AM Suisse

Name

AM Suisse

Legal name

AM Suisse

Website

https://amsuisse.ch

Company type

Private

Founded year

1893

Operating status

Operating

Headcount range

51–100 employees

Ownership category

akta.pro rank

Product category

Employer Association Services

NAICS

Legal Services (5411), Agencies, Brokerages, and Other Insurance Related Activities (5242), Insurance and Employee Benefit Funds (5251)

SIC

Services-Legal Services (8111)

akta.pro primary industry

Employment & Labor Law (BPAHAAAD)

Keywords

• Employer association services
• Vocational training programs
• Collective labor agreements
• Trade association membership
• Professional industry representation

Headquarters

HQ city

Bern

HQ country

Switzerland

HQ region

Europe

Offices11 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Membership Contributions: AM Suisse generates revenue primarily through membership fees (Mitgliederbeiträge) from over 1,840 member companies. Members pay contributions to access benefits including training facilities, technical support, legal advice, collective insurance schemes, and preferential rates on business services.
2. Partner Membership Fees: Partner members pay an annual fee of CHF 6,000 for a comprehensive service package that includes advertising in the 'Metall' trade journal, sponsored delegate assembly attendance, database access, and social insurance services.
3. Training and Course Fees: The Bildungszentrum Aarberg (BZA) and regional training centers offer vocational education and continuing education courses in metal construction, agricultural technology, and farriery. Revenue is generated through course and training fees at member-concessional rates.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels7 records

Core offering

AM Suisse is a Swiss umbrella employers' association (Arbeitgeberverband) that provides trade representation, vocational training, and member business services to 1,840+ companies in metal construction, agricultural technology, and farriery. Its sellable offerings center on active and partner memberships, centralized vocational and continuing education at the Bildungszentrum Aarberg, collective labor agreement (Landesgesamtarbeitsvertrag) negotiations, legal and operational business consulting, and preferential-rate partner services (insurance, fuel, communications, fleet).

Product overview

AM Suisse is a Swiss umbrella employers' association (Dachverband) comprising three professional associations: Agrotec Suisse (agricultural technology), Metaltec Suisse (metal construction), and Farriertec Suisse (farriery/blacksmithing). The association provides comprehensive services including professional membership with networking and advocacy benefits, vocational and continuing education through the Bildungszentrum Aarberg (BZA) and structured course programs, business consulting services covering legal advice, succession planning, operational management and occupational safety, insurance solutions through partner organizations, and an online member shop. The organization also supports skills competitions (SwissSkills) and negotiates collective labor agreements. A recent digital innovation is AIDA, an AI chatbot assistant for member inquiries.

Differentiator

Problem solved

Functional benefit

Brands

• Agrotec Suisse: Sector association for agricultural technology (Landtechnik)
• Metaltec Suisse
• Farriertec Suisse
• Bildungszentrum Aarberg (BZA)
• AM Suisse App

Products and services

• AM Suisse Active Membership (Aktivmitgliedschaft) Annual subscription membership open to employers in the metal construction, agricultural technology, and farriery trades, granting access to vocational training at member-concessional rates, free initial legal consultation, technical support from Metaltec/Agrotec/Farriertec Suisse, collective insurance schemes, preferential partner rates (fuel, communications, fleet, foreign exchange), and engagement through regional branches and the annual Delegate Assembly.
• AM Suisse Partner Membership (Partnermitgliedschaft) Annual partner-tier membership priced at CHF 6,000/year for supplier and service firms targeting the Metaltec/Agrotec/Farriertec member base; includes firm logo placement in the 'Metall' trade journal, a 10% rebate on advertising from CHF 3,000 spend, one free quarter-page advertisement per year, gift subscription to 'Metall', three electronic accesses per year to member address data, two-person invitation to the delegate assembly, and access to PROMEA social insurance services.
• Vocational and Continuing Education at Bildungszentrum Aarberg (BZA) Central training-center based vocational training (Grundbildung) and continuing education (Weiterbildung) for apprentices and professionals in Metalbau, Landtechnik, and Hufschmiede trades, delivered at the Bildungszentrum Aarberg campus (with capacity accommodating up to 160 persons and a campus expansion underway with an official building opening scheduled for November 6, 2026). Courses are offered at member-concessional rates.
• AM Suisse Shop Online member shop offering technical documentation, calculation aids, training materials, publications, and forms at special member rates.
• Legal and Business Consulting Services (Rechtsberatung / Betriebsberatung) Member-only consulting services covering free initial legal consultation (Rechtsberatung), operational management consulting (Betriebsberatung) including succession planning (Nachfolgeregelung) with the KMU Nachfolgezentrum partner, business valuation (Betriebsbewertung), personnel management, and occupational safety (Arbeitssicherheit) via the forum-arbeitssicherheit.ch partner platform.
• AM Suisse Member App Mobile application for members providing access to AM Suisse association services, news, and member resources on mobile devices.

Quantifiable outcome

• Over 1,840 member companies represented across Switzerland
• +1 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability2 records

Partnerships

13 partnerships are on record, tiered core and minor.

