAW product offering

Product offering

Core offering

ADDAW performs professional web accessibility audits of websites against WCAG 2.1 and ADA standards using the WCAG-EM methodology, producing detailed compliance reports and improvement recommendations. The association also creates VPAT/ACR documentation for vendors needing accessibility conformance evidence and collaborates with ARS to issue AIS accessibility certificates to qualifying websites. In parallel, ADDAW maintains a searchable directory of accessible websites and conducts educational courses and events on web accessibility.

Product overview

ADDAW is an Association for the Defence of the Right to Web Accessibility offering a suite of accessibility services. The core offerings include Web Accessibility Audit Services that analyze websites against ADA/WCAG standards, VPAT/ACR Creation for vendor documentation, and an Accessible Website Search Engine directory. ADDAW also provides AIS certification through collaboration with ARS. The company operates primarily as a service-based organization rather than a software product platform, focused on auditing, certification, and educational services for web accessibility compliance.

Differentiator

Problem solved

Functional benefit

Products and services

Web Accessibility Audit Services

Quantifiable outcome

Free accessibility audit service delivered in less than three working days
+1 more outcomes

Companies that use ADDAW

Customer profile

Named customers9 records

Segments6 records

Ideal customer profiles3 records

ADDAW technology and API

Technology

Technology focussed No

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

Feature4 records

ADDAW partnerships and signals

Strategic signal

Partnerships

Six partnerships are on record, tiered core and minor.

ARScoreStrategic or Co-development PartnerADDAW collaborates with ARS (Accessibility Certification System) to provide official AIS certificates to websites that pass their accessibility audits and meet all requirements for obtaining the AIS certificate.
European UnionminorOthersADDAW receives funding support from the European Union as part of European recovery and digital transformation programs.
Gobierno de EspañaminorOthersSpanish Government backing for ADDAW's web accessibility initiatives as part of national digital accessibility efforts.
red.esminorOthersRed.es, the public entity for digital infrastructure and services in Spain, associated with ADDAW through government digital transformation initiatives.
Plan de Recuperación Transformación y ResilienciaminorOthersADDAW participates in Spain's Recovery, Transformation, and Resilience Plan funding program supporting digital accessibility initiatives.
Kit DigitalminorOthersADDAW is associated with the Kit Digital program supporting small businesses and SMEs in their digital transformation, including accessibility improvements.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

ADDAW competitors and assessment

Company assessment

Broad incumbents

eSSENTIAL Accessibility: Broader digital accessibility platform combining compliance with assistive technology and analytics. Overlaps with ADDAW on the audit/certification side while spanning a wider product portfolio.

Direct peers

WebAIM (WAVE): Provider of the widely used free WAVE accessibility evaluation tool. A peer in the web accessibility auditing space, especially for the free/automated-audit segment ADDAW's freemium model competes with.
AccessiBe: AI-driven web accessibility solution targeting SMBs with subscription-based automated remediation — competes directly with ADDAW for website owners seeking low-friction compliance with ADA/WCAG.
Level Access: A leading accessibility services and technology platform offering audits, VPAT/ACR documentation, and managed compliance programs. Directly comparable to ADDAW's core audit + VPAT offering for enterprise and government buyers.
Deque Systems: Long-established accessibility consultancy and tooling vendor (axe-core). Comparable on the audit, consulting, and VPAT offerings ADDAW provides.
UserWay: Accessibility widget and audit platform offering automated scanning, AI remediation, and accessibility certification — a direct functional counterpart to ADDAW's audit + AIS certificate workflow.
TPGi (The Paciello Group): Accessibility consultancy offering audits, VPAT, and strategic guidance. Closely matches ADDAW's professional-services-led model in WCAG/ADA compliance work.
AudioEye: Public company providing AI-powered web accessibility remediation, audits, and ongoing compliance monitoring. Competes with ADDAW in the same buyer segment (websites needing WCAG/ADA conformance).

Regional players

AbilityNet: UK-based non-profit providing web accessibility audits, guidance, and training. A non-profit peer in mission and service mix (audits + education); differs geographically but directly comparable as a mission-driven accessibility auditor.
ILUNION (ONCE Foundation Group): Spanish social enterprise group of ONCE Foundation offering accessibility services, training, and consulting in Spain. The closest Spanish-market comparable to ADDAW's accessibility mission, though broader in scope (employment services, consulting, etc.).

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

ADDAW compliance and trust

Trust signal

Compliance2 records

ADDAW financial estimates

Financial estimate

Revenue estimate

Valuation estimate

ADDAW leadership team

Management profile

Number of profiles

Profiles2 records

ADDAW funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

ADDAW M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ADDAW

What does ADDAW do?

Is ADDAW a public or private company?

ADDAW is a private company. It is classified as nonprofit foundation owned and is currently operating.

When was ADDAW founded?

ADDAW was founded in 2022. It employs 1 to 10 people.

Where is ADDAW based?

ADDAW is headquartered in Cartagena, Spain, in the Europe region.

How does ADDAW make money?

Three revenue lines are on record. Web Accessibility Audit Services are the primary driver. The others are VPAT/ACR Documentation Services and AIS Certification.

Who are ADDAW's main competitors?

eSSENTIAL Accessibility is listed as a broad incumbent. Direct peers are WebAIM (WAVE), AccessiBe, Level Access, Deque Systems, UserWay, TPGi (The Paciello Group) and AudioEye. Regional players are AbilityNet and ILUNION (ONCE Foundation Group).

Does ADDAW have an API?

No public API is recorded for ADDAW.

What industry is ADDAW in?

ADDAW's product category is Web Accessibility Compliance Services. Its primary akta.pro industry code is EDALAGAG, Digital Accessibility & Web/App Compliance (WCAG), with a secondary code of EDAFAKAE, Accessible Content & Document Remediation Tools (EPUB/PDF/Video Accessibility, Alt-Text, WCAG Workflows). Its NAICS code is 5192 and its SIC code is 7370.