ADIG - Asociación de Desarrolladores Inmobiliarios de Guatemala

What ADIG - Asociación de Desarrolladores Inmobiliarios de Guatemala does

ADIG (Asociación de Desarrolladores Inmobiliarios de Guatemala) is a nonprofit industry association representing real estate developers in Guatemala, founded circa 2019 and headquartered in Guatemala City, Zone 10. The organization operates as a membership-based industry body serving corporate, individual, and student tiers, with 60+ member companies listed. Its revenue mechanics rest on three pillars: tiered annual membership dues, tuition from Diplomado (professional diploma) programs, and participation fees for events such as the flagship Expo Real Estate (4th edition in 2024) and the Foro de Desarrollo Inmobiliario Sostenible.

ADIG's core products and programming include the recurring Diplomados, the annual Expo Real Estate, the Foro de Desarrollo Inmobiliario Sostenible, the Perspectivas de Mercado briefing series, Talleres (workshops), and the proprietary RIIM (Ranking de Inversión Municipal) — a tool that ranks Guatemalan municipalities for real estate investment attractiveness. The RIIM represents ADIG's most distinctive data/research asset and is positioned as a thought-leadership differentiator. Distribution is event-, training-, and alliance-driven rather than technology-platform-driven.

The business model is a classic nonprofit association stack: annual recurring membership revenue across differentiated tiers, supplemented by event participation fees and academic tuition. ADIG holds the presidency of ADILATAM, the regional Latin American real estate developer network, since March 2023, and maintains strategic alliances with AGEBIM, GGBC, the Cámara de Bienes Raíces, Creamos Guate, and CADIG, embedding itself as a coordination node across Guatemala's real estate ecosystem. Leadership is provided by President Fernando Marroquin, VP Eduardo Escobar, Secretary Maria Jose Duarte, and Treasurer Diego Rivera, supported by five vocal members, with a total staff of approximately six.

Name

ADIG - Asociación de Desarrolladores Inmobiliarios de Guatemala

Legal name

Asociación de Desarrolladores Inmobiliarios de Guatemala

Website

https://adig.gt

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

1–10 employees

Short description

ADIG is a nonprofit industry association representing 60+ real estate developer member companies in Guatemala through tiered memberships, Diplomado academic programs, and flagship events including the annual Expo Real Estate.

Ownership category

akta.pro rank

Headquarters

HQ city

Guatemala City

HQ country

Guatemala

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Membership Fees: ADIG generates revenue through annual membership fees charged to real estate developers and related companies. The association offers three membership tiers: Individual (for single professionals), Corporate (for companies covering 3 persons), and Student (for those under 30 years old pursuing real estate education). Members receive benefits including access to dashboards, networking events, academic discounts, and strategic alliance privileges.
2. Academic Programs: Revenue generated from diploma programs including the Diplomado en Marketing y Ventas Inmobiliarias (17 sessions, 4 months, virtual) and Diplomado en Desarrollo Inmobiliario (23 sessions, 5 months, hybrid). Members receive special discounts on these educational offerings.
3. Event Participation Fees: Revenue from major events including Expo Real Estate (4th edition held in 2024), the Congreso de Desarrollos e Inversiones Inmobiliarias, and various workshops and seminars. Corporate members receive discounts on sponsorship and participation opportunities.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

ADIG is a non-profit industry association that consolidates Guatemala's real estate development sector through annual membership tiers, academic diploma programs, major industry events (Expo Real Estate, Sustainable Real Estate Forum, Market Perspectives), and the proprietary RIIM municipal investment ranking tool. The association facilitates networking, professional development, regulatory advocacy, and market intelligence for real estate developers operating in Guatemala and across Latin America through the ADILATAM regional network.

Product overview

ADIG is a non-profit industry association for real estate developers in Guatemala, not a technology product company. Its service portfolio consists of academic programs (two diploma programs in real estate marketing/sales and real estate development), major industry events (Expo Real Estate, Sustainable Real Estate Forum, Market Perspectives), the RIIM municipal investment ranking research tool, professional workshops, blog content on real estate topics, and networking opportunities. These offerings support industry knowledge-sharing, professional development, market intelligence, and business connections among member developers.

Differentiator

Problem solved

Functional benefit

Products and services

• Diplomado en Marketing y Ventas Inmobiliarias A 4-month virtual diploma program with 17 sessions that trains real estate professionals in current marketing and sales challenges and opportunities, taught by recognized industry experts. Members receive special discounts.
• Diplomado en Desarrollo Inmobiliario A 5-month hybrid diploma program with 23 sessions providing updated information on real estate investment analysis, market knowledge, profitability tools, and project development skills specific to Guatemala. Members receive special discounts.
• Expo Real Estate Annual flagship event combining exhibitions, workshops, and a congress with over 50 international speakers addressing real estate development and investment topics in Guatemala. Facilitates direct contact between professionals, developers, investors, and other key sector players.
• Foro de Desarrollo Inmobiliario Sostenible Annual forum co-organized with the Guatemala Green Building Council (GGBC) addressing sustainable real estate development including energy efficiency, bioclimatic design, sustainable materials, green certifications, and successful project case studies.
• Perspectivas de Mercado Annual market perspectives event presenting high-level expert analysis of the Guatemalan real estate development panorama, providing members and the public with trend updates and knowledge-sharing opportunities.
• RIIM - Ranking de Inversión Inmobiliaria Municipal An integral evaluation tool that assesses and ranks Guatemalan municipalities based on their capacity to attract real estate investment across five dimensions: Territory, Population, Municipality governance, Economy, and Market. Provides data-driven insights for site selection and public-private collaboration.
• Talleres (Workshops) Hands-on educational workshops covering topics such as land evaluation, development opportunities, legal aspects, sustainable real estate development, and practical case analysis for ADIG members.

