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UNIQLO

Full company profile

uuid003w8mq

Namestring
UNIQLO
Legal namestring
UNIQLO CO., LTD.
Websiteurl
uniqlo.com
Company typeenum
Private
Founded yearint
1984
Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
5,001–10,000
akta.pro rankint
HeadquartersYamaguchi, Japan
HQ citystring
Yamaguchi
HQ countrystring
Japan
HQ regionstring
Asia
Markets served

Serves global market

Offices6 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
casual apparel retail, everyday clothing basics, functional fabric technology, graphic t-shirts, designer collaboration fashion
Industry4 codes
1Denim & Casualwear Specialty Retail
CodeCRAAABANPrimaryYes
2Performance Outerwear & Technical Apparel
CodeCRAAAEABPrimaryNo
3Performance Socks, Underlayers & Active Essentials
CodeCRAAAEAJPrimaryNo
4Sustainable/Ethical Shopping & Capsule Wardrobe Building
CodeHSACAJALPrimaryNo
NAICS code2 codes
  • Clothing and Clothing Accessories Retailers4581
  • Clothing and Clothing Accessories Retailers458110
SIC code2 codes
  • Retail-Family Clothing Stores5651
  • Retail-Apparel & Accessory Stores5600
Product category
Casual Apparel Retail
GTM motion4 records

Each record includes

Type, Description, Source

Revenue model4 records
1Retail Store Sales
TypeOne Time License
Description

UNIQLO generates the majority of its revenue through physical retail stores globally, operated under a SPA (Specialty Store Retailer of Private Apparel) model. Fast Retailing Co. reported full-year revenue forecast of 3.9 trillion yen for fiscal year 2025-2026, with international operations delivering a 37% profit increase. North America revenue jumped 29% year-over-year to 177.6 billion yen.

businesstimes.com.sg
2E-commerce / Online Sales
TypeOne Time License
Description

UNIQLO's online sales channel contributes to revenue through its owned e-commerce platform (uniqlo.com). In India, e-commerce is growing at roughly 40% annually though it constitutes only 15% of overall revenue. Online-exclusive designs and sizes are available through the digital channel.

business-standard.com
3Licensing and Brand Collaborations
TypeLicensing Royalties
Description

UNIQLO generates licensing revenue through branded collaborations and special collections including designer partnerships (Cecilie Bahnsen, Francesco Risso, JW Anderson, Clare Waight Keller), sports brand ambassador programs (Roger Federer, Novak Djokovic, Emma Raducanu, Adam Scott, Jasprit Bumrah), and entertainment IP licensing (Disney, Pokémon, Dragon Quest, Shonen Jump, PEANUTS).

uniqlo.com
4Corporate Philanthropy and Community Programs
TypeOne Time License
Description

UNIQLO conducts clothing donation and support programs through its RE.UNIQLO initiative, partnering with organizations like Covenant House for clothing support to homeless populations. Parent company Fast Retailing donated JPY 30 million (approximately US$185,000) and 2,000 AIRism items for Philippines earthquake recovery. UNIQLO Philippines had already donated to support more than 7,000 individuals through SM Foundation and ABS-CBN Foundation.

uniqlo.com
Marketing channels10 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels5 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components6 values
Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure
Pricing details4 tiers
1T-shirts and graphic tees (UT collection)
ModelUnit PricingBilling cadencePay-as-you-go
Notes

UT graphic T-shirts are priced at $29.90. Limited-time offers on basic T-shirts start at $14.90. mofusand UT collection arriving 6/29 priced at $29.90.

uniqlo.com
2Premium linen and outerwear
ModelUnit PricingBilling cadencePay-as-you-go
Notes

Linen collection items are priced around $39.90-$49.90 (limited-time offers). Premium linen jacket at $149.90. Miracle Air jacket at $89.90. AirSense Blazer at $99.90.

uniqlo.com
3Embroidery customization (RE.UNIQLO Studio)
ModelUnit PricingBilling cadencePay-as-you-go
Notes

RE.UNIQLO Studio embroidery customization for Cup Noodles and Top Ramen designs is priced at $15 per design at 10 participating US store locations.

prnewswire.com
4Standard shipping
ModelUnit PricingBilling cadencePay-as-you-go
Notes

Standard shipping is $7.99. Free shipping for purchases over $99 or for in-store pickup. Customers can pick up orders in-store free of charge.

uniqlo.com
GTM typeB2C
B2C
Offering typeHardware or Manufacturing
Hardware or Manufacturing
Brand1 of 8 records shown
1GU
Description

Trend-forward fashion brand from Tokyo offering affordable casual clothing

uniqlo.com
+7 more records
Core offering1 text field

UNIQLO designs, manufactures, and retails casual everyday clothing under its LifeWear philosophy for women, men, kids, and babies, distributing through over 2,500 owned retail stores worldwide and a direct e-commerce platform. The company differentiates through proprietary functional fabric technologies including HEATTECH (thermal), AIRism (moisture-wicking), DRY-EX (performance), and Miracle Air (lightweight suiting), all co-developed with Toray Industries. UNIQLO also operates a UT graphic t-shirt program, RE.UNIQLO circular fashion initiative, designer collaborations, and a digital ecosystem anchored by the UNIQLO mobile app.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 7 values shown
  • HEATTECH accounts for up to 50% of UNIQLO's winter revenue in key markets and has generated over 1 billion units in global sales
+6 more records
Product overview1 text field

