Anpviz Security Electronics Ltd

What Anpviz Security Electronics Ltd does

Anpviz Security Electronics Ltd is a manufacturer and direct-to-consumer retailer of Power over Ethernet (PoE) security cameras and IP surveillance systems, organized under the legal entity Anpviz Security Ltd. and operating globally from Shenzhen, Guangdong, China. The product portfolio centers on IP PoE cameras organized into H Series and U Series lines, Network Video Recorders in Value, Professional, and Enterprise tiers, WiFi cameras, PTZ cameras, bundled multi-camera systems ranging from 4 to 32 units, and supporting accessories. Specialized offerings include the TandemVu dual-lens PTZ series, Active Deterrence cameras with integrated strobe lights and two-way audio, ANPR/LPR license plate recognition cameras, and a 32MP AI-Search NVR with natural language querying. AI features such as human and vehicle detection, AI Motion Detection 2.0, and AI-powered color night vision are embedded across product lines, with NDAA compliance enabling sales into US government and defense-adjacent procurement channels.

The company operates a direct-to-consumer e-commerce model through anpviz.com with global shipping, multi-language support (nine languages) and multi-currency pricing (USD, EUR), supplemented by a USA-based local warehouse for expedited North American fulfillment. Go-to-market activity includes content marketing via a technical blog, YouTube video guides, email newsletter campaigns, and trade show participation (Security Essen 2026, Booth 2B11). Customer segments are horizontally stratified into Residential/Home Users, Business/Commercial Users, and Enterprise/Government buyers, all served through the same hardware-led sales motion with no disclosed subscription or recurring-revenue layer. Sub-brands Unilook and Uniwatch extend the portfolio into adjacent niche segments. No funding rounds, management bios, or financial disclosures are present in the available data, consistent with a privately held, bootstrapped operation that has compounded for 12 years on a lean eight-employee headcount.

Name

Anpviz Security Electronics Ltd

Legal name

Anpviz Security Ltd.

Website

https://anpvizsecurity.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

1–10 employees

Short description

Anpviz Security Electronics Ltd manufactures and sells PoE IP security cameras, NVRs, and surveillance systems globally through direct-to-consumer e-commerce, serving residential, SMB, and NDAA-eligible government buyers across North America, Europe, and other regions.

Ownership category

akta.pro rank

Product category

Video Surveillance Equipment

NAICS

Other Communications Equipment Manufacturing (334290), Radio and Television Broadcasting and Wireless Communications Equipment Manufacturing (33422)

SIC

Computer Communications Equipment (3576), Optical Instruments & Lenses (3827)

akta.pro primary industry

CCTV Networking, Cabling (PoE) & Storage Infrastructure (HSAHACAI)

akta.pro secondary industries

Industrial PoE Switching (PoE/PoE+/PoE++) (HDAFAJAC), Network & Infrastructure for Security Systems (Cabling, PoE, Wireless, Edge Compute) (BPAKAGAI)

Keywords

• Poe security cameras
• Network video recorders
• Ip surveillance systems
• License plate recognition cameras
• Wireless security cameras

Headquarters

HQ city

Not specified

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Marketing or Sales, Technology or R&D, Personnel, Infrastructure

Revenue model

1. Security Camera Hardware Sales: Primary revenue stream from selling IP PoE cameras, WiFi cameras, PTZ cameras, and complete surveillance camera systems. Products sold at various resolution tiers (4MP to 12MP) and form factors (turret, bullet, dome).
2. NVR/DVR System Sales: Network Video Recorders and Hybrid DVRs sold as standalone units or bundled with camera systems. Revenue from recording devices at Value, Professional, and Enterprise levels.
3. Accessories and Peripherals: CCTV testers, PoE switches, cables, and mounting brackets sold as complementary products to camera systems.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Anpviz Security Electronics Ltd manufactures and sells PoE (Power over Ethernet) IP security cameras and integrated surveillance systems through a direct-to-consumer e-commerce storefront. Its catalog spans IP PoE cameras (turret, bullet, dome, PTZ), Network Video Recorders up to 32 channels and 32MP resolution, bundled multi-camera IP systems, WiFi cameras, active deterrence cameras, ANPR/LPR cameras, hybrid DVRs and HD analog cameras, alarm systems, and installation accessories, supported by a USA local warehouse and a 36-month warranty.

Product overview

Anpviz Security Electronics Ltd is a manufacturer of POE security cameras and surveillance systems serving both residential and business markets. The product portfolio centers on IP PoE Cameras (available in H Series and U Series variants, including Value IP, Professional IP, and Specialty IP lines), Network Video Recorders (NVRs) in Value/Professional/Enterprise tiers, WiFi Cameras, and bundled IP Camera Systems (4 to 32 camera configurations). Key specialized products include TandemVu PTZ cameras with dual-lens technology combining panoramic and zoom capabilities, Active Deterrence cameras with strobe lights and audio alarms, License Plate Recognition (LPR/ANPR) cameras, and a 32MP AI-Search NVR featuring natural language querying. The ecosystem is complemented by accessories (PoE switches, cables, brackets, CCTV testers), analog products (Hybrid DVR, HD Analog cameras), alarm systems, and certified-refurbished options. All products support ONVIF protocol for interoperability, and the company offers USA local warehouse stock for fast shipping.

