Appraisers First AMC
Appraisers First AMC is a US appraisal management company that connects lenders, mortgage brokers, and real estate investors with independent fee appraisers across 40+ states, generating flat per-order fees through a self-service online portal.
- Company typePrivate
- Founded-
- HeadquartersBloomfield, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Appraisers First AMC does
Appraisers First AMC LLC is a privately held US appraisal management company (AMC) headquartered in Bloomfield, New Jersey, that connects lenders, mortgage brokers, and real estate investors with independent fee appraisers across 40+ states. Its core service is the management of real estate valuation orders, including Single Family, Multi Family, Condo, 203K/Reno, REO, Co-Op, and commercial appraisals, supplemented by review products (Desk Review, Drive-By, Field Review), compliance and inspection services (Final Inspection, Recertification, Storm Inspection), and investor-oriented modules (DSCR/fix-and-flip, Short Term Rental Analysis, Commercial Narrative, CDA, BPO).
The technology layer is a self-service Appraisal Management Portal (appraisersfirst.aim-port.com) providing single sign-on, 24/7 ordering, tracking, report delivery, and integrated online billing, alongside a separate appraiser registration portal for panel onboarding. The company emphasizes compliance posture (Dodd-Frank, CFPB, USPAP, Fannie Mae, Freddie Mac, HUD, TILA) and reports 100,000+ cumulative appraisals completed, 1,000+ clients served, and 98% of orders completed at the originally quoted fee.
The business model is transactional: Appraisers First earns flat, quote-based fees per appraisal order, with no public pricing and pay-as-you-go billing. Go-to-market is sales-led and inside-sales-driven, combining direct enterprise consultation for lender accounts with self-serve online sign-up for lenders, mortgage brokers, and appraisers. The company is founder-controlled (Asim Kohli, State Certified appraiser with 20 years' experience) with a small management team covering compliance, operations, HR, and client relationships, and no disclosed external funding, M&A, or material leadership changes.
Appraisers First AMC firmographics
Firmographics- Name
- Appraisers First AMC
- Legal name
- Appraisers First AMC LLC
- Website
- https://appraisersfirstamc.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Appraisers First AMC is a US appraisal management company that connects lenders, mortgage brokers, and real estate investors with independent fee appraisers across 40+ states, generating flat per-order fees through a self-service online portal.
- Ownership category
- akta.pro rank
Appraisers First AMC industry classification
Industry- Product category
- Appraisal Management Services
- NAICS
- Offices of Real Estate Appraisers (531320), Offices of Real Estate Appraisers (53132)
- SIC
- Real Estate Agents & Managers (For Others) (6531)
- akta.pro primary industry
- Property Valuation: Appraisal Management (AMC) & Appraiser Networks (FSALALAI)
- akta.pro secondary industries
- Residential Property Appraisal (BPAJAKAA), Commercial Property Appraisal (BPAJAKAB), Appraisal Review & Quality Assurance Services (BPAJAKAN)
Keywords
Where Appraisers First AMC is headquartered
LocationHeadquarters
- HQ city
- Bloomfield
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Appraisers First AMC business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Others
Revenue model
- Appraisal Management Fees: Transaction-based flat fees for appraisal management services. The company commits to flat fees with no increase on most properties, honoring quoted fees on 98% of completed orders.
- Appraisal Ordering Services: Fees charged for ordering and managing appraisal assignments, connecting lenders and mortgage brokers with independent fee appraisers through their management platform.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Flat fee per appraisal with no increase on most properties |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels7 records
Appraisers First AMC product offering
Product offeringCore offering
Appraisers First AMC operates as a full-service appraisal management company that connects lenders, mortgage brokers, and real estate investors with hand-selected, locally competent independent fee appraisers for residential and commercial property valuations. The company delivers appraisal products and review/inspection services through its proprietary online portal that supports 24/7 ordering, real-time tracking, integrated billing, and compliance with Dodd-Frank, CFPB, USPAP, Fannie Mae, Freddie Mac, HUD, and TILA standards.
