What All for One Steeb does

All for One Steeb is the flagship SAP consulting brand of All for One Group SE, focused on the German-speaking mid-market (Mittelstand). Founded in 1999 and headquartered in Filderstadt-Bernhausen, Germany, the company delivers end-to-end SAP implementation, migration, and managed services across the full SAP portfolio, including SAP S/4HANA, SAP S/4HANA Cloud, SAP Business ByDesign, and the SAP Business Technology Platform. The Steeb brand operates alongside 20+ group subsidiaries that collectively serve over 3,500 customers across DACH, Poland, Egypt, Belgium, and Luxembourg. The Steeb entity itself has 137 employees and a track record of 400+ completed projects.

The product surface sits on three layers: (1) core SAP ERP and cloud platforms, (2) proprietary mid-market add-ons such as CONVERSION/4 (an S/4HANA conversion subscription), CLOUD MOVE (cloud migration service), EDI exakt, and Rechnungscockpit, and (3) partnerships that extend reach, including Microsoft Azure as the cloud infrastructure partner and United VARs as the international delivery channel for multi-country rollouts. The company also delivers industry-specific solutions for manufacturing, automotive, retail/consumer, and services verticals, with a 2-Tier-Strategie offering to land SAP enterprise contracts through mid-market subsidiaries.

The business model is a hybrid of project-based implementation services and recurring managed services. Cloud ERP packages start at €57,000, with full S/4HANA implementations typically generating larger multi-year contracts. SAP Platinum Partner status provides co-sell leverage and certification benefits. Leadership comprises Michael Zitz (CEO), Stefan Land (CFO), and Josef Blazicek (Chairman of the Supervisory Board). The company won the SAP Quality Award 2024, supporting its positioning as a quality-validated mid-market SAP specialist.

Name

All for One Steeb

Legal name

All for One Group SE

Website

https://allforonesteeb.com

Company type

Public

Founded year

1999

Operating status

Operating

Headcount range

101–250 employees

Short description

All for One Steeb is the flagship SAP consulting brand of All for One Group SE, serving the German-speaking mid-market with S/4HANA implementation, cloud migration, and proprietary add-ons, supported by 20+ group subsidiaries and 3,500+ customers across DACH and Europe.

Ownership category

akta.pro rank

Product category

ERP Consulting & SAP Implementation Services

NAICS

Computer Systems Design Services (541512), Computer Systems Design and Related Services (5415), Custom Computer Programming Services (541511), Management Consulting Services (54161)

SIC

Services-Computer Integrated Systems Design (7373), Services-Management Consulting Services (8742)

akta.pro primary industry

ERP Implementation & Systems Integration Services (BPAEAGAA)

akta.pro secondary industries

ERP Managed Services & AMS (Application Management) (BPAEAGAB), ERP, CRM & Enterprise Applications Consulting (BPAHAEAI), ERP Extensions & Add-ons (CPQ, Billing, Revenue Management) (HDAEAEAO)

Keywords

• SAP consulting services
• ERP implementation
• Cloud ERP migration
• SAP S/4HANA
• Managed application services

Headquarters

HQ city

Filderstadt-Bernhausen

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. SAP Consulting & Implementation Services: Core revenue stream from implementing SAP ERP solutions including SAP S/4HANA, SAP Business ByDesign, and cloud migrations. Includes process consulting, system integration, and project delivery.
2. Managed Services & Application Management: Ongoing SAP hosting, operation, and application management services (SAP AMS) for running and maintaining customer SAP environments.
3. Subscription-based Cloud ERP Packages: Recurring subscription revenue from SAP Cloud ERP packages including GROW with SAP and RISE with SAP implementations.
4. Add-on Software Licenses: Revenue from proprietary add-on products for SAP ERP including EDI, supplier evaluation, and logistics modules.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

All for One Steeb is the leading SAP consulting partner for the German-speaking mid-market (Mittelstand), implementing and operating SAP ERP solutions including SAP S/4HANA, SAP Business ByDesign, and SAP S/4HANA Cloud (GROW with SAP / RISE with SAP). The company delivers process consulting, system integration, cloud migration (CLOUD MOVE), and S/4HANA transformation (CONVERSION/4 subscription), complemented by proprietary add-ons such as EDI exakt, Rechnungscockpit, and Lieferantenbewertung, plus ongoing managed services and application management.

