Dajahu
Dajahu is an Ecuadorian rice industrialization company that pioneered aged rice (arroz envejecido) processing, selling branded retail rice (Rico Arroz, Arroz Osito, Onix) and providing silo rental, grain cleaning, drying, and transport services to agricultural producers. Since 2021 it has operated as a subsidiary of Brazilian multinational Camil Alimentos S.A.
- Company typePrivate
- Founded1999
- HeadquartersDurán, Ecuador
- Headcount11–50
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What Dajahu does
Dajahu (legal name Industrias Dajahu S.A.S.) is an Ecuadorian rice industrialization company founded in 1999 and headquartered at km 6.5 Vía Durán – Tambo in Durán, Guayas. It pioneered aged rice (arroz envejecido) processing in Ecuador — a controlled silo-maturation method protected as a trade secret that yields 40% more volume when cooked, eliminates sticky texture, and removes the need to wash rice before cooking. Since 2021 it has operated as a wholly-owned subsidiary of Camil Alimentos S.A., the largest rice group in Latin America.
The company runs a vertically integrated production chain: bulk reception (2,500 Tm/day via two industrial tippers), industrial cleaning (600 Tm/hour across four machines), drying (480 Tm/day via two vertical towers), optical color sorting, in-house laboratory quality testing, Kepler Weber silo storage (400-4,000 tonne capacity), and dispatch (1,000 Tm/day across six points), supported by a fleet of 20+ heavy transport units. It complements these capabilities with IoT-based soil/environmental monitoring and machine learning for crop disease and pest detection.
Dajahu operates a hybrid B2B/B2C model. On the consumer side it sells branded aged rice under Rico Arroz (flagship), Arroz Osito, and Onix through Ecuadorian retail in pack sizes from 2kg to 100lb. On the industrial side it rents silos and warehouses and provides grain cleaning, drying, and transport services to rice and grain producers in Ecuador's coastal regions. BPM-certified operations and an active LinkedIn and blog presence round out the corporate profile.
Dajahu firmographics
Firmographics- Name
- Dajahu
- Legal name
- Industrias Dajahu S.A.S.
- Website
- https://agrodajahu.com
- Company type
- Private
- Founded year
- 1999
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Dajahu is an Ecuadorian rice industrialization company that pioneered aged rice (arroz envejecido) processing, selling branded retail rice (Rico Arroz, Arroz Osito, Onix) and providing silo rental, grain cleaning, drying, and transport services to agricultural producers. Since 2021 it has operated as a subsidiary of Brazilian multinational Camil Alimentos S.A.
- Ownership category
- akta.pro rank
Dajahu industry classification
Industry- Product category
- Rice Processing and Agroindustrial Services
- NAICS
- Farm Product Warehousing and Storage (493130), Grain and Field Bean Merchant Wholesalers (42451)
- SIC
- Grain Mill Products (2040), Agricultural Services (700)
- akta.pro primary industry
- Rice & Grain Processing (milling, polishing, parboiling, blending) (AFAKABAE)
- akta.pro secondary industry
- On-Farm Grain Cleaning & Screening (AFAOABAE)
Keywords
Where Dajahu is headquartered
LocationHeadquarters
- HQ city
- Durán
- HQ country
- Ecuador
- HQ region
- Latin America
Offices2 records
Markets served
Dajahu business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Infrastructure, Operations, Personnel, Technology or R&D, Marketing or Sales
Revenue model
- Rice Product Sales: Sale of branded rice products including Rico Arroz, Arroz Osito, and Onix brands in various presentations (2kg, 5kg, 10kg, 25lb, 100lb). Revenue from consumer retail distribution.
- Silo and Warehouse Rental: Rental of silos (400-4,000 Tn capacity) and warehouses (330, 1,200, 1,500 m2) for grain storage. Special granary warehouses for soy paste (600-1,200 Tn).
- Grain Cleaning Services: Industrial grain cleaning services that remove impurities, improve commercial conditions, preserve products from infestation, and guarantee better conservation.
- Grain Drying Services: Vertical drying tower services that eliminate excess moisture to achieve optimal conservation levels (below 13%). Essential step before proper storage of grains.
