Amora Hotel Riverwalk Melbourne

What Amora Hotel Riverwalk Melbourne does

Amora Hotel Riverwalk Melbourne is an upper-midscale 157-key hotel property located along the Yarra River in Richmond, Victoria, approximately 3 kilometers east of the Melbourne central business district. Operating under the privately held Amora Hotels & Resorts (The Amora Group), the property offers 157 spacious guest rooms — including 45 brand-new rooms — alongside suites and two 3-bedroom and one 2-bedroom townhouse apartments designed for extended-stay use. The hotel caters to three primary customer segments: business travelers needing CBD-proximate accommodation, leisure guests seeking a Yarra riverside location, and long-stay guests utilizing the larger apartment-format inventory. Ancillary revenue is generated through a dedicated Meetings & Events team, the Amora Spa treatment offering, and on-site food and beverage operations.

Name

Amora Hotel Riverwalk Melbourne

Legal name

Amora Hotels & Resorts

Website

https://amorahotels.com

Company type

Private

Founded year

1997

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Hotel Accommodation Services

NAICS

Hotels (except Casino Hotels) and Motels (72111), Traveler Accommodation (7211)

SIC

Hotels & Motels (7011)

akta.pro primary industry

Marina & Waterfront Full-Service Hotels (THAGAAAK)

Keywords

• Hotel accommodation services
• Riverside hotel rooms
• Business travel lodging
• Conference meeting venues
• Loyalty hospitality program

Headquarters

HQ city

Richmond, Victoria

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain, Technology or R&D

Revenue model

1. 酒店客房住宿收入: 通过提供157间客房及套房，包括45间全新客房、套房以及2套三卧室联排别墅公寓获取收入。主要服务商务旅客、休闲游客和长期住宿客人。

Go-to-market motion1 record

Distribution channels2 records

Marketing channels2 records

Core offering

Amora Hotel Riverwalk Melbourne (now branded Amora Herencia Riverwalk) is a 157-room riverside hotel located along the Yarra River in Richmond, approximately 3 kilometers from Melbourne's CBD. The property offers 45 newly refurbished guest rooms, suites, and 2-3 bedroom townhouse apartments, complemented by an on-site Amora Spa, Meetings & Events facilities, and the group-wide Amora DIRECT loyalty program. It serves business travelers, leisure guests, and long-stay residents as part of the multi-property Amora Hotels & Resorts portfolio.

Product overview

Amora Hotels & Resorts operates as a hotel portfolio consisting of multiple distinct properties across Australia and Thailand. The portfolio includes Amora Hotel Riverwalk Melbourne (157 rooms, suites, and townhouse apartments along the Yarra River), Amora Hotel Jamison Sydney (415 rooms), Amora Hotel Brisbane (296 rooms), Amora Hotel Adelaide (380 rooms), Amora Beach Resort Phuket (264 rooms), Amora Hotel Chiang Mai (204 rooms), and Amora Neoluxe Hotel Bangkok (60 rooms). Properties offer shared services including Meetings & Events facilities, Amora Spa wellness treatments, and the Amora DIRECT loyalty program with member benefits. Each hotel operates independently with its own booking system and dining venues.

Differentiator

Problem solved

Functional benefit

Products and services

• Amora Herencia Riverwalk Melbourne (Room Accommodation) 157-room riverside hotel in Richmond, Melbourne offering 45 brand new guest rooms, suites, and 2-3 bedroom townhouse apartments for business travelers, leisure guests, and long-stay residents, located 3 km from the Melbourne CBD along the Yarra River.
• Amora Spa Luxurious on-site spa providing comprehensive contemporary rejuvenation treatments with an emphasis on the sense of touch to reinvigorate body and mind, offered to hotel guests and walk-in visitors.
• Meetings & Events Dedicated meetings and events service providing versatile conference spaces, room hire, and refreshments for corporate events, with personalized coordination by an on-site events team.
• Amora DIRECT Loyalty Program Free-to-join loyalty membership across Amora Hotels & Resorts properties offering 10% off eligible rates and packages, 10% off selected food and beverage, a welcome drink per guest, 12pm late checkout, and room upgrades subject to availability.

Segments3 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Crown Towers Melbourne: Crown Towers Melbourne is a larger five-star luxury hotel with ~640 rooms integrated with the Crown entertainment complex on the south bank. While broader and larger, it is comparable to Amora Riverwalk in luxury full-service positioning, riverside Melbourne location, and integrated spa/events amenities.

Direct peers

• The Langham Melbourne: The Langham Melbourne is a five-star full-service hotel on the south bank of the Yarra River with ~388 rooms, directly comparable to Amora Riverwalk's riverside full-service positioning, upscale business/leisure mix, and event/spa amenities in the Melbourne market.
• Park Hyatt Melbourne: Park Hyatt Melbourne is a five-star luxury full-service hotel with ~240 rooms adjacent to the Yarra River and Melbourne CBD. Comparable to Amora Riverwalk in riverside location, full-service amenities, meetings infrastructure, and luxury leisure/corporate customer base.
• The Olsen Melbourne (Art Series): The Olsen is a boutique full-service hotel in South Yarra (adjacent to Richmond) with ~160 rooms. Comparable to Amora Riverwalk in inner-Melbourne boutique full-service positioning, similar scale (~150-160 rooms), and dual leisure/business traveler focus.
• Hilton Melbourne South Wharf: Hilton Melbourne South Wharf is a full-service hotel with ~396 rooms in the South Wharf/Docklands area. Comparable to Amora Riverwalk as a full-service business/conference property in inner Melbourne, sharing similar meetings infrastructure and corporate-traveler orientation.
• Adina Apartment Hotels (TFE Hotels): Adina Apartment Hotels operates multiple inner-Melbourne properties with apartment-style rooms and kitchens. Comparable to Amora Riverwalk's townhouse-apartment offering in long-stay leisure and corporate-relocation segments, with overlapping distribution channels.
• Pullman Melbourne on the Park: Pullman Melbourne on the Park is an upscale full-service hotel with ~380 rooms opposite the Fitzroy Gardens. Comparable to Amora Riverwalk as a Melbourne full-service property with strong meetings/events, spa, and F&B offerings targeting corporate and leisure travelers.
• Hotel Chadstone Melbourne (MGallery): Hotel Chadstone Melbourne MGallery is a five-star full-service hotel with ~160 rooms in inner south-east Melbourne. Comparable to Amora Riverwalk in upscale full-service positioning, similar room scale, and business/leisure dual-segment customer mix.
• Sofitel Melbourne on Collins: Sofitel Melbourne on Collins is a five-star full-service hotel with ~363 rooms in central Melbourne. Comparable to Amora Riverwalk in full-service offering, meetings and event facilities, spa/wellness amenity, and dual business-leisure customer mix within the Melbourne competitive set.

Emerging players

• Punthill Apartment Hotels: Punthill operates a portfolio of apartment-style hotels across inner Melbourne. Comparable to Amora Riverwalk's townhouse-apartment product in long-stay, self-contained accommodation focus targeting corporate relocation and project-based travelers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/amora-hotel-riverwalk-melbourne

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Amora Hotel Riverwalk Melbourne