UNIQLO is a Japanese casual wear retailer offering the LifeWear collection as its core unified product line. The portfolio includes women's, men's, kids', and baby clothing categories spanning basics, outerwear, innerwear, dresses, and accessories. Key differentiated offerings include proprietary fabric technologies HEATTECH (thermal) and AIRism (moisture-wicking), plus DRY-EX (quick-dry performance). The UT graphic t-shirt sub-brand features licensed character and artist collaborations. UNIQLO also operates supporting services including the UNIQLO mobile app with AI-powered MySize ASSIST sizing and UNIQLO IQ chatbot, RE.UNIQLO circular fashion program, and LifeWear Magazine editorial content. Designer collaborations (JW Anderson, Cecilie Bahnsen, F. RISSO, Roger Federer) extend the brand through limited-edition premium lines.

Product and service8 records
1HEATTECH
CategoryFunctional fabric apparel line
Description

Thermal clothing line that converts body moisture into heat, providing warmth in lightweight form. Technology co-developed with Toray Industries and patented until 2030.

2AIRism
CategoryFunctional fabric apparel line
Description

Performance fabric apparel line offering smooth, quick-drying comfort with moisture-wicking properties. Available across t-shirts, underwear, dresses, and activewear.

3UT (Graphic Tees)
CategoryGraphic apparel sub-brand
Description

Graphic t-shirt collection featuring collaborations with manga, anime, art, music, movies, and character intellectual properties. Includes UTme! customization service.

4LifeWear Collection
CategoryCore apparel collection
Description

UNIQLO's core clothing philosophy encompassing everyday essentials for women, men, kids, and babies. Includes basics, outerwear, innerwear, and accessories designed for universal comfort and functionality.

5UNIQLO : C
CategoryDesigner collaboration collection
Description

Designer collaboration line featuring elegant essentials by Clare Waight Keller (former Givenchy and Chloé creative director).

6UNIQLO F. RISSO Collection
CategoryDesigner collaboration collection
Description

Collaboration collection with designer Francesco Risso (Marni creative director) featuring poetic, expressive design elements.

7Roger Federer Collection
CategoryAthlete collaboration collection
Description

Modern capsule of versatile sportswear designed with tennis legend Roger Federer, featuring DRY-EX performance technology in polos and athletic wear.

8UNIQLO App
CategoryMobile application
Description

Official mobile application offering in-store pickup, order tracking, app-exclusive offers, StyleHint outfit recommendations, MySize ASSIST size recommendations, and UNIQLO IQ chatbot support.

Scale indicator11 records

Each record includes

Type, Value, Description, Source

Partnership20 partners
Strategic tierCoreTypeOthersAnnounced on2026-05-29
Description

UNIQLO partnered with The Trevor Project for Pride Month 2026 (June 1-30), making a $20,000 donation and inviting all customers to join by donating $1, $3, or $5 at checkout in all stores. The Trevor Project operates 24/7 free crisis services, advocacy, and peer support for LGBTQIA+ young people.

Strategic tierMinorTypeGTM or Marketing PartnerAnnounced on2026-04-04
Description

Nissin Foods partnered with UNIQLO to offer exclusive branded embroidery designs through UNIQLO's RE.UNIQLO Studio Embroidery Service. The Cup Noodles and Top Ramen embroidery designs ($15 each) launched on National Ramen Day (April 4) at 10 participating US store locations. First 100 customers per store received free Cup Noodles cups.

Strategic tierFlagshipTypeGTM or Marketing PartnerAnnounced on2026-03-25
Description

UNIQLO signed a five-year naming rights deal with the Los Angeles Dodgers, renaming the stadium's playing field to 'Uniqlo Field at Dodger Stadium.' The deal is reportedly worth over $125 million, marking UNIQLO's first major US sports sponsorship. It includes prominent in-stadium signage and center field branding, retail activations in Los Angeles, and community programs. The partnership leverages the Dodgers' roster of Japanese stars Shohei Ohtani, Yoshinobu Yamamoto, and Roki Sasaki to expand UNIQLO's US presence.

4Jasprit Bumrah
Strategic tierCoreTypeGTM or Marketing PartnerAnnounced on2026-03-16
Description

Indian cricketer Jasprit Bumrah was appointed as UNIQLO's brand ambassador for India on March 16, 2026. The partnership includes a campaign emphasizing UNIQLO's LifeWear philosophy and reflects Bumrah's personal style and values.

thehindubusinessline.com
5Emma Raducanu
Strategic tierCoreTypeGTM or Marketing PartnerAnnounced on2026-02-24
Description

Emma Raducanu, 2021 US Open champion, signed a multi-million-pound deal with UNIQLO worth approximately £2.6 million ($3.5 million) per year, becoming UNIQLO's first female tennis brand ambassador. She plays an active role in designing on-court apparel and participates in worldwide community-engagement activities. Her 2.9 million Instagram followers make her particularly visible in Asian markets.

sports.yahoo.com
6Francesco Risso (UNIQLO F. RISSO)
Strategic tierCoreTypeStrategic or Co-development PartnerAnnounced on2026-01-01
Description

UNIQLO collaborated with designer Francesco Risso, Creative Director of Marni, on the UNIQLO F. RISSO collection — a collaboration described as 'MADE FOR DREAMING.' The collection features poetic, expressive design elements bringing Marni's aesthetic to UNIQLO's accessible LifeWear format.

uniqlo.com
Strategic tierCoreTypeStrategic or Co-development PartnerAnnounced on2026-01-01
Description

UNIQLO collaborated with Copenhagen-based designer Cecilie Bahnsen on the 'Shapes of Poetry' collection featuring romantic, volume-driven pieces made from lightweight fabrics. The collaboration embodies both brands' shared values of everyday clothing that inspires and connects, emphasizing ease and breeziness.

