What Alliance For Action Aid does

Alliance For Action Aid operates a dual-purpose web property at allianceforactionaid.org that combines a TeePublic-powered t-shirt marketplace with the SURBET online slot gaming platform. The storefront lists a single design (Design ID 74165272, $18 USD / IDR 8,888) across categories including Halloween, Music, Sport, Movie, Vintage, Animal, Funny, and Television, and the underlying e-commerce entity is TP Apparel LLC, a US-incorporated limited liability company whose copyright notice spans 2012 to 2025. The same domain publishes Indonesian-language promotional content for SURBET, which markets itself as an "urban cyber" themed online slot platform with 24/7 operations, automated deposit and withdrawal processing, mobile-responsive design, and active customer service.

The SURBET platform targets Indonesian users exclusively, with payment integration across Indonesian local banks, e-wallets, and the national QRIS standard. Minimum deposit is set at Rp 10,000 and minimum withdrawal at Rp 50,000, with transaction processing described as fully automated. Marketing leans heavily on Indonesian-language search optimization — auto-generated trending tags such as SURBET, RAJA SLOT, SLOT MAXWIN, SITUS SLOT, GAME SLOT, and SLOT88 — combined with social sharing integrations on Twitter, Facebook, Pinterest, Reddit, Tumblr, and Linktree. Published testimonials identify users in Bandung, Semarang, Yogyakarta, Makassar, Bali, and Palembang, all Indonesian cities, consistent with a single-country go-to-market focus.

The combined business model uses the US-incorporated TP Apparel LLC and its TeePublic infrastructure for a low-volume merchandise stream while routing user traffic to an Indonesia-facing slot gaming operation. No revenue, headcount, funding, ownership of the gaming operations, management team, certifications, or regulatory actions are disclosed. The structural features — a US LLC operating an Indonesia-targeted online slot platform with no documented licenses or compliance posture — are material context for any investment or partnership diligence.

Name

Alliance For Action Aid

Legal name

TP Apparel LLC

Website

https://allianceforactionaid.org

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

1–10 employees

Short description

Alliance For Action Aid runs a TeePublic-powered t-shirt storefront alongside the SURBET online slot gaming platform, targeting Indonesian users with QRIS, e-wallet, and local bank payments for real-money slot play.

Ownership category

akta.pro rank

Product category

Online Slot Gaming Platform

NAICS

Amusement Arcades (71312)

SIC

Services-Miscellaneous Amusement & Recreation (7990), Retail-Hobby, Toy & Game Shops (5945)

akta.pro primary industry

In-Game Item Marketplaces & Trading Platforms (MPAFACAJ)

Keywords

• Online slot gaming
• Apparel e-commerce
• T-shirt marketplace
• Digital entertainment platform
• Online casino

GTM type

B2C

Offering type

Services

Cost components

Technology or R&D, Operations, Marketing or Sales, Personnel, Infrastructure

Pricing tiers

Distribution channels2 records

Marketing channels3 records

Core offering

Alliance For Action Aid (allianceforactionaid.org) operates a dual offering: (1) a t-shirt merchandise storefront powered by TeePublic marketplace infrastructure, listing custom designs across categories such as Halloween, Music, Sport, Movie, Vintage, Animal, Funny, and Television; and (2) SURBET, an online slot gaming and live casino platform targeting Indonesian users, presented with an urban cyber entertainment aesthetic, responsive multi-device access, modern server infrastructure, and 24/7 automated deposit/withdrawal processing via local banks, e-wallets, and QRIS.

Product overview

Alliance For Action Aid operates a dual offering: a T-shirt marketplace for custom-designed apparel (similar to TeePublic), and SURBET, an online slot gaming platform. The T-shirt business features products across categories like Halloween, Music, Sport, Movie, Vintage, Animal, Funny, and Television, while SURBET provides urban cyber gaming entertainment with 24/7 availability.

Differentiator

Problem solved

Functional benefit

Products and services

• SURBET Online Slot Gaming Platform Online slot and live casino gaming platform offered to Indonesian consumers, featuring urban cyber-themed visuals, responsive design across desktop and mobile devices, modern server infrastructure with continuously updated digital security, automated 24/7 deposit and withdrawal processing (minimum deposit Rp 10,000, minimum withdrawal Rp 50,000) via Indonesian local banks, e-wallets, and QRIS, and 24/7 customer support.
• Themed T-Shirt Designs (TeePublic Storefront)

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered core and minor.

• Local Banks (Indonesian)coreOthersIndonesian local banking institutions enabling deposit and withdrawal transactions for gaming platform users. Supports all major local bank networks for financial transfers.
• E-Wallet ProviderscoreOthersDigital wallet integrations allowing users to deposit and withdraw funds through popular Indonesian e-wallet services.
• QRIS Payment SystemcoreTechnology or IntegrationQRIS (Quick Response Code Indonesian Standard) integration for standardized QR code payment transactions across multiple payment providers.
• TeePublicminorChannel Partner/ Reseller/ DistributorE-commerce platform for selling t-shirt merchandise designs. Platform provides designer storefront, payment processing, and global shipping fulfillment for merchandise sales.

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Sbobet: Sbobet is a long-established Asian online betting and casino platform serving Indonesian and SEA users with sportsbook and slots, the closest scaled counterpart to SURBET's online slot gambling focus.
• PG Soft (Pocket Games Soft): PG Soft is a leading mobile-slot supplier across Asia whose catalog powers most Indonesian slot fronts; comparable as the upstream game-platform layer that SURBET-style properties distribute.
• Habanero: Habanero is a widely distributed online slot studio whose games appear across Indonesian aggregator sites, making it a content-side peer relative to SURBET's slot portal offering.
• Pragmatic Play (live & slots): Pragmatic Play is one of the dominant slot-game content providers feeding into Indonesian-facing casino aggregators; the slot content surface SURBET ultimately depends on is largely supplied by studios like this.

Direct peers

• Redbubble: Redbubble is a global artist-driven POD marketplace for apparel and accessories, structurally identical to the T-shirt marketplace line of business on allianceforactionaid.org.
• Joker123 (JOKER Gaming): Joker123 is a direct B2C/B2B online slot platform heavily used in Indonesia and Southeast Asia with a similar low-deposit, mobile-first slot offering targeting the same online gaming enthusiasts segment as SURBET.
• TeePublic: TeePublic is the actual marketplace infrastructure on which Alliance For Action Aid's T-shirt storefront runs (Design ID 74165272), making it the most directly comparable peer for the merchandise half of the business.

Emerging players

• Maxwin / Slot88 affiliate portals: Slot88-style Indonesian slot affiliate portals compete head-to-head for the same 'RAJA SLOT', 'SLOT MAXWIN' keywords that SURBET's trending tags target, making them direct SEO-driven niche peers.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/alliance-for-action-aid

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Alliance For Action Aid