AT Worthy
AT Worthy operates a global digital and AI trust rating platform using a proprietary 1-5 @ scale and Data-to-Rating Framework to assess organizations, AI vendors, and nations, serving governments, enterprises, AI product companies, and researchers through subscription assessments, indices, and advisory services.
- Company typePrivate
- Founded2019
- HeadquartersArlington, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What AT Worthy does
AT Worthy Technology, Inc. is a Delaware-incorporated private company founded in 2019, headquartered in Arlington, United States, with 11–50 employees. It operates a platform-plus-modules business that delivers independent digital and AI trust assessments through a proprietary 1–5 @-sign rating system, the Data-to-Rating Framework (D2R), and structured evaluation frameworks branded as Digital Worthiness, AI Worthiness, and STAR.
Its product surface includes the Digital Rating subscription platform (Free, Starter, Business, Enterprise tiers), Worthy AI Tools (a vendor-facing AI product intelligence directory), and modular service brands covering organizational assessment (AssessWorthy), vendor participation (ToolWorthy), governance advisory (GovernWorthy), AI-agent evaluation (AgentWorthy), and learning programs (LearnWorthy). The company publishes benchmark indices including the Global AI Worthiness Index (GAWI 2025, launched December 2025) and national/regional AI Worthiness reports, starting with the US AI Worthiness Report 2026 NCR Edition (April 2026) that examines the DC–Maryland–Virginia federal corridor.
The firm monetizes through tiered subscription SaaS for property/rating assessments, one-time report and publication sales, AI product evaluation services, and advisory/consulting engagements, with go-to-market motion combining self-serve PLG funnels, community-led thought-leadership content, and consultative enterprise/government sales via "Book a Demo" CTAs. Customer segments span governments and public institutions, enterprises seeking digital/AI certification, AI vendors seeking trust signals, and researchers/investors/civil society using the indices for benchmarking. Strategic positioning includes UNICODE Gold Adopter sponsorship of the '@' character and founding membership in the GliaNet Alliance for ethical technology and digital trust.
AT Worthy firmographics
Firmographics- Name
- AT Worthy
- Legal name
- AT Worthy Technology, Inc.
- Website
- https://atworthy.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- AT Worthy operates a global digital and AI trust rating platform using a proprietary 1-5 @ scale and Data-to-Rating Framework to assess organizations, AI vendors, and nations, serving governments, enterprises, AI product companies, and researchers through subscription assessments, indices, and advisory services.
- Ownership category
- akta.pro rank
AT Worthy industry classification
Industry- Product category
- Digital Trust and AI Governance Assessment Platform
- NAICS
- Other Computer Related Services (541519), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518210)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Responsible AI, Security & Privacy Platforms (Safety, Guardrails, PII) (HDAEANAG)
- akta.pro secondary industries
- Data Quality, Validation & Ground Truth Auditing (HDAAALAF), Bias, Fairness & Representativeness Testing for Datasets (HDAAALAK), Valuation & Fairness Opinions (BPAHADAF)
Keywords
Where AT Worthy is headquartered
LocationHeadquarters
- HQ city
- Arlington
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
AT Worthy business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- Digital Rating Subscriptions: Subscription-based access to Digital Rating assessments with tiered plans (Free, Starter, Business, Enterprise). Features include property assessments, certificates, badges, analytics dashboards, reports, and support. Available with monthly or annual billing.
- AI Product Evaluation Services: Worthy AI Tools platform offers evaluation services for AI products, vendors, and agents. Vendors can claim profiles, submit evidence, request evaluations, purchase profile features, and obtain earned badges for approved evaluations.
- Reports and Publications: Sale of AI Worthiness reports including national reports (US AI Worthiness Report 2026), regional editions (NCR Edition), and category-specific reports. Pricing and availability disclosed at point of purchase.
- Advisory and Consulting Services: Advisory services including governance notes, procurement notes, risk summaries, buyer advisory services, and decision-support content for enterprise and government clients.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free access for one property assessment with basic public profile |
| Subscription | Monthly | Entry-level paid plan with questionnaire updates and core assessment features |
| Subscription | Monthly | Full-featured plan for single property management with all tools and support |
| Subscription | Monthly | Enterprise tier for managing multiple properties with advanced support |
Go-to-market motion3 records
Distribution channels3 records
Marketing channels4 records
AT Worthy product offering
Product offeringCore offering
AT Worthy operates an independent global rating system that assigns Digital Worthiness and AI Worthiness scores on a proprietary 1-5 @ scale to organizations, institutions, AI products, and nations. Its core service is evidence-based evaluation using the Data-to-Rating Framework (D2R), delivered via the Digital Rating subscription platform, the Worthy AI Tools intelligence directory, and advisory and assurance services AssessWorthy, ToolWorthy, GovernWorthy, and AgentWorthy.
