AGRORODEO, UAB
AGRORODEO is a Vilnius-based grain trading company exporting cereals, pulses, and oilseeds from Lithuanian and international producers to buyers in 55 countries. With 19 employees, it manages approximately 2.5 million tonnes and EUR 500 million in trade risk annually via CME and MATIF derivatives.
- Company typePrivate
- Founded2006
- HeadquartersVilnius, Lithuania
- Headcount11–50
- GTM typeB2B
- OfferingServices
What AGRORODEO, UAB does
AGRORODEO, UAB is a Vilnius-headquartered grain trading company founded in 2006 by Robertas and Dalia Lapinskai. The company operates as an international grain merchant, procuring cereals, pulses, and oilseeds from Lithuanian farmers and sourcing from approximately 10 foreign countries, then exporting to buyers across 55 countries. It manages roughly 2.5 million tonnes and EUR 500 million in trade risk annually using financial derivatives traded daily on the CME (Chicago) and MATIF/Euronext (Paris) commodity and currency exchanges. With a headcount of 19, the firm claims each employee manages approximately EUR 10 million in trade risk, and operates a vertically integrated supply chain spanning farm origination, field collecting points, silos, port facilities (including a company-built 20,000-tonne grain terminal at Liepaja port, Latvia, operational since 2010), and ocean-going vessel loading.
The core revenue model is transaction-fee based, capturing commission and margin on grain exports (up to 1 million tonnes of Lithuanian grain and 1.5 million tonnes internationally per year) and imports (notably soybeans from Brazil). A secondary subscription-based revenue stream comes from a paid market news review service providing daily analysis of world economics, commodity, and currency markets, with a freemium trial and individually negotiated paid tiers. Distribution is executed through a network of 9 regional representatives covering all Lithuanian municipalities for farmer origination, supplemented by a digital Supplier Portal (Savitarna), a farmer-facing mobile application introduced in 2015, and a public website displaying real-time exchange quotes via a FinanceAgri data feed. Notable compliance credentials include GAFTA membership (since 2007), GTP (since 2008), ISCC (since 2011), GMP+ (since 2018), Ecoagros organic certification partnership, and official supplier status with the Saudi Arabia Grain Organization (SAGO, since 2017).
AGRORODEO recorded its highest disclosed turnover of EUR 601.4 million in 2019, alongside record grain sales of 2.959 million metric tons. Its buyer base spans government procurement agencies (SAGO), large international processors, and smaller importers across 55 countries; its supplier base consists primarily of Lithuanian farmers and progressive farming partners served through regional collection points and two joint grain purchasing projects. The company has no disclosed external funding, parent company, or subsidiaries, operating as a founder-controlled private limited company (UAB) under Lithuanian law with VAT code LT100002755510.
AGRORODEO, UAB firmographics
Firmographics- Name
- AGRORODEO, UAB
- Legal name
- UAB "Agrorodeo"
- Website
- https://agrorodeo.lt
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- AGRORODEO is a Vilnius-based grain trading company exporting cereals, pulses, and oilseeds from Lithuanian and international producers to buyers in 55 countries. With 19 employees, it manages approximately 2.5 million tonnes and EUR 500 million in trade risk annually via CME and MATIF derivatives.
- Ownership category
- akta.pro rank
AGRORODEO, UAB industry classification
Industry- Product category
- Agricultural Commodity Trading
- NAICS
- Grain and Field Bean Merchant Wholesalers (424510), Grain and Field Bean Merchant Wholesalers (42451), Farm Product Raw Material Merchant Wholesalers (4245)
- SIC
- Wholesale-Farm Product Raw Materials (5150)
- akta.pro primary industry
- Grain & Oilseed Trading/Wholesale (AFAIAKAA)
- akta.pro secondary industry
- Pulses & Legumes Trading/Wholesale (AFAIAKAG)
Keywords
Where AGRORODEO, UAB is headquartered
LocationHeadquarters
- HQ city
- Vilnius
- HQ country
- Lithuania
- HQ region
- Europe
Offices2 records
Markets served
AGRORODEO, UAB business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Grain Export Trading: Commission and margin-based revenue from exporting Lithuanian and regional grains (wheat, barley, rapeseed, rye, peas, beans) to international markets. Exports up to 1 million tonnes of Lithuanian grain and 1.5 million tonnes internationally annually.