- Transport Services: Heavy transport services through company fleet of over 20 units with capacities of 15-45 tonnes, specially conditioned for agricultural bulk and bagged products at regional and national levels.
Go-to-market motion2 records
Distribution channels3 records
Marketing channels3 records
Dajahu product offering
Product offeringCore offering
Dajahu manufactures and sells branded aged rice products (Rico Arroz, Arroz Osito, Onix) to retail consumers across Ecuador through supermarkets and stores. It also provides post-harvest industrial services to agricultural producers, including silo and warehouse rental (400–4,000 tonne silos), grain cleaning (600 Tm/h), grain drying (480 Tm/day), and heavy transport (20+ fleet units) for rice, corn, wheat, soybean, and sorghum.
Product overview
Dajahu is an Ecuadorian rice company and pioneer in aged rice processing. The company offers a portfolio of aged rice products under brands including Rico Arroz (flagship), Arroz Osito, and Arroz Onix, available in various presentations (2kg, 5kg, 10kg, 25lb, 100lb). The aged rice process makes the grain yield up to 40% more when cooked, remain loose and non-sticky, and does not require washing. Complementing the consumer products, Dajahu provides industrial services including silo rental (400-4,000 tons), warehouse rental (330-1,500 m2), grain cleaning, grain drying, and heavy transport. The company operates as part of the Brazilian multinational Camil group since 2021.
Differentiator
Problem solved
Functional benefit
Products and services
- Rico Arroz Flagship aged rice brand developed by Dajahu using its proprietary aging process; the rice yields up to 40% more when cooked, remains loose and non-sticky, and does not require washing before cooking. Available to retail consumers through Ecuadorian supermarkets and stores in multiple presentations.
- Arroz Osito Aged rice brand under Dajahu's portfolio, positioned as a quality option for consumers seeking the benefits of aged rice. Sold through Ecuadorian retail channels.
- Arroz Onix Aged rice brand offering the same aging process benefits, available in larger bulk presentations including arroba (25lb) and quintal (100lb) sizes targeted at both households and food service operations.
- Alquiler de Silos (Silo Rental) Storage silo rental service at Dajahu's Durán facility with capacities ranging from 400 to 4,000 tonnes for grains such as corn, wheat, soybean grain, and sorghum, maintaining quality standards during extended storage periods. Sold to agricultural producers and grain businesses.
- Alquiler de Bodegas (Warehouse Rental) Warehouse rental service with spaces of 330, 1,200, and 1,500 m² for storing finished products or controlling and distributing merchandise; specialized granary warehouses for soybean paste from 600 to 1,200 tonnes are also offered. Sold to agricultural producers and businesses.
- Limpieza de Graneles (Grain Cleaning) Industrial grain cleaning service that eliminates excess impurities through a fully mechanized process, improving commercial conditions, preserving products from infestation, and guaranteeing better conservation. Total cleaning capacity is 600 Tm/hour across 4 industrial machines.
- Secado de Graneles (Grain Drying) Grain drying service using two high-efficiency vertical drying towers (120 Tm per stop each) to eliminate excess moisture and reach safe storage moisture levels below 13%. Total drying capacity is 480 Tm/day for grain.
- Transporte (Heavy Transport) Heavy transport service with over 20 vehicles of 15 to 45 tonnes capacity, specially conditioned for transporting agricultural products in bulk and bagged, with regional and national reach in Ecuador.
Quantifiable outcome
- 40% more volume yield when cooking aged rice compared to fresh rice
- +6 more outcomes
Companies that use Dajahu
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles3 records
Dajahu technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability4 records
Feature10 records
Dajahu partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Camil Alimentos S.A.coreCamil Alimentos S.A., a Brazilian multinational food company, acquired Dajahu in 2021. This acquisition consolidated Camil as the undisputed leader and positioned the company as the most important rice company in Latin America. Dajahu operates under the Camil corporate integrity program.
Scale indicators11 records
Recent moves5 records
Expansion highlights5 records
Dajahu competitors and assessment
Company assessmentDirect peers
- Corporación Diana: Colombian rice and food company with significant rice processing capacity and consumer rice brands. Direct peer because it operates the same rice processing and branded consumer business model in a neighboring Andean market with similar supply-chain dynamics.
