ADRA New Zealand

What ADRA New Zealand does

ADRA New Zealand is a registered charitable organization (Charity Number CC42116) and the New Zealand branch of the global Adventist Development and Relief Agency, the humanitarian arm of the Seventh-day Adventist Church. Founded in 1992 and headquartered in Royal Oak, Auckland with approximately eight staff, the organization delivers international development programmes and emergency relief to vulnerable communities, with its flagship SHAPE (Sustainable Health, Agriculture, Protection and Empowerment) programme operating across Myanmar, Timor-Leste, Vanuatu, and Papua New Guinea under a five-year partnership with the New Zealand Ministry of Foreign Affairs and Trade (MFAT) running 2021-2026. It also runs domestic initiatives such as Community Projects (CTP), Disaster Ready Churches, the Depression and Anxiety Recovery Programme (DARP) in partnership with Dargaville SDA Church, and an annual Active August fundraising campaign, drawing on the broader ADRA global network spanning more than 130 countries for emergency response reach.

The organization's service portfolio comprises four thematic pillars — Health (clean water, sanitation, nutrition, community health workers), Education (school access, literacy, vocational training), Livelihoods (micro-loans, agricultural inputs, market access via the Farmers to Market programme), and Emergency Response (disaster relief and recovery) — alongside specialized offerings including Volunteer Overseas placements and a Gift Catalogue that lets donors purchase targeted items. There is no proprietary technology platform; service delivery relies on in-country partners, local community organizations, church networks, and field operations. Digital infrastructure is limited to a WordPress website (adra.org.nz), PCI-compliant payment processing via eWAY, Google Analytics for site metrics, DoubleClick advertising cookies, and the Raisely platform for digital fundraising campaigns.

ADRA New Zealand's revenue is generated through three primary streams: tax-deductible individual and church donations, government grants from MFAT (which funds 75% of the SHAPE programme), and institutional support from the Seventh-day Adventist Church, Adventist Health International, and Loma Linda University Health. The organization maintains full accreditation with MFAT, the Council for International Development (CID), and Sphere Standards, which collectively underpin its eligibility for institutional funding, and is a full member of the Emergency Action Alliance. Cost allocations published in annual reports reference 8% administration and 3% fundraising (FY2018), and donations of NZ$5 or more are tax-deductible.

Name

ADRA New Zealand

Legal name

The Adventist Development and Relief Agency (ADRA)

Website

https://adra.org.nz

Company type

Private

Founded year

1984

Operating status

Operating

Headcount range

1–10 employees

Short description

ADRA New Zealand is a registered charity and New Zealand branch of the global Adventist Development and Relief Agency, delivering humanitarian relief and international development programmes across Myanmar, Timor-Leste, Vanuatu, Papua New Guinea, and other countries, funded by individual donations, church networks, and an MFAT government partnership.

Ownership category

akta.pro rank

Product category

International Humanitarian Aid and Development

NAICS

Emergency and Other Relief Services (624230)

SIC

Services-Social Services (8300)

akta.pro primary industry

Disaster Recovery, Reconstruction & Resilience Programs (BPAGAAAK)

Keywords

• Humanitarian relief services
• International development programs
• Emergency disaster response
• Community development projects
• Charitable fundraising campaigns

Headquarters

HQ city

Auckland

HQ country

New Zealand

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Supply Chain

Revenue model

1. Individual and Church Donations: ADRA New Zealand receives donations from private individuals, churches, and community supporters. Donations of $5 or more are tax-deductible in New Zealand. The organization does not take commission from donations; all funds are used for programme support and fundraising.
2. Government Grants (MFAT): ADRA New Zealand receives significant funding from the New Zealand Government through the Ministry of Foreign Affairs and Trade (MFAT) for international development projects. The SHAPE programme (2021-2026) is a five-year partnership where ADRA provides 25% of funding through its supporter network and MFAT provides the remaining funds.
3. Institutional and Church Partnerships: ADRA receives support from institutional partners including the Seventh-day Adventist Church, its Health Ministries Department, and Adventist Health International, which provide funding and in-kind support for emergency relief operations such as the COVID-19 response in India.

