What ArchéoLab does

ArchéoLab is the archaeology component of the Musées de Pully, a municipal cultural complex operated by the Ville de Pully in Pully, Vaud, Switzerland. The institution centres on Roman archaeology, anchored by the Villa romaine du Prieuré archaeological site, and operates a rotating programme of thematic exhibitions — twelve are documented between 2014 and 2027 — covering topics such as 'Crime à la romaine', 'La malédiction d'Hécate', 'Archéonimaux', and the forthcoming 'Quel cirque !'. It serves four primary audiences: school groups (public schools admitted free, private schools at standard rates), families booking archaeology-themed birthday parties, general public visitors, and visitors with disabilities served through a dedicated Culture Inclusive programme certified by Pro Infirmis since 2019.

The museum does not rely on significant proprietary technology. Its digital footprint consists of a content website (www.archeolab.ch) and the Archeolab.app platform, which delivers virtual tours, interactive content, and downloadable home activities; physical reach is extended by the ArchéoBus, a mobile outreach unit launched in 2024 that serves schools and community venues. Activity scheduling and registration run on the Infomaniak Events third-party platform.

ArchéoLab's revenue is generated primarily through on-site ticket admissions, paid workshops and guided tours, birthday party packages, and retail sales from the museum's 'petite boutique' (books, catalogues, merchandise). Pricing is denominated in Swiss francs, VAT included, with reduced rates for AVS/AI beneficiaries and students; a CHF 50 cancellation fee applies inside a 14-day window. As a municipal public institution, the museum is structurally dependent on Ville de Pully appropriations for the majority of its operating budget, with earned income a secondary funding layer.

Name

ArchéoLab

Legal name

Ville de Pully – Les Musées de Pully

Website

https://archeolab.ch

Company type

Public

Operating status

Operating

Headcount range

1–10 employees

Short description

ArchéoLab is a municipal Roman-archaeology museum in Pully, Switzerland, run by Ville de Pully. It runs rotating exhibitions, school workshops, birthday parties, inclusive programmes, the ArchéoBus mobile outreach unit, and the Archeolab.app digital platform for schools, families, and general visitors.

Ownership category

akta.pro rank

Product category

Museum & Cultural Services

NAICS

Museums, Historical Sites, and Similar Institutions (7121), Museums (712110)

akta.pro primary industry

Archaeological Sites & Heritage Interpretation Centers (THAJADAG)

akta.pro secondary industries

History Museums (THAJADAB), Museum & Landmark Guided Tours (Skip-the-line/Docent-led) (THAJAAAC)

Keywords

• Archaeology museum
• Cultural heritage education
• Roman history exhibits
• Museum school workshops
• Guided cultural tours

Headquarters

HQ city

Pully

HQ country

Switzerland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others, Infrastructure

Revenue model

1. Museum admissions: Ticket sales for museum visits and exhibitions, priced in CHF with standard and reduced rates.
2. Workshops and activities: Fees for organized activities including school workshops, birthday parties, and guided tours.
3. E-boutique sales: Retail sales of books, catalogs, and merchandise through the museum shop.
4. Cultural activities and events: Registration fees for scheduled cultural events and workshops via Infomaniak Events platform.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels6 records

Core offering

ArchéoLab is a municipal archaeology museum in Pully, Switzerland, focused on Roman history and archaeology tied to the Villa romaine du Prieuré site. It sells admissions to rotating themed exhibitions, guided tours, school workshops, children's birthday party packages, museum shop merchandise, and extends reach through the ArchéoBus mobile outreach unit and Archeolab.app digital applications.

Product overview

ArchéoLab is a museum and archaeological center in Pully, Switzerland, offering a unified portfolio of cultural and educational services centered around Roman history and archaeology. The core offering consists of rotating themed exhibitions (such as 'Quel cirque!' and 'Crime à la romaine') displayed at the museum, complemented by the ArchéoBus mobile unit that extends outreach to schools. The digital platform Archeolab.app provides supplementary virtual experiences including Pully en histoires and La villa romaine du Prieuré. Additional revenue-generating modules include guided tours, school programs, birthday party packages, and the museum shop. The institution also operates an inclusive cultural program (Culture Inclusive) ensuring accessibility for visitors with disabilities, holding the 'Culture inclusive' label since 2019.