- Tucapel: Colombian rice company producing branded consumer rice products with industrial milling operations. Direct peer because it competes in rice processing and branded retail rice in the Andean/Latin American market, with overlapping customer segments and channel relationships.
- Camil Alimentos S.A. Brazilian multinational food company and Dajahu's parent since 2021. Camil is the largest rice company in Latin America with similar industrial rice processing, branded consumer rice products, and agroindustrial services. Direct peer because it shares an identical business model and uses Dajahu as its Ecuador platform.
- Pronaca: Leading Ecuadorian food and agribusiness company producing processed foods, animal protein, and aquaculture products. Direct peer because it operates in the same Ecuadorian market with overlapping agroindustrial capabilities, distribution channels, and processor-of-agricultural-commodities profile.
Broad incumbents
- Ebro Foods: Spanish multinational food group and the world's largest rice company by revenue (owner of brands like Mahatma, Success, and Tilda). Broad incumbent because it operates globally with a similar rice-focused business model but at much greater scale, broader product diversification, and multiple geographies.
- Bunge: Global agribusiness and food company with grain origination, processing, and trading operations across Latin America. Broad incumbent because it operates similar grain handling and storage services but at a global scale across multiple commodities and geographies.
- Cargill: Global agricultural commodity giant with significant rice origination, processing, and trading operations across Latin America. Broad incumbent because it offers overlapping capabilities in grain storage, handling, and processing, but as part of a much broader commodity portfolio.
- SunRice: Australian rice company with branded consumer products, food service rice, and rice ingredient supply globally. Broad incumbent because it operates the full rice value chain including processing, branded products, and food service distribution across multiple international markets.
Regional players
- Riceland Foods: Largest rice marketing cooperative in the United States, with rice milling, storage, and branded rice products. Regional peer because it operates a comparable farmer-cooperative-style rice processing and storage business model, but serves a different geography (US instead of Latin America).
- CoopeVictoria: Costa Rican agricultural cooperative with rice milling, processing, and branded rice operations. Regional peer because it offers similar rice processing and consumer rice products but operates primarily in Central America rather than competing directly in Ecuador.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Dajahu social profiles
Digital presenceDajahu compliance and trust
Trust signalCompliance1 record
Dajahu financial estimates
Financial estimateRevenue estimate
Valuation estimate
Dajahu leadership team
Management profileNumber of profiles
Dajahu funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Dajahu M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Dajahu
What does Dajahu do?
Dajahu manufactures and sells branded aged rice products (Rico Arroz, Arroz Osito, Onix) to retail consumers across Ecuador through supermarkets and stores. It also provides post-harvest industrial services to agricultural producers, including silo and warehouse rental (400–4,000 tonne silos), grain cleaning (600 Tm/h), grain drying (480 Tm/day), and heavy transport (20+ fleet units) for rice, corn, wheat, soybean, and sorghum.
Is Dajahu a public or private company?
Dajahu is a private company. It is classified as corporate owned and is currently operating.
When was Dajahu founded?
Dajahu was founded in 1999. It employs 11 to 50 people.
Where is Dajahu based?
Dajahu is headquartered in Durán, Ecuador, in the Latin America region.
How does Dajahu make money?
Five revenue lines are on record. Rice Product Sales are the primary driver. The others are silo and Warehouse Rental, grain Cleaning Services, grain Drying Services and transport Services.
Who are Dajahu's main competitors?
Direct peers on record are Corporación Diana, Tucapel, Camil Alimentos S.A. and Pronaca. Broad incumbents are Ebro Foods, Bunge, Cargill and SunRice. Regional players are Riceland Foods and CoopeVictoria.
Does Dajahu have an API?
No public API is recorded for Dajahu.
What industry is Dajahu in?
Dajahu's product category is Rice Processing and Agroindustrial Services. Its primary akta.pro industry code is AFAKABAE, Rice & Grain Processing (milling, polishing, parboiling, blending), with a secondary code of AFAOABAE, On-Farm Grain Cleaning & Screening. Its NAICS code is 493130 and its SIC code is 2040.