Go-to-market motion1 record

Distribution channels6 records

Marketing channels8 records

Core offering

ADRA New Zealand is a humanitarian charity that delivers relief and long-term development programmes across four impact areas — Health, Education, Livelihoods, and Emergency Response — to vulnerable communities in the Pacific and Southeast Asia, with its flagship being the five-year MFAT-co-funded SHAPE programme spanning Myanmar, Timor-Leste, Vanuatu, and Papua New Guinea. Domestically in New Zealand, ADRA runs Community Projects, the Disaster Ready Churches initiative, the Depression and Anxiety Recovery Programme (DARP), and the Volunteer Overseas placement scheme, funded through individual and church donations, MFAT grants, and institutional partners.

Product overview

ADRA New Zealand is a humanitarian charity organization (not a technology company) that offers a portfolio of international development and emergency relief programmes. The core offering is the SHAPE Programme (Sustainable Health, Agriculture, Protection and Empowerment), a five-year government-funded initiative across Myanmar, Timor-Leste, Vanuatu, and Papua New Guinea. Supporting thematic programmes focus on Health, Education, Livelihoods, and Emergency Response. National programmes include Community Projects (CTP) within New Zealand, Disaster Ready Churches, and Volunteer Overseas placements. Fundraising mechanisms include a Gift Catalogue and seasonal campaigns like Active August. The organization connects with supporters through donations, publications, and volunteer engagement rather than through a technology product platform.

Differentiator

Problem solved

Functional benefit

Products and services

• SHAPE Programme Sustainable Health, Agriculture, Protection and Empowerment — a five-year integrated development partnership with the New Zealand Ministry of Foreign Affairs and Trade, working across Myanmar, Timor-Leste, Vanuatu, and Papua New Guinea to help families overcome poverty.
• Community Projects (CTP) National projects operating within New Zealand to support local communities through various development initiatives.
• Disaster Ready Churches Programme to prepare church communities for disaster response and resilience building.
• Volunteer Overseas International volunteer placement programme matching skilled volunteers with development projects abroad.
• Gift Catalogue Charitable gift catalogue allowing donors to purchase specific items (e.g. livestock, school kits, water filters) that benefit communities in need.
• Active August Annual fundraising campaign encouraging supporters to get active through walks, runs, rides, swims or workouts to raise funds for Pacific and international communities.
• Health Impact Projects Health-focused initiatives providing clean water, hygiene and sanitation solutions, nutritious food access, maternal health support, and community health worker training.
• Education Impact Projects Education initiatives supporting access to primary, secondary and tertiary education, school supplies, adult literacy and numeracy, and technical/vocational training.
• Livelihoods Impact Projects Economic empowerment programmes providing training, micro-loans, agricultural inputs, and market access to help families achieve self-reliance.
• Emergency Response Rapid response to natural disasters and humanitarian crises, providing food, shelter, and urgent essentials through ADRA's global network.
• Farmers to Market (FarMar) Agricultural programme in Timor-Leste connecting smallholder farmers to larger urban markets, providing training and enabling farmers to sell produce at better prices (e.g. 8.5 tonnes of fresh ginger sold to Dili buyers by end of 2019).

Quantifiable outcome

• 8.5 tonnes of fresh ginger sold by Timor-Leste farmers to buyers in Dili through ADRA's Farmers to Markets project (end of 2019)
• +4 more outcomes