Product overview
Appraisers First AMC is a full-service appraisal management company offering a comprehensive suite of residential and commercial property valuation services. The core offering consists of property appraisal products (Single Family, Multi Family, and Condo appraisals) supported by an online Appraisal Management Portal for order management, tracking, and report delivery. Additional value-added services include specialty appraisals (203K/Reno, REO, Co-Op), review services (Desk Review, Field Review, Drive-By, Exterior Only), compliance and inspection services (Final Inspection, Recertification of Value, Storm Inspection), investment property analysis (Short Term Rental Analysis, DSCR/Fix & Flip), and commercial/broker services (Commercial Narrative Reports, Collateral Desktop Analysis, Broker Price Opinion). The company operates across 46 U.S. states and territories with a network of licensed independent fee appraisers.
Differentiator
Problem solved
Functional benefit
Products and services
- Single Family Appraisals Residential property valuation services covering standard single-family homes, properties with rental income, FHA-financed properties, and DSCR/fix-and-flip investment properties, ordered by lenders, mortgage brokers, and real estate investors.
- Multi Family Appraisals Valuation services for multi-unit residential properties, including standard multifamily, FHA multifamily loans, and DSCR/fix-and-flip investment properties, ordered by lenders, mortgage brokers, and real estate investors.
- Condo Appraisals Condominium valuation services covering standard condos, FHA-financed condos, and condos with rental income, ordered by lenders, mortgage brokers, and real estate investors.
- 203K/Reno Appraisal Appraisal services for properties with FHA 203K renovation loans, covering both the as-is value and the after-improved value, ordered by lenders and renovation-financed borrowers.
- REO Appraisal Real Estate Owned (REO) property appraisals for bank-owned single-family and multi-family properties, typically used by lenders managing distressed assets.
- Co-Op Appraisal Valuation services for cooperative housing units ordered by lenders financing co-op purchases.
- Short Term Rental Analysis In-depth evaluation of properties used for vacation and short-term rental purposes, providing revenue potential insights, market trends, and property value analysis for investors and lenders.
- Commercial Narrative Reports Comprehensive commercial property appraisal reports with detailed narrative analysis for commercial lenders, investors, and owners.
- Desk Review Administrative review of completed appraisals to verify accuracy and compliance without physical property inspection, ordered by lenders seeking secondary quality control.
- Field Review Comprehensive on-site property review and inspection conducted by a qualified reviewer, ordered by lenders to validate an existing appraisal.
- Drive-By Appraisal Exterior-only property inspection and valuation based on drive-by observation, ordered by lenders requiring a lower-scope valuation alternative.
- Exterior Only Appraisal Limited scope appraisal based solely on external property observation without interior access, ordered by lenders as a streamlined valuation option.
- Recertification of Value Re-certification or update of an existing appraisal to extend its validity for ongoing transactions, ordered by lenders when original reports near expiration.
- Final Inspection Property inspection to verify condition and completion status, often required by lenders before loan funding for new construction or renovation loans.
- Storm Inspection Property damage assessment service following severe weather events, ordered by insurers or lenders for insurance and lending purposes.
- Collateral Desktop Analysis (CDA) Desktop-based valuation analysis using property data and comparable sales without physical inspection, ordered by lenders as a low-cost valuation option.
- Broker Price Opinion (BPO) Broker-generated price opinion service for real estate valuation, typically used in distressed property scenarios by lenders and asset managers.
- Appraisal Management Portal Secure online platform enabling lenders, mortgage brokers, and appraisers to order appraisals, track status, receive reports, and manage billing 24/7 with single sign-on access.
Quantifiable outcome
- 98% of orders completed at quoted fee price with flat fee commitment
- +3 more outcomes
Companies that use Appraisers First AMC
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles3 records
Appraisers First AMC technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Appraisers First AMC partnerships and signals
Strategic signalScale indicators5 records
Recent moves1 record
Expansion highlights6 records
Appraisers First AMC competitors and assessment
Company assessmentDirect peers
- Solidifi: Solidifi is a major U.S. appraisal management company offering residential and commercial valuation management to mortgage lenders and brokers. Directly comparable to Appraisers First's AMC model, national footprint, lender/broker focus, and use of independent appraiser panels.