8Clare Waight Keller (UNIQLO : C)
Strategic tierCoreTypeStrategic or Co-development PartnerAnnounced on2026-01-01
Description

UNIQLO : C is a new collaboration with Clare Waight Keller, former Creative Director at Givenchy and Chloé, launching in late July 2026. The collection is described as 'Elegant essentials' and features contemporary women's wear designs.

uniqlo.com
Strategic tierCoreTypeStrategic or Co-development PartnerAnnounced on2026-01-01
Description

UNIQLO and JW Anderson collaboration 'Prep Meets Play' features British-inspired preppy designs adapted for the UNIQLO LifeWear aesthetic, including Oxford shirts, baggy jeans, Harrington jackets, and striped polo knits.

Strategic tierCoreTypeOthersAnnounced on2026-01-01
Description

Epic Group inaugurated its US $100 million, 40-acre Trimetro Manufacturing Campus in Khurda, Odisha, designed to produce 20 million garments annually for international markets including UNIQLO. The facility features advanced sustainability infrastructure including 6 MW rooftop solar and net-zero carbon design.

Strategic tierCoreTypeGTM or Marketing PartnerAnnounced on2026-01-01
Description

UNIQLO is part of the Disney and Formula 1 'Fuel the Magic' partnership for the 2026 racing season, featuring merchandise collections, fan experiences, and original content across select Grand Prix events worldwide. UNIQLO collections are sold at fanzone pop-ups and online, targeting F1's global audience of over 827 million fans.

Strategic tierCoreTypeOthersAnnounced on2026-01-01
Description

UNIQLO Philippines partnered with SM Foundation and SM Cares for earthquake relief operations in General Santos City, Philippines. The relief effort was part of OPTE, a social good program of SM Foundation, providing assistance to 821 families affected by a recent earthquake.

Strategic tierMinorTypeOthersAnnounced on2026-01-01
Description

UNIQLO Korea supports the 10th Korea Refugee Film Festival (KOREFF), co-organized by UNHCR and APIL, marking the 75th anniversary of the 1951 Refugee Convention. The festival centers on 'Festival of Refugees' to promote refugee-led storytelling.

Strategic tierCoreTypeOthersAnnounced on2026-01-01
Description

Parent company Fast Retailing donated JPY 30 million (approximately US$185,000) and 2,000 AIRism clothing items to support earthquake recovery efforts in the Philippines following a magnitude 7.8 earthquake that struck Mindanao. Funds were channeled through SM Foundation and ABS-CBN Foundation to provide essential supplies and humanitarian assistance.

Strategic tierMinorTypeOthersAnnounced on2026-01-01
Description

UNtrash It, an initiative targeting textile waste, is expanding to Dallas and Los Angeles from New York City with the support of UNIQLO, Piece of Cake Moving and Storage, and WM. The program encourages responsible recycling of clothing during life transitions such as moving.

Strategic tierCoreTypeOthersAnnounced on2024-01-01
Description

Covenant House is a partner in UNIQLO's RE.UNIQLO program, receiving donated gently used UNIQLO clothing to support homeless and vulnerable youth and young families throughout the Americas. Covenant House provides 24/7 safe shelter, food, medical and mental healthcare, and supportive services.

Strategic tierCoreTypeOthersAnnounced on2024-01-01
Description

WM is UNIQLO's textile recycling service provider for the RE.UNIQLO program. Items not in donatable condition are sent to WM's facilities to be carefully sorted and processed for potential future reuse or recycling purposes. This ensures UNIQLO products stay out of landfills.

Strategic tierFlagshipTypeGTM or Marketing PartnerAnnounced on2018-01-01
Description

Roger Federer signed a 10-year, $300 million deal with UNIQLO in 2018 replacing Nike. He serves as a global brand ambassador and has co-designed the Roger Federer Collection featuring DRY-EX polo shirts and performance wear. Federer is described as one of UNIQLO's top-sponsored athletes.

Strategic tierCoreTypeGTM or Marketing PartnerAnnounced on2013-01-01
Description

Australian professional golfer Adam Scott has served as UNIQLO's Global Brand Ambassador since 2013. He helped develop the Miracle Air pants line based on the philosophy that 'look and fit are both essential to a good play.' Scott has 14 PGA Tour wins and was the first Australian to win the Masters Tournament in 2013.

