ASSISTANCE LEAGUE OF ORANGE

What ASSISTANCE LEAGUE OF ORANGE does

Assistance League of Orange is a volunteer-led 501(c)(3) nonprofit organization founded in 1941 and headquartered at 124 S. Orange St., Orange, California (EIN #95-6101256). It operates as an independent local chapter affiliated with the national Assistance League organization. The chapter delivers philanthropic programs focused on essential needs in the Orange community, including Operation School Bell (clothing children in need), Health Programs, Food Programs, Education Programs, Cultural Programs, and a Scholarship Program. It also operates the Assisteens youth volunteer program and the Orange Blossoms Auxiliary. In its most recent Year in Review, the chapter distributed $475,000 in community giving, logged 40,000+ volunteer hours, and reached 22,000+ individuals.

The organization is funded primarily through charitable donations solicited via its website, community events, and direct outreach, supplemented by retail revenue from the Now and Again Thrift Shop at 20 Plaza Square in Orange. Annual and one-off events (Boutique Noël, Embrace Orange 2026, Taste of Orange) function as both fundraising and community-awareness channels. Paid operations are lean — 6 employees — with the vast majority of program delivery executed by trained member volunteers. There is no proprietary technology platform; programs are administered through the Chapter House, partner schools and community organizations, and the thrift shop storefront. The chapter is governed by a board of directors and relies on a network of community partners, sponsors, and donors concentrated within the city of Orange, California.

The business model is a hybrid of charitable donations and modest retail sales. Services to beneficiaries (children, families in need, scholarship recipients, youth volunteers) are delivered at no cost, while donors and thrift shoppers constitute the customer base on the revenue side. Reach is single-geography (Orange, California, USA), with no global footprint. The chapter does not publish pricing for any service, does not operate an app or API, and holds no patents, trademarks, or recognized certifications beyond its 501(c)(3) status. Strategic posture is maintenance-and-modest-expansion: deepening existing programs in Orange while incrementally extending the event calendar and volunteer pipeline.

Name

ASSISTANCE LEAGUE OF ORANGE

Legal name

Assistance League of Orange

Website

https://alorange.org

Company type

Private

Founded year

1941

Operating status

Operating

Headcount range

1–10 employees

Short description

Assistance League of Orange is a volunteer-led 501(c)(3) nonprofit founded in 1941 that delivers clothing, food, health, education, and cultural programs to residents of Orange, California, supported by donations, a thrift shop, and annual community fundraising events.

Ownership category

akta.pro rank

Product category

Community Philanthropy Services

NAICS

Community Food and Housing, and Emergency and Other Relief Services (6242), Civic and Social Organizations (81341), Community Food Services (62421)

SIC

Services-Social Services (8300), Services-Membership Organizations (8600)

akta.pro primary industry

Arts, Sports & Recreation-Based Youth Development Nonprofits (BPAGADAJ)

akta.pro secondary industries

Food Assistance & Nutrition Relief (Emergency Feeding) (BPAGAAAD), Food Assistance & Food Banks (BPAGAEAA)

Keywords

• Community philanthropy services
• Volunteer nonprofit programs
• Thrift shop retail
• School clothing assistance
• Charitable community support

Headquarters

HQ city

Orange

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Others

Revenue model

1. Donations and Fundraising: The organization receives charitable donations from individuals, community members, and supporters. Donations are solicited through the website, events, and community engagement.
2. Thrift Shop Sales: Now and Again Thrift Shop sells donated gently used items to generate revenue supporting community programs. The shop accepts donations of gently used items.
3. Special Assistance Fund: Special Assistance phone line (657-291-4222) suggests additional fundraising or assistance programs.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Assistance League of Orange is a volunteer-led 501(c)(3) nonprofit that runs philanthropic community programs serving the Orange, California community since 1941. Its offerings include Operation School Bell (clothing children), Assisteens (youth volunteerism), Health, Food, Education, and Cultural Programs, a Scholarship Program, and the Now and Again Thrift Shop that sells donated gently used items to fund the mission.

Product overview

Assistance League of Orange is a volunteer-led 501(c)(3) nonprofit organization that operates a portfolio of philanthropic programs rather than a technology product. The organization offers community programs including Operation School Bell (clothing assistance for school children), Assisteens (youth volunteerism), Health Programs, Food Programs, Education Programs, and Cultural Programs. Additional offerings include the Now and Again Thrift Shop (retail/donation center), Scholarship Program, and various fundraising events including Boutique Noël, Embrace Orange 2026, and Taste of Orange. The Orange Blossoms Auxiliary provides additional volunteer support. The organization demonstrates strong community impact with $475,000 in community giving, 40,000+ volunteer hours, and 22,000+ individuals helped.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• 22,000+ individuals helped annually through direct community programs
• +2 more outcomes

Segments4 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Taste of OrangeminorStrategic or Co-development PartnerCommunity partnership with the Taste of Orange event organization. Listed as a key community event on the Assistance League of Orange website.

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Orange County Community Foundation: Local grantmaking and civic engagement foundation serving Orange County. Comparable in mission-driven community support role and donor-advised structure, and competes for some of the same local donor dollars.
• Second Harvest Food Bank of Orange County: Regional food bank and hunger-relief organization serving Orange County. Directly comparable on the food assistance program vertical that is part of Assistance League of Orange's service portfolio.
• Goodwill of Orange County: Operates thrift retail stores in Orange County with proceeds funding community employment and support programs. Most direct comparator on the thrift-shop-funded nonprofit model that drives Assistance League of Orange's secondary revenue stream.
• Meals on Wheels Orange County: Local food and nutrition assistance nonprofit serving seniors and vulnerable populations in Orange County. Comparable on the volunteer-delivered food assistance model and community-targeted service delivery.
• Boys & Girls Club of Greater Anaheim-Canyon: Local youth development nonprofit serving school-aged children in the broader Orange County area with programs overlapping Assisteens and Operation School Bell in target population and mission focus.
• United Way of Orange County: Regional nonprofit operating in the same Orange County geography as Assistance League of Orange, funding and coordinating social services across education, health, and financial stability. Directly comparable as a community-support intermediary.

Broad incumbents

• YMCA of Orange County: Multi-program community organization serving Orange County with youth development, health, and education programs comparable to those offered by Assistance League of Orange, though at much larger scale.
• Salvation Army Orange County: Established national and regional nonprofit providing food, clothing, and emergency relief in Orange County. Comparable on core programs (food and clothing assistance) but operates at significantly larger scale and broader geographic footprint.
• Assistance League (National): National parent organization of which Assistance League of Orange is an autonomous chapter. Operates the same volunteer-led, thrift-shop-funded model across more than 100 chapters nationwide, making it the closest structural and programmatic comparator.

Regional players

• Habitat for Humanity of Orange County: Regional housing and community support nonprofit operating in Orange County with volunteer-driven model similar in structure to Assistance League of Orange's reliance on member volunteers.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/assistance-league-of-orange

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries3 records

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about ASSISTANCE LEAGUE OF ORANGE