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American Farmhouse Style

Full company profile

uuid003v8u5

Namestring
American Farmhouse Style
Legal namestring
American Farmhouse Style
Company typeenum
Private
Founded yearstring
-
Descriptiontext

American Farmhouse Style is a privately held US media publication operating a print and digital magazine focused on farmhouse interior design, DIY projects, vintage collecting, and rural lifestyle content. The company publishes bimonthly issues (for example Aug/Sept 26 and June/July 26) and serves three primary reader personas: home décor enthusiasts, DIY hobbyists, and vintage/antique collectors, all seeking farmhouse and country-rustic aesthetic guidance. Core products include Print, Digital, and Print+Digital Combo subscriptions priced at $10.99 per issue, multi-issue bundles starting at $19.95, single-issue sales, back-issue collection offers, and a companion publication titled "Flea Market Decor."

The business monetizes through direct-to-consumer subscriptions, single-issue purchases, promotional free-gift offers, and affiliate marketing embedded in editorial articles that earn commission on reader purchases. Distribution channels include the company website (americanfarmhousestyle.com), email newsletter, and social media platforms (Pinterest with 9.6K followers, Facebook, and Instagram). The company is independently operated with no disclosed parent, institutional investor, or venture backing, and no office locations, leadership team, or headcount data are publicly available.

Short descriptiontext

American Farmhouse Style is a privately held US print and digital magazine publishing farmhouse interior design, DIY tutorials, vintage collecting, and lifestyle content for home décor enthusiasts and DIY readers across North America.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
1–10
akta.pro rankint
Markets served

Serves global market

Keyword5 values
home decor magazine, farmhouse style content, interior design publishing, DIY home projects, lifestyle publication
Industry1 code
1Home, Garden & DIY Magazines
CodeMPAJAEAGPrimaryYes
NAICS code1 code
  • Periodical Publishers513120
SIC code1 code
  • Periodicals: Publishing Or Publishing & Printing2721
Product category
Home & Garden Lifestyle Magazine
Marketing channels6 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels3 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Pricing details4 tiers
1Print subscription - single issue
ModelSubscriptionBilling cadenceMonthly
Notes

$10.99 per print issue

americanfarmhousestyle.com
2Digital subscription - single issue
ModelSubscriptionBilling cadenceMonthly
Notes

$10.99 per digital issue

americanfarmhousestyle.com
3Combo subscription - Print + Digital
ModelSubscriptionBilling cadenceMonthly
Notes

$10.99 for combined print and digital

americanfarmhousestyle.com
4Multi-issue bundle deals
ModelSubscriptionBilling cadenceMulti-year contract
Notes

Various bundle deals available including 3-in-1 deals starting at $19.95, 4-issue bundles at $24.95

americanfarmhousestyle.com
GTM typeB2C
B2C
Offering typeDigital Commerce or Conte…
Digital Commerce or Content
Core offering1 text field

American Farmhouse Style publishes a print and digital magazine focused on farmhouse interior design, decorating, DIY projects, lifestyle content, house tours, and seasonal/holiday décor guides. Core monetization comes from print, digital, and combo subscriptions, single-issue and bundle purchases, plus affiliate commerce layered into editorial articles. A companion publication, Flea Market Decor, extends coverage into vintage collecting and flea market finds.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

American Farmhouse Style is a magazine publication centered on farmhouse design, decorating, DIY projects, lifestyle content, holidays, and home tours. The core offering consists of print, digital, and combo subscriptions, with individual issues and collection-building offers available. Related publications include Flea Market Decor. The magazine also features a digital content ecosystem with free articles, project house showcases, and seasonal content across categories including Design, DIY, Lifestyle, Shopping, and Holidays.

Product and service1 record
1American Farmhouse Style Print Subscription
Recent move5 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight4 records

Each record includes

Type, Description

Peers10 records
TypeBroad incumbent
Description

Broad incumbent - Hearst design and decorating magazine with broader style coverage but significant overlap in farmhouse-adjacent room makeovers, house tours, and shopping guides.

2Better Homes & Gardens
TypeDirect peer
Description

Direct peer - flagship Meredith/Dotdash home lifestyle title with print magazine, decorating ideas, DIY projects, and house tours that overlap heavily with AFS's editorial mix.

TypeEmerging player
Description

Emerging player - Dotdash Meredith digital home/DIY property competing for the same SEO and affiliate commerce intent around farmhouse decorating, refinishing, and home tours without a print component.

TypeDirect peer
Description

Direct peer - independently published country and primitive home decorating magazine that overlaps with AFS's rustic/farmhouse readership and DIY content.

