TAU Castelló

What TAU Castelló does

TAU Castelló, legally Club Amics del Bàsquet Castelló, is a private nonprofit Spanish sports association founded in 1994 and based in Castellón de la Plana. The club operates a senior men's basketball team that competes in the Segunda FEB (the third tier of Spanish professional basketball) and is currently positioned for promotion to Primera FEB after winning the 2025/26 Grupo Este with a 19–5 record. Under President Luis García Sainz and head coaches Juan A. Orenga, Frederic Castello Ferreres, and Honor Garcia Daros, the club fields a comprehensive vertical structure spanning a senior squad, a multi-tier cantera (youth academy) from Baby/Prebenjamín through Junior A/B/C, plus an annual Escuela de Verano summer camp for children born 2011–2016.

The club's commercial offering is built around a web-based platform using the Deporges ticketing system (amics.deporges.com), an online merchandise store (Tienda) selling branded apparel and personalized items, and a box office at its home venues — Ciutat de Castelló (Pabellón Ronda Sur) and Pabellón Pla del Arc. Supporting infrastructure includes Google Analytics for web analytics and online registration for camps and programs, with no proprietary AI/ML capabilities. Distribution is direct-to-consumer via owned digital channels, social media (Facebook, Twitter/X, Instagram, YouTube, Flickr, SlideShare), and physical venue sales; the club also relies on email/newsletter communications.

The revenue model combines recurring season-ticket subscriptions (Abonos for the 26/27 season), one-off match ticket sales, merchandise transactions, corporate sponsorship (15+ visible sponsors including Valfortec, Caixabank, BP España, Ibertic, Younexa, Lexus Castellón, McDonald's, and local institutional backers such as the Diputació de Castellón, Generalitat Valenciana, and Ajuntament de Castelló), tiered summer-camp fees (€90–€420 per participant), and minor EU/public funding (KIT Digital subsidy of 1,500€). Customer segments are local Castellón sports fans (primary), youth athletes in the cantera, senior competitive players, and local businesses seeking brand exposure through sponsorship. The club also pursues community-facing initiatives such as an annual toy donation campaign with El Corte Inglés de Castellón and Cruz Roja Castellón.

Name

TAU Castelló

Legal name

Club Amics del Bàsquet Castelló

Website

https://amicscastello.com

Company type

Private

Founded year

1994

Operating status

Operating

Headcount range

11–50 employees

Short description

Club Amics del Bàsquet Castelló (TAU Castelló) is a nonprofit Spanish basketball club founded in 1994 in Castellón de la Plana, operating a senior team in Segunda FEB and a multi-tier youth academy, with revenue from tickets, season passes, merchandise, sponsorships, and summer camps.

Ownership category

akta.pro rank

Product category

Professional basketball club services

NAICS

Sports Teams and Clubs (711211)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Local Amateur Clubs & Community Sports Organizations (MPAKACAE)

akta.pro secondary industry

Arts, Sports & Recreation-Based Youth Development Nonprofits (BPAGADAJ)

Keywords

• Professional basketball club
• Youth basketball development
• Sports ticketing services
• Club merchandise retail
• Basketball summer camp

Headquarters

HQ city

Castellón de la Plana

HQ country

Spain

HQ region

Europe

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Ticket Sales: Individual match tickets sold online and at venues for Segunda FEB league games
2. Season Tickets (Abonos): Season ticket subscriptions for full 26/27 season campaign providing access to all home games
3. Merchandise Sales: Online store (Tienda) selling club merchandise including personalized items with shields, numbers, and player names
4. Sponsorship Revenue: Corporate sponsorships from multiple companies including Valfortec, Caixabank, BP España, Ibertic, Younexa, Lexus Castellón, and others displayed on website and uniforms
5. Summer Camp Registration: Basketball summer school (Escuela de Verano) fees for youth aged 2016-2011, with tiered pricing for members and non-members
6. EU and Public Funding: Financing from European Union programs including KIT Digital (Plan de Recuperación, Transformación y Resiliencia) with subsidized amount of 1500€

Pricing tiers

Distribution channels4 records

Marketing channels8 records

Core offering

TAU Castelló (Club Amics del Bàsquet Castelló) operates a professional basketball club competing in Segunda FEB, supported by a youth development (Cantera) program with teams from Baby to Junior categories. It sells individual match tickets and season tickets (Abonos) through its own ticketing platform, offers club-branded merchandise via an online store, and runs an annual summer basketball camp (Escuela de Verano) for children. The club is sustained by corporate sponsorships, EU and public institutional funding, and its community-based fan base in Castellón de la Plana.

Product overview

TAU Castelló (Club Amics del Bàsquet Castelló) operates as a basketball club with a unified structure centered on its senior competitive team competing in Segunda FEB, supported by an extensive youth development program (Cantera) spanning from Prebenjamín to Junior categories. The club's commercial offerings include season ticket subscriptions (Abonos), online ticket sales, and a merchandise store. Additional programs include the annual Summer Basketball Camp (Escuela de Verano) for youth ages 8-15, held at the Ciutat de Castelló pavilion.

