Active Queenslanders Industry Alliance

What Active Queenslanders Industry Alliance does

Active Queenslanders Industry Alliance (AQIA) is a not-for-profit industry alliance headquartered in Milton, Brisbane, that operates as the service delivery arm of Queensland's three peak bodies for fitness, sport, and active recreation: AUSactive, QSport, and Outdoors Queensland. Originally founded in 1993 as the Queensland Fitness, Sport and Recreation Training Council, AQIA expanded in 2019 into direct service delivery for grassroots clubs while retaining its workforce advisory remit. It serves two primary audiences: (1) individual job seekers and career changers in the active industry, and (2) not-for-profit community clubs, sporting organisations, and small industry employers across Queensland.

AQIA's product portfolio is structured around four pillars: (a) free e-learning micro-credentials covering cybersecurity (5 courses), digital marketing (8 courses), and club operations; (b) career development resources including career guides and career profiles; (c) government-funded workforce programs including First Start Traineeships ($20,000 wage subsidy for 12 months), Skilling Queenslanders for Work, AQUAJOBS QLD, and the Outdoor Capability Project; and (d) a Support Network providing access to the iSponsor fundraising app, CLUBMAP club management resources, and a Trusted Specialists directory (legal, HR, grants). The underlying technology is a web-based content portal (aqia.org.au) plus the iSponsor iOS/Android app for community fundraising.

AQIA is funded primarily through Queensland Government grants (Workforce Connect Fund, Active Industry Project Fund) and an Australian Government cybersecurity initiative. Membership is free, e-learning courses are free, and services to eligible not-for-profit organisations are subsidised. Revenue is therefore effectively pass-through, with AQIA retaining grant-funded administration fees. The organisation operates with approximately 5 employees.

Name

Active Queenslanders Industry Alliance

Legal name

Active Queenslanders Industry Alliance

Website

https://aqia.org.au

Company type

Private

Founded year

1993

Operating status

Operating

Headcount range

1–10 employees

Short description

Active Queenslanders Industry Alliance is a Queensland-based non-profit that delivers workforce development programs, free e-learning courses, and government-funded traineeships to the state's fitness, sport, and recreation clubs and job seekers.

Ownership category

akta.pro rank

Product category

Workforce Development Services

NAICS

Educational Support Services (611710), Professional and Management Development Training (61143), Computer Training (611420), Business Associations (813910)

SIC

Services-Educational Services (8200), Services-Membership Organizations (8600)

akta.pro primary industry

Infrastructure, Networking & Systems Administration Training (BPAEANAJ)

akta.pro secondary industry

Assessment, Certification & Qualifications Frameworks (BPADAKAL)

Keywords

• Workforce development programs
• Industry training initiatives
• Career pathway resources
• Community sport support
• Club management services

Headquarters

HQ city

Brisbane, Queensland

HQ country

Australia

HQ region

Oceania

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Government Funding: AQIA is a not-for-profit organisation funded primarily by the Queensland Government through its Workforce Connect Fund and Department of Tourism and Sport's Active Industry Project Fund. Additional funding is received from the Australian Government for cybersecurity e-learning under the Act Now. Stay Secure initiative.
2. Membership Fees: Membership to AQIA is free. The organisation offers free membership to organisations and individuals interested in contributing to the strategic direction of the skills, training, and workforce agendas of the Active Industry in Queensland.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels6 records

Core offering

AQIA is a not-for-profit industry alliance serving as the service delivery arm of Queensland's peak bodies for fitness, sport, and active recreation (AUSactive, QSport, Outdoors Queensland). It delivers free e-learning micro-credential courses in cybersecurity, digital marketing, and club operations; career guides and profiles for job seekers; government-funded traineeship and employment programs including First Start Traineeships ($20,000 wage subsidy) and Skilling Queenslanders for Work; and a Support Network providing member access to iSponsor fundraising technology, CLUBMAP club management resources, and Trusted Specialists for legal, HR, and grant consultancy.

Product overview

Active Queenslanders Industry Alliance (AQIA) is a not-for-profit industry alliance serving as the service delivery arm of Queensland's peak bodies for fitness, sport and active recreation. Rather than a single unified product, AQIA operates as a portfolio of interconnected services including: free and low-cost e-learning courses (Cybersecurity, Digital Marketing, and Club Operations programs); career development resources (Career Guides and Career Profiles featuring real industry professionals); workforce development programs (First Start Traineeships offering $20K wage subsidies, Skilling Queenslanders for Work, and AQUAJOBS QLD); and a Support Network providing access to iSponsor fundraising technology, CLUBMAP club management resources, and Trusted Specialists for legal, HR and grant consultancy services. The organization also publishes the 2024-2034 Active Industry Workforce Plan to guide the industry's growth toward Brisbane 2032.