TypeBroad incumbent
Description

Broad incumbent - Condé Nast home design authority that overlaps in house tours, renovation features, and design glossaries but skews higher-end than AFS's DIY/craft positioning.

6Country Living
TypeDirect peer
Description

Direct peer - Hearst-published monthly magazine covering country/farmhouse style, home tours, decorating, and DIY; competes for the same farmhouse lifestyle reader with a much larger editorial footprint.

TypeEmerging player
Description

Emerging player - popular farmhouse lifestyle blog that has expanded into e-commerce (Lisa's home décor line) and a cookbook; competes for the same digital farmhouse audience but lacks a print magazine arm.

TypeDirect peer
Description

Direct peer - Chip and Joanna Gaines's lifestyle magazine covering home, garden, and entertaining from a farmhouse/design-forward perspective; extremely close overlap with AFS's editorial positioning.

TypeDirect peer
Description

Direct peer - sister publication sold through americanfarmhousestyle.com covering vintage, antiques, and farmhouse-style collecting; effectively a portfolio companion and the closest brand extension in the AFS ecosystem.

TypeDirect peer
Description

Direct peer - home-focused monthly magazine tied to the HGTV brand, sharing an audience interested in home renovation, design inspiration, and farmhouse-adjacent makeovers.

Market position
Strengths1 record

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat3 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights5 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment3 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile3 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

American Farmhouse Style

Home & Garden Lifestyle Magazineamericanfarmhousestyle.com

American Farmhouse Style is a privately held US print and digital magazine publishing farmhouse interior design, DIY tutorials, vintage collecting, and lifestyle content for home décor enthusiasts and DIY readers across North America.

What American Farmhouse Style does

American Farmhouse Style is a privately held US media publication operating a print and digital magazine focused on farmhouse interior design, DIY projects, vintage collecting, and rural lifestyle content. The company publishes bimonthly issues (for example Aug/Sept 26 and June/July 26) and serves three primary reader personas: home décor enthusiasts, DIY hobbyists, and vintage/antique collectors, all seeking farmhouse and country-rustic aesthetic guidance. Core products include Print, Digital, and Print+Digital Combo subscriptions priced at $10.99 per issue, multi-issue bundles starting at $19.95, single-issue sales, back-issue collection offers, and a companion publication titled "Flea Market Decor."

The business monetizes through direct-to-consumer subscriptions, single-issue purchases, promotional free-gift offers, and affiliate marketing embedded in editorial articles that earn commission on reader purchases. Distribution channels include the company website (americanfarmhousestyle.com), email newsletter, and social media platforms (Pinterest with 9.6K followers, Facebook, and Instagram). The company is independently operated with no disclosed parent, institutional investor, or venture backing, and no office locations, leadership team, or headcount data are publicly available.

American Farmhouse Style firmographics

Firmographics
Name
American Farmhouse Style
Legal name
American Farmhouse Style
Website
https://americanfarmhousestyle.com
Company type
Private
Operating status
Operating
Headcount range
1–10 employees
Short description
American Farmhouse Style is a privately held US print and digital magazine publishing farmhouse interior design, DIY tutorials, vintage collecting, and lifestyle content for home décor enthusiasts and DIY readers across North America.
Ownership category
akta.pro rank

American Farmhouse Style industry classification

Industry
Product category
Home & Garden Lifestyle Magazine
NAICS
Periodical Publishers (513120)
SIC
Periodicals: Publishing Or Publishing & Printing (2721)
akta.pro primary industry
Home, Garden & DIY Magazines (MPAJAEAG)

Keywords

  • Home decor magazine
  • Farmhouse style content
  • Interior design publishing
  • DIY home projects
  • Lifestyle publication

American Farmhouse Style business model

Business model
GTM type
B2C
Offering type
Digital Commerce or Content
Cost components
Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Pricing tiers

ModelBillingPrice
SubscriptionMonthlyPrint subscription - single issue
SubscriptionMonthlyDigital subscription - single issue
SubscriptionMonthlyCombo subscription - Print + Digital
SubscriptionMulti-year contractMulti-issue bundle deals

Distribution channels3 records

Marketing channels6 records

American Farmhouse Style product offering

Product offering

Core offering

American Farmhouse Style publishes a print and digital magazine focused on farmhouse interior design, decorating, DIY projects, lifestyle content, house tours, and seasonal/holiday décor guides. Core monetization comes from print, digital, and combo subscriptions, single-issue and bundle purchases, plus affiliate commerce layered into editorial articles. A companion publication, Flea Market Decor, extends coverage into vintage collecting and flea market finds.

