Alta Formazione

What Alta Formazione does

Alta Formazione is a small Italian professional training company (operated by Medical Calò Srl) that delivers specialized continuing education courses for physiotherapists and medical doctors, with a core focus on pelvic-perineal rehabilitation (RPP) and dermatofunctional physiotherapy (FEI). Founded in 2015 in Santeramo in Colle (Apulia), the company has trained hundreds of practitioners across all Italian regions over a decade and operates a 22-edition flagship RPP curriculum plus a growing Masterclass program with seven vertical specialization modules priced €200–€700 each. Course delivery is in-person at the Santeramo in Colle training facility (with a new satellite location in Naples via AF TECNOMED), capped at 25 students per course to preserve hands-on quality, and accredited through FINCOP for ECM continuing education credits.

The business model is professional services: one-time tuition fees per course, with deposit-based enrollment (€100–€400 deposits) and early-bird pricing structures. Revenue is generated entirely through course tuition, with no subscription, licensing, or platform component. The customer base is individual healthcare professionals (physiotherapists and physicians) seeking specialization in pelvic floor rehabilitation, incontinence treatment, postpartum recovery, and dermatofunctional physiotherapy. Distribution is direct via website enrollment and word-of-mouth referrals among the Italian rehabilitation community.

The underlying technology is an evidence-based training methodology combining theoretical instruction with practical clinical skills development, delivered by international faculty and supported by 10+ international instructors. The company maintains a searchable alumni directory of 150+ centers and practitioners. Alta Formazione is independently owned by its founding team (four founders, now 18 employees), with no external investment, no M&A activity, and no disclosed technology partnerships beyond ECM accreditation and hotel accommodation arrangements.

Name

Alta Formazione

Legal name

Medical Calò Srl

Website

https://altaformazione.net

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

11–50 employees

Short description

Alta Formazione is an Italian professional training company that delivers specialized continuing education courses in pelvic floor rehabilitation and dermatofunctional physiotherapy for physiotherapists and medical doctors, operating since 2015 from Santeramo in Colle.

Ownership category

akta.pro rank

Headquarters

HQ city

Santeramo in Colle

HQ country

Italy

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Professional Training Courses: One-time fees for specialized rehabilitation courses including pelvic floor rehabilitation (RPP) and dermatofunctional physiotherapy. Revenue generated through course tuition fees, with deposits required to secure enrollment and subsequent payments during course sessions.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Alta Formazione delivers specialized in-person continuing education courses for physiotherapists and physicians, primarily in pelvic floor rehabilitation (RPP) and dermatofunctional physiotherapy (FEI), supplemented by advanced Masterclass modules. Courses combine theoretical instruction with hands-on clinical practice, are delivered by international expert faculty, and award ECM credits. Training is held at the Santeramo in Colle facility with capped class sizes (max 25 students per RPP edition).

Product overview

Alta Formazione is a professional training company offering specialized educational programs for physiotherapists and healthcare professionals. The core portfolio consists of two main theoretical-practical training tracks: the RPP (Riabilitazione Pelvi Perineale) comprehensive pelvic floor rehabilitation course running through multiple annual editions, and the FEI (Fisioterapia Dermatofunzionale Integrata) dermatofunctional physiotherapy course. Additionally, the Masterclass Program provides high-specialization modules (DSS, ECO-RUSI, PPP, PPN, TRF, SDP, WHT) that professionals can purchase individually to deepen expertise in specific clinical areas. The company also offers RUSI (Rehabilitative Ultrasound Imaging) ecografia courses for real-time biofeedback training. All courses combine theoretical instruction with hands-on practice, case study analysis, and are delivered by international expert faculty at the Santeramo in Colle (Bari) facility.

Differentiator

Problem solved

Functional benefit

Products and services

• Corso di Riabilitazione Pelvi Perineale (RPP) - Base Course, 22nd Edition Advanced theoretical-practical training program for physiotherapists and physicians specializing in pelvic floor rehabilitation, covering uro-gynecological dysfunctions, colon-proctological issues, and chronic pelvic pain. Annual 10-day format with 25-student cap, €1,800 + VAT, ECM-accredited (50 credits).
• Masterclass Program High specialization modules for professionals seeking advanced training in specific areas of pelvic floor rehabilitation beyond basic formation, integrating disciplinary focus areas with evidence-based methodology. Includes seven modules (DSS, ECO-RUSI, PPP, PPN, TRF, SDP, WHT) priced individually at €200-€700 each.
• Corso di Fisioterapia Dermatofunzionale Integrata (FEI) - 13th Edition Specialized course in integrated dermatofunctional physiotherapy addressing skin and subcutaneous tissue dysfunctions and aesthetic imperfections with effective, non-invasive treatments. 3-day format, €495 VAT included.
• Ecografia RUSI (Rehabilitative Ultrasound Imaging) Course Ultrasound imaging course for physiotherapists focusing on real-time biofeedback using Rehabilitative Ultrasound Imaging (RUSI) technique for abdominal-pelvic dysfunction assessment. 3-day module, €630 + VAT with early bird pricing.