Strategic tierFlagshipTypeTechnology or IntegrationAnnounced on2003-01-01
Description

Toray Industries has been UNIQLO's key technology partner since 2003, co-developing proprietary fabric technologies including HEATTECH, AIRism, and DRY-EX. HEATTECH alone has generated over 1 billion units in global sales. Toray developed NANODESIGN™ technology for UNIQLO's UV-protection fabrics. Fast Retailing has partnered with Toray to recycle down feather from collected UNIQLO jackets into new products.

Recent move10 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight6 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

Marks & Spencer is a UK heritage retailer with significant apparel presence targeting middle-market families. Both compete in family-oriented casualwear and basics across global markets with similar value-quality positioning.

TypeDirect peer
Description

Mango is a Spanish affordable fashion retailer with global expansion ambitions similar to UNIQLO. Both target fashion-conscious consumers seeking trend-driven yet accessible everyday apparel across women's, men's, and kids' categories.

TypeDirect peer
Description

H&M is a Swedish global affordable fashion retailer competing directly with UNIQLO across women's, men's, and kids' apparel. Both operate thousands of stores worldwide targeting price-conscious consumers seeking fast-fashion and basics.

TypeDirect peer
Description

MUJI is a Japanese lifestyle and apparel retailer offering minimalist everyday essentials. Both Japanese brands share a similar design philosophy of functional, no-frills everyday clothing targeting broad demographics.

5GU
TypeDirect peer
Description

GU is UNIQLO's sister brand under Fast Retailing, offering trend-forward affordable casualwear. While operating under the same parent, GU is a separate brand targeting a younger, trend-driven customer—making it an internal comparable for segment dynamics.

TypeBroad incumbent
Description

Lululemon is a premium athleisure incumbent whose technical fabric innovation and lifestyle brand positioning compete with UNIQLO's AIRism and DRY-EX product lines. Both target consumers seeking functional, performance-oriented everyday apparel.

TypeDirect peer
Description

Primark is a European ultra-affordable fashion retailer competing with UNIQLO on price in basics and casualwear. Both compete on value-for-money basics across physical store networks in European markets.

TypeDirect peer
Description

GAP is a US-headquartered casualwear and basics retailer directly competing with UNIQLO's LifeWear positioning in the Americas. Both offer foundational apparel categories like T-shirts, denim, and outerwear at mid-tier price points.

TypeDirect peer
Description

Inditex-owned Zara is UNIQLO's closest direct competitor in affordable fast-fashion retail with vertically integrated supply chains. Both target mass-market consumers seeking trend-driven everyday clothing at accessible prices through global store networks.

TypeBroad incumbent
Description

Nike is a global sportswear incumbent whose performance fabric technology, brand marketing scale, and athlete sponsorship model compete with UNIQLO's HEATTECH/DRY-EX and elite ambassador strategy. Nike operates broadly across athletic and lifestyle categories where UNIQLO increasingly competes.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat6 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers8 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment4 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile4 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI capability3 records

Each record includes

Type, Description, Source

AI maturity
App detail

Has app

Feature6 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles3 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

Subsidiaries1 record

Each record includes

Name, Acquired on, Relationship type, Type, Business focus

No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

UNIQLO

Casual Apparel Retailuniqlo.com

UNIQLO firmographics

Firmographics
Name
UNIQLO
Legal name
UNIQLO CO., LTD.
Website
https://uniqlo.com
Company type
Private
Founded year
1984
Operating status
Operating
Headcount range
5,001–10,000 employees
Ownership category
akta.pro rank

UNIQLO industry classification

Industry
Product category
Casual Apparel Retail
NAICS
Clothing and Clothing Accessories Retailers (4581), Clothing and Clothing Accessories Retailers (458110)
SIC
Retail-Family Clothing Stores (5651), Retail-Apparel & Accessory Stores (5600)
akta.pro primary industry
Denim & Casualwear Specialty Retail (CRAAABAN)
akta.pro secondary industries
Performance Outerwear & Technical Apparel (CRAAAEAB), Performance Socks, Underlayers & Active Essentials (CRAAAEAJ), Sustainable/Ethical Shopping & Capsule Wardrobe Building (HSACAJAL)

Keywords

  • Casual apparel retail
  • Everyday clothing basics
  • Functional fabric technology
  • Graphic t-shirts
  • Designer collaboration fashion

Where UNIQLO is headquartered

Location

Headquarters

HQ city
Yamaguchi
HQ country
Japan
HQ region
Asia

Offices6 records

Markets served

UNIQLO business model

Business model
GTM type
B2C
Offering type
Hardware or Manufacturing
Cost components
Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

  1. Retail Store Sales: UNIQLO generates the majority of its revenue through physical retail stores globally, operated under a SPA (Specialty Store Retailer of Private Apparel) model. Fast Retailing Co. reported full-year revenue forecast of 3.9 trillion yen for fiscal year 2025-2026, with international operations delivering a 37% profit increase. North America revenue jumped 29% year-over-year to 177.6 billion yen.
  2. E-commerce / Online Sales: UNIQLO's online sales channel contributes to revenue through its owned e-commerce platform (uniqlo.com). In India, e-commerce is growing at roughly 40% annually though it constitutes only 15% of overall revenue. Online-exclusive designs and sizes are available through the digital channel.
  3. Licensing and Brand Collaborations: UNIQLO generates licensing revenue through branded collaborations and special collections including designer partnerships (Cecilie Bahnsen, Francesco Risso, JW Anderson, Clare Waight Keller), sports brand ambassador programs (Roger Federer, Novak Djokovic, Emma Raducanu, Adam Scott, Jasprit Bumrah), and entertainment IP licensing (Disney, Pokémon, Dragon Quest, Shonen Jump, PEANUTS).
  4. Corporate Philanthropy and Community Programs: UNIQLO conducts clothing donation and support programs through its RE.UNIQLO initiative, partnering with organizations like Covenant House for clothing support to homeless populations. Parent company Fast Retailing donated JPY 30 million (approximately US$185,000) and 2,000 AIRism items for Philippines earthquake recovery. UNIQLO Philippines had already donated to support more than 7,000 individuals through SM Foundation and ABS-CBN Foundation.