- Grain Import Trading: Purchasing and importing grains from international origins including Brazil (soybeans), offering imported seeds (Fuego beans, chickpeas) to Lithuanian suppliers.
- Market Intelligence Subscription: Paid subscription service providing access to market news reviews covering world economics, commodity markets, currency exchanges, and analysis. Includes trial and paid subscription options.
- Trade Risk Management Services: Managing trade risk for 2.5 million tonnes and EUR 500 million annually using financial derivatives, charging fees for risk management services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Market Reviews Trial Subscription - free access for limited period |
| Subscription | Multi-year contract | Market Reviews Paid Subscription - paid access to market analysis content |
| Other | Monthly | Marketing and Communications Project Manager position - EUR 3,000-5,000 gross monthly |
| Other | Monthly | Market Analyst position - EUR 3,000-4,000 gross monthly |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels8 records
AGRORODEO, UAB product offering
Product offeringCore offering
AGRORODEO purchases cereals, pulses, and oilseeds from Lithuanian farmers and from suppliers in 10 foreign origins and exports them in bulk (vessel shipments) to grain importers and processors in 55 countries. The firm operates daily hedging on CME and MATIF/Euronext exchanges, manages approximately 2.5 million tonnes and EUR 500 million in trade risk annually, and runs a vertically integrated chain from field collecting points through Baltic ports (including its own Liepaja, Latvia terminal) to global delivery under a proprietary 6-level quality control system.
Product overview
AGRORODEO operates as a grain trading company offering a comprehensive platform for international trade in cereals, pulses, and oilseeds. The core offering includes the main trading platform managing up to 3 million tonnes of grain annually, supplemented by the Market Information Service (real-time quotation platform), the Supplier Portal (Savitarna) for partner management, and a Market News Review Subscription service. The company also provides a Farmer Mobile Application for quality tracking and has developed a proprietary Six-Level Quality Control System. Trading covers both conventional crops (wheat, barley, rye, oats, peas, beans, rapeseed) and organic crops.
Differentiator
Problem solved
Functional benefit
Products and services
- International Grain Export Trading Services Bulk grain export trading service buying cereals, pulses, and oilseeds from Lithuanian farmers and from suppliers in 10 foreign origins and selling them to importers, processors, and state agencies in 55 countries, with daily hedging on CME and MATIF/Euronext exchanges.
- Market News Review Subscription
Quantifiable outcome
- Handles up to 1 million tonnes of Lithuanian grain and 1.5 million tonnes internationally annually
- +4 more outcomes
Companies that use AGRORODEO, UAB
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles3 records
AGRORODEO, UAB technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
AGRORODEO, UAB partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core, major and supporting.
- GMP+ InternationalcoreGMP+ feed safety certification awarded annually since 2018, enabling trade in feed-grade commodities.
- ISCC (International Sustainability and Carbon Certification)coreAnnual ISCC sustainability certification since 2011 for sustainable supply chain management.
- GTP (European Code of Good Trading Practice) CertificationcoreAnnual certification in European Code of Good Trading Practice since 2008, demonstrating commitment to professional trading standards.
- GAFTA (The Grain and Feed Trade Association)coreMembership in global grain and feed trade association since 2007. CEO Robertas Lapinskas became certified GAFTA arbitrator in 2010, providing international dispute resolution capability.
- Ecoagros (EKOAGROS)corePartnership for organic certification services, enabling purchase and trade of certified organic grain crops.
- Liepaja Port Terminal (Latvia)majorCompany-built and operated grain storage terminal at Liepaja port, Latvia with 20,000 tonne capacity since 2010.
- Regional Farmers and Agricultural CooperativescoreNetwork of loyal farmer partners supplying up to 1 million tonnes of Lithuanian grain annually. Company also operates 2 joint grain purchasing projects with progressive farms.
- CME GroupcoreChicago Mercantile Exchange for futures and derivatives trading on corn, soybean, and wheat markets.
- MATIF/Euronext PariscoreParis commodity exchange for trading milling wheat, rapeseed, corn futures and currency instruments.
- FinanceAgrisupportingData provider for commodity futures and currency quotes displayed on company website, with 10-minute delayed data.
Scale indicators8 records
Recent moves7 records
Expansion highlights7 records
AGRORODEO, UAB competitors and assessment
Company assessmentBroad incumbents
- BayWa AG: German agribusiness conglomerate with grain trading, agricultural inputs, and renewable energy. Comparable to AGRORODEO as a European grain aggregator with farmer relationships and trading expertise, though larger and diversified.