Product overview
AT Worthy operates as a platform-plus-modules architecture offering independent evaluation, ratings, and AI-driven analysis for digital and AI systems. The core assessment engine is supported by modular service offerings: AssessWorthy provides organizational assessments; ToolWorthy enables vendor participation and product submissions; GovernWorthy delivers governance frameworks; AgentWorthy covers AI agent evaluation; and LearnWorthy provides educational resources. Worthy AI Tools serves as the AI product intelligence platform with structured tool profiles and the AI Worthiness registry. The company also publishes indices, benchmark reports, and research including the Global AI Worthiness Index (GAWI) and national AI worthiness reports. The Data-to-Rating Framework (D2R) serves as the methodological foundation for all assessment work.
Differentiator
Problem solved
Functional benefit
Brands
- Worthy AI Tools: AI product evaluation and intelligence platform operated by AT Worthy to help organizations evaluate AI tools, vendors, and agents for usefulness, transparency, governance readiness, and organizational fit.
Products and services
- Digital Worthiness Assessment methodology and service that evaluates how effectively an organization, institution, or property delivers digital interactions and services, focusing on usability, accessibility, reliability, and overall user experience.
- AI Worthiness Assessment framework that examines how AI is built, governed, and deployed by evaluating governance structures, transparency, compliance, safety, and alignment with human and public-interest objectives.
- Digital Rating Platform Subscription platform that delivers Digital Rating assessments with tiered plans, public profiles, certificates, badges, analytics dashboards, comparative reports, and customer review capabilities.
- Worthy AI Tools AI product evaluation and intelligence platform with a structured directory of AI tools, vendor profile claiming, evidence submission, evaluation requests, AI Worthiness Signals, and earned badges for approved evaluations.
- AssessWorthy Assessment service that evaluates organizations, technologies, AI systems, and public institutions against defined worthiness criteria to help stakeholders identify risk and demonstrate responsible digital and AI adoption.
- ToolWorthy Service that enables vendor-side participation in AT Worthy evaluations through profile claiming, product information submission, evidence uploads, questionnaire responses, and evaluation requests for AI tools and products.
- GovernWorthy Service providing governance frameworks, standards alignment, and oversight guidance for organizations adopting AI and digital technologies responsibly.
- AgentWorthy Service focused on evaluating and guiding AI agents, autonomous systems, and agent-based deployments for trustworthiness and governance readiness.
- LearnWorthy Educational and training service providing learning resources, workshops, and knowledge development on digital worthiness and AI governance.
- Global AI Worthiness Index (GAWI) Interactive global index that ranks and compares nations on AI capability and responsibility across governance, infrastructure, participation, and public-interest safeguards, with Worthiness Matrix, Top Nations Ranking, Country-Level Insights, and progress tracking.
- US AI Worthiness Report 2026 NCR Edition National AI Worthiness report examining the District of Columbia, Maryland, and Virginia as an integrated federal-state corridor, evaluating standards and governance, talent and research, adoption and public value, and resources and infrastructure.
- Data-to-Rating Framework (D2R) Published methodology framework that turns public digital evidence into structured judgment through a disciplined chain from evidence to signals, features, indicators, scores, ratings, and confidence levels with documented governance protocols.
Companies that use AT Worthy
Customer profileNamed customers1 record
Segments4 records
Ideal customer profiles3 records
AT Worthy technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability6 records
Feature6 records
AT Worthy partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- UNICODEminorAT Worthy is a sponsor of UNICODE as a Lifelong and Unique Gold Adopter of the character '@' (the AT sign), which serves as the Digital Rating's symbol. This sponsorship provides brand association and marketing visibility within the technology community.
Scale indicators3 records
Recent moves6 records
Expansion highlights6 records
AT Worthy competitors and assessment
Company assessmentEmerging players
- MLCommons: MLCommons operates industry benchmarks and evaluations for AI systems, including MLPerf and new AI safety benchmarks. Its benchmarking work intersects with AT Worthy's AI Worthiness Signals, though MLCommons focuses more on technical performance than governance and digital trust.
- AI Verify Foundation: AI Verify Foundation is a Singapore-anchored initiative providing an AI governance testing framework and toolkit for responsible AI deployment. It competes in the same AI assessment category as AT Worthy's ToolWorthy and GovernWorthy, with a regional (Asia) focus.
Direