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American Academy of Family Physicians

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Namestring
American Academy of Family Physicians
Legal namestring
American Academy of Family Physicians
Websiteurl
fafp.org
Company typeenum
Private
Founded yearint
1947
Descriptiontext

American Academy of Family Physicians (AAFP) is a nonprofit professional medical association founded in 1947 and headquartered in Leawood, Kansas, representing over 130,000 family physicians, residents, and medical students in the United States. Its functional mission is to advance the science and practice of family medicine through clinical guidelines, continuing medical education (CME), practice management resources, health policy advocacy, and public health coordination. AAFP is a founding partner of the U.S. immunization schedule (established 1995 alongside AAP and ACIP), and in June 2026 it co-endorsed ACOG's independent maternal vaccination schedule with 12 other medical societies.

AAFP's core product surface spans a member portal, the Florida Family Physician Journal (quarterly peer-reviewed publication), CME and education programming (live meetings, KSA study groups, webinars), a Practice Resources Suite (ECG Toolkit, Vaccine Resources, COVID-19 Library), and an Artificial Intelligence Resources Hub. It operates a federated chapter structure, with the Florida Academy of Family Physicians (FAFP) headquartered in Jacksonville. The organization distributes content through partnerships with NEJM, JAMA network, UpToDate, the American Diabetes Association, the American Heart Association, and Abridge, and it convenes an annual hybrid conference (Elevate 2026).

AAFP generates revenue primarily through membership dues, CME and conference fees, sponsorships from pharmaceutical and consumer health companies (Pfizer, Moderna, AstraZeneca, Dynavax, P&G), advertising in its journal, and foundation grants. Pricing is not publicly disclosed. Go-to-market is member-driven rather than sales-led, and the customer base is highly distributed across U.S. family physicians, with no single enterprise customer accounting for material share of revenue.

Short descriptiontext

American Academy of Family Physicians (AAFP) is a 1947-founded nonprofit medical association representing over 130,000 U.S. family physicians, residents, and medical students, delivering clinical guidelines, CME programming, immunization schedules, advocacy, and practice resources.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
251–500
akta.pro rankint
HeadquartersLeawood, United States
HQ citystring
Leawood
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices2 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
continuing medical education, clinical practice resources, physician advocacy services, immunization schedule standards, medical practice management
Industry1 code
1Maternal, Child & Family Health Departments
CodeHLAJAAAKPrimaryYes
NAICS code2 codes
  • Social Assistance624
  • Services for the Elderly and Persons with Disabilities62412
SIC code1 code
  • Services-Educational Services8200
Product category
Professional Medical Association
Marketing channels4 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels1 record

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Personnel, Operations, Marketing or Sales, Technology or R&D, Others
GTM typeB2B
B2B
Offering typeServices
Services
Core offering1 text field

The American Academy of Family Physicians (AAFP) is a private, nonprofit professional medical association representing more than 130,000 family physicians, residents, and students. It delivers continuing medical education (CME), evidence-based clinical guidelines, immunization schedules, practice management tools, and legislative advocacy to support family medicine practitioners in delivering patient care.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 value
  • AAFP members write 79% of prescriptions for depression and manage 60% of psychiatric cases, serving as default mental health providers.
Product overview1 text field

The Florida Academy of Family Physicians (FAFP) operates a digital member services platform offering educational content, practice resources, and professional development for Florida family physicians. The core offering consists of the FAFP website and member portal, complemented by a CME & Education platform providing continuing medical education through meetings, study groups, and webinars. Supporting products include the quarterly Florida Family Physician Journal, a Practice Resources Suite with clinical tools (ECG Toolkit, AI Resources, COVID-19 Library, Vaccine Resources), and the annual Elevate Summer Retreat conference. These products serve the professional development and practice needs of Florida's family physicians.