Quantifiable outcome

• ECM credits awarded (50 ECM per RPP course)
• +2 more outcomes

Named customers5 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Six partnerships are on record, tiered core and minor.

• AF TECNOMEDcoreStrategic or Co-development PartnerPartnership for organizing and hosting RPP base courses. AF TECNOMED collaborated with Alta Formazione to host the first edition of the base course at Hotel San Mauro in Casalnuovo di Napoli.
• FINCOPcoreOthersECM (Continuing Medical Education) accreditation provider for the RPP base course in Naples, enabling participants to earn official continuing education credits.
• Volante Urban HotelminorOthersPreferred hotel accommodation partner within 300m of training headquarters. Special rates for course participants starting from €40.
• Mimmo e Valeria B&BminorOthersPreferred B&B accommodation partner within 300m of training headquarters.
• Divale B&BminorOthersPreferred B&B accommodation partner within 300m of training headquarters.
• Casal del VicominorOthersAccommodation partner located 2km from training headquarters with special rates for course participants.

Scale indicators6 records

Recent moves6 records

Expansion highlights7 records

Others

• SIUD (Società Italiana di Urodinamica): Italian scientific society in urodynamic and pelvic floor medicine, providing congresses and educational content for clinicians including physiotherapists. Comparable as an ecosystem participant in Italian pelvic floor medicine education; serves as both a referrer and a competing educational channel for Alta Formazione's clinical audience.
• FNOFI: Italian national federation of physiotherapy professional orders, offering ECM credits and educational resources for Italian physiotherapists. Comparable as a regulator/customer ecosystem for Alta Formazione (FNOFI members receive a 10% course discount) and a parallel provider of physiotherapy CE within Italy.

Broad incumbents

• Wolters Kluwer Health: Global medical information and continuing education provider (including Lippincott, Ovid and CME portfolios) serving healthcare professionals across many specialties. Comparable to Alta Formazione as a healthcare CE provider but operating at vastly larger scale, broader specialty coverage and through digital/library delivery rather than boutique in-person training.
• MedBridge: Large US-based online continuing education and patient engagement platform for physical therapists, with deep pelvic floor content alongside many other PT specialties. Comparable as a physiotherapy CE provider serving licensed clinicians, but operates at vastly broader scale and via digital delivery rather than in-person training.

Direct peers

• Herman & Wallace Pelvic Rehabilitation Institute: The leading US-based continuing education provider exclusively focused on pelvic floor and pelvic rehabilitation for physical therapists and other clinicians. Directly comparable to Alta Formazione in course scope (pelvic floor specialization), target audience (physiotherapists seeking CE) and hands-on teaching model, though it operates at much larger scale in North America.
• Pelvic Rehab: Online pelvic floor rehabilitation education resource and course provider serving physical therapists and clinicians globally. Directly comparable to Alta Formazione in pelvic floor specialization and clinician target audience, though delivered primarily as online self-paced and live-virtual content.
• SAEPE: Italian ECM-accredited continuing medical education provider offering courses and events for healthcare professionals. Comparable to Alta Formazione as a domestic ECM/CE provider competing for the same Italian clinician education budget and working within the same national accreditation system.
• McKenzie Institute International: Internationally recognized provider of post-graduate mechanical diagnosis and therapy continuing education for physiotherapists. Directly comparable to Alta Formazione as a specialized, in-person PT continuing education provider with credentialed certification pathways and international instructor networks.
• Summeet: Italian provider of accredited ECM (Continuing Medical Education) events and courses for healthcare professionals, including physiotherapists. Comparable to Alta Formazione as an Italian ECM-accredited CE provider operating in the same regulatory framework and serving similar clinician segments.
• FISIOSCIENCE: Italian physiotherapy education portal offering online courses, masterclasses and live events for Italian physical therapists. Comparable to Alta Formazione as an Italy-based physiotherapy continuing education provider serving the same professional audience, though with broader specialty coverage and primarily digital delivery.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/altaformazionemedicalcalo
• LinkedInlinkedin.com/company/alta-formazione-corsi
• Instagraminstagram.com/altaformazione_

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Alta Formazione