Product overview

All for One Steeb operates as the #1 SAP partner in the German-speaking mid-market, offering a comprehensive portfolio of SAP ERP solutions, consulting services, and proprietary add-ons. The core product portfolio centers on three main SAP ERP platforms: SAP S/4HANA (for large enterprises undergoing digital transformation), SAP Business ByDesign (cloud ERP for mid-market), and SAP S/4HANA Cloud (public cloud edition via GROW/RISE programs). These are complemented by proprietary methodology offerings including CONVERSION/4 (SAP transformation subscription) and CLOUD MOVE (migration service), as well as the 2-Tier-Strategie for connecting subsidiaries. The add-on ecosystem includes procurement tools (SAP Ariba, SAP Ariba Snap), logistics and supply chain solutions (SAP EWM, SAP TM, SAP GTS, SAP IBP), business integration tools (EDI exakt, Globaler IDoc-Monitor, XRechnung), and industry-specific modules. The SAP S/4HANA Geschäftsprozessbibliothek provides pre-configured business processes. Additional cloud solutions (SAP Sales Cloud, SAP Service Cloud) are delivered via the SAP Business Technology Platform.

Differentiator

Problem solved

Functional benefit

Brands

• All for One Steeb: The primary operating brand for SAP consulting and services targeting the German-speaking Mittelstand (mid-market) in the DACH region.
• All for One
• CONVERSION/4
• CLOUD MOVE
• All for One Customer Experience
• blue-zone
• Empleox
• EDGE/4
• Mittelstand Heute

Products and services

• SAP S/4HANA Implementation & Consulting End-to-end consulting, implementation, and migration services for SAP S/4HANA, the next-generation ERP suite running on the HANA in-memory database. Targeted at mid-market and enterprise customers in the German-speaking Mittelstand undergoing digital transformation.
• SAP Business ByDesign Cloud ERP solution for small and medium-sized enterprises, offering integrated CRM, finance, project management, and supply chain management in a scalable subscription model. Used by mid-market customers across manufacturing, retail, and services.
• SAP S/4HANA Cloud (GROW with SAP / RISE with SAP) Public cloud edition of SAP S/4HANA delivered as a service with automatic updates and scalability, part of the GROW with SAP and RISE with SAP programs. Targeted at mid-market and enterprise customers seeking rapid cloud ERP adoption.
• CONVERSION/4 SAP Transformation Subscription Subscription-based SAP transformation service providing a structured methodology for migrating from SAP ECC or R3 to S/4HANA, including process standardization and best practices. Targets customers facing the 2027 end of ECC maintenance.
• CLOUD MOVE Migration Service Guided migration service enabling customers to transition from SAP R/3 or ECC systems to SAP Cloud ERP, supporting cloud adoption with a structured implementation approach.
• SAP S/4HANA Geschäftsprozessbibliothek (GBIB) Proprietary pre-configured business process library for SAP S/4HANA, offering ready-to-use scope items for manufacturing, automotive, life sciences, and consumer products industries. Designed to compress implementation timelines to as little as 3 months.
• SAP Managed Services & Application Management (SAP AMS) Recurring managed services for SAP hosting, system operation, and application management, providing ongoing support and maintenance of customer SAP environments after implementation.
• 2-Tier ERP Strategy Cloud ERP integration approach connecting subsidiary ERP systems (Tier 2) with parent company SAP S/4HANA (Tier 1), enabling standardized processes while maintaining local flexibility. Targeted at large enterprises with subsidiaries, spin-offs, or carve-out scenarios.
• SAP Ariba / SAP Ariba Snap Cloud-based procurement and supply chain management platform for supplier discovery, sourcing, contract management, and procure-to-pay processes, with SAP Ariba Snap tailored for mid-market strategic sourcing and supplier management.
• Proprietary Add-on Solutions for SAP ERP Suite of proprietary add-ons for SAP ERP, including EDI exakt (electronic data interchange), Rechnungscockpit (invoice cockpit), Lieferantenbewertung (supplier evaluation), Mobile Logistics, Globaler IDoc-Monitor, XRechnung (German e-invoicing compliance), and KEP-Anbindung (parcel service integration).

