Hotel Alpenrose Arabba

What Hotel Alpenrose Arabba does

Hotel Alpenrose Arabba is a 3-star Superior family-owned hotel and adjacent apartment dependance (Stella Due) located in Arabba, in the Dolomites (Livinallongo del Col di Lana, Belluno), Italy, at approximately 1,700m altitude. Operated by the Delmonego family across two generations—Paolo and Betty Delmonego and their five children (Angelica, Alessandro, Gabriele, Samuele, Giacomo) in defined operational roles—the property delivers ski-in/ski-out access directly onto the Fodoma piste and the Sellaronda circuit. The core offering comprises five room categories (Standard, Comfort, Family, Junior Suite, Suite Alpen Superior) and five apartment configurations in Stella Due, supplemented by three on-site dining venues (Stube Ladina restaurant in the Michelin Guide since 2012, the hotel half-board restaurant, and Chiosco da Paolo slope-side snack bar), the Alpenbeauty Spa with indoor and outdoor bio wellness, and ancillary services including ski pass delivery, e-bike rental, EV charging, a synthetic ice skating rink, and a miniclub for ages 3-11.

The technology stack is standard for a small hospitality property: iperbooking.net for online reservations, Campaign Monitor for email marketing, Google Analytics 4 and Google Tag Manager for traffic analytics, Cloudflare and Bunny CDN for content delivery, and iubenda for GDPR-compliant consent management. Web and brand identity are delivered by Studio Puls (design) and Meteorit (development and hosting), with photography by Alex Moling. There is no proprietary software, no API platform, and no AI/ML capabilities in evidence. The property has adopted Global Sustainable Tourism Council (GSTC) standards and received a €181,649.18 grant from Regione del Veneto in August 2022 for innovation and sustainability upgrades.

Commercially, Hotel Alpenrose operates a direct-to-consumer model with pricing on a per-person, per-night basis (hotel rooms) and per-unit, per-night basis (apartments, with a €45 final cleaning fee), supplemented by tourist tax of €2.00 per person per night, a €10/day pet fee, and tiered child discounts (0-2: 100%, 3-8: 50%, 9-13: 30%, 14+: 20%). Distribution channels include the property's own multilingual website (Italian, German, English), telephone and email reservations, and OTA integrations; the marketing emphasis is seasonal and event-driven (winter ski, summer cycling/hiking, Sellaronda Bike Day, Maratona dles Dolomites). The target customer segments are winter sports enthusiasts, summer outdoor travelers, families with children, sustainable tourism travelers, and event celebrations, with no enterprise or institutional client base.

Name

Hotel Alpenrose Arabba

Legal name

Hotel Alpenrose

Website

https://alpenrosearabba.it

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Hotel Alpenrose Arabba is a family-owned 3-star Superior hotel and apartment dependance in Arabba, Dolomites, Italy, offering ski-in/ski-out access, Michelin-listed cuisine, spa services, and direct booking to leisure travelers visiting the Sellaronda ski circuit and surrounding summer outdoor recreation areas.

Ownership category

akta.pro rank

Product category

Mountain Resort Hospitality

NAICS

Hotels (except Casino Hotels) and Motels (72111), Traveler Accommodation (7211)

SIC

Hotels & Motels (7011)

akta.pro primary industry

Ski & Mountain Full-Service Hotels (THAGAAAJ)

akta.pro secondary industry

Mountain & Ski Homes (THAMAAAG)

Keywords

• Mountain hotel accommodation
• Ski-in ski-out lodging
• Dolomites hospitality services
• Aparthotel rentals
• Alpine wellness spa

Headquarters

HQ city

Arabba (Livinallongo del Col di Lana)

HQ country

Italy

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain, Technology or R&D

Revenue model

1. Hotel Room Rentals: Core revenue from hotel rooms and suites across five categories: Standard Room, Comfort Room, Family Room, Junior Suite, and Suite Alpen Superior. Offers B&B and half-board dining options.
2. Apartment Rentals: Revenue from five apartment types in the 'Stella Due' dependance: Premium Two-Room, Basic Two-Room, Superior Two-Room, Basic One-Room, and Garden View Two-Room apartments. Located 100m from hotel with ski slope access.
3. Restaurant Services: Three dining venues: Stube Ladina restaurant (Michelin guide since 2012), Hotel Restaurant with half-board offerings, and Chiosco da Paolo snack bar on the Fodoma ski slope. Includes €10 credit for half-board guests at Stube Ladina.
4. Spa and Wellness Services: Alpenbeauty Spa treatments and massages (Hot Stone Therapy, Lomi Lomi Hawaiian massage). Bio Wellness outdoor area charges €20/person/hour or €10/hour for families. Treatments booked at reception.
5. Additional Services: E-bike rental, synthetic ice skating rink access, ski equipment storage (Ski & Bike Room), babysitting services, and pet-friendly accommodation (€10/day).