Pricing tiers

ModelBillingPrice
Unit PricingPay-as-you-goT-shirts and graphic tees (UT collection)
Unit PricingPay-as-you-goPremium linen and outerwear
Unit PricingPay-as-you-goEmbroidery customization (RE.UNIQLO Studio)
Unit PricingPay-as-you-goStandard shipping

Go-to-market motion4 records

Distribution channels5 records

Marketing channels10 records

UNIQLO product offering

Product offering

Core offering

UNIQLO designs, manufactures, and retails casual everyday clothing under its LifeWear philosophy for women, men, kids, and babies, distributing through over 2,500 owned retail stores worldwide and a direct e-commerce platform. The company differentiates through proprietary functional fabric technologies including HEATTECH (thermal), AIRism (moisture-wicking), DRY-EX (performance), and Miracle Air (lightweight suiting), all co-developed with Toray Industries. UNIQLO also operates a UT graphic t-shirt program, RE.UNIQLO circular fashion initiative, designer collaborations, and a digital ecosystem anchored by the UNIQLO mobile app.

Product overview

UNIQLO is a Japanese casual wear retailer offering the LifeWear collection as its core unified product line. The portfolio includes women's, men's, kids', and baby clothing categories spanning basics, outerwear, innerwear, dresses, and accessories. Key differentiated offerings include proprietary fabric technologies HEATTECH (thermal) and AIRism (moisture-wicking), plus DRY-EX (quick-dry performance). The UT graphic t-shirt sub-brand features licensed character and artist collaborations. UNIQLO also operates supporting services including the UNIQLO mobile app with AI-powered MySize ASSIST sizing and UNIQLO IQ chatbot, RE.UNIQLO circular fashion program, and LifeWear Magazine editorial content. Designer collaborations (JW Anderson, Cecilie Bahnsen, F. RISSO, Roger Federer) extend the brand through limited-edition premium lines.

Differentiator

Problem solved

Functional benefit

Brands

  • GU: Trend-forward fashion brand from Tokyo offering affordable casual clothing
  • UNIQLO U
  • UNIQLO : C
  • The Roger Federer Collection
  • UNIQLO F. RISSO
  • UNIQLO and JW ANDERSON
  • UNIQLO and Cecilie Bahnsen
  • UT

Products and services

  • HEATTECH Thermal clothing line that converts body moisture into heat, providing warmth in lightweight form. Technology co-developed with Toray Industries and patented until 2030.
  • AIRism Performance fabric apparel line offering smooth, quick-drying comfort with moisture-wicking properties. Available across t-shirts, underwear, dresses, and activewear.
  • UT (Graphic Tees) Graphic t-shirt collection featuring collaborations with manga, anime, art, music, movies, and character intellectual properties. Includes UTme! customization service.
  • LifeWear Collection UNIQLO's core clothing philosophy encompassing everyday essentials for women, men, kids, and babies. Includes basics, outerwear, innerwear, and accessories designed for universal comfort and functionality.
  • UNIQLO : C Designer collaboration line featuring elegant essentials by Clare Waight Keller (former Givenchy and Chloé creative director).
  • UNIQLO F. RISSO Collection Collaboration collection with designer Francesco Risso (Marni creative director) featuring poetic, expressive design elements.
  • Roger Federer Collection Modern capsule of versatile sportswear designed with tennis legend Roger Federer, featuring DRY-EX performance technology in polos and athletic wear.
  • UNIQLO App Official mobile application offering in-store pickup, order tracking, app-exclusive offers, StyleHint outfit recommendations, MySize ASSIST size recommendations, and UNIQLO IQ chatbot support.

Quantifiable outcome

  • HEATTECH accounts for up to 50% of UNIQLO's winter revenue in key markets and has generated over 1 billion units in global sales
  • +6 more outcomes

Companies that use UNIQLO

Customer profile

Named customers8 records

Segments4 records

Ideal customer profiles4 records

UNIQLO technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

AI capability3 records

Feature6 records

UNIQLO partnerships and signals

Strategic signal

Partnerships

20 partnerships are on record, tiered core, minor and flagship.