Product and service5 records
1AAFP/FAFP Membership
CategoryMembership
2Continuing Medical Education (CME) Programs
CategoryEducation
3Elevate Summer Retreat Annual Conference
CategoryEvents
4Immunization Schedule and Vaccine Resources
CategoryClinical Resources
5Florida Family Physician Journal
CategoryPublications
Scale indicator3 records

Each record includes

Type, Value, Description, Source

Partnership7 partners
Strategic tierCoreTypeStrategic or Co-development PartnerAnnounced on2026-06-16
Description

AAFP endorsed ACOG's first official maternal vaccination schedule recommending four shots for pregnant people (influenza, Covid, Tdap, and RSV), diverging from federal recommendations after the Trump administration dropped flu and Covid guidance. AAFP was one of 13 medical societies endorsing this independent schedule.

Strategic tierCoreTypeStrategic or Co-development PartnerAnnounced on2026-06-16
Description

AAP co-endorsed ACOG's maternal vaccination schedule alongside AAFP and 11 other medical societies, representing a unified medical community response to changes in federal vaccine policy.

Strategic tierMajorTypeStrategic or Co-development PartnerAnnounced on2026-06-11
Description

P&G and AAFP released a national survey of over 2,000 Americans conducted by Ipsos in April 2026, finding that 76% care about oral health but only 3% associate it with whole-body health. The organizations are partnering to improve health education on oral-systemic health connections.

Strategic tierCoreTypeStrategic or Co-development PartnerAnnounced on2026-06-11
Description

Abridge announced new content collaboration with ADA and AAFP for its AI-powered clinical intelligence platform, building on existing partnerships with UpToDate, NEJM, and JAMA network.

Strategic tierMinorTypeStrategic or Co-development PartnerAnnounced on2026-06-11
Description

Abridge provides AI-powered clinical intelligence platform and has established content collaborations with AAFP and other medical associations for decision support content.

Strategic tierCoreTypeStrategic or Co-development Partner
Description

AAFP is a founding partner of the immunization schedule established in 1995, working with AAP and ACIP to develop evidence-based vaccination guidelines for children and adults.

7Gerontological Society of America
Strategic tierMinorTypeStrategic or Co-development Partner
Description

GSA and AAFP collaborated on surveys regarding digital cognitive assessments for dementia diagnosis, finding that 88% of AAFP respondents use standardized paper-based assessments.

geron.org
Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight6 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

National osteopathic physician association offering CME, board certification, and advocacy directly competing for family-medicine physician members and CME spend.

TypeEmerging player
Description

A leading chronic-disease professional and consumer organization with parallel CME, advocacy, and guideline functions relevant to cardiovascular care in family medicine.

TypeDirect peer
Description

The largest U.S. physician membership organization, offering advocacy, CME, JAMA publishing, and practice resources that directly overlap AAFP's core offerings for a broader physician base.

TypeDirect peer
Description

A specialty society with overlapping primary-care-adjacent content and co-endorsement partner on the maternal vaccination schedule; comparable in CME, clinical guideline, and advocacy scope.

TypeDirect peer
Description

The largest national organization representing African American physicians and their patients; competes for membership and offers parallel CME, advocacy, and journal publishing.

TypeDirect peer
Description

National psychiatric specialty society with CME, advocacy, and publishing functions comparable to AAFP, and a natural partner given AAFP members' role in prescribing 79% of depression medications.

TypeDirect peer
Description

Osteopathic family-medicine specialty society with overlapping CME, conventions, and advocacy, competing head-to-head for the same family physician member pool.

TypeDirect peer
Description

A founding partner of the immunization schedule with AAFP since 1995; co-endorses maternal and pediatric guidelines and offers a directly comparable CME, advocacy, and practice-resource suite.

TypeEmerging player
Description

A patient- and professional-facing chronic disease organization with content-distribution and clinical-guideline functions; a current AAFP content partner but broader in disease focus.

TypeDirect peer
Description

A national specialty society for internal medicine physicians with parallel CME, Annals of Internal Medicine, and advocacy functions competing for primary-care adjacent members.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat5 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment1 record

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature1 record

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles7 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

American Academy of Family Physicians

Professional Medical Associationfafp.org

American Academy of Family Physicians (AAFP) is a 1947-founded nonprofit medical association representing over 130,000 U.S. family physicians, residents, and medical students, delivering clinical guidelines, CME programming, immunization schedules, advocacy, and practice resources.