- Viterra: Global grain and oilseed merchant (formerly Glencore Agriculture) with significant European origins and global marketing network. Competes with AGRORODEO for Baltic grain flows and MENA/Asian demand.
- ADM (Archer Daniels Midland): Global agricultural processor and grain originator with major European presence. Comparable to AGRORODEO in core grain merchandising but with extensive processing assets and global origination network.
- Glencore plc: Global diversified commodities trader with large agricultural marketing operations. Competes with AGRORODEO for grain flows and ships to the same end-markets, though at significantly larger scale.
- Cargill: World's largest privately held agricultural commodity trader with deep grain and oilseed operations across origins and destinations. Overlaps with AGRORODEO in core grain trading, though at a much larger scale across global supply chains.
- Bunge Limited: Global agribusiness and grain trader with strong European origination and processing operations. Competes with AGRORODEO for grain flows from the Black Sea and European regions into global markets.
- Louis Dreyfus Company: Global merchant of agricultural commodities including grains, oilseeds, and rice. As one of the 'ABCD' majors, it competes with AGRORODEO for large government tenders and counterparty flows, but at vastly greater scale and capital base.
Emerging players
- Olam Group: Singapore-headquartered agricultural commodity trader with grain, edible nuts, and pulse operations. Comparable to AGRORODEO in agricultural trading focus, though with broader geographic footprint and deeper processing exposure.
Direct peers
- Sodrugestvo Group: Luxembourg-headquartered trader and processor of agricultural commodities including grains, oilseeds, and proteins. Comparable to AGRORODEO as a vertically integrated European-origin trader with similar customer base in MENA, Asia, and Europe.
- Cefetra B.V. Rotterdam-based grain, oilseed, and pulse merchant wholesaler serving European and international buyers. Closely comparable to AGRORODEO in product mix (wheat, barley, rapeseed, pulses), origination model, and reliance on port logistics.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
AGRORODEO, UAB social profiles
Digital presenceAGRORODEO, UAB compliance and trust
Trust signalCompliance4 records
AGRORODEO, UAB financial estimates
Financial estimateRevenue estimate
Valuation estimate
AGRORODEO, UAB leadership team
Management profileNumber of profiles
Profiles2 records
AGRORODEO, UAB funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
AGRORODEO, UAB M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about AGRORODEO, UAB
What does AGRORODEO, UAB do?
AGRORODEO purchases cereals, pulses, and oilseeds from Lithuanian farmers and from suppliers in 10 foreign origins and exports them in bulk (vessel shipments) to grain importers and processors in 55 countries. The firm operates daily hedging on CME and MATIF/Euronext exchanges, manages approximately 2.5 million tonnes and EUR 500 million in trade risk annually, and runs a vertically integrated chain from field collecting points through Baltic ports (including its own Liepaja, Latvia terminal) to global delivery under a proprietary 6-level quality control system.
Is AGRORODEO, UAB a public or private company?
AGRORODEO, UAB is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was AGRORODEO, UAB founded?
AGRORODEO, UAB was founded in 2006. It employs 11 to 50 people.
Where is AGRORODEO, UAB based?
AGRORODEO, UAB is headquartered in Vilnius, Lithuania, in the Europe region.
How does AGRORODEO, UAB make money?
Four revenue lines are on record. Grain Export Trading is the primary driver. The others are grain Import Trading, market Intelligence Subscription and trade Risk Management Services.
Who are AGRORODEO, UAB's main competitors?
Broad incumbents on record are BayWa AG, Viterra, ADM (Archer Daniels Midland), Glencore plc, Cargill, Bunge Limited and Louis Dreyfus Company. Olam Group is listed as an emerging player. Direct peers are Sodrugestvo Group and Cefetra B.V..
Does AGRORODEO, UAB have an API?
No public API is recorded for AGRORODEO, UAB.
What industry is AGRORODEO, UAB in?
AGRORODEO, UAB's product category is Agricultural Commodity Trading. Its primary akta.pro industry code is AFAIAKAA, Grain & Oilseed Trading/Wholesale, with a secondary code of AFAIAKAG, Pulses & Legumes Trading/Wholesale. Its NAICS code is 424510 and its SIC code is 5150.