Adventure Dental, Vision & Orthodontics

What Adventure Dental, Vision & Orthodontics does

Adventure Dental, Vision & Orthodontics is a multi-state pediatric dental, vision, and orthodontic services platform operating 33 owned clinic locations across California (5), Colorado (11), Kansas (4), Maryland (4), New Mexico (2), Oklahoma (3), and Washington DC (2). The company is operated under Hero Practice Services and retains several acquired sub-brands including Kids and Teen Dental Place, Academy Kids, and Pediatric Dental Group (PDG). It delivers pediatric dental services (exams, cleanings, X-rays, fluoride, fillings, extractions, sealants, crowns), vision services (comprehensive eye exams plus 350+ Medicaid-approved eyeglass frames), and orthodontic treatment (metal braces, ceramic/porcelain braces, and removable aligners), positioning itself as a one-stop pediatric healthcare provider.

The business model is a direct-to-consumer professional services model in which patients book appointments via phone (1-888-870-3615) or website (kidsdentalvisioncare.com) and receive care at physical clinics. Revenue is generated through three professional service streams — dental, vision, and orthodontics — billed to Medicaid, private insurance, or collected as self-pay. Pricing is transparent for new patient acquisition: a $49 dental new-patient special, a $109 vision new-patient special (exam plus glasses), and free orthodontic consultations. A subscription-style orthodontic pricing tier ($99 down plus $99/month, effective for new patients scheduled after 2/01/26) targets higher-value orthodontic case growth with monthly recurring revenue mechanics. The company participates in Medicaid across all operating states and accepts most private dental and vision insurance plans, with self-pay options for uninsured patients.

Customer segments include Medicaid beneficiaries (primary), insured families, and uninsured children served through community programs. The company maintains strategic community partnerships including Von's Vision Foundation (free pediatric vision care in Colorado), Rural Vision mobile programs in New Mexico and Colorado, and the American Dental Association's Give Kids A Smile national program. Marketing is conducted through a company website with educational content, organic social media presence on Facebook and Instagram, and community outreach events. HIPAA compliance is maintained for patient data protection. No revenue, headcount, funding, or M&A transaction data is publicly disclosed in the available source material.

Name

Adventure Dental, Vision & Orthodontics

Legal name

Adventure Dental, Vision & Orthodontics

Website

https://adventurealbuquerque.com

Company type

Private

Operating status

Operating

Headcount range

101–250 employees

Short description

Multi-state pediatric dental, vision, and orthodontic services platform operating 33 owned clinics across 7 US states under Hero Practice Services, serving families with children via Medicaid, insurance, and self-pay.

Ownership category

akta.pro rank

Product category

Pediatric Dental, Vision & Orthodontic Services

NAICS

Offices of Dentists (621210), Offices of Optometrists (62132)

SIC

Services-Health Services (8000)

akta.pro primary industry

Pediatric Orthodontics (HLABABAB)

akta.pro secondary industry

Orthodontic Group Practices (HLABAKAC)

Keywords

• Pediatric dental services
• Children's vision care
• Orthodontic treatment
• Medicaid dental provider
• Family dental clinics

Headquarters

HQ city

Albuquerque

HQ country

United States

HQ region

North America

Offices32 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Pediatric Dental Services: Revenue from dental examinations, cleanings, X-rays, fluoride treatments, cavity fillings, tooth extractions, dental sealants, and crowns. Billed to Medicaid, insurance, or collected as self-pay.
2. Pediatric Vision Services: Revenue from comprehensive eye exams, prescription eyeglasses (over 350 Medicaid-approved frames), and vision screenings. Billed to Medicaid, insurance, or self-pay.
3. Orthodontic Services: Revenue from orthodontic treatments including traditional metal braces, ceramic/porcelain braces, and removable aligners. Billed to Medicaid (in some cases), insurance, or self-pay with payment plans.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Adventure Dental, Vision & Orthodontics operates 33 owned clinic locations across seven U.S. states delivering pediatric dental services (exams, cleanings, X-rays, fluoride, fillings, extractions, sealants, crowns), pediatric vision services (eye exams plus prescription glasses from over 350 Medicaid-approved frames), and orthodontic treatment (metal braces, ceramic braces, removable aligners). The company accepts Medicaid and most private insurance plans and offers self-pay options.