What American Academy of Family Physicians does

American Academy of Family Physicians (AAFP) is a nonprofit professional medical association founded in 1947 and headquartered in Leawood, Kansas, representing over 130,000 family physicians, residents, and medical students in the United States. Its functional mission is to advance the science and practice of family medicine through clinical guidelines, continuing medical education (CME), practice management resources, health policy advocacy, and public health coordination. AAFP is a founding partner of the U.S. immunization schedule (established 1995 alongside AAP and ACIP), and in June 2026 it co-endorsed ACOG's independent maternal vaccination schedule with 12 other medical societies.

AAFP's core product surface spans a member portal, the Florida Family Physician Journal (quarterly peer-reviewed publication), CME and education programming (live meetings, KSA study groups, webinars), a Practice Resources Suite (ECG Toolkit, Vaccine Resources, COVID-19 Library), and an Artificial Intelligence Resources Hub. It operates a federated chapter structure, with the Florida Academy of Family Physicians (FAFP) headquartered in Jacksonville. The organization distributes content through partnerships with NEJM, JAMA network, UpToDate, the American Diabetes Association, the American Heart Association, and Abridge, and it convenes an annual hybrid conference (Elevate 2026).

AAFP generates revenue primarily through membership dues, CME and conference fees, sponsorships from pharmaceutical and consumer health companies (Pfizer, Moderna, AstraZeneca, Dynavax, P&G), advertising in its journal, and foundation grants. Pricing is not publicly disclosed. Go-to-market is member-driven rather than sales-led, and the customer base is highly distributed across U.S. family physicians, with no single enterprise customer accounting for material share of revenue.

American Academy of Family Physicians firmographics

Firmographics
Name
American Academy of Family Physicians
Legal name
American Academy of Family Physicians
Website
https://fafp.org
Company type
Private
Founded year
1947
Operating status
Operating
Headcount range
251–500 employees
Short description
American Academy of Family Physicians (AAFP) is a 1947-founded nonprofit medical association representing over 130,000 U.S. family physicians, residents, and medical students, delivering clinical guidelines, CME programming, immunization schedules, advocacy, and practice resources.
Ownership category
akta.pro rank

American Academy of Family Physicians industry classification

Industry
Product category
Professional Medical Association
NAICS
Social Assistance (624), Services for the Elderly and Persons with Disabilities (62412)
SIC
Services-Educational Services (8200)
akta.pro primary industry
Maternal, Child & Family Health Departments (HLAJAAAK)

Keywords

  • Continuing medical education
  • Clinical practice resources
  • Physician advocacy services
  • Immunization schedule standards
  • Medical practice management

Where American Academy of Family Physicians is headquartered

Location

Headquarters

HQ city
Leawood
HQ country
United States
HQ region
North America

Offices2 records

Markets served

American Academy of Family Physicians business model

Business model
GTM type
B2B
Offering type
Services
Cost components
Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Distribution channels1 record

Marketing channels4 records

American Academy of Family Physicians product offering

Product offering

Core offering

The American Academy of Family Physicians (AAFP) is a private, nonprofit professional medical association representing more than 130,000 family physicians, residents, and students. It delivers continuing medical education (CME), evidence-based clinical guidelines, immunization schedules, practice management tools, and legislative advocacy to support family medicine practitioners in delivering patient care.

Product overview

The Florida Academy of Family Physicians (FAFP) operates a digital member services platform offering educational content, practice resources, and professional development for Florida family physicians. The core offering consists of the FAFP website and member portal, complemented by a CME & Education platform providing continuing medical education through meetings, study groups, and webinars. Supporting products include the quarterly Florida Family Physician Journal, a Practice Resources Suite with clinical tools (ECG Toolkit, AI Resources, COVID-19 Library, Vaccine Resources), and the annual Elevate Summer Retreat conference. These products serve the professional development and practice needs of Florida's family physicians.

