Akademska misao

What Akademska misao does

Akademska misao is a Belgrade-based academic publishing house operating as a Serbian private limited company ("AKADEMSKA MISAO" d.o.o.) since October 1, 1999. The company publishes scientific monographs, academic textbooks, conference proceedings, manuals, and scientific journals in Serbian and English, with a catalog of over 550 titles spanning engineering, mathematics, physics, computer science, security studies, medicine, and social sciences. Its customers are Serbian university students, postgraduates, researchers, and faculty members, with secondary reach to regional academia and the Serbian-speaking academic diaspora.

The product portfolio is built around a curated catalog of academic literature distributed through three primary channels: an e-commerce website (akademska-misao.rs), two physical bookstores embedded within University of Belgrade campuses (at the Faculty of Electrical Engineering and the Faculty of Civil Engineering), and an e-book distribution partnership via the external ElektronskaKnjiga.rs platform. The publisher co-produces academic materials with at least seven University of Belgrade faculties — including Electrical Engineering, Civil Engineering, Mechanical Engineering, Traffic Engineering, and Security Studies — plus the State University of Novi Pazar, functioning as the publisher-of-record for Serbian-language scholarly output across multiple Belgrade STEM faculties. International visibility is supported through a strategic co-publishing alliance with Springer-Verlag and recurring exhibiting at the Frankfurt, Belgrade, and Novi Sad book fairs.

Revenue is generated through one-time unit-priced sales of physical books (RSD 330–12,500) and e-books (RSD 550–1,320) to individual students and researchers, with no subscription or institutional licensing model. Distribution includes domestic free-delivery thresholds and international shipping via Serbian Post. The company sustains a small, focused headcount of approximately 8 employees with no disclosed external funding, no venture capital or private equity ownership, and no public listing, positioning it as a tightly scoped niche publisher whose competitive position is anchored in long-tenured faculty relationships, on-campus retail presence, and partnership with a global-tier imprint rather than in scale or technology.

Name

Akademska misao

Legal name

"AKADEMSKA MISAO" d.o.o.

Website

https://akademska-misao.rs

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

1–10 employees

Short description

Akademska misao is a Belgrade-based academic publishing house that issues scientific monographs, textbooks, conference proceedings, and journals in Serbian and English, serving university students, researchers, and faculty through online sales, e-books, and campus bookstores.

Ownership category

akta.pro rank

Product category

Academic Publishing

NAICS

Newspaper, Periodical, Book, and Directory Publishers (5131)

SIC

Books: Publishing Or Publishing & Printing (2731)

akta.pro industry

PRIMARYMPAJABAK

Scholarly Societies & Conference Proceedings Publishing

Media, Entertainment & Sports/Publishing (Books, News, Magazines)/Educational & Academic Publishing (Textbooks, Scholarly, STM)

SECONDARYEDAGAFAK

Scholarly Society & Association Publishing

Education/Educational Publishing & Learning Content/Academic & Scholarly Publishing (Journals, Monographs)

Keywords

• Academic book publishing
• Scientific monographs
• University textbooks
• Conference proceedings
• E-book distribution

Headquarters

HQ city

Beograd

HQ country

Serbia

HQ region

Europe

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Infrastructure, Others

Revenue model

1. Physical Book Sales: Sale of printed academic books including monographs, textbooks, manuals, and conference proceedings. Products sold at various price points in Serbian Dinars (RSD) with discounts available.
2. E-book Sales: Digital publication sales through external platform ElektronskaKnjiga.rs integration. E-book prices typically range from 550-1320 RSD.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Akademska misao is an academic publishing company that publishes and sells scientific monographs, textbooks, manuals, conference proceedings, and scientific journals in Serbian and English. The company operates an e-commerce website and two physical bookstores at Belgrade university campuses to serve students, postgraduates, researchers, and professors across Serbia and the region.

Product overview

Akademska misao is an academic publishing company founded in 1999 that operates as an online bookstore and publisher of academic literature. The company publishes scientific monographs, academic journals, textbooks, manuals, and conference proceedings in Serbian and English. Their product portfolio includes both physical books and e-books, distributed through their e-commerce platform and two physical bookstore locations in Belgrade. The company focuses on serving students, postgraduates, researchers, and professors across technical sciences, natural sciences, social sciences, and humanities. Notable publications include titles in electronics, telecommunications, mathematics, physics, computer science, security studies, and engineering disciplines.