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

Hotel Alpenrose Arabba is a family-owned 3-Star Superior hotel in the Dolomites providing year-round accommodation in five room categories (Standard, Comfort, Family, Junior Suite, Suite Alpen Superior) and five self-catering apartment types in the adjacent Stella Due dependance, with ski-in/ski-out access to the Sellaronda circuit. The property operates three on-site dining venues including the Michelin Guide-listed Stube Ladina restaurant, the Alpenbeauty Spa with indoor and outdoor bio-wellness facilities, and a range of guest services (ski-pass delivery, e-bike rental, EV charging, miniclub, synthetic ice rink, pet-friendly stays) tailored to both winter ski guests and summer outdoor enthusiasts.

Product overview

Hotel Alpenrose Arabba is a 3-star superior family-owned hotel in the Dolomites, operated by the Delmonego family. The hotel offers a comprehensive hospitality portfolio centered on accommodation (5 room types: Standard Room, Comfort Room, Family Room, Junior Suite, Suite Alpen Superior) and apartment rentals (5 apartment types in the nearby Stella Due dependance: Premium 1-bedroom, Basic 2-bedroom, Superior 2-bedroom, Basic 1-bedroom, and Garden View apartments). The product ecosystem includes dining (Stube Ladina Michelin-listed restaurant, Hotel Restaurant with half-board, and Chiosco da Paolo snack bar), Alpenbeauty Spa wellness services, and activity services (ski-in/ski-out, cycling, hiking, snowshoeing). Additional guest services include ski pass service, bike/ski room, e-bike rental, EV charging, ice skating, miniclub, and pet-friendly accommodation. The portfolio operates under a 'Family Hospitality' concept emphasizing Ladin culture, sustainability (GSTC standards), and multi-generational family management.

Differentiator

Problem solved

Functional benefit

Products and services

• Standard Room
• Comfort Room
• Family Room
• Junior Suite
• Suite Alpen Superior
• Apparthotel Premium One-Bedroom Apartment
• Basic Two-Bedroom Apartment
• Apparthotel Superior Two-Bedroom Deluxe Apartment
• Basic One-Bedroom Apartment
• Garden View Two-Bedroom Apparthotel
• Stube Ladina Restaurant
• Hotel Restaurant
• Chiosco da Paolo
• Alpenbeauty Spa
• Events and Celebrations Service
• Cycling Experience Service
• Ski-in/Ski-out Experience
• Snowshoeing and Winter Hiking Service
• Hiking and Via Ferrata Service

Quantifiable outcome

• Family-run hotel operating for over 20 years with multi-generational involvement
• +2 more outcomes

Named customers1 record

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Three partnerships are on record, tiered minor.

• Studio PulsminorOthersBrand identity and screen design partner responsible for Hotel Alpenrose's visual brand and website interface design. Located in San Martin de Tor (BZ), Italy.
• MeteoritminorOthersWebsite development and hosting partner responsible for Hotel Alpenrose's web platform. Located in Pedero (BZ), Italy.
• Alex MolingminorOthersProfessional photographer providing hotel photography and visual content for website and marketing materials.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Hotel Gran Paradiso: Family-owned alpine hotel in San Cassiano, Alta Badia, with wellness facilities and ski access to Sellaronda. Comparable in size, ownership, and Dolomites full-service offering.
• Hotel La Perla: Family-owned 4-star ski hotel in Corvara, Alta Badia, with ski access, half-board dining, spa and similar multi-generational positioning. Highly comparable to Hotel Alpenrose in size, ownership model, and target guest profile.
• Hotel Rosa Alpina: Family-owned luxury hotel in San Cassiano, Alta Badia, with multiple restaurants including a Michelin-starred venue. Comparable for its family hospitality ethos, Dolomites ski location, and Michelin culinary positioning.
• Hotel Ciasa Salares: Family-run 4-star ski hotel in San Vigilio di Marebbe with wellness, half-board dining, and Ladin cultural touches. Direct peer for family hospitality, ski-in/ski-out experience, and culinary differentiation.
• Hotel Olympia Arabba: 3-star hotel located directly in Arabba village center, competing for the same ski and summer guests with similar room categories and half-board offerings. The most direct local competitor.
• Sporthotel Panorama: Family-run 4-star superior ski and spa hotel in Corvara with wellness facilities and ski access. Comparable ownership structure, multi-generational family operations, and Dolomites ski positioning.
• Hotel Fines: Family-owned 4-star ski and wellness hotel in Alta Badia with direct slope access. Comparable ownership profile, half-board dining, and Dolomites ski positioning.
• Hotel Sassongher: Historic family-run ski hotel in Corvara, Dolomites, with wellness facilities and direct access to Sellaronda. Direct competitor for the same Italian and German ski clientele with comparable product mix.
• Hotel Lech da Somarei: Family-run ski hotel in Alta Badia with wellness, half-board, and ski access near Sellaronda. Comparable family hospitality model, dining quality, and guest profile.

Broad incumbents

• Hotel Adler Dolomiti: Part of the larger Adler Resorts group operating multiple alpine spa hotels including Ortisei. Comparable Dolomites ski/summer destination experience but at larger scale with broader portfolio and broader distribution reach.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/hotel-alpenrose-arabba

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hotel Alpenrose Arabba