Alive Medical Services

What Alive Medical Services does

Alive Medical Services (AMS) is a Ugandan not-for-profit non-governmental organization founded in 2007 by Dr. Pasquine Ogunsanya and headquartered in Namuwongo, Kampala. It operates a single 24/7 medical centre that provides free, comprehensive HIV/AIDS and sexual and reproductive health and rights (SRHR) services — including prevention, testing, antiretroviral therapy, viral load monitoring, PMTCT, laboratory and pharmacy services, family planning, cervical cancer screening, NCD management, mental health, and TB treatment — to over 218,000 vulnerable clients annually across Kampala, Mukono, Wakiso and beyond. The organization's core technology stack centers on OpenMRS, in which AMS is the leading and most efficient user in Uganda; it now drives the OpenMRS-to-Uganda-EMR national upgrade, having also piloted GeneXpert TB/viral load diagnostic instrumentation.

The business model is a not-for-profit, donor-funded model. All clinical, laboratory, pharmacy, psychosocial, and community-outreach services are provided free of charge to clients. Operating revenue consists of grants from institutional donors and bilateral agencies including CDC (via PEPFAR), the Elton John AIDS Foundation, Frontline AIDS, SIDA, the Swedish Embassy, and other international development partners, alongside individual donations channeled through GlobalGiving. Distribution is conducted through direct service delivery at the Kampala facility, mobile health units, door-to-door community health worker visits, peer-led outreach (105 trained peer educators), and a network of 33 partner health facilities hosting youth corners and clubs.

AMS operates with 62 full-time staff plus 8 volunteers across 14 specialized disciplines, and has cumulatively reached over 1.3 million beneficiaries since inception. Key outcomes include 99% linkage to care for HIV-positive clients, an 87.3% one-year retention rate (100% for EMTCT clients), 0% mother-to-child HIV transmission among enrolled mothers since 2013, and 18,000+ active HIV clients in care. The organization has won multiple PEPFAR/CDC recognition awards (2014, 2017) and a Uganda Ministry of Health award (2016) for OpenMRS implementation, and sits on the national committee formulating WHO guidelines for the Differentiated ART model in Uganda.

Name

Alive Medical Services

Legal name

Alive Medical Services

Website

https://amsuganda.org

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

51–100 employees

Short description

Alive Medical Services is a Ugandan not-for-profit founded in 2007 that runs a 24/7 free clinic in Kampala providing comprehensive HIV/AIDS, SRHR, and primary healthcare services to over 218,000 vulnerable clients annually across Kampala, Mukono, and Wakiso, funded by CDC/PEPFAR and international donors.

Ownership category

akta.pro rank

Product category

HIV/AIDS Healthcare Services

NAICS

Other Ambulatory Health Care Services (6219), Ambulatory Health Care Services (621), Services for the Elderly and Persons with Disabilities (624120)

SIC

Services-Health Services (8000), Services-Misc Health & Allied Services, Nec (8090), Services-Home Health Care Services (8082)

akta.pro primary industry

Home-Based Chronic Disease Management (Skilled) (HLADAFAL)

Keywords

• HIV/AIDS treatment services
• Sexual reproductive health
• Antiretroviral therapy programs
• Community health outreach
• Maternal child health

Headquarters

HQ city

Kampala

HQ country

Uganda

HQ region

Africa

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Supply Chain, Technology or R&D

Revenue model

1. Donor Funding and Grants: As a not-for-profit NGO, Alive Medical Services operates primarily through funding from international donors, foundations, and government grants. Services are provided free of charge to all clients. Key funders include CDC, Elton John AIDS Foundation, Frontline AIDS, SIDA, Swedish Embassy, and various other international development partners.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Alive Medical Services is a not-for-profit NGO that operates the AMS Medical Centre in Namuwongo, Kampala, providing free, comprehensive HIV/AIDS prevention, care, treatment, and support alongside sexual and reproductive health and rights (SRHR) services. Its core deliverable is integrated clinical service delivery — including HIV testing, antiretroviral therapy (ART), PMTCT, TB screening and treatment, family planning, maternal and child health, GBV response, and KP/PP programming — delivered directly to individual clients at no cost.