Quantifiable outcome

• 40 countries connected in 9 months via Cloud ERP (Nokia/HMD Global case)
• +4 more outcomes

Named customers9 records

Segments8 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Feature4 records

Partnerships

Two partnerships are on record, tiered core.

• United VARscoreChannel Partner/ Reseller/ DistributorStrategic alliance between All for One Group and United VARs for international SAP projects. Enables rapid deployment of SAP Cloud ERP across multiple countries, supporting 40-country rollouts in 9 months as demonstrated in Nokia/HMD Global case study.
• SAPcoreTechnology or IntegrationSAP is the core technology partner. All for One Steeb operates as SAP Platinum Partner and SAP Channel Partner, implementing SAP S/4HANA, SAP Business ByDesign, SAP Cloud ERP, and related solutions. Holds SAP Qualified Packages designation and Recognized Expertise in SAP S/4HANA.

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Sycor: German SAP partner with strong mid-market focus on S/4HANA, Cloud ERP, and Microsoft integration. Operates in overlapping DACH verticals including manufacturing and life sciences, comparable scale and customer profile.
• cbs Corporate Business Solutions: Heidelberg-based pure-play SAP S/4HANA consulting firm with deep manufacturing and industrial focus. Closely comparable DACH mid-market SAP specialist, especially in machine engineering and discrete manufacturing verticals.
• msg: German IT consulting and software group with substantial SAP S/4HANA practice. Competes in DACH mid-market with industry-specific SAP solutions and proprietary add-ons, particularly in financial services and insurance verticals.
• SVA System Vertrieb Alexander: German IT systems integrator with strong SAP practice and DACH mid-market focus. Comparable business model combining SAP implementation, managed services, and proprietary extension solutions for German Mittelstand customers.
• NTT Data Business Solutions: Direct German-headquartered SAP partner (formerly Itelligence) with global SAP S/4HANA and cloud ERP practices. Most comparable competitor in DACH mid-market SAP implementation, with similar mid-market focus and productized transformation offerings.

Broad incumbents

• IBM Consulting: Global consulting arm of IBM with established SAP S/4HANA and RISE with SAP practice. Broad incumbent competing for enterprise and upper mid-market SAP transformation deals across DACH, often leveraging hybrid cloud capabilities.
• Capgemini: Global IT services firm with substantial SAP practice in Germany and Europe. Competes for SAP S/4HANA and cloud transformation projects in DACH, with broader delivery footprint and digital transformation capabilities.
• Deloitte: Big 4 consultancy with significant SAP S/4HANA, RISE with SAP, and cloud ERP practice in DACH. Competes for mid-market and enterprise SAP transformation mandates, particularly where advisory-plus-implementation bundle is required.
• T-Systems: Deutsche Telekom subsidiary providing full-stack IT services including a large SAP practice operating in DACH. Larger and more diversified than All for One, but directly competes for SAP transformation contracts in the German Mittelstand.
• Accenture: Global systems integrator with one of the largest dedicated SAP practices worldwide. Competes for mid-market and enterprise SAP transformations in DACH with broader scale and multi-country delivery capability.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/c/AllforOneGroup
• LinkedInlinkedin.com/company/all-for-one-sap-erp-sap-services

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Subsidiaries21 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about All for One Steeb