Musée d'art de Pully
The Musée d'art de Pully is a municipal art museum in Pully, Vaud, Switzerland, operating a permanent collection of ~5,000 works and 3–4 temporary exhibitions per year, serving individual visitors, Swiss schools, accessibility-focused audiences, and corporate event clients through tickets, memberships, workshops, private event rentals, and a bookshop.
- Company typePrivate
- Founded1949
- HeadquartersPully, Switzerland
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Musée d'art de Pully does
The Musée d'art de Pully is a municipal art museum operated by the Ville de Pully in the canton of Vaud, Switzerland. Founded in 1949 as the Musée du Vieux Pully and renamed Musée d'art de Pully in 2012 after major renovations, it operates a permanent collection of approximately 5,000 works and objects, including the second-largest collection of Marius Borgeaud works after the Musée cantonal des beaux-arts de Lausanne, plus significant holdings of C.F. Ramuz, Raoul Domenjoz, Jean Lecoultre, and other Swiss artists. It runs 3–4 temporary exhibitions per year and operates as the anchor institution of a multi-venue cultural campus that includes ArchéoLab (archaeology of the Roman Villa of Pully) and La Muette – espaces littéraires, the C.F. Ramuz literary institution that opened in 2023.
The museum serves general public visitors, schools (free programs for Swiss public schools), families, people with disabilities (under a Culture inclusive label from Pro Infirmis), and corporate clients using the venue for private events (up to 60 guests). Earned revenue is generated through ticket sales (CHF 14 adult admission, CHF 10 reduced, free for under-16s and on the first Saturday of each month), two membership tiers (Amis des Musées de Pully at CHF 50/year and Club des 100 at CHF 100/year), a bookshop (Librairie du Musée), private corporate and private events, children's workshops (CHF 5–10 per child), birthday parties (CHF 180 for up to 12 children), and guided tours (from CHF 100 + per person for descriptive/tactile accessibility visits). Online ticketing and activity registration run on Infomaniak Events under PCI-DSS-compliant payment processing.
The underlying technology stack is light and entirely out-of-the-box: a Nanoxi-built website, Infomaniak Events ticketing, Google Analytics for audience tracking, and a virtual tour capability. There are no proprietary digital platforms, no mobile app, no disclosed APIs, and no AI features. The institution is staffed by approximately 20–25 personnel (per the museum's own team page) across direction, conservation, cultural mediation, marketing/sponsoring/communication, administration/finance, infrastructure/logistics, and accueil/librairie functions, led by director Niklaus Manuel Güdel. Significant financial support comes from foundations including Loterie Romande, Ernst Göhner Stiftung, Fondation Leenaards, Daester Schild Stiftung, Pittet Fondation, and Pro Scientia E Arte, alongside the Association des Amis des Musées de Pully membership association founded in 1946.
Musée d'art de Pully firmographics
Firmographics- Name
- Musée d'art de Pully
- Legal name
- Musée d'art de Pully
- Website
- https://museedartdepully.ch
- Company type
- Private
- Founded year
- 1949
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- The Musée d'art de Pully is a municipal art museum in Pully, Vaud, Switzerland, operating a permanent collection of ~5,000 works and 3–4 temporary exhibitions per year, serving individual visitors, Swiss schools, accessibility-focused audiences, and corporate event clients through tickets, memberships, workshops, private event rentals, and a bookshop.
- Ownership category
- akta.pro rank
Musée d'art de Pully industry classification
Industry- Product category
- Art Museum Services
- NAICS
- Museums (712110), Museums, Historical Sites, and Similar Institutions (712), Museums (71211), Historical Sites (712120)
- SIC
- Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Art Museums (THAJADAA)
- akta.pro secondary industries
- Museum & Landmark Guided Tours (Skip-the-line/Docent-led) (THAJAAAC), Arts & Crafts Workshops (Painting, Pottery, Ceramics, Sculpture) (THAJAKAA), Art Galleries & Exhibition Spaces (Commercial & Nonprofit) (THAJADAH)
Keywords
Where Musée d'art de Pully is headquartered
LocationHeadquarters
- HQ city
- Pully
- HQ country
- Switzerland
- HQ region
- Europe
Offices4 records
Markets served
Musée d'art de Pully business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D
Revenue model
- Ticket Sales: Admission fees for exhibitions at CHF 14 for adults, CHF 10 for reduced rates, with free entry for under 16s and various other categories. Combined tickets with La Muette available at CHF 20.
- Membership Programs: Annual membership fees from Amis des Musées de Pully (CHF 50/year) and Club des 100 (CHF 100/year), providing free entry, exclusive events, and discounts.
- Librairie (Gift Shop): Sale of art books, catalogues, postcards, posters, and commemorative items including 75th anniversary products (beach bags, tote bags, pouches, pencil cases) made from recycled exhibition banners.
- Private Event Rentals: Corporate and private event hosting including guided tours, lunch visits, afterwork events, and private evening rentals for up to 60 people.