- Class Valuation: Class Valuation is a top-tier U.S. AMC serving retail and wholesale lenders with residential and multifamily appraisal management. Comparable to Appraisers First in service mix (single-family, multifamily, condo), lender client focus, and emphasis on appraiser quality and compliance.
- Accurate Group: Accurate Group is a national AMC providing appraisal, title, and flood services to mortgage lenders and servicers. Directly comparable to Appraisers First in core residential/commercial appraisal management, lender client base, and emphasis on compliant valuation workflows.
- Valligent: Valligent is an AMC and real estate valuation firm providing appraisal management and review services to lenders nationwide. Comparable to Appraisers First in residential appraisal management, lender client base, and review/quality assurance service offerings.
- PCV Murcor: PCV Murcor is a national AMC providing residential and commercial appraisal management services to mortgage lenders, banks, and credit unions. Comparable to Appraisers First in service breadth, lender client focus, and national appraiser panel approach.
- Axis Appraisal Group: Axis Appraisal is a residential AMC providing appraisal management to lenders and mortgage brokers with an independent appraiser panel. Comparable to Appraisers First in residential-focused AMC model, lender/broker customer base, and emphasis on compliance and turnaround times.
- LRES: LRES is a national appraisal management and REO asset management company serving lenders, servicers, and investors. Comparable to Appraisers First in residential/commercial appraisal management, REO/broker price opinion services, and lender-focused GTM.
Emerging players
- Bowery Valuation: Bowery Valuation is a commercial-focused appraisal management firm using technology to streamline commercial appraisal ordering and delivery. Overlaps with Appraisers First's commercial narrative appraisal line and lender/broker client base, but specialized in commercial only.
- Reggora: Reggora is a tech-forward appraisal management platform modernizing lender-to-appraiser workflows with cloud-based order management and review tools. Comparable to Appraisers First's portal-based AMC model but differentiated by a stronger software/tech-forward positioning.
Broad incumbents
- ServiceLink: ServiceLink, a Fidelity National Financial subsidiary, is one of the largest AMCs in the U.S. serving national lenders with appraisal management, title, and default services. Comparable to Appraisers First as a full-service AMC, but with significantly greater scale, enterprise integrations, and a wider product portfolio.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Appraisers First AMC social profiles
Digital presenceAppraisers First AMC compliance and trust
Trust signalCompliance7 records
Appraisers First AMC financial estimates
Financial estimateRevenue estimate
Valuation estimate
Appraisers First AMC leadership team
Management profileNumber of profiles
Profiles10 records
Appraisers First AMC funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Appraisers First AMC M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Appraisers First AMC
What does Appraisers First AMC do?
Appraisers First AMC operates as a full-service appraisal management company that connects lenders, mortgage brokers, and real estate investors with hand-selected, locally competent independent fee appraisers for residential and commercial property valuations. The company delivers appraisal products and review/inspection services through its proprietary online portal that supports 24/7 ordering, real-time tracking, integrated billing, and compliance with Dodd-Frank, CFPB, USPAP, Fannie Mae, Freddie Mac, HUD, and TILA standards.
Is Appraisers First AMC a public or private company?
Appraisers First AMC is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Appraisers First AMC founded?
Appraisers First AMC was founded in -1. It employs 1 to 10 people.
Where is Appraisers First AMC based?
Appraisers First AMC is headquartered in Bloomfield, United States, in the North America region.
How does Appraisers First AMC make money?
Two revenue lines are on record. Appraisal Management Fees are the primary driver. The others are appraisal Ordering Services.
Who are Appraisers First AMC's main competitors?
Direct peers on record are Solidifi, Class Valuation, Accurate Group, Valligent, PCV Murcor, Axis Appraisal Group and LRES. Emerging players are Bowery Valuation and Reggora. ServiceLink is listed as a broad incumbent.
Does Appraisers First AMC have an API?
No public API is recorded for Appraisers First AMC.
What industry is Appraisers First AMC in?
Appraisers First AMC's product category is Appraisal Management Services. Its primary akta.pro industry code is FSALALAI, Property Valuation: Appraisal Management (AMC) & Appraiser Networks, with a secondary code of BPAJAKAA, Residential Property Appraisal. Its NAICS code is 531320 and its SIC code is 6531.