Quantifiable outcome

• Over 50 international speakers participate in annual Expo Real Estate events, demonstrating the association's reach and influence in the regional real estate industry.

Named customers7 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Eleven partnerships are on record, tiered core and secondary.

• ADILATAM (Red Regional de Gremios del Sector Inmobiliario)coreStrategic or Co-development Partner · 1 January 2018ADILATAM is a regional network of real estate associations formed in 2018 connecting ADIG with counterparts across Latin America including Mexico, Nicaragua, Costa Rica, Peru, Colombia, Argentina, Chile, Uruguay, Paraguay, and Ecuador. On March 3, 2023, ADI Guatemala (ADIG) took possession of the ADILATAM Presidency, achieving active presence in the Latin American real estate industry. During the assigned period, ADIG fosters communication and information exchange on real estate sectors across Latin America.
• AGEBIM (Asociación Guatemalteca de BIM)coreStrategic or Co-development PartnerAGEBIM is a national partner focused on knowledge promotion, research, and application of best practices in the public, private, construction, and real estate sectors in Guatemala. The partnership aims to acquire and apply competitiveness tools and promote development through digital planning tools.
• GGBC (Guatemala Green Building Council)coreStrategic or Co-development PartnerGGBC is a key strategic partner collaborating with ADIG on the annual Foro de Desarrollo Inmobiliario Sostenible. The partnership addresses sustainable real estate development including energy efficiency, bioclimatic design, sustainable materials, green certifications, and the economic and environmental benefits of sustainable practices.
• Cámara de Bienes Raíces de GuatemalasecondaryStrategic or Co-development PartnerNational strategic alliance with the real estate chamber providing mutual benefits for members of both organizations in areas of industry representation, networking, and market intelligence.
• Creamos GuatesecondaryStrategic or Co-development PartnerNational strategic partner focused on urban development and Guatemala City improvement initiatives, providing networking and advocacy opportunities for ADIG members.
• CADIGsecondaryStrategic or Co-development PartnerNational strategic alliance supporting ADIG's objectives in industry representation and professional development for real estate developers in Guatemala.
• ADI Perú (Asociación de Desarrolladores Inmobiliarios del Perú)secondaryStrategic or Co-development PartnerRegional partner within the ADILATAM network representing the Peruvian real estate developers association, facilitating Latin American industry exchange and best practice sharing.
• CODI (Colombia)secondaryStrategic or Co-development PartnerRegional partner within the ADILATAM network representing Colombian real estate developers, supporting cross-border knowledge exchange and market intelligence.
• APIVE (Ecuador)secondaryStrategic or Co-development PartnerRegional partner within the ADILATAM network representing Ecuadorian real estate developers, facilitating regional industry collaboration.
• CEDU (Argentina)secondaryStrategic or Co-development PartnerRegional partner within the ADILATAM network representing Argentine real estate developers, supporting Latin American real estate industry integration.
• ADI ChilesecondaryStrategic or Co-development PartnerRegional partner within the ADILATAM network representing Chilean real estate developers, enabling cross-border industry networking and best practice exchange.

Scale indicators3 records

Recent moves9 records

Expansion highlights5 records

Others

• Guatemala Green Building Council (GGBC): Strategic partner that co-organizes ADIG's sustainable development forum; complementary rather than competitive, focused on green certification rather than developer representation.
• Asociación Guatemalteca de BIM (AGEBIM): National BIM association and ADIG strategic ally; adjacent ecosystem player focused on digital construction tooling, with overlapping developer audience but distinct mission.

Direct peers

• Asociación de Desarrolladores Inmobiliarios de Chile (ADI Chile): Chilean developer guild and ADILATAM member; same membership-and-events model supporting Chile's real estate development industry.
• Asociación de Promotores Inmobiliarios de Vivienda del Ecuador (APIVE): Ecuadorian developer association and ADILATAM member; directly comparable guild serving residential and commercial developers in Ecuador.
• Cámara Empresarial de Desarrolladores Urbanos (CEDU) - Argentina: Argentine developer chamber within ADILATAM; provides the same industry-association services (networking, training, policy advocacy) for Argentine real estate developers.
• Cámara de Bienes Raíces de Guatemala: Guatemalan real estate chamber that is simultaneously a strategic ally and a parallel industry body; competes for the same member companies and overlapping value propositions within the same domestic market.
• Cámara de Desarrollo Inmobiliario de Colombia (CODI): Colombian developer chamber and ADILATAM member; operates the same guild model (membership, events, education, advocacy) targeting Colombian real estate developers.
• Asociación Mexicana de Desarrolladores Inmobiliarios (AMDI): Mexican developer association representing one of Latin America's largest real estate markets; closely comparable model even though Mexico is not currently within the ADILATAM network.
• Asociación de Desarrolladores Inmobiliarios del Perú (ADI Perú): Peruvian real estate developer association and ADILATAM member; structurally identical to ADIG as a country-level guild running events, training, and advocacy for Peruvian developers.

Broad incumbents

• Urban Land Institute (ULI) Latin America: Global real estate and land-use membership organization with Latin America presence; broader scope and international brand than ADIG but a competing platform for developer education, networking, and thought leadership.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCKd_0s3CCq3z5gh0xBikk8A
• Facebookfacebook.com/infoadig
• LinkedInlinkedin.com/company/adig
• Instagraminstagram.com/adiggt/?igshid=owl0gthlra8u

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ADIG - Asociación de Desarrolladores Inmobiliarios de Guatemala