Differentiator

Problem solved

Functional benefit

Products and services

  • AAFP/FAFP Membership
  • Continuing Medical Education (CME) Programs
  • Elevate Summer Retreat Annual Conference
  • Immunization Schedule and Vaccine Resources
  • Florida Family Physician Journal

Quantifiable outcome

  • AAFP members write 79% of prescriptions for depression and manage 60% of psychiatric cases, serving as default mental health providers.

Companies that use American Academy of Family Physicians

Customer profile

Segments1 record

Ideal customer profiles1 record

American Academy of Family Physicians technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature1 record

American Academy of Family Physicians partnerships and signals

Strategic signal

Partnerships

Seven partnerships are on record, tiered core, major and minor.

  • American College of Obstetricians and Gynecologists (ACOG)coreStrategic or Co-development Partner · 16 June 2026AAFP endorsed ACOG's first official maternal vaccination schedule recommending four shots for pregnant people (influenza, Covid, Tdap, and RSV), diverging from federal recommendations after the Trump administration dropped flu and Covid guidance. AAFP was one of 13 medical societies endorsing this independent schedule.
  • American Academy of PediatricscoreStrategic or Co-development Partner · 16 June 2026AAP co-endorsed ACOG's maternal vaccination schedule alongside AAFP and 11 other medical societies, representing a unified medical community response to changes in federal vaccine policy.
  • Procter & GamblemajorStrategic or Co-development Partner · 11 June 2026P&G and AAFP released a national survey of over 2,000 Americans conducted by Ipsos in April 2026, finding that 76% care about oral health but only 3% associate it with whole-body health. The organizations are partnering to improve health education on oral-systemic health connections.
  • American Diabetes AssociationcoreStrategic or Co-development Partner · 11 June 2026Abridge announced new content collaboration with ADA and AAFP for its AI-powered clinical intelligence platform, building on existing partnerships with UpToDate, NEJM, and JAMA network.
  • AbridgeminorStrategic or Co-development Partner · 11 June 2026Abridge provides AI-powered clinical intelligence platform and has established content collaborations with AAFP and other medical associations for decision support content.
  • Advisory Committee on Immunization Practices (ACIP)coreStrategic or Co-development PartnerAAFP is a founding partner of the immunization schedule established in 1995, working with AAP and ACIP to develop evidence-based vaccination guidelines for children and adults.
  • Gerontological Society of AmericaminorStrategic or Co-development PartnerGSA and AAFP collaborated on surveys regarding digital cognitive assessments for dementia diagnosis, finding that 88% of AAFP respondents use standardized paper-based assessments.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

American Academy of Family Physicians competitors and assessment

Company assessment

Direct peers

  • American Osteopathic Association (AOA): National osteopathic physician association offering CME, board certification, and advocacy directly competing for family-medicine physician members and CME spend.
  • American Medical Association (AMA): The largest U.S. physician membership organization, offering advocacy, CME, JAMA publishing, and practice resources that directly overlap AAFP's core offerings for a broader physician base.
  • American College of Obstetricians and Gynecologists (ACOG): A specialty society with overlapping primary-care-adjacent content and co-endorsement partner on the maternal vaccination schedule; comparable in CME, clinical guideline, and advocacy scope.
  • National Medical Association (NMA): The largest national organization representing African American physicians and their patients; competes for membership and offers parallel CME, advocacy, and journal publishing.
  • American Psychiatric Association (APA): National psychiatric specialty society with CME, advocacy, and publishing functions comparable to AAFP, and a natural partner given AAFP members' role in prescribing 79% of depression medications.
  • American College of Osteopathic Family Physicians (ACOFP): Osteopathic family-medicine specialty society with overlapping CME, conventions, and advocacy, competing head-to-head for the same family physician member pool.
  • American Academy of Pediatrics (AAP): A founding partner of the immunization schedule with AAFP since 1995; co-endorses maternal and pediatric guidelines and offers a directly comparable CME, advocacy, and practice-resource suite.
  • American College of Physicians (ACP): A national specialty society for internal medicine physicians with parallel CME, Annals of Internal Medicine, and advocacy functions competing for primary-care adjacent members.