  • The Trevor ProjectcoreOthers · 29 May 2026UNIQLO partnered with The Trevor Project for Pride Month 2026 (June 1-30), making a $20,000 donation and inviting all customers to join by donating $1, $3, or $5 at checkout in all stores. The Trevor Project operates 24/7 free crisis services, advocacy, and peer support for LGBTQIA+ young people.
  • Nissin Foods (Cup Noodles and Top Ramen)minorGTM or Marketing Partner · 4 April 2026Nissin Foods partnered with UNIQLO to offer exclusive branded embroidery designs through UNIQLO's RE.UNIQLO Studio Embroidery Service. The Cup Noodles and Top Ramen embroidery designs ($15 each) launched on National Ramen Day (April 4) at 10 participating US store locations. First 100 customers per store received free Cup Noodles cups.
  • Los Angeles DodgersflagshipGTM or Marketing Partner · 25 March 2026UNIQLO signed a five-year naming rights deal with the Los Angeles Dodgers, renaming the stadium's playing field to 'Uniqlo Field at Dodger Stadium.' The deal is reportedly worth over $125 million, marking UNIQLO's first major US sports sponsorship. It includes prominent in-stadium signage and center field branding, retail activations in Los Angeles, and community programs. The partnership leverages the Dodgers' roster of Japanese stars Shohei Ohtani, Yoshinobu Yamamoto, and Roki Sasaki to expand UNIQLO's US presence.
  • Jasprit BumrahcoreGTM or Marketing Partner · 16 March 2026Indian cricketer Jasprit Bumrah was appointed as UNIQLO's brand ambassador for India on March 16, 2026. The partnership includes a campaign emphasizing UNIQLO's LifeWear philosophy and reflects Bumrah's personal style and values.
  • Emma RaducanucoreGTM or Marketing Partner · 24 February 2026Emma Raducanu, 2021 US Open champion, signed a multi-million-pound deal with UNIQLO worth approximately £2.6 million ($3.5 million) per year, becoming UNIQLO's first female tennis brand ambassador. She plays an active role in designing on-court apparel and participates in worldwide community-engagement activities. Her 2.9 million Instagram followers make her particularly visible in Asian markets.
  • Francesco Risso (UNIQLO F. RISSO)coreStrategic or Co-development Partner · 1 January 2026UNIQLO collaborated with designer Francesco Risso, Creative Director of Marni, on the UNIQLO F. RISSO collection — a collaboration described as 'MADE FOR DREAMING.' The collection features poetic, expressive design elements bringing Marni's aesthetic to UNIQLO's accessible LifeWear format.
  • Cecilie BahnsencoreStrategic or Co-development Partner · 1 January 2026UNIQLO collaborated with Copenhagen-based designer Cecilie Bahnsen on the 'Shapes of Poetry' collection featuring romantic, volume-driven pieces made from lightweight fabrics. The collaboration embodies both brands' shared values of everyday clothing that inspires and connects, emphasizing ease and breeziness.
  • Clare Waight Keller (UNIQLO : C)coreStrategic or Co-development Partner · 1 January 2026UNIQLO : C is a new collaboration with Clare Waight Keller, former Creative Director at Givenchy and Chloé, launching in late July 2026. The collection is described as 'Elegant essentials' and features contemporary women's wear designs.
  • JW AndersoncoreStrategic or Co-development Partner · 1 January 2026UNIQLO and JW Anderson collaboration 'Prep Meets Play' features British-inspired preppy designs adapted for the UNIQLO LifeWear aesthetic, including Oxford shirts, baggy jeans, Harrington jackets, and striped polo knits.
  • Epic GroupcoreOthers · 1 January 2026Epic Group inaugurated its US $100 million, 40-acre Trimetro Manufacturing Campus in Khurda, Odisha, designed to produce 20 million garments annually for international markets including UNIQLO. The facility features advanced sustainability infrastructure including 6 MW rooftop solar and net-zero carbon design.
  • Formula 1 / DisneycoreGTM or Marketing Partner · 1 January 2026UNIQLO is part of the Disney and Formula 1 'Fuel the Magic' partnership for the 2026 racing season, featuring merchandise collections, fan experiences, and original content across select Grand Prix events worldwide. UNIQLO collections are sold at fanzone pop-ups and online, targeting F1's global audience of over 827 million fans.
  • SM Foundation and SM CarescoreOthers · 1 January 2026UNIQLO Philippines partnered with SM Foundation and SM Cares for earthquake relief operations in General Santos City, Philippines. The relief effort was part of OPTE, a social good program of SM Foundation, providing assistance to 821 families affected by a recent earthquake.
  • UNHCR (Korea Refugee Film Festival)minorOthers · 1 January 2026UNIQLO Korea supports the 10th Korea Refugee Film Festival (KOREFF), co-organized by UNHCR and APIL, marking the 75th anniversary of the 1951 Refugee Convention. The festival centers on 'Festival of Refugees' to promote refugee-led storytelling.
  • ABS-CBN FoundationcoreOthers · 1 January 2026Parent company Fast Retailing donated JPY 30 million (approximately US$185,000) and 2,000 AIRism clothing items to support earthquake recovery efforts in the Philippines following a magnitude 7.8 earthquake that struck Mindanao. Funds were channeled through SM Foundation and ABS-CBN Foundation to provide essential supplies and humanitarian assistance.
  • UNtrash ItminorOthers · 1 January 2026UNtrash It, an initiative targeting textile waste, is expanding to Dallas and Los Angeles from New York City with the support of UNIQLO, Piece of Cake Moving and Storage, and WM. The program encourages responsible recycling of clothing during life transitions such as moving.
  • Covenant HousecoreOthers · 1 January 2024Covenant House is a partner in UNIQLO's RE.UNIQLO program, receiving donated gently used UNIQLO clothing to support homeless and vulnerable youth and young families throughout the Americas. Covenant House provides 24/7 safe shelter, food, medical and mental healthcare, and supportive services.
  • WM (Waste Management)coreOthers · 1 January 2024WM is UNIQLO's textile recycling service provider for the RE.UNIQLO program. Items not in donatable condition are sent to WM's facilities to be carefully sorted and processed for potential future reuse or recycling purposes. This ensures UNIQLO products stay out of landfills.
  • Roger FedererflagshipGTM or Marketing Partner · 1 January 2018Roger Federer signed a 10-year, $300 million deal with UNIQLO in 2018 replacing Nike. He serves as a global brand ambassador and has co-designed the Roger Federer Collection featuring DRY-EX polo shirts and performance wear. Federer is described as one of UNIQLO's top-sponsored athletes.
  • Adam ScottcoreGTM or Marketing Partner · 1 January 2013Australian professional golfer Adam Scott has served as UNIQLO's Global Brand Ambassador since 2013. He helped develop the Miracle Air pants line based on the philosophy that 'look and fit are both essential to a good play.' Scott has 14 PGA Tour wins and was the first Australian to win the Masters Tournament in 2013.
  • Toray IndustriesflagshipTechnology or Integration · 1 January 2003Toray Industries has been UNIQLO's key technology partner since 2003, co-developing proprietary fabric technologies including HEATTECH, AIRism, and DRY-EX. HEATTECH alone has generated over 1 billion units in global sales. Toray developed NANODESIGN™ technology for UNIQLO's UV-protection fabrics. Fast Retailing has partnered with Toray to recycle down feather from collected UNIQLO jackets into new products.