Differentiator

Problem solved

Functional benefit

Brands

• Unilook: Product sub-brand under Anpviz offering security cameras and systems
• Uniwatch

Products and services

• IP PoE Cameras High-definition Power over Ethernet IP cameras for residential and business surveillance, supporting ONVIF interoperability, AI human/vehicle detection, smart dual-light color night vision, IP67/IP66 outdoor ratings, and resolutions from 4MP up to 12MP.
• Network Video Recorders (NVR) Recording and management devices for IP camera systems, available in Value, Professional, and Enterprise tiers with H.265 compression, multi-SATA storage, and natural-language AI search on flagship models.
• WiFi Cameras Wireless IP surveillance cameras enabling flexible installation in locations without Ethernet cabling, suitable for residential and small-business users.
• IP Camera Systems (Bundled Kits) Pre-bundled multi-camera surveillance kits combining 4 to 32 IP cameras with a matched NVR for turnkey residential or commercial deployments.
• PTZ IP Cameras (incl. TandemVu Series) Motorized pan-tilt-zoom IP cameras with optical zoom up to 25X, including dual-lens TandemVu models that combine a panoramic bullet lens with a zoom PTZ module for wide-area coverage without blind spots.
• Active Deterrence Cameras Surveillance cameras with integrated red/blue strobe lights, audio alarms, two-way audio, and flood lights designed to actively deter intruders before incidents occur.
• License Plate Recognition (ANPR/LPR) Cameras Specialized cameras with automatic license plate recognition for vehicle access control, parking management, and perimeter monitoring, featuring varifocal lenses and long-range IR night vision.
• Accessories (CCTV Testers, PoE Switches, Cables, Brackets) Supporting installation and expansion products for Anpviz camera systems, including CCTV testers, PoE switches, cabling, and mounting brackets.
• Analog Products (Hybrid DVR & HD Analog Cameras) Traditional analog surveillance equipment including Hybrid DVRs and HD Analog cameras suited for legacy system upgrades or cost-conscious installations.
• Alarm Systems Intrusion detection alarm products integrated with Anpviz surveillance systems for combined video and event-triggered security.
• Certified-Refurbished Products Factory-certified refurbished Anpviz cameras and surveillance systems sold at reduced pricing with quality assurance.
• Unilook & Uniwatch Sub-Brand Product Lines Sub-brand product lines Unilook and Uniwatch offering additional security cameras and surveillance systems under the Anpviz umbrella for specific market segments.

Named customers5 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

AI capability7 records

Feature6 records

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Hikvision: The global market leader in IP cameras, NVRs, and video surveillance systems. Anpviz explicitly interoperates with Hikvision NVRs and competes in the same PoE IP camera category, but at a much smaller scale and with a DTC-direct model rather than Hikvision's broad integrator and enterprise channel.
• Dahua Technology: Major Chinese-origin manufacturer of IP cameras, PTZ cameras, NVRs/DVRs, and LPR solutions. Directly comparable product line to Anpviz (PoE IP cameras, PTZ, ANPR/LPR, hybrid DVRs) and a primary peer on the manufacturing and integration side of the category.
• Hanwha Vision: Global manufacturer of IP cameras, NVRs, and VMS solutions for enterprise and government. Overlaps with Anpviz's specialty cameras (ANPR/LPR, PTZ) but at significantly higher price points and with a stronger enterprise channel.
• Axis Communications: Enterprise-grade network camera, access control, and intercom manufacturer. Comparable product category (IP cameras, ONVIF compliance) but targets the high end of the enterprise and government market that Anpviz is only beginning to address.

Direct peers

• Eufy (Anker): Consumer security brand selling WiFi and PoE cameras, doorbells, and home surveillance systems with a no-subscription positioning. Comparable in the residential, no-monthly-fee segment and a DTC competitor for the same home user base.
• Annke: DTC seller of PoE IP cameras, NVRs, and complete surveillance systems, also with a Shenzhen/China origin. Closely comparable product range and DTC go-to-market; competes with Anpviz on price, resolution tiers, and feature parity (AI detection, color night vision).
• Lorex: Consumer and SMB-focused IP camera and NVR systems brand selling complete surveillance kits through retail and e-commerce. Directly comparable in residential/SMB target segment, bundled camera systems, and PoE-based offering.
• Reolink: DTC-focused competitor selling PoE IP cameras, WiFi cameras, NVR systems, and battery-powered cameras direct to consumers and SMBs via its own e-commerce storefront. Closely comparable in business model, target customer (residential and SMB), and product mix, and a direct head-to-head rival in North America and Europe.
• Ubiquiti (UniFi Protect): Sells PoE IP cameras and NVR/recording solutions under the UniFi Protect line targeted at prosumer and SMB buyers via a no-subscription, integrator-friendly model. Comparable on PoE architecture, ONVIF-less but ecosystem-driven approach, and SMB/residential end customer.
• Amcrest: Sells IP PoE cameras, NVRs, and complete surveillance systems direct to consumers and SMBs in North America. Overlaps heavily with Anpviz on resolution tiers, PoE form factors, and a no-subscription DTC model.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights5 records

Customer concentration

• YouTubeyoutube.com/@anpviz
• LinkedInlinkedin.com/company/anpvizsecu

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Anpviz Security Electronics Ltd