Product overview

Alive Medical Services is a not-for-profit non-governmental organization established in 2007 that operates as a single-site healthcare facility (AMS Medical Centre in Namuwongo, Kampala) providing free comprehensive HIV/AIDS and sexual reproductive health services. The organization offers an integrated suite of 14 core healthcare services encompassing HIV prevention, testing, treatment, and care; reproductive and maternal health; family planning; laboratory and pharmacy services; nutrition and WASH programs; cervical cancer screening; mental health support; and community outreach. Beyond clinical services, AMS provides complementary programs including the EMTCT program for preventing mother-to-child HIV transmission, the Victors' Club for youth living with HIV, the YAPs peer support program, a Community Music Leadership initiative, gardening clubs, and the Kwagalana women's income generation group. All services are provided free of charge to over 218,000 vulnerable clients annually in Kampala, Mukono, Wakiso, and beyond.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• 218,000+ clients served annually
• +5 more outcomes

Named customers5 records

Segments5 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Nine partnerships are on record, tiered core and minor.

• Frontline AIDScoreStrategic or Co-development PartnerStrategic partner implementing the SRHR-Umbrella program focused on sexual reproductive health and rights for young people. Partnership includes climate-HIV research and community SRHR programs.
• Ministry of Health UgandacoreStrategic or Co-development PartnerGovernment partner that has chosen AMS as a site for piloting new health technologies. AMS is on the committee formulating WHO guidelines for Differentiated ART model in Uganda.
• Procter & Gamble (P&G)coreStrategic or Co-development PartnerPartnership through The Children Safe Drinking Water program providing water purification sachets to HIV-positive clients to reduce waterborne disease risks.
• Infectious Diseases Institute (IDI)coreStrategic or Co-development PartnerAcademic institution partnership supporting HIV/AIDS research and training programs.
• Pink UmbrellaminorStrategic or Co-development PartnerPartner organization working on specific HIV/AIDS response initiatives.
• Partners for EquityminorStrategic or Co-development PartnerPartner focused on health equity initiatives.
• UPMB (Uganda Protestant Medical Bureau)minorStrategic or Co-development PartnerHealthcare network partner providing support and coordination.
• Musicians Without BordersminorStrategic or Co-development PartnerPartnership began in 2016 to train 30 youth as community music leaders using music to inspire, empower communities and heal trauma. Program aimed to improve viral suppression, HIV status disclosure, ARV adherence, and mental well-being.
• Foodstep UgandaminorStrategic or Co-development PartnerPartner providing psychosocial support and residential care for children affected by HIV, including food security programs.

Scale indicators14 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• AMREF Health Africa: Africa's largest African-led health NGO, with significant HIV/AIDS, SRHR, and community health programming across East Africa including Uganda. Comparable on integrated service delivery and community health worker models.
• Partners in Health: Global health equity organization delivering comprehensive HIV care paired with broader health system strengthening in low-resource settings. Comparable in mission, integrated care philosophy, and donor-funded model at larger global scale.
• Clinton Health Access Initiative (CHAI): Global health organization working on HIV market shaping, treatment access, and lab systems in low- and middle-income countries. Comparable on policy influence, HIV technology adoption, and government partnership models.
• Médecins Sans Frontières (MSF): International medical humanitarian organization delivering HIV/AIDS and TB care in low-resource settings including Uganda. Overlaps on free comprehensive ART delivery, viral load scale-up, and differentiated service models.
• Elizabeth Glaser Pediatric AIDS Foundation (EGPAF): Global NGO focused on pediatric HIV/AIDS prevention and treatment, with major PEPFAR-funded country programs including Uganda. Overlaps with AMS on EMTCT, pediatric ART, and maternal health programming.

Direct peers

• Uganda Cares: AIDS Healthcare Foundation's Uganda program providing free HIV testing, treatment, and care across multiple sites. Direct competitor in donor-funded free HIV service delivery in Uganda.
• Mildmay Uganda: Uganda-based NGO providing comprehensive HIV/AIDS care, training, and research, with strong focus on pediatric HIV and health worker capacity building. Closely aligned with AMS on integrated HIV service delivery and donor-funded model.
• The AIDS Support Organisation (TASO): Uganda's largest indigenous HIV/AIDS NGO providing prevention, care, treatment, and support services across multiple centers. Directly comparable in service model, donor funding profile, and target population to AMS.
• Reach Out Mbuya Parish HIV/AIDS Initiative: Faith-based Kampala community HIV/AIDS organization serving urban poor with holistic care including ART, psychosocial support, and economic empowerment. Highly comparable in target population and community-based integrated model.
• Baylor College of Medicine Children's Foundation - Uganda: Pediatric and adolescent HIV/AIDS care provider operating across Uganda with focus on children, adolescents, and families. Overlapping target segments (children, adolescents living with HIV) and donor base (PEPFAR).

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/AMSUganda
• TikToktiktok.com/@amsuganda07
• LinkedInlinkedin.com/company/alive-medical-services

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about Alive Medical Services