Named customers7 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• Seventh-day Adventist Church (General Conference Health Ministries)coreStrategic or Co-development Partner · 1 January 2021ADRA partnered with the Seventh-day Adventist Church, including its Health Ministries Department, to expand COVID-19 relief operations in India. The partnership mobilized critical medical supplies, oxygen generation systems, ICU beds, ventilators, PPE, and personnel for Adventist hospitals in India.
• Adventist Health International (AHI)coreStrategic or Co-development Partner · 1 January 2021ADRA partnered with Adventist Health International and Loma Linda University Health to support India's COVID-19 response. AHI provided medical expertise, hospital infrastructure support, and oxygen generation plants for Adventist medical facilities overwhelmed by the pandemic.
• Timorganic and Kmanek Supermarket (Timor-Leste)minorChannel Partner/ Reseller/ Distributor · 1 January 2019ADRA's Farmers to Markets project facilitated contracts between Timor-Leste ginger farmers and Timorganic (an organic company) and Kmanek supermarket. These contracts provide a steady market for farmers to sell their produce, replacing uncertain local market sales.
• Dargaville SDA ChurchminorStrategic or Co-development PartnerADRA partnered with Dargaville Seventh-day Adventist Church to host the Depression and Anxiety Recovery Programme (DARP), providing free mental health support to community members in New Zealand.
• Council for International Development (CID)coreOthersADRA New Zealand holds full membership with CID and is bound by its Code of Conduct. Complaints can be lodged through CID for any breach of the code. CID is the peak body for international development NGOs in New Zealand.
• Sphere StandardscoreOthersADRA New Zealand holds full membership with Sphere, the organization that sets humanitarian standards for disaster response. This ensures ADRA's emergency response programmes meet internationally recognized standards.
• Emergency Action Alliance (EAA)coreOthersADRA New Zealand is a full member of the Emergency Action Alliance, a coalition of Australian and New Zealand humanitarian agencies that coordinate and collaborate during international emergency responses.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Oxfam New Zealand: New Zealand affiliate of a major international humanitarian and development NGO. Directly comparable in scope of international development programming, MFAT-style government funding access, and emergency response operations.
• Caritas Aotearoa New Zealand: Catholic agency for justice, peace, and development in Aotearoa New Zealand. Closely comparable to ADRA NZ as a faith-based humanitarian NGO with similar donor base, government funding relationships, and Pacific/Southeast Asia programming.
• Tearfund New Zealand: Christian relief and development NGO operating in New Zealand. Comparable as a faith-rooted peer of similar scale, with overlapping emergency response, livelihoods, and Pacific programme focus.
• Save the Children New Zealand: NZ branch of a global child-rights humanitarian organization. Comparable in international development focus, government accreditation, multi-country field operations, and individual-donor fundraising model.
• Christian World Service New Zealand: Ecumenical NZ aid and development agency. Comparable faith-based development NGO with similar MFAT funding relationships, individual-donor model, and overseas community development programmes.
• World Vision New Zealand: Faith-rooted international development and child-focused humanitarian NGO operating from New Zealand. Directly comparable in mission, donor base, government grant reliance, and overseas programme footprint across the Pacific and Southeast Asia.

Broad incumbents

• UNICEF New Zealand: National committee of a major UN humanitarian agency. Comparable in international development and emergency response programming aimed at children and families, with overlapping donor base and government partnership structure.
• New Zealand Red Cross: Larger, more established humanitarian organization in New Zealand with broader mandate and substantially larger resources. Comparable on emergency response, international humanitarian work, and domestic community programmes, but materially bigger scale.

Emerging players

• Voluntary Service Overseas (VSO) New Zealand: International development organization focused on volunteer placement in developing countries. Comparable as a peer in international development volunteering, but with a narrower volunteer-placement model rather than ADRA's broader programme portfolio.

Regional players

• Habitat for Humanity New Zealand: NZ affiliate of a global nonprofit focused on housing and community development. Partially comparable in community development, volunteer engagement model, and Pacific-region programming, though more specialized in housing than ADRA's broader health/education/livelihoods portfolio.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCjTi5s9OxtprAjxku9E8n3A
• Facebookfacebook.com/adra.newzealand
• Instagraminstagram.com/adra_nz
• LinkedInlinkedin.com/company/adra-new-zealand

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ADRA New Zealand