Alpilink

What Alpilink does

Alpilink Groupe is a French technology group founded in 1991 (originally as JB Concept) and headquartered in Échirolles, Rhône-Alpes. Following the 2022 acquisition of Xsalto and a 2023 group rebranding, Alpilink today operates through four subsidiaries — Alpilink Services Cloud, Alpilink Monétique & Paiements, Alpilink Tourisme (Alpisurf), and Symotronic (acquired July 2025) — alongside three cross-cutting activities: KIOSK self-service kiosks, a Grenoble-based call center, and a parking management solution.

The company has built an integrated omnichannel transaction platform covering B2B/B2C e-commerce, CRM (on Microsoft Dynamics 365), proximity and autonomous payment terminals (TPE/TPA), self-service kiosks, electronic wallets (Walleety), remote payment links (Alpilink Pay by Link / AlpiPay VADS), and sovereign cloud hosting. Its proprietary software layer includes the Alpigreen application suite (Ski pass, Chèque-Vacances Connect, NF525-certified cash register), the AI-based Pass Age age-verification app on TPA hardware, and Alpi-IA Check'In-Out for automated tourism property inspections (SETT d'Or de l'Innovation 2025). Infrastructure spans three interconnected Grenoble-area datacenters with ISO 27001:2022 and HDS certifications, a fourth datacenter under construction for 2027, and Tahiti-based 24/7 support.

The business model combines transaction-based processing fees on payment terminals and payment links, monthly software subscriptions for payment applications and CRM (€10–€49/month tiers), terminal and kiosk hardware sales/rental, and managed cloud/IaaS services. Go-to-market is a blend of direct enterprise field sales, a reseller network for TPE applications, inside sales for SMB, and event-driven lead generation at trade shows (SETT, Alpipro, Tech&Fest). The company serves French ski resorts (reported 95% coverage), tourism operators, retailers, vending/self-service operators, healthcare organizations, and public-sector entities, processing 15M+ transactions annually and €79B in cumulative flux.

Name

Alpilink

Legal name

Alpilink

Website

https://alpilink.fr

Company type

Private

Founded year

1991

Operating status

Operating

Headcount range

51–100 employees

Short description

Alpilink Groupe is a French integrated transaction platform provider offering e-commerce, payment terminals, self-service kiosks, and sovereign cloud hosting to ski resorts, tourism operators, retailers, and healthcare clients across France.

Ownership category

akta.pro rank

Product category

Payment Processing & Transaction Infrastructure

NAICS

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518)

akta.pro primary industry

Account-Based Ticketing (ABT) Platforms (THAIAMAA)

akta.pro secondary industries

Merchant-of-Record (MoR) & Payment Facilitation (PayFac) Infrastructure (FSAGABAE), Guest Experience & Engagement (CRM, Messaging, Loyalty) (THALACAF), Coalition & Partner Loyalty Networks (Partner Onboarding, Settlement, Interchange) (THALAKAD)

Keywords

• Payment processing platforms
• Sovereign cloud hosting
• Payment terminal solutions
• Tourism e-commerce software
• Self-service kiosk systems

Headquarters

HQ city

ECHIROLLES, Rhone-Alpes

HQ country

France

HQ region

Europe

Offices6 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Infrastructure, Operations, Marketing or Sales

Revenue model

1. Payment Transaction Processing: Processing fees from card payments through TPE/TPA terminals, payment links, and online transactions. Includes Agent PSP services for payment redistribution between multiple beneficiaries.
2. Software Licensing and Subscriptions: Monthly subscriptions for payment applications (Pass Age, Walleety, NF525 cash register), e-commerce platforms, CRM, and cloud hosting services.
3. Terminal and Hardware Sales/Rental: Sale and rental of TPE (payment terminals) and TPA (autonomous payment terminals), kiosks, and related hardware equipment.
4. Professional Services and Integration: Custom development, system integration, installation, training, maintenance, and support services for deployed solutions.
5. Cloud Hosting and Managed Services: IaaS, virtual machines, housing, colocation, and managed services with SLA guarantees, particularly for sovereign cloud with ISO 27001 and HDS certifications.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels6 records

Core offering

Alpilink is a French digital services group that provides an integrated omnichannel transaction value chain combining e-commerce platforms, payment terminals (TPE/TPA), AI-powered payment applications, self-service kiosks, CRM solutions, and sovereign cloud hosting. The company serves French enterprises with end-to-end transaction infrastructure, processing over 15 million transactions annually and serving 95% of French ski resorts.