Differentiator

Problem solved

Functional benefit

Products and services

• Cybersecurity E-Learning Courses

Quantifiable outcome

• The First Start Traineeships program provides $20,000 wage subsidies for 12 months to not-for-profit clubs hiring eligible jobseekers.
• +2 more outcomes

Named customers10 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

14 partnerships are on record, tiered core and support.

• AUSactivecoreStrategic or Co-development PartnerAUSactive is a not-for-profit industry association that exists to professionalise the fitness industry through partnerships, advocacy, education, quality, and accreditation. AUSactive is one of AQIA's three permanent member peak bodies, providing governance oversight and strategic alignment for the fitness industry across Queensland.
• QSportcoreStrategic or Co-development PartnerQSport is the representative body for organised, affiliated sport and is accepted by government as the industry peak body for sport in Queensland. Its membership comprises mainly state sporting organisations. QSport is one of AQIA's three permanent member peak bodies.
• Outdoors QueenslandcoreStrategic or Co-development PartnerOutdoors Queensland (QORF) is the peak body for the outdoors and outdoor activities in Queensland. QORF's primary purpose is to raise the profile, capacity, and opportunity for outdoor recreation in Queensland. It is one of AQIA's three permanent member peak bodies.
• Mullins LawyerssupportImplementation/ SI/ Consulting PartnerAQIA has partnered with Mullins Lawyers, an independent law firm based in the Brisbane CBD, to provide AQIA members with access to a first consultation at no cost. Services covered include compliance, construction contracts, asset development, employment advice, governance, and structural advice for sporting clubs.
• Landini ConsultingsupportImplementation/ SI/ Consulting PartnerLandini Consulting is an HR specialist partner providing free and confidential HR consultations to AQIA members. The partnership has been active for four years and has helped clients including Australian Sailing create effective HR templates and communication plans for future employees.
• TGG Consultancy (The Grants Guru)supportImplementation/ SI/ Consulting PartnerDavid O'Leary operates TGG Consultancy as a grant specialist with 11 years of experience. AQIA's partnership enables members to access a free discussion with a grant specialist through membership, helping clubs apply for and win grants from governing bodies.
• CLUBMAPsupportImplementation/ SI/ Consulting PartnerCLUBMAP is an Australian company specialising in training and resources for sports clubs, teaching effective committee structures, volunteer engagement, and repeatable revenue plans. Through the AQIA partnership, clubs access CLUBMAP resources at discounted rates. Moreton Bay Regional Council benefited from workshops delivered through this partnership.
• Royal Lifesaving Society QLDsupportStrategic or Co-development PartnerPartnership within AQUAJOBS QLD initiative to deliver subsidised training to the aquatics industry, focusing on entry-level swim teachers, pool lifeguards, coaches, and aquatic technical operators across Queensland.
• Swim AustraliasupportStrategic or Co-development PartnerPartnership within AQUAJOBS QLD initiative to deliver subsidised training to the aquatics industry across Queensland.
• AUSTSWIMsupportStrategic or Co-development PartnerPartnership within AQUAJOBS QLD initiative to deliver subsidised training to the aquatics industry across Queensland.
• Paramount AdventuressupportStrategic or Co-development PartnerAQIA has partnered with Paramount Adventures to deliver the Outdoor Capability Project, which upskills and cross-skills workers in the outdoor recreation industry by addressing skill gaps in surfing, kayaking, stand-up paddling, and bushwalking, targeting the Gold Coast to Bundaberg region.
• Clearshot DigitalsupportImplementation/ SI/ Consulting PartnerIn partnership with Clearshot Digital, AQIA developed eight free digital marketing micro-credentials specifically for clubs and small businesses in the active industry. These short online courses provide practical marketing guidance with real-world examples from clubs and organisations.
• Terry Dillon / CLUBMAP TeamsupportImplementation/ SI/ Consulting PartnerAQIA e-learning courses in club operations are provided in collaboration with industry experts including Terry Dillon and the CLUBMAP team, AFL umpire Chelsea Roffey, McLaughlin Sports Consultancy, and David O'Leary from TGG Consultancy.
• Chelsea RoffeysupportImplementation/ SI/ Consulting PartnerAFL umpire Chelsea Roffey contributes to AQIA's e-learning content, specifically the course on attracting and retaining greater diversity in sports clubs.

Scale indicators4 records

Recent moves7 records

Expansion highlights14 records

Market position

Strengths4 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/ActiveQueenslandersIndustryAlliance
• LinkedInlinkedin.com/company/active-queenslanders-industry-alliance
• Instagraminstagram.com/active_careers
• TikToktiktok.com/@active_careers

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Active Queenslanders Industry Alliance