Differentiator

Problem solved

Functional benefit

Products and services

• Akademska misao Online Bookstore An e-commerce platform for purchasing academic books, scientific monographs, textbooks, conference proceedings, and e-books targeting students, postgraduates, researchers, and professors.
• Scientific Monographs Academic publications covering scientific research across various disciplines including engineering, mathematics, physics, and social sciences.
• Academic Textbooks University-level textbooks and manuals for students across Serbian and English languages, covering technical and scientific subjects.
• Conference Proceedings Collections of papers from domestic and international scientific conferences published in Serbian and English.
• Scientific Journals Academic journals covering various fields of science and research.
• E-books (E-knjiga) Digital versions of publications available for purchase through the Elektronska knjiga platform, including titles in artificial intelligence and cyber security, mathematical analysis, and other academic fields.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eight partnerships are on record, tiered core and minor.

• Springer-VerlagcoreStrategic or Co-development PartnerMajor international academic publisher partnership. Akademska misao has achieved collaboration with one of the world's largest publishers, Springer-Verlag, allowing Serbian authors to stand alongside world-renowned authors.
• University of Belgrade - Electrical Engineering Faculty (ETF)coreOthersLong-standing partnership with co-publishing of textbooks and academic materials. Akademska misao operates a bookstore on the ETF campus.
• University of Belgrade - Faculty of Civil Engineering (GF)coreOthersPartnership with Građevinski fakultet for co-publishing and distribution. Akademska misao operates a bookstore at GF.
• University of Belgrade - Faculty of Mechanical EngineeringcoreOthersCo-publishing partner for mechanical engineering textbooks and academic materials.
• Faculty of Security StudiescoreOthersPartnership with Inovacioni centar Fakulteta bezbednosti for security studies publications.
• University of Belgrade - Faculty of Traffic EngineeringcoreOthersPartnership for publishing transportation and traffic engineering academic materials.
• University of Belgrade - Faculty of LawminorOthersPartnership with Pravni fakultet Univerziteta Union for legal studies publications.
• State University of Novi PazarminorOthersPartnership with Državni Univerzitet u Novom Pazaru for academic publications.

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Data Status: Serbian academic and scientific publisher operating in Belgrade — the most direct domestic competitor to Akademska misao for Serbian-language scientific monographs, conference proceedings, and university textbooks.
• Oxford University Press: Major scholarly publisher producing academic monographs, textbooks, and reference works globally — overlapping directly with Akademska misao's academic textbook and scientific monograph catalog.
• Cambridge University Press: University-press academic publisher issuing scholarly monographs, textbooks, and journals across sciences, engineering, and social sciences — directly comparable to Akademska misao's English-language academic output.
• Springer Nature: Global scholarly publisher with which Akademska misao holds a core strategic co-publishing partnership. Operates in scientific monographs, journals, and conference proceedings across all major STEM and social science disciplines — directly overlapping with Akademska misao's core publishing activity.

Broad incumbents

• McGraw-Hill Education: Global higher-education textbook publisher covering engineering and sciences. Comparable as a broader incumbent competing for the same student textbook adoption decisions.
• Klett (Stuttgart / regional CEE): Large higher-education textbook publisher with established operations across Central and Eastern Europe. Comparable as a broader incumbent in academic textbook distribution that competes for the same student textbook budgets.
• Wiley: Diversified academic and scholarly publisher with large journals and textbook portfolios. Comparable as a broader incumbent across engineering, science, and academic publishing rather than a niche specialist.

Regional players

• Vulkan izdavaštvo: Serbian publisher with a broad trade and academic-adjacent catalog and own retail bookstore network. Comparable as a Serbia-based publisher with physical distribution competing for student book sales.
• Hrvatska sveučilišna naklada: Croatian university publisher of academic monographs and textbooks in the former-Yugoslav regional market. Comparable as a regional academic publisher competing for the same student and faculty base.
• Školska knjiga: Croatia-based academic textbook and scholarly publisher for ex-Yugoslav markets. Comparable as a regional academic publisher serving universities with similar subject coverage.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/akademska.misao
• LinkedInlinkedin.com/company/akademska-misao

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Akademska misao