Scale indicators11 records

Recent moves10 records

Expansion highlights6 records

UNIQLO competitors and assessment

Company assessment

Direct peers

  • Marks & Spencer: Marks & Spencer is a UK heritage retailer with significant apparel presence targeting middle-market families. Both compete in family-oriented casualwear and basics across global markets with similar value-quality positioning.
  • Mango: Mango is a Spanish affordable fashion retailer with global expansion ambitions similar to UNIQLO. Both target fashion-conscious consumers seeking trend-driven yet accessible everyday apparel across women's, men's, and kids' categories.
  • H&M: H&M is a Swedish global affordable fashion retailer competing directly with UNIQLO across women's, men's, and kids' apparel. Both operate thousands of stores worldwide targeting price-conscious consumers seeking fast-fashion and basics.
  • MUJI (Ryohin Keikaku): MUJI is a Japanese lifestyle and apparel retailer offering minimalist everyday essentials. Both Japanese brands share a similar design philosophy of functional, no-frills everyday clothing targeting broad demographics.
  • GU: GU is UNIQLO's sister brand under Fast Retailing, offering trend-forward affordable casualwear. While operating under the same parent, GU is a separate brand targeting a younger, trend-driven customer—making it an internal comparable for segment dynamics.
  • Primark (ABF): Primark is a European ultra-affordable fashion retailer competing with UNIQLO on price in basics and casualwear. Both compete on value-for-money basics across physical store networks in European markets.
  • GAP: GAP is a US-headquartered casualwear and basics retailer directly competing with UNIQLO's LifeWear positioning in the Americas. Both offer foundational apparel categories like T-shirts, denim, and outerwear at mid-tier price points.
  • Zara (Inditex): Inditex-owned Zara is UNIQLO's closest direct competitor in affordable fast-fashion retail with vertically integrated supply chains. Both target mass-market consumers seeking trend-driven everyday clothing at accessible prices through global store networks.

Broad incumbents

  • Lululemon: Lululemon is a premium athleisure incumbent whose technical fabric innovation and lifestyle brand positioning compete with UNIQLO's AIRism and DRY-EX product lines. Both target consumers seeking functional, performance-oriented everyday apparel.
  • Nike: Nike is a global sportswear incumbent whose performance fabric technology, brand marketing scale, and athlete sponsorship model compete with UNIQLO's HEATTECH/DRY-EX and elite ambassador strategy. Nike operates broadly across athletic and lifestyle categories where UNIQLO increasingly competes.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks5 records

Key highlights7 records

Customer concentration

UNIQLO social profiles

Digital presence

UNIQLO financial estimates

Financial estimate

Revenue estimate

Valuation estimate

UNIQLO leadership team

Management profile

Number of profiles

Profiles3 records

UNIQLO subsidiaries and ownership

Company hierarchy

Subsidiaries1 record

UNIQLO funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

UNIQLO M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about UNIQLO

What does UNIQLO do?

UNIQLO designs, manufactures, and retails casual everyday clothing under its LifeWear philosophy for women, men, kids, and babies, distributing through over 2,500 owned retail stores worldwide and a direct e-commerce platform. The company differentiates through proprietary functional fabric technologies including HEATTECH (thermal), AIRism (moisture-wicking), DRY-EX (performance), and Miracle Air (lightweight suiting), all co-developed with Toray Industries. UNIQLO also operates a UT graphic t-shirt program, RE.UNIQLO circular fashion initiative, designer collaborations, and a digital ecosystem anchored by the UNIQLO mobile app.