- Cultural Activities: Fees for workshops, birthday parties (CHF 180), school programs, and accessibility visits generate revenue from various customer segments.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Adult admission (16+) |
| One time/ perpetual license | Pay-as-you-go | Reduced rate (students, AVS, AI, unemployed) |
| One time/ perpetual license | Pay-as-you-go | Combined ticket (Museum + La Muette) |
| One time/ perpetual license | Pay-as-you-go | Lausanne Transport Card |
| One time/ perpetual license | Pay-as-you-go | Group rate (10+ people) |
| Subscription | Annual | Amis des Musées membership |
| Subscription | Annual | Club des 100 membership |
| Unit Pricing | Pay-as-you-go | Children's workshops (2-3 years) |
| Unit Pricing | Pay-as-you-go | Creative workshops (7-10 years) |
| Unit Pricing | Pay-as-you-go | Birthday parties |
| Unit Pricing | Pay-as-you-go | Accessibility visits (private) |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
Musée d'art de Pully product offering
Product offeringCore offering
The Musée d'art de Pully is a municipal art museum that curates 3-4 temporary exhibitions per year featuring modern and contemporary Swiss and international artists, drawing from a collection of approximately 5,000 works including the second-largest Marius Borgeaud holdings after Lausanne. Its offering extends through the cultural campus of La Muette – espaces littéraires (C.F. Ramuz literary space) and ArchéoLab (Roman villa archaeology discovery center), supported by guided tours, children's creative workshops, school programs, accessibility visits, a bookshop, private event hosting, and membership programs.
Product overview
The Musée d'art de Pully is a cultural institution offering a portfolio of interconnected products and services centered on art exhibition and cultural mediation. The core offering consists of temporary art exhibitions (3-4 per year) at the main museum, complemented by La Muette – espaces littéraires (literary institution dedicated to C.F. Ramuz) and ArchéoLab (archaeology center). Additional services include creative workshops for children, guided tours, school programs, nursery activities, accessibility-focused visits, a bookshop, private event hosting, and membership programs (Amis des Musées de Pully and Club des 100). Online ticketing and activity registration are provided through Infomaniak Events.
Differentiator
Problem solved
Functional benefit
Brands
- La Muette – espaces littéraires: Cultural institution dedicated to C. F. Ramuz and literature, located in the writer's house in old Pully, featuring immersive audioguided tours and contemporary art.
Products and services
- Temporary Art Exhibitions (Expositions temporaires) 3-4 rotating temporary exhibitions per year featuring historical and contemporary Swiss and international artists, drawn from a collection of approximately 5,000 works and objects; intended for the general public, art enthusiasts, and cultural tourists.
- La Muette – espaces littéraires Cultural institution dedicated to Swiss author C.F. Ramuz, offering immersive audio-guided tours through his writing workspace and creative process in his family house, with monthly programming from September to June.
- ArchéoLab Archaeology discovery center preserving the ruins of the Roman Villa of Pully, with educational activities and a dedicated mediation space for young audiences.
- Membership Programs (Amis des Musées & Club des 100)
Quantifiable outcome
- Free admission for under 16s and first Saturday of each month
- +1 more outcomes
Companies that use Musée d'art de Pully
Customer profileNamed customers3 records
Segments5 records
Ideal customer profiles6 records
Musée d'art de Pully technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Musée d'art de Pully partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered core, major, moderate and minor.
- Association des Amis des Musées de PullycoreFounded in 1946, this association supports the museum through membership programs (Amis des Musées at CHF 50/year and Club des 100 at CHF 100/year), funds artwork acquisitions, and awards annual prizes to emerging contemporary artists.
- ArchéoLabcoreRelated municipal institution dedicated to discovering ancient sciences, preserving Roman Villa ruins discovered in 1971, with a museum shelter opened in 1981 and dedicated mediation laboratory since 2014.
- La Muette – espaces littérairescoreCultural institution dedicated to C.F. Ramuz opened in 2023, located in the author's family home offering immersive audio-guided experiences exploring his literary works and life.
- Fondation Cuno AmietmajorPartner for the Cuno Amiet exhibition (Les Quatre saisons, 2026-2027), supporting the museum's monographic exhibitions of Swiss artists.
- Lausanne MuséesmoderateRegional museum network collaboration for shared programming and initiatives.
- L'Art d'inclure / Pro InfirmismoderatePartnership for providing accessible visits for people with visual impairments, contributing to the museum's Culture inclusive label.
- La Bocca della Luna (Muriel Imbach)moderateTheatre company collaborating on interdisciplinary school workshops combining philosophy, writing, and theatre tools.
- Arts Visuels VaudminorRegional association offering free museum admission to members, expanding visitor reach.
- Kunstplatz AmietminorArt space partner collaborating on Cuno Amiet exhibition promotion.
- Kultur inklusivminorInclusive culture network supporting accessibility initiatives and the Culture inclusive label.
