Ambassadors Clubhouse

What Ambassadors Clubhouse does

Ambassadors Clubhouse is a private, fine-dining Punjabi and North Indian restaurant brand founded in 2024 in London's Mayfair district by the Sethi siblings and operated under JKS Restaurants Holdings Limited, a UK private limited company registered at 67-69 George Street, London. The concept is built around authentic Punjabi culinary heritage drawn from royal palaces, roadside stalls, and family kitchens, executed through traditional techniques including charcoal clay oven (tandoor), charcoal grill (sigri), iron skillet (tawa), clay pot (matka), and iron wok (karahi) cooking, supported by a theatrical service style featuring tableside cocktail preparation and large-format bottle service.

The core product offering centers on full-service dining across multiple menus — à la carte, lunch and pre-theatre (2 courses from £36, 3 courses from £45 in London), tasting menu (£75 pp), feast menus (£110 pp non-vegetarian, £105 pp vegetarian), and the premium Ambassador's Feast at £160 pp. Revenue diversification comes from three private dining rooms (Jungli, Tamasha, Raja Rani) with capacity up to 12 in London, exclusive venue hire up to 180 guests, the AMBASSY late-night party experience until 3am, gift voucher and corporate gifting through GiftPro, and ancillary corkage (£50/bottle London, $75/bottle New York) and cakeage fees. New York pricing tiers include the non-vegetarian feast at $145 pp and the Shahi Patiala Raan & Atta Chicken feast at $180 pp.

The company follows a direct-to-consumer reservations-driven model using SevenRooms in London and Resy in New York, with walk-ins accepted only on same-day cancellations. New York operates a priority access registration system for high-demand reservation releases. The customer base comprises affluent diners and food enthusiasts, private event hosts, corporate and group bookers, and New York patrons seeking Northern Indian cuisine in NoMad. In 2026, the London location became the first UK Punjabi restaurant to earn a Michelin star, and the brand expanded internationally with a 140-seat New York location in Manhattan's NoMad district.

Name

Ambassadors Clubhouse

Legal name

JKS Restaurants Holdings Limited

Website

https://ambassadorsclubhouse.com

Company type

Private

Founded year

2024

Operating status

Operating

Headcount range

1–10 employees

Short description

Ambassadors Clubhouse is a Michelin-starred Punjabi fine-dining restaurant brand operating two locations — Mayfair, London (est. 2024) and NoMad, New York (est. 2026) — under JKS Restaurants, serving affluent diners, private event hosts, and corporate clients with tasting menus, feast menus, private dining, and the AMBASSY late-night party experience.

Ownership category

akta.pro rank

Product category

Indian Fine Dining Restaurants

NAICS

Full-Service Restaurants (722511), Caterers (722320), Drinking Places (Alcoholic Beverages) (722410)

SIC

Retail-Eating & Drinking Places (5810), Retail-Eating Places (5812)

akta.pro primary industry

Special Occasion & Destination Restaurants (THAFACAK)

akta.pro secondary industries

Cocktail Lounges & Speakeasies (MPAGAIAD), Exclusive Dining Access & Chef’s Table Reservations (HSACAMAJ), Venue & Banquet Hall Catering (THAFAIAC), Specialty & Dietary Catering (Halal, Kosher, Vegan, Allergen-Free, Medical) (THAHAKAK)

Keywords

• Fine dining restaurants
• Indian cuisine
• Private dining events
• North indian restaurant
• Punjabi fine dining

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Others

Revenue model

1. Restaurant Dining: Full-service fine dining with à la carte menu, tasting menus, and feast menus. Lunch served daily, dinner nightly. Pre-theatre menu available Monday-Thursday evenings.
2. Private Dining & Events: Revenue from private dining room bookings, exclusive venue hire, and custom event catering including corporate events, celebrations, and AMBASSY party bookings.
3. Beverage Sales: Full bar with cocktails, wines, beers, lassis, and non-alcoholic refreshments. Includes premium cocktails (£14-25), large-format bottles (£120-250), and specialty drinks featuring regional ingredients.
4. Gift Vouchers: GiftPro platform for selling gift vouchers and The Complete Ambassadors Experience packages, plus corporate gifting schemes.
5. corkage and cakeage fees: Corkage fee charged for guests bringing their own wine (£50 London, $75 New York). Cakeage fee for celebrations (£40 London, $5 per person New York).

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels7 records

Core offering

Ambassadors Clubhouse operates two full-service fine dining restaurants in London Mayfair and New York's NoMad district, serving authentic North Indian Punjabi cuisine prepared using traditional methods (tandoor, sigri, tawa, matka, karahi). Beyond à la carte and tasting menus, the venues host private dining, exclusive venue hire, festive seasonal dining, an extensive regional cocktail and large-format drinks programme, and (in London only) the AMBASSY after-hours party experience featuring Punjabi DJs. Gift vouchers and corporate gifting packages are sold online through GiftPro.

Product overview

Ambassadors Clubhouse is a restaurant group operating in London (Mayfair) and New York (NoMad), specializing in North Indian Punjabi cuisine. The core offering is full-service dining featuring à la carte menus, special tasting experiences (The Clubhouse Tasting Menu), and group feast options (Feast Menu, The Ambassador's Feast). The restaurant differentiates through private dining rooms (Raja Rani Room, Tamasha Room, Jungli Room in London; Jungli Room, Raja Rani Room, Lower Ground Floor in New York), an outdoor Verandah space, and AMBASSY — an after-hours party experience with Punjabi music and DJs exclusive to London. Additional revenue streams include gift vouchers, corporate gifting programs, festive seasonal dining, and exclusive venue hire for private events. All locations are part of the JKS Restaurants family.