Differentiator

Problem solved

Functional benefit

Products and services

• TAU Castelló Senior Team (Segunda FEB) The senior professional basketball team competing in Segunda FEB (Spanish second division / LEB Oro), made up of players, coaches, and staff; the club's flagship competitive product.
• Cantera Youth Development Program Comprehensive youth basketball development programme with competitive teams spanning multiple age categories — Junior A/B/C, Cadete A/B/C, Infantil A/B, Alevín A/B/C, Benjamín A/B, and Prebenjamín — targeting young athletes aged roughly 5-18.
• Season Tickets (Abonos) Season ticket subscription that grants fans access to all regular-season home matches of the campaign at a discounted cumulative rate, with the 26/27 season campaign actively running.
• Online Ticket Sales (Deporges) Digital ticketing service enabling fans to purchase individual match tickets online for Segunda FEB home games via the Deporges platform.
• Club Merchandise Store (Tienda) Online and physical store selling club-branded merchandise, including personalised items with shields, player names, and numbers, available via the club website and at club offices.
• Escuela de Verano (Summer Basketball Camp) Annual five-week summer basketball camp held at Ciutat de Castelló, providing basketball training, technique development, and activities for children born 2011-2016, with tiered pricing for Amics Castelló members and non-members.

Quantifiable outcome

• Leading Segunda FEB with 19-5 record

Named customers3 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

13 partnerships are on record, tiered minor.

• El Corte Inglés de CastellónminorStrategic or Co-development Partner · 3 January 2024Annual joint Christmas toy collection campaign for Cruz Roja Castellón. El Corte Inglés provided collection point at their sports floor while Amics Castelló provided team presence and player participation at donation ceremony. Goal: ensure no child in Castellón goes without toys during Reyes.
• Cruz Roja CastellónminorStrategic or Co-development Partner · 3 January 2024Annual toy donation campaign recipient. Received toys collected during Christmas campaign jointly organized with El Corte Inglés and Amics Castelló to support children in need in the Castellón region.
• ValfortecminorOthersSolar energy company displayed as sponsor on club website. Visual logo placement indicates financial or service sponsorship support.
• CaixabankminorOthersFinancial institution sponsor with logo displayed on official website. Standard corporate sponsorship arrangement.
• BP EspañaminorOthersEnergy company displayed as sponsor on official website with logo placement indicating financial sponsorship.
• IberticminorOthersSponsor displayed on official website, likely financial or service support for club operations.
• YounexaminorOthersSponsor with logo displayed on official website.
• Lexus CastellónminorOthersAutomotive dealer displayed as sponsor on official website.
• McDonald's Castalia CastellónminorOthersRestaurant chain sponsor with logo displayed on official website.
• European Union (KIT Digital Program)minorOthersEU funding through Plan de Recuperación, Transformación y Resiliencia - Next Generation EU. Subsidized amount: 1500€ for digital transformation under KIT Digital Program.
• Ajuntament de CastellóminorOthersMunicipal government with logo displayed on official website indicating institutional support.
• Diputació de CastellóminorOthersProvincial government displayed as supporter on official website.
• Generalitat ValencianaminorOthersRegional government of Valencia with logo displayed on official website indicating institutional backing.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• UCAM Murcia CB: Spanish Liga Endesa basketball club based in Murcia that operates a comparable community-and-university backed model with multi-tier youth programs and a strong local sponsor ecosystem. Larger scale and higher tier, but the operating DNA (multi-tier pyramid, institutional backing) is similar to TAU Castelló.
• Valencia Basket Club: The dominant ACB-tier professional basketball club in the same Valencia region, based in nearby Valencia city. While materially larger and competing at the top of Spanish basketball, it is the most obvious regional incumbent and benchmark for the broader Valencia basketball market that TAU Castelló also serves.

Direct peers

• ICG Força Lleida: Catalan basketball club from Lleida that competes in the Spanish lower-division professional pyramid (historically in LEB/Segunda FEB/Primera FEB tiers). Directly comparable to TAU Castelló in division structure, operational scale, and membership-based community sports club model.
• HLA Alicante: Spanish basketball club based in nearby Alicante, competing in the same regional/tier-2 Spanish basketball ecosystem as TAU Castelló. Closely comparable in scale, tier, target fan base, and reliance on local sponsorships and box-office revenue.
• CB Prat: Catalan basketball club from El Prat de Llobregat operating in Spanish lower-division professional basketball with comparable youth-pyramid operations and ticketed venue matchday economics.
• Basket Navarra: Navarra-based basketball club operating in the Spanish lower professional tiers. Comparable on tier, geography (single regional market), and reliance on municipal/regional institutional support plus local SME sponsorships.
• Real Oviedo Baloncesto: Asturian basketball club historically competing in Spanish professional lower tiers. Similar community-anchored model, comparable seasonal ticket/season campaign structure, and similar scale of sponsorship revenues.
• Cáceres Ciudad del Baloncesto: Extremadura-based basketball club competing in Spanish second-tier professional basketball with comparable revenue model anchored on a single home venue, season tickets, and local sponsorship.
• Real Canoe NC: Historic Madrid multisport club with a basketball section that operates in the Spanish lower professional divisions. Comparable as a multi-sport member-supported club operating basketball teams with the same kind of youth-development and tier-2 competitive structure.
• Palencia Baloncesto: Castilla y León based basketball club that has competed in similar Spanish second-tier professional divisions. Comparable scale, single-city community identity, and reliance on multi-team youth academy revenue structure.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/amics_castello
• YouTubeyoutube.com/user/amicscastellotv/videos
• Facebookfacebook.com/TAUCastello
• Instagraminstagram.com/taucastello
• LinkedInlinkedin.com/company/amics-castello

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about TAU Castelló