Product overview

American Farmhouse Style is a magazine publication centered on farmhouse design, decorating, DIY projects, lifestyle content, holidays, and home tours. The core offering consists of print, digital, and combo subscriptions, with individual issues and collection-building offers available. Related publications include Flea Market Decor. The magazine also features a digital content ecosystem with free articles, project house showcases, and seasonal content across categories including Design, DIY, Lifestyle, Shopping, and Holidays.

Differentiator

Problem solved

Functional benefit

Products and services

  • American Farmhouse Style Print Subscription

Companies that use American Farmhouse Style

Customer profile

Segments3 records

Ideal customer profiles3 records

American Farmhouse Style technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

American Farmhouse Style partnerships and signals

Strategic signal

Recent moves5 records

Expansion highlights4 records

American Farmhouse Style competitors and assessment

Company assessment

Broad incumbents

  • House Beautiful: Broad incumbent - Hearst design and decorating magazine with broader style coverage but significant overlap in farmhouse-adjacent room makeovers, house tours, and shopping guides.
  • Architectural Digest: Broad incumbent - Condé Nast home design authority that overlaps in house tours, renovation features, and design glossaries but skews higher-end than AFS's DIY/craft positioning.

Direct peers

  • Better Homes & Gardens: Direct peer - flagship Meredith/Dotdash home lifestyle title with print magazine, decorating ideas, DIY projects, and house tours that overlap heavily with AFS's editorial mix.
  • Country Sampler: Direct peer - independently published country and primitive home decorating magazine that overlaps with AFS's rustic/farmhouse readership and DIY content.
  • Country Living: Direct peer - Hearst-published monthly magazine covering country/farmhouse style, home tours, decorating, and DIY; competes for the same farmhouse lifestyle reader with a much larger editorial footprint.
  • Magnolia Journal: Direct peer - Chip and Joanna Gaines's lifestyle magazine covering home, garden, and entertaining from a farmhouse/design-forward perspective; extremely close overlap with AFS's editorial positioning.
  • Flea Market Decor: Direct peer - sister publication sold through americanfarmhousestyle.com covering vintage, antiques, and farmhouse-style collecting; effectively a portfolio companion and the closest brand extension in the AFS ecosystem.
  • HGTV Magazine: Direct peer - home-focused monthly magazine tied to the HGTV brand, sharing an audience interested in home renovation, design inspiration, and farmhouse-adjacent makeovers.

Emerging players

  • The Spruce: Emerging player - Dotdash Meredith digital home/DIY property competing for the same SEO and affiliate commerce intent around farmhouse decorating, refinishing, and home tours without a print component.
  • Farmhouse on Boone: Emerging player - popular farmhouse lifestyle blog that has expanded into e-commerce (Lisa's home décor line) and a cookbook; competes for the same digital farmhouse audience but lacks a print magazine arm.

Market position

Strengths1 record

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

American Farmhouse Style social profiles

Digital presence

American Farmhouse Style financial estimates

Financial estimate

Revenue estimate

Valuation estimate

American Farmhouse Style leadership team

Management profile

Number of profiles

American Farmhouse Style funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

American Farmhouse Style M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about American Farmhouse Style

What does American Farmhouse Style do?

American Farmhouse Style publishes a print and digital magazine focused on farmhouse interior design, decorating, DIY projects, lifestyle content, house tours, and seasonal/holiday décor guides. Core monetization comes from print, digital, and combo subscriptions, single-issue and bundle purchases, plus affiliate commerce layered into editorial articles. A companion publication, Flea Market Decor, extends coverage into vintage collecting and flea market finds.

Is American Farmhouse Style a public or private company?

American Farmhouse Style is a private company. It is classified as unknown and is currently operating.

When was American Farmhouse Style founded?

American Farmhouse Style was founded in -1. It employs 1 to 10 people.

Who are American Farmhouse Style's main competitors?

Broad incumbents on record are House Beautiful and Architectural Digest. Direct peers are Better Homes & Gardens, Country Sampler, Country Living, Magnolia Journal, Flea Market Decor and HGTV Magazine. Emerging players are The Spruce and Farmhouse on Boone.

Does American Farmhouse Style have an API?

No public API is recorded for American Farmhouse Style.

What industry is American Farmhouse Style in?

American Farmhouse Style's product category is Home & Garden Lifestyle Magazine. Its primary akta.pro industry code is MPAJAEAG, Home, Garden & DIY Magazines. Its NAICS code is 513120 and its SIC code is 2721.

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