- NINE JUNEminorDesign partner for 75th anniversary products created from recycled exhibition banners, made in Swiss protected workshops.
Scale indicators4 records
Recent moves7 records
Expansion highlights6 records
Musée d'art de Pully competitors and assessment
Company assessmentBroad incumbents
- Kunsthaus Zürich: Switzerland's largest art museum, with a major permanent collection (including Bührle and Chipperfield extension). Broader incumbent in the same Swiss art-museum space — sets the upper benchmark for programming and membership economics.
Regional players
- Musée Alexis Forel, Morges: Smaller regional art and history museum in nearby Morges (Vaud). Comparable scale and Vaud-canton positioning with collection-driven exhibitions and local outreach.
- mudac – Musée cantonal de design et d'arts appliqués contemporains: Lausanne-based cantonal museum focused on contemporary design and applied arts. Comparable as a regional cultural institution in the same urban catchment with overlapping exhibition-based revenue model.
- Photo Elysée: Lausanne museum dedicated to photography with rotating exhibitions and educational programs. Closely comparable in scale, Swiss regional positioning and audience development approach.
Direct peers
- Aargauer Kunsthaus: Cantonal art museum in Aarau focused on Swiss art from the 18th century to the present with active temporary programming. Closely comparable size and Swiss-regional positioning.
- Musée cantonal des beaux-arts de Lausanne (MCBA): Cantonal art museum in Lausanne with a major Vaud-focused collection including the largest Marius Borgeaud holdings. Directly comparable in geography, scale of Swiss art focus and educational programming.
- Musée d'art et d'histoire, Genève: Geneva's principal art and history museum with encyclopedic collections and temporary exhibitions. Comparable as a Swiss municipal-style art museum with similar school programming and membership tiers.
- Zentrum Paul Klee, Bern: Single-artist-focused museum in Bern with major temporary exhibitions and a strong family/workshop programming offer. Comparable as a Swiss art museum built around a named collection plus rotating shows.
- MAMCO – Musée d'art moderne et contemporain, Genève: Geneva's contemporary art museum with rotating exhibitions and a strong international program. Comparable model: publicly supported, exhibition-driven, ticketed programming for a regional audience.
- Musée de l'Art Brut, Lausanne: Renowned Lausanne art museum with a curated permanent collection and temporary exhibitions. Directly comparable operating model: municipal-affiliated, collection-driven, ticketed exhibitions plus workshops.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
Musée d'art de Pully social profiles
Digital presenceMusée d'art de Pully compliance and trust
Trust signalCompliance2 records
Musée d'art de Pully financial estimates
Financial estimateRevenue estimate
Valuation estimate
Musée d'art de Pully leadership team
Management profileNumber of profiles
Profiles8 records
Musée d'art de Pully subsidiaries and ownership
Company hierarchySubsidiaries1 record
Musée d'art de Pully funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Musée d'art de Pully M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Musée d'art de Pully
What does Musée d'art de Pully do?
The Musée d'art de Pully is a municipal art museum that curates 3-4 temporary exhibitions per year featuring modern and contemporary Swiss and international artists, drawing from a collection of approximately 5,000 works including the second-largest Marius Borgeaud holdings after Lausanne. Its offering extends through the cultural campus of La Muette – espaces littéraires (C.F. Ramuz literary space) and ArchéoLab (Roman villa archaeology discovery center), supported by guided tours, children's creative workshops, school programs, accessibility visits, a bookshop, private event hosting, and membership programs.
Is Musée d'art de Pully a public or private company?
Musée d'art de Pully is a private company. It is classified as state government owned and is currently operating.
When was Musée d'art de Pully founded?
Musée d'art de Pully was founded in 1949. It employs 1 to 10 people.
Where is Musée d'art de Pully based?
Musée d'art de Pully is headquartered in Pully, Switzerland, in the Europe region.
How does Musée d'art de Pully make money?
Five revenue lines are on record. Ticket Sales are the primary driver. The others are membership Programs, librairie (Gift Shop), private Event Rentals and cultural Activities.
Who are Musée d'art de Pully's main competitors?
Kunsthaus Zürich is listed as a broad incumbent. Regional players are Musée Alexis Forel, Morges, mudac – Musée cantonal de design et d'arts appliqués contemporains and Photo Elysée. Direct peers are Aargauer Kunsthaus, Musée cantonal des beaux-arts de Lausanne (MCBA), Musée d'art et d'histoire, Genève, Zentrum Paul Klee, Bern, MAMCO – Musée d'art moderne et contemporain, Genève and Musée de l'Art Brut, Lausanne.
Does Musée d'art de Pully have an API?
No public API is recorded for Musée d'art de Pully.
What industry is Musée d'art de Pully in?
Musée d'art de Pully's product category is Art Museum Services. Its primary akta.pro industry code is THAJADAA, Art Museums, with a secondary code of THAJAAAC, Museum & Landmark Guided Tours (Skip-the-line/Docent-led). Its NAICS code is 712110 and its SIC code is 7900.