Emerging players

  • American Heart Association (AHA): A leading chronic-disease professional and consumer organization with parallel CME, advocacy, and guideline functions relevant to cardiovascular care in family medicine.
  • American Diabetes Association (ADA): A patient- and professional-facing chronic disease organization with content-distribution and clinical-guideline functions; a current AAFP content partner but broader in disease focus.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

American Academy of Family Physicians social profiles

Digital presence

American Academy of Family Physicians financial estimates

Financial estimate

Revenue estimate

Valuation estimate

American Academy of Family Physicians leadership team

Management profile

Number of profiles

Profiles7 records

American Academy of Family Physicians funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

American Academy of Family Physicians M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about American Academy of Family Physicians

What does American Academy of Family Physicians do?

The American Academy of Family Physicians (AAFP) is a private, nonprofit professional medical association representing more than 130,000 family physicians, residents, and students. It delivers continuing medical education (CME), evidence-based clinical guidelines, immunization schedules, practice management tools, and legislative advocacy to support family medicine practitioners in delivering patient care.

Is American Academy of Family Physicians a public or private company?

American Academy of Family Physicians is a private company. It is classified as nonprofit foundation owned and is currently operating.

When was American Academy of Family Physicians founded?

American Academy of Family Physicians was founded in 1947. It employs 251 to 500 people.

Where is American Academy of Family Physicians based?

American Academy of Family Physicians is headquartered in Leawood, United States, in the North America region.

Who are American Academy of Family Physicians's main competitors?

Direct peers on record are American Osteopathic Association (AOA), American Medical Association (AMA), American College of Obstetricians and Gynecologists (ACOG), National Medical Association (NMA), American Psychiatric Association (APA), American College of Osteopathic Family Physicians (ACOFP), American Academy of Pediatrics (AAP) and American College of Physicians (ACP). Emerging players are American Heart Association (AHA) and American Diabetes Association (ADA).

Does American Academy of Family Physicians have an API?

No public API is recorded for American Academy of Family Physicians.

What industry is American Academy of Family Physicians in?

American Academy of Family Physicians's product category is Professional Medical Association. Its primary akta.pro industry code is HLAJAAAK, Maternal, Child & Family Health Departments. Its NAICS code is 624 and its SIC code is 8200.