Product overview

Alpilink is a French digital services group offering an integrated transactional value chain platform covering e-commerce, omnichannel payment solutions, automated kiosks, and sovereign cloud hosting. The product portfolio centers on three main areas: (1) E-commerce and Tourism solutions including the e-commerce platform, CRM-IA on Microsoft Dynamics 365, and multi-activity card systems; (2) Payment solutions comprising TPE/TPA terminals, Alpilink Pay by Link, AlpiPay VADS, Alpigreen applications (Ski, Chèque-Vacances Connect), NF525 certified cash register, Walleety electronic wallet, Pass Age AI age verification, and the Agent PSP payment redistribution service; (3) KIOSK automated kiosks (Smart, Monolite, Outdoor, 360°, Light, Click&Collect, Nomad) for indoor/outdoor self-service; and (4) Alpilink Cloud sovereign hosting with ISO 27001 and HDS certifications. The group also provides cross-cutting services including call center operations and parking management. With 30+ years of experience since 1991, Alpilink connects sales, payments, and data in a sovereign, personalized, and evolutive ecosystem, serving 95% of French ski resorts and processing over 300 million euros in annual transaction flows.

Differentiator

Problem solved

Functional benefit

Brands

• Alpilink Services Cloud: Sovereign cloud hosting services, certified ISO 27001 & HDS, managed services and datacenter operations.
• Alpilink Monétique & Paiements
• Alpilink Tourisme (Alpisurf)
• Symotronic
• Alpigreen
• KIOSK
• Walleety
• Pass Age
• AlpiPay VADS

Products and services

• E-commerce Platform B2B and B2C e-commerce solutions for tourism operators with 20 years of expertise, serving 95% of French ski stations and processing 300 million euros in annual transaction flows.
• Alpilink Pay by Link Secure remote payment solution generating payment links shared via SMS, email, WhatsApp, or QR code. PCI-DSS and 3D Secure compliant. Includes 10 monthly card payment links at €10.00/month, additional links at €0.75 each.
• Alpigreen Ski Ski pass sales application for TPE enabling real-time RFID support recharging, direct integration with SKIDATA, TeamAxess, and Alfi ticketing systems. Custom pricing.
• NF525 Certified Cash Register NF525 (Afnor) certified all-in-one cash register solution integrated on PAX and Ingenico TPE. Supports multi-payment methods, customizable product catalog, real-time sales tracking, loyalty programs. From €49.00/month.
• Alpigreen Chèque-Vacances Connect Payment application accepting Chèque-Vacances Connect on TPE, supporting automatic mixed payment (Chèque-Vacances + bank card). Credit to bank account within 5 business days. €50 per TPE, license valid 60 months.
• Walleety Electronic wallet and loyalty management solution supporting cashless payment via card, badge, QR code, or RFID bracelet. Prepaid rechargeable accounts with loyalty points and advantages. From €19.00/month for TPE.
• Pass Age AI-powered age estimation application for TPA (PAX IM30) that secures self-service sales of age-restricted products (alcohol, e-cigarettes, CBD). Uses facial recognition and ID document scanning. From €14.90/month per TPA.
• KIOSK Automates Full range of indoor and outdoor automated kiosks including KIOSK Smart, KIOSK Monolite/Duolite, KIOSK Outdoor, KIOSK 360°, KIOSK Light, KIOSK Click&Collect, and KIOSK Nomad for ticket sales, recharging, and self-service transactions.
• Alpilink Cloud Sovereign cloud hosting services including IaaS, virtual machines, housing, managed services, backup, and disaster recovery (PRA/PCA). Certified ISO 27001 and HDS with 3 interconnected datacenters in the Grenoble area.
• CRM-IA (Alpisurf) CRM solution built on Microsoft Dynamics 365 for tourism operators, offering customer data management, marketing analytics, and business intelligence modules.
• Agent PSP Payment Redistribution Service Payment Service Provider Agent service registered with ACPR enabling automated payment redistribution between multiple beneficiaries for connected lockers, mountain resorts, campgrounds, and events.
• Alpi-IA Check'In-Out AI-powered property inspection system using contradictory photo analysis to automate check-in/check-out inspections for tourism accommodation. Detects missing items, moved objects, or damages and generates PDF reports with confidence scores.

Quantifiable outcome

• 30% increase in sales reported after KIOSK Monolite deployment replacing old small-screen kiosks
• +4 more outcomes

Named customers12 records

Segments5 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability6 records

Feature6 records

Partnerships

Eight partnerships are on record, tiered core and minor.