• PROMRISK AGcoreGTM or Marketing PartnerPROMRISK AG is a strategic partner providing exclusive insurance solutions to AM Suisse members at preferential (association) rates. AM Suisse promotes PROMRISK insurance products to its member companies as part of the member benefits package.
• PROMEA SozialversicherungencoreGTM or Marketing PartnerPROMEA provides social insurance and pension fund services (social security, supplementary insurance) to AM Suisse members. Partner members receive access to Promea's social insurance and equalization fund services. Oliver Däschler serves as AHV board member representing AM Suisse.
• AVIAminorGTM or Marketing PartnerAVIA provides fuel card solutions to AM Suisse members at preferential fleet rates, offered as part of the member benefits package.
• SaltminorGTM or Marketing PartnerSalt offers communication solutions (mobile and business services) to AM Suisse members at preferential corporate rates, provided as part of the member benefit package.
• SwisscomminorGTM or Marketing PartnerSwisscom provides communication solutions to AM Suisse members at preferential business rates as part of the member benefits package.
• SuvaminorGTM or Marketing PartnerSuva (Swiss National Accident Insurance Fund) provides occupational safety resources and insurance information to AM Suisse members. AM Suisse provides links to Suva's noise protection guidelines and other occupational safety materials.
• OBT AGminorGTM or Marketing PartnerOBT AG is listed as a partner member, providing professional services to AM Suisse members.
• KMU NachfolgezentrumminorGTM or Marketing PartnerThe SME Succession Center is a partner providing succession planning advisory services to AM Suisse member companies, referenced in the company succession topic dossier.
• KSM VersicherungminorGTM or Marketing PartnerKSM Versicherung is listed as a partner member providing insurance solutions to the AM Suisse network.
• CSS VersicherungminorGTM or Marketing PartnerCSS provides collective health insurance for AM Suisse partner members through the AM Suisse collective health insurance scheme.
• Agrotec SuissecoreStrategic or Co-development PartnerAgrotec Suisse is the professional association for agricultural technology companies, forming one of the two core pillar associations under the AM Suisse umbrella. It provides technical guidelines, training, and employer representation for the land technology sector.
• Metaltec SuissecoreStrategic or Co-development PartnerMetaltec Suisse is the professional association for metal construction companies, forming one of the two core pillar associations under the AM Suisse umbrella. It provides technical guidelines, training, and employer representation for the metal construction sector.
• Farriertec SuissecoreStrategic or Co-development PartnerFarriertec Suisse is the professional association for farriers/horse blacksmiths, operating under the AM Suisse umbrella. It provides training, technical guidelines, and representation for the farriery trade.

Scale indicators4 records

Recent moves7 records

Expansion highlights6 records

Regional players

• Gesamtmetall: German metal industry employers association. Comparable cross-border reference for sector employer representation in metal trades (one of AM Suisse's core pillars), though operating in a different national labor-law environment.

Direct peers

• Holzbau Schweiz: Swiss employers association for the timber/carpentry trades. Directly comparable in operating model — Arbeitgeberverband structure, LGAV negotiation, vocational training, regional branches, and member services for construction-trade SMBs.
• JardinSuisse: Swiss employers association for horticulture. Comparable as a sector-specific Arbeitgeberverband with vocational training, regional branches, member services, and LGAV-related labor representation in a green-industry trade.
• suissetec: Swiss employers association for plumbing, heating, ventilation, air-conditioning, and building technology trades. Closely comparable in scale, structure (Arbeitgeberverband with social partnership), training-center delivery, and member-service breadth.
• Bauenschweiz: Umbrella construction industry association representing construction-related employers and trades. Comparable in serving as a multi-trade employer platform with sector advocacy and member services overlapping with AM Suisse's construction-side membership.
• Schweizerischer Baumeisterverband (SBV): Swiss construction employers association. Directly comparable in representing construction-trade employers with LGAV, vocational training, and political lobbying; particularly relevant overlap with AM Suisse's metal construction membership base.
• AGVS Auto Gewerbe Verband Schweiz: Swiss automotive trade employers association. Comparable as a sector-specific Arbeitgeberverband with regional structure, vocational training programs, and member services for SMB member companies in a technical trade.

Broad incumbents

• Swissmem: Swiss mechanical and electrical engineering industry association. Comparable as a broad-based industry association representing employer interests across industrial sectors with technical training and policy advocacy.
• Electrosuisse: Swiss electrical industry association covering technical standards, training, and employer interests. Adjacent peer given AM Suisse's metal construction overlap with electrical/installation trades.
• Schweizerischer Arbeitgeberverband: The umbrella Swiss employers' association representing cross-sector employer interests. Comparable as an Arbeitgeberverband with social partnership status, LGAV activities, and political lobbying — though covering a much broader industry scope than AM Suisse.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/am-suisse
• Xx.com/amsuisse
• Facebookfacebook.com/amsuisse

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Subsidiaries4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about AM Suisse