Differentiator

Problem solved

Functional benefit

Brands

• AMBASSY: The Ambassador's after-hours party experience in London, featuring Punjabi music, DJs, and late-night entertainment until 3am.

Products and services

• Restaurant Dining Service Full-service North Indian Punjabi fine dining served across two flagship restaurants in London Mayfair and New York NoMad. Customers dine à la carte or from curated menus featuring dishes from the tandoor, sigri, tawa, matka and karahi, alongside an extensive cocktail and wine programme. Lunch served daily, dinner nightly, with pre-theatre menus Monday-Thursday. Halal-certified chicken and lamb with vegetarian, vegan and gluten-free options available.
• Private Dining Rooms Reserved private dining spaces for groups from 6 to 14 guests (with capacity up to 70 on the New York Lower Ground Floor). London: Jungli Room (up to 6), Tamasha Room (up to 10), Raja Rani Room (up to 12). New York: Jungli Room (semi-private, up to 14), Raja Rani Room (private, up to 14), Lower Ground Floor (up to 70 seated). Bookable up to three months in advance.
• AMBASSY After-Hours Party Experience Late-night Punjabi-music party experience exclusive to the London location, featuring global Punjabi DJs, a dedicated dance floor, immersive lighting, a DJ booth and a private bar. Available for private hire on selected nights including Diwali and New Year's Eve celebrations.
• Exclusive Venue Hire Full or partial venue hire for large private events and corporate gatherings. London offers semi-exclusive hire up to 120 guests and exclusive hire up to 180 guests; New York offers full venue exclusive up to 140 guests. Enquiries handled via the Tripleseat event platform.
• Gift Vouchers Digital gift vouchers sold online through the GiftPro platform, allowing recipients to curate their own Ambassadors Clubhouse dining experience. Includes 'The Complete Ambassadors Experience' package.
• Corporate Gifting Scheme

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration9 records

Feature4 records

Partnerships

Eight partnerships are on record, tiered core and minor.

• British Asian TrustcoreStrategic or Co-development PartnerThree-year partnership launched to fundraise towards the protection of vulnerable children in India. Aligns with the restaurant's heritage connection to India and the Ambassador's legacy.
• Action Against HungerminorOthersLong-standing charitable relationship supporting food security initiatives.
• StreetSmartminorOthersLong-standing charitable relationship supporting homeless charities in the UK.
• The Felix ProjectminorOthersLong-standing charitable relationship addressing food waste and hunger in London.
• Sustainable Restaurant AssociationcoreStrategic or Co-development PartnerPartnership with SRA guides the restaurant's sustainability efforts. In 2026, awarded One Star in the Food Made Good Standard recognizing commitment to sustainable practices.
• SevenRoomscoreTechnology or IntegrationReservation and guest management platform powering London location bookings. Integrates with private dining enquiries and event management.
• ResycoreTechnology or IntegrationReservation platform for New York location. Provides Notify feature for availability alerts and booking management.
• JKS RestaurantscoreStrategic or Co-development PartnerParent company and restaurant group. Ambassadors Clubhouse is part of the JKS Restaurants family alongside Michelin-starred Gymkhana, Trishna, Brigadiers, and other acclaimed restaurants. Group provides shared resources, brand credibility, and cross-promotional opportunities.

Scale indicators4 records

Recent moves8 records

Expansion highlights5 records

Direct peers

• Tamarind: Long-established Mayfair Indian fine-dining institution. Comparable premium price point, Mayfair location, and full-service Indian cuisine focus, making it a direct competitive peer in the West End luxury Indian segment.
• Brigadiers: Sister JKS Restaurants venue combining Indian barbecue with bar and late-night entertainment — the closest analogue within the group to Ambassadors' AMBASSY late-night format and party-mansion positioning.
• Trishna: Sister restaurant in the JKS Restaurants group. One-Michelin-starred Indian fine dining in Marylebone with shared group infrastructure and similar premium positioning to Ambassadors Clubhouse.
• Junoon: Michelin-starred Indian fine-dining restaurant in NYC's Flatiron district. The closest direct peer in the New York market, with similar premium Indian positioning and comparable sourcing standards.
• Benares: Mayfair-based Michelin-recognized Indian fine-dining restaurant. Directly comparable on premium Indian cuisine, Mayfair location, and full-service dining model.
• Bombay Bustle: Sister JKS Restaurants venue serving Indian cuisine with a hospitality focus in Mayfair. Closely comparable operating model and target customer, and a strong internal cross-promotion peer.
• Gymkhana: Sister restaurant within the JKS Restaurants group. Two-Michelin-starred Indian fine dining in Mayfair with comparable cuisine heritage, premium positioning, and shared operational infrastructure. The most direct comparable peer.
• Kutir: Michelin-starred Chelsea-based Indian fine dining restaurant. Comparable premium Indian offering with similar tasting-menu format and London location.

Emerging players

• Tulsi: Upscale Indian restaurant in NYC's Flatiron/Madison Square area. Comparable premium positioning in the New York Indian fine-dining segment where Ambassadors is establishing its first international footprint.

Broad incumbents

• Dishoom: Larger and more established Indian restaurant group with multiple UK locations. Offers premium Indian dining at slightly lower price points than Ambassadors, with similarly strong heritage-inspired narrative.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/Ambassadorsclubhouse
• Instagraminstagram.com/ambassadorsclubhouse
• LinkedInlinkedin.com/company/ambassadors-clubhouse

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ambassadors Clubhouse