• KeepInTouchcoreStrategic or Co-development Partner · 1 January 2025Co-development partnership for Alpi-IA Check'In-Out solution combining KeepInTouch property management expertise with Alpilink AI capabilities for automated check-in/check-out inspection in tourism accommodation.
• KH-Corporate / KH-AlliancecoreStrategic or Co-development Partner · 1 January 2024Strategic partnership integrating Alpilink Cloud hosting into the KH-Alliance network of 30+ IT partners. Provides mutual client referrals and combined service offerings for digital transformation projects with emphasis on sustainability and sovereignty.
• IngenicocoreTechnology or IntegrationTechnology partnership for TPE/TPA terminal supply and integration. Ingenico is a major payment terminal manufacturer whose devices support Alpilink payment applications.
• ANCV (Agence Nationale des Chèques Vacances)coreTechnology or IntegrationPartnership for acceptance of Chèque-Vacances Connect digital vouchers on Alpilink payment terminals. Enables merchants to accept ANCV vouchers as payment method.
• MicrosoftcoreTechnology or IntegrationSilver Microsoft Partner with certified personnel. Alpilink uses Microsoft Dynamics 365 for CRM solutions, Microsoft Azure for hybrid cloud deployments, and PowerBI for reporting.
• Orange (EOLAS)minorOthersColocation sub-processor for datacenter services at EOLAS facility in Grenoble, used for HDS-certified health data hosting.
• TelevendminorChannel Partner/ Reseller/ DistributorVending industry partner participating in Symotronic Tour de France customer outreach events.
• RheavendorsminorChannel Partner/ Reseller/ DistributorVending machine manufacturer partner participating in Symotronic Tour de France customer outreach events.

Scale indicators13 records

Recent moves10 records

Expansion highlights5 records

Direct peers

• OVHcloud: OVHcloud is the leading French sovereign cloud provider and the closest competitor to Alpilink Cloud for ISO 27001 and SecNumCloud-certified hosting of sensitive workloads. Both target French healthcare (HDS) and public-sector customers seeking sovereign infrastructure.
• Ingenico (Worldline): Ingenico is the global leader in payment terminals (TPE/TPA) and a direct hardware peer to Alpilink Monétique. Alpilink actually partners with Ingenico for terminal supply and integrates Ingenico devices into its NF525 cash register and Alpigreen applications, making Ingenico both a partner and the most direct competitor for terminal-based payment solutions in France.
• Zettle by PayPal: Zettle (PayPal's POS and card reader business) targets the same SMB merchant segment as Alpilink Monétique with integrated payment terminals, software, and small business commerce tools. Both compete for French retailers and tourism operators needing omnichannel payment acceptance.
• SumUp: SumUp provides low-cost mobile payment terminals and POS solutions targeting French SMB retailers, restaurants and small merchants—directly competing with Alpilink's TPE and AlpiPay VADS offerings for the same SME customer base across France.
• Scaleway: Scaleway is a French/European sovereign cloud and bare-metal infrastructure provider competing with Alpilink Cloud for GDPR-compliant hosting of enterprise workloads, particularly for clients prioritizing data residency and European infrastructure.
• Verifone: Verifone is a global payment terminal manufacturer comparable to Alpilink Monétique's TPA/TPE hardware business. While more international in scope, both companies compete for enterprise retail and hospitality payment acceptance deployments across European markets.

Emerging players

• Cegid: Cegid is a French SaaS provider of retail, hospitality and ERP solutions whose POS and commerce tools partially overlap with Alpilink's CRM-IA, e-commerce, and payment application offerings for tourism and SMB verticals in France.

Broad incumbents

• Adyen: Adyen is a global payment platform serving enterprise merchants with unified commerce, terminals, and acquiring capabilities. It competes with Alpilink for enterprise French retailers and tourism operators seeking a single global payment infrastructure provider.
• Stripe: Stripe is a broad incumbent in payment processing and PayFac infrastructure with a developer-led platform that competes with Alpilink Pay by Link for online French merchants. Stripe Terminal also overlaps with Alpilink's TPA/TPE hardware business as a unified commerce platform.
• Worldline: Worldline is the European payments incumbent that acquired Ingenico, making it a broad competitor to Alpilink Monétique across merchant acquiring, terminal deployment, and omnichannel payment services in France and across Europe.

Market position

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/alpilink

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Subsidiaries5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Alpilink