Aquamation Industries - Water Cremation Equipment

What Aquamation Industries - Water Cremation Equipment does

Aquamation Industries is an Australian designer and manufacturer of water cremation equipment, founded in Melbourne in 2009 by John Humphries, who coined the registered trademark "Aquamation®." The company sells low-temperature, low-pressure alkaline hydrolysis machines to funeral homes, pet cremation services, and research institutions, positioning itself as the original equipment manufacturer of the Aquamation® category and the only genuine maker of machines built to its specifications. Its machines consume less than 10% of the electricity of traditional flame cremation, produce no mercury emissions, eliminate the need to remove pacemakers, and recover jewellery and implants at the end of the process.

The core technology is an automated alkaline hydrolysis system that uses flowing water, elevated temperature, and alkalinity to accelerate natural tissue breakdown at low temperature and low pressure — a deliberate architectural departure from earlier high-pressure, high-temperature equipment pioneered by Resomation. Multiple successive generations of machines have been developed since 2010, including dedicated variants for human and animal remains, with the 2010 world's-first low-pressure human water cremation serving as the category-defining milestone.

Commercially, Aquamation Industries operates a direct B2B sales-led model targeting funeral directors and death-care professionals worldwide, with advertised coverage across the U.S.A, U.K., Canada, Australia, New Zealand, and South Africa. Pricing is quote-based with no publicly disclosed figures, and the company relies primarily on its website, industry word-of-mouth, and the 2015 Australian Technologies Competition finalist recognition as marketing assets. The company is privately held and founder-controlled, with no institutional investors, parent company, partnerships, or funding rounds disclosed in the available data, and currently operates with approximately 5 employees.

Name

Aquamation Industries - Water Cremation Equipment

Legal name

Aquamation Industries

Website

https://aquamationindustries.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

1–10 employees

Short description

Aquamation Industries, founded in Melbourne in 2009, designs and manufactures low-temperature, low-pressure alkaline hydrolysis (Aquamation®) water cremation machines for funeral homes, pet cremation services, and research institutions worldwide, selling directly via a quote-based B2B model across six English-speaking markets.

Ownership category

akta.pro rank

Product category

Water Cremation Equipment

NAICS

Commercial and Service Industry Machinery Manufacturing (333310), Commercial and Service Industry Machinery Manufacturing (33331)

SIC

Special Industry Machinery (No Metalworking Machinery) (3550)

akta.pro primary industry

Industrial Cleaning & Decontamination (Hydroblasting/Vacuum/Confined Space) (IMAIACAJ)

Keywords

• Water cremation equipment
• Alkaline hydrolysis systems
• Funeral industry machinery
• Green cremation technology
• Pet cremation equipment

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Technology or R&D, Supply Chain, Operations, Personnel, Marketing or Sales

Revenue model

1. Water Cremation Machine Sales: Aquamation Industries manufactures and sells Water Cremation machines to funeral homes, pet cremation services, and other death care businesses worldwide. The equipment is sold as a capital purchase (one-time license/hardware sale model) to business professionals. The company has developed several generations of machines for both humans and animals.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Core offering

Aquamation Industries manufactures and sells Water Cremation machines based on alkaline hydrolysis technology. The equipment uses a low-temperature, low-pressure combination of flowing water, heat, and alkalinity to accelerate natural tissue breakdown for both human and animal remains, producing ground bone remains equivalent to traditional cremation ashes. Machines are sold as capital equipment to funeral homes, pet cremation services, and research institutions globally.

Product overview

Aquamation® Industries offers a range of water cremation machines for the funeral industry. The core product is the Aquamation® Water Cremation Machine, which uses alkaline hydrolysis technology at low pressure (distinguishing it from high-temperature, high-pressure alternatives). The machines are designed for processing both human and animal remains, with multiple generations developed since 2010. The company positions itself as the original and only genuine manufacturer of Aquamation® machines, having conducted the world's first water cremation in Australia in 2010.

Differentiator

Problem solved

Functional benefit

Brands

• Water Cremation, by Aquamation®: The company's core product line - environmentally friendly water cremation machines for human and animal remains, using alkaline hydrolysis technology.

Products and services

• Aquamation® Water Cremation Machine Automated capital equipment using alkaline hydrolysis technology at low temperature and low pressure to process human or animal remains. Combines flowing water, elevated temperature, and alkalinity to accelerate natural tissue breakdown, producing ground bone remains ('ashes') equivalent to traditional cremation. Uses less than 10% of the electricity of flame cremation, emits no mercury or toxic air emissions, does not require pacemaker removal, and enables recovery of jewellery, gold teeth and other implants. Sold directly to funeral homes, pet cremation services, and research institutions worldwide.

Quantifiable outcome

• Uses less than 10% of electricity compared to traditional cremation
• +3 more outcomes

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Emerging players

• Eterneva: US-based company offering alternative disposition services centered on cremation diamonds and meaningful memorialization. While services-led rather than equipment-led, it competes for the same 'alternative to traditional cremation' consumer mindshare that Aquamation's funeral home customers sell into.
• Recompose: US human-composting startup offering an alternative body disposition method that competes with both cremation and water cremation for environmentally conscious end-of-life customers. Represents a category rival pursuing the same green-deathcare thesis from a different technology angle.
• Pet Cremation Services Industry Players (e.g., Pet Aquamation / Rainbow Bridge): Smaller pet-focused service providers that have begun offering water-based cremation for animals and sometimes source capital equipment similar to Aquamation's. They overlap directly with Aquamation's pet cremation customer vertical and represent both buyers and downstream service-side peers.

Direct peers

• Bio-Response Solutions: US-based manufacturer of alkaline hydrolysis equipment for both human and animal disposition. Sells capital equipment to funeral homes, universities, and research institutions — the same customer verticals as Aquamation, in overlapping North American and international markets.
• Resomation Ltd: Scottish manufacturer of alkaline hydrolysis funeral equipment. Resomation is explicitly named by Aquamation as the prior high-temperature/high-pressure alternative to Aquamation's low-pressure process, making it the closest head-to-head competitor in the same funeral-industry water cremation OEM market.

Broad incumbents

• Mathews Environmental Solutions (Matthews International): A division of Matthews International, this established cremation equipment OEM sells incineration and cremation systems globally. It is an adjacent, broad-incumbent player in the deathcare equipment market, competing indirectly for funeral home capex that could otherwise go to water cremation machines.
• Cremation Systems (Therm-Tec): Long-standing supplier of cremation retorts, processing equipment, and smoke filtration systems to the funeral industry. It overlaps with Aquamation on the buyer profile (funeral homes buying capital deathcare equipment) but operates in the conventional cremation segment.

Others

• Funeral Industry Trade Bodies (ICCFA / CANA): Industry associations that set standards and lobby on regulation of new disposition technologies like alkaline hydrolysis. Not a competitor, but an influential adjacent organization whose positions directly affect Aquamation's market access and category legitimacy.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/aquamation-industries

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Aquamation Industries - Water Cremation Equipment