Differentiator

Problem solved

Functional benefit

Brands

• ArchéoBus: Mobile archaeology education program that brings archaeological experiences to schools and communities
• Archeolab.app

Products and services

• Roman Archaeology Exhibitions

Named customers4 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered core and minor.

• Pro Infirmis - Service Culture InclusivecoreStrategic or Co-development Partner · 1 January 2019ArchéoLab has been a holder of the 'Culture inclusive' label since 2019, awarded by Pro Infirmis. This certification acknowledges the museum's commitment to inclusive cultural participation across five domains: cultural offerings, content access, architectural access, employment, and communication. The partnership involves implementing inclusive measures for people with disabilities.
• Musée d'art de PullycoreStrategic or Co-development PartnerArchéoLab is co-located with Musée d'art de Pully under the unified Musées de Pully administration. The two museums share facilities, marketing, and visitor services, with combined ticket options available.
• Ville de PullycoreOthersThe museum operates under municipal ownership and administration of Ville de Pully. The city provides operational support, staffing, and infrastructure for the museum and its sister institutions.
• La Muette - espaces littérairesminorOthersPart of the Musées de Pully trio, along with Musée d'art de Pully. Shares joint ticketing and general conditions of sale under the unified museum administration.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Regional players

• Alimentarium (Vevey): Swiss food-and-culture museum in Vevey operated by Nestlé in cooperation with the city. Comparable to ArchéoLab in terms of small-scale Swiss cultural institution, education programming, and Lake Geneva regional visitor catchment — though thematic subject matter differs.
• MCBA Lausanne / mudac / Photo Elysée: Plateforme 10 arts cluster in Lausanne hosting mudac (design), Photo Elysée (photography), and the Musée cantonal des Beaux-Arts. Comparable as an integrated cultural-and-educational venue network in the Lausanne/Lake Geneva region.
• Château de Nyon – Musée historique et porcelainier: Historic castle museum on Lake Geneva combining historical-interpretation and porcelain exhibits. Comparable to ArchéoLab in historical-interpretation programming, family-educational activities, and Lake Geneva regional catchment.
• Musée d'art de Pully: Co-located sister museum within the unified Musées de Pully administration that shares ticketing, marketing, and visitor services with ArchéoLab. Comparable as a small Swiss municipal museum in the same catchment, although it operates in visual art rather than archaeology.

Direct peers

• Musée romain de Lausanne-Vidy: Roman-archaeology museum operated by the City of Lausanne, located at an actual Roman-era site in Vidy. Closely comparable in mission (Roman archaeology at an authentic site), municipal operation model, and Lake Geneva regional catchment to ArchéoLab.
• Laténium – Parc et musée d'archéologie de Neuchâtel: Swiss archaeology park and museum covering Celtic to Roman periods on the shores of Lake Neuchâtel. Comparable to ArchéoLab in archaeology-focused exhibitions, school programming, and publicly operated Swiss-museum context.
• Augusta Raurica: Switzerland's largest Roman-archaeology park and museum in Augst (BL), combining on-site Roman ruins with exhibitions and educational programs. Most directly comparable to ArchéoLab in subject matter (Roman archaeology), educational programming for schools, and visitor-facing interpretive format.
• Vindonissa Museum (Brugg/Windisch): Swiss-Roman museum at the former Roman legionary camp of Vindonissa in Aargau. Shares ArchéoLab's Roman-archaeology thematic focus, school-workshop programming, and Swiss-municipal scale.

Others

• Pro Infirmis – Service Culture inclusive: Swiss disability-rights organisation whose Service Culture inclusive awarded ArchéoLab its accessibility label in 2019. Listed as a strategic partner that shapes ArchéoLab's accessibility programming and is therefore directly comparable in shared mission around cultural inclusion.

Broad incumbents

• British Museum: Global incumbent museum with broad archaeology and antiquity collections. While vastly larger, it represents the upper bound of archaeological-museum operations against which small specialised institutions like ArchéoLab are benchmarked.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/archeolabpully
• Facebookfacebook.com/archeolabpully
• Instagraminstagram.com/archeolabpully
• LinkedInlinkedin.com/company/arch%C3%A9olab

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ArchéoLab