Product overview

Adventure Dental, Vision & Orthodontics operates as a multi-brand pediatric healthcare platform offering dental, vision, and orthodontic services for children under one roof. The company maintains several sub-brands including Kids Dental Place, Academy Kids, Adventure, and PDG. Core services encompass Dental Services (exams, cleanings, x-rays, fluoride, fillings, extractions, sealants, crowns), Vision Services (eye exams, prescription glasses with 350+ frames), and Orthodontics Services (metal braces, ceramic braces, removable aligners). The company accepts Medicaid and most insurance plans.

Differentiator

Problem solved

Functional benefit

Products and services

• Dental Services Comprehensive pediatric dental services including examinations, cleanings, X-rays, fluoride treatments, cavity fillings, tooth extractions, dental sealants, and crowns for children. Billed to Medicaid, private insurance, or self-pay at owned clinic locations.
• Vision Services
• Orthodontics Services

Quantifiable outcome

• Thousands of children helped through Von’s Vision partnership
• +1 more outcomes

Named customers1 record

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered core.

• Von's Vision FoundationcoreStrategic or Co-development PartnerPartnership with NFL Player Von Miller's Von's Vision Foundation provides free pediatric vision care and glasses for uninsured children in Colorado. Through this partnership, thousands of children have received vision care and glasses to help them succeed academically and socially.
• New Mexico Rural Vision ProgramcoreStrategic or Co-development PartnerMobile vision care program bringing pediatric vision services to rural communities in New Mexico where healthcare access is limited. Helps fill the gap in care for children in underserved rural areas.
• Colorado Rural Vision ProgramcoreStrategic or Co-development PartnerMobile vision care program bringing pediatric vision services to rural communities in Colorado. Addresses the challenge of children in rural communities having more difficulty finding access to healthcare.
• Give Kids A Smile (American Dental Association)coreStrategic or Co-development PartnerNational program by the American Dental Association providing essential pediatric dental services for uninsured kids. Adventure Dental participates every February, offering free dental care to uninsured children.

Scale indicators1 record

Expansion highlights5 records

Direct peers

• Western Dental & Orthodontics: Family-focused dental and orthodontic group practice with a strong Medicaid and value-care positioning; overlaps with Adventure's dental-plus-orthodontics bundle.
• Smile Doctors: Largest orthodontics-focused DSO in the U.S.; directly comparable on the orthodontic revenue stream, including braces and aligner services offered to adolescents and families.
• Benevis (Kool Smiles): Multi-state pediatric dental DSO that built its network around Medicaid-accepting pediatric practices — the closest direct peer to Adventure's pediatric, Medicaid-focused, multi-brand clinic model.

Regional players

• Children's Dental Health: Pediatric dental group practice concentrated in the Mid-Atlantic / Northeast U.S.; directly comparable on pediatric dental specialty, but does not overlap Adventure's Western and Midwestern footprint.

Broad incumbents

• Smile Brands: Multi-brand DSO operating affiliated dental offices across multiple states; structurally similar to Hero Practice Services' multi-brand pediatric approach.
• Aspen Dental: National DSO with multi-location clinics; comparable scale and operational structure but broader adult/family orientation rather than pediatric specialization.
• Great Expressions Dental Centers: Multi-state dental group practice; comparable on clinic network scale and insurance/Medicaid acceptance, though not pediatric-specialized.
• MB2 Dental Solutions: Dental practice management company aggregating affiliated practices across many U.S. states; comparable roll-up platform structure under which Hero Practice Services operates.
• Pacific Dental Services: Large dental support organization backing hundreds of offices; comparable multi-state clinic platform, though general dentistry rather than pediatric-focused.
• Heartland Dental: Largest U.S. dental support organization; broadly comparable DSO operating model but serves general dentistry rather than pediatric specialty.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/adventure-dental-vision-&-orthodontics

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Adventure Dental, Vision & Orthodontics