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Live signals
BeckershospitalreviewEmployers, clinicians launch direct contracting coalitionEmployers, clinicians, and healthcare companies formed the Association for Direct Care, a Washington, D.C.-based coalition to lobby for direct contracting between employers and providers. The group plans to work with Congress and the administration on expanding direct contracting, widening healthcare data access, and reducing regulatory barriers. Its members include the American Academy of Family Physicians and the National Alliance of Healthcare Purchaser Coalitions.WV NewsWest Virginia physician to lead new national rural health committeeDr. Kimberly R. Becher, a West Virginia physician, has been appointed as the inaugural chair of the American Academy of Family Physicians' newly established Rural Health Advisory Committee. The AAFP Board of Directors created the committee to represent rural family physicians and guide the organization's work in communities with limited access to medical care. Becher, who also serves as president-elect of the West Virginia Academy of Family Physicians and chief medical officer of Community Care of West Virginia, will lead physicians from different regions and practice environments to advise the academy on challenges facing rural practices.WV NewsFour state medical trainees recognized at national family medicine conferenceThe West Virginia Academy of Family Physicians recognized four resident and medical student leaders who represented the state at the American Academy of Family Physicians FUTURE Conference held July 31 to August 1 in Kansas City, Missouri. Dr. Caleb Duncan, a PGY-2 family medicine resident, was elected by resident peers nationwide to serve as the resident alternate delegate to the AAFP Congress of Delegates. The conference brings together hundreds of residents and students nationwide and serves as the host site for the Student and Resident Congresses, where delegates debate key healthcare issues and elect national leaders.FierceHealthcareCMS proposes major Medicare reforms to shift physician pay, phase out MIPS and expand ACO participationThe Centers for Medicare and Medicaid Services issued a 1,592-page draft rule for the 2027 Physician Fee Schedule proposing sweeping changes including a phase-out of the Merit-based Incentive Payment System by 2029, transition to MIPS Value Pathways, and expanded accountable care organization participation. The proposed rule would decrease Medicare conversion factors by 1.19% for qualifying APM participants and 1.68% for non-qualifying participants, following expiration of a temporary 2.5% legislative increase. Physician groups including AMGA and the American Academy of Family Physicians have voiced strong opposition, warning that Medicare physician payments have declined 33% in real terms since 2001 and urging Congress to implement permanent payment reform tied to the Medicare Economic Index.Medical NewsPrimary Care Needs More Attention and Investment, CMS Officials SayCMS officials Abe Sutton and Joe Albanese stated that current healthcare reimbursement structures, particularly fee-for-service models, undervalue primary care and fail to incentivize disease prevention. In response, the American Academy of Family Physicians (AAFP) and the National Association of Community Health Centers (NACHC) launched the 'Triple Double' initiative, aiming to double investment in, reach of, and workforce share for primary care.FierceHealthcarePrimary care’s AI momentShawn Martin, CEO of the American Academy of Family Physicians, argues that physicians should learn to use artificial intelligence thoughtfully following a recent survey on clinician AI adoption. The discussion highlights why primary care is particularly susceptible to technological disruption and outlines steps for responsible deployment.The GuardianLeading OB-GYN group breaks from CDC on maternal vaccination scheduleThe American College of Obstetricians and Gynecologists (ACOG) has released its first official maternal vaccination schedule, recommending four shots for all pregnant people (influenza, Covid, Tdap, and RSV), diverging from federal recommendations for the first time after the Trump administration dropped its flu and Covid vaccination guidance. ACOG withdrew from the CDC's Advisory Committee on Immunization Practices in early 2026 due to concerns about scientific integrity, and the new schedule was endorsed by 13 medical societies including the American Academy of Pediatrics and the American Academy of Family Physicians. A recent JAMA study found RSV vaccination during pregnancy is 68% effective against hospitalization in babies under three months, with vaccination rates currently at about 70% for Tdap and RSV but only 30% for flu and lower for Covid.Stock TitanP&G survey: 76% value oral health, 3% link bodyP&G and the American Academy of Family Physicians released findings from a national survey of over 2,000 Americans showing that while 76% say they care about oral health, only 3% associate it with whole-body health. The survey, conducted by Ipsos in April 2026, reveals significant awareness gaps regarding connections between oral health and conditions including cardiovascular disease, diabetes, and Alzheimer's. The organizations are leveraging the findings to encourage Americans to view oral care as an essential part of supporting overall health and wellness.PgNew Survey from P&G and American Academy of Family Physicians Reveals 76% of Americans Say They Care About Their Oral Health, But When Polled, Only 3% of Americans Associate Oral Health with Whole BodP&G, maker of Crest and Oral-B, and the American Academy of Family Physicians released findings from a national survey of over 2,000 Americans conducted by Ipsos, revealing that while 76% of Americans say they care about oral health, only 3% associate it with whole-body health. The survey found significant awareness gaps, with 44% never having heard of the connection between oral health and cardiovascular disease, and lower awareness for conditions including diabetes (55%), pregnancy complications (67%), and Alzheimer's (77%). The organizations are partnering to improve health education, with 80% of respondents indicating oral care would feel more important if they better understood its impact on overall health.Business Wire BlogACI and AAFP Introduce Comprehensive Cleaning Guidance for New FamiliesThe American Cleaning Institute and the American Academy of Family Physicians launched a new cleaning landing page on FamilyPhysicians.org, offering cleaning and disinfecting guidance for new parents. The page builds on ACI's Clean First Steps toolkit, which provides tips, checklists, and educational materials for maintaining a healthy home environment.