Is UNIQLO a public or private company?

UNIQLO is a private company. It is classified as corporate owned and is currently operating.

When was UNIQLO founded?

UNIQLO was founded in 1984. It employs 5,001 to 10,000 people.

Where is UNIQLO based?

UNIQLO is headquartered in Yamaguchi, Japan, in the Asia region.

How does UNIQLO make money?

Four revenue lines are on record. Retail Store Sales are the primary driver. The others are E-commerce / Online Sales, licensing and Brand Collaborations and corporate Philanthropy and Community Programs.

Who are UNIQLO's main competitors?

Direct peers on record are Marks & Spencer, Mango, H&M, MUJI (Ryohin Keikaku), GU, Primark (ABF), GAP and Zara (Inditex). Broad incumbents are Lululemon and Nike.

Does UNIQLO have an API?

No public API is recorded for UNIQLO.

What industry is UNIQLO in?

UNIQLO's product category is Casual Apparel Retail. Its primary akta.pro industry code is CRAAABAN, Denim & Casualwear Specialty Retail, with a secondary code of CRAAAEAB, Performance Outerwear & Technical Apparel. Its NAICS code is 4581 and its SIC code is 5651.

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Live signals
FashionUnitedPodcast: Uniqlo's expansion strategy for growth in the USA and beyondA podcast episode features Nico Cessot, Uniqlo's Head of Marketing North America, discussing the retailer's brick-and-mortar and digital expansion in the U.S. Cessot details how Uniqlo balances its low-SKU, high-volume LifeWear model with localized campaigns and regional flagships beyond coastal hubs. The dialogue offers insights on inventory turnover, footprint expansion in secondary markets, and retaining consumer loyalty amid inflation.Nate알고리즘 타고 일상·유행 공유…닮아가는 세계 : 네이트 뉴스A study of over 1,500 cities found urban layouts compress into 138 types, with low-density development at 48.6%. Global brands like Uniqlo and Netflix are expanding, and algorithms reinforce homogenization. The phenomenon is termed 'placelessness' by geographer Edward Relph.YahooDespite major Union Square comeback, downtown SF vacancies still far from pre-pandemic numbersDowntown San Francisco's Union Square retail vacancy rate fell from nearly 23% to slightly above 15% since the pandemic peak, though it remains well above the 6.4% pre-pandemic rate. Uniqlo is reopening a nearby store on Oct. 9, and a $42 million streetscape project is planned for November.BloombergUniqlo, 7-Eleven Check Japan’s Consumer Health: Asia Earnings Week AheadFast Retailing and Seven & i Holdings open Japan's earnings season, with Uniqlo's annual profit expected to surge and 7-Eleven returning to quarterly sales growth. Weather volatility in Europe and Japan could cap margin upside, while cost-of-living pressures may have held back spending.Tom's GuideYou don't need to spend $90 on a golf polo — these are my favorites for under $40The author recommends five golf polo brands under $40, including Uniqlo, Quince, and Walter Hagen, citing comparable quality to premium brands. Prices range from $29.90 to $36, with Walter Hagen often discounted. The author suggests these options help round out a closet while saving money.Naver유니클로, ‘현대백화점 목동점’ 리뉴얼 오픈·‘롯데몰 의왕점’ 신규 오픈UNIQLO opened its Mokdong Hyundai Department Store store and a new Yeongwang Lotte Mall store on October 2. The Mokdong store expanded to 1,219.8 sqm, nearly double its previous size, and added 22 fitting rooms and 14 checkout counters. The stores will run a promotion from October 2 to 5.FashionnetworkUniqlo opens in Cambridge, more to followUniqlo opened a two-floor store in Cambridge's Grand Arcade, showcasing LifeWear and AW26 collection. The store features a mural by local illustrator Lele Saa and exclusive UTme! T-shirts. Uniqlo plans to open a second UK store in Manchester on October 15, with further openings in Chester, Bath, Brighton, Canary Wharf, and Leeds.Nate"레깅스 입을 때 매끈하게"…무봉제 속옷 인기 [트렌드+] : 네이트 뉴스Seamless underwear sales are rising as leggings become everyday wear, with Spao's women's seamless panties up 21% year-on-year and Evelin's seamless products up 20%. Brands like Spao, Uniqlo, and Topman are launching seamless lines, while Victoria's Secret offers no-show options.Malaysia Latest NewsUniqlo UTme! Proton Collection coming soon: Featuring e.MAS 7, S70, X50, Satria Neo R3, and 1985 SagaUniqlo Malaysia will launch the UTme! Proton collection on 28 September 2026, featuring 55 models across 43 years of Proton history. The collection includes adult and kids t-shirts and a tote bag, priced at RM79.90 and RM59.90 respectively.Nate'It's cheaper and prettier than adult clothes'... Women in their 20s and 30s wearing kids' clothes: Nate NewsAdult women in their 20s and 30s are increasingly buying kids' clothing from brands like Zara, Uniqlo, and luxury labels, citing lower prices and unique designs. Social media has driven demand, with some Uniqlo items selling out in Seoul. The domestic children's clothing market grew 9.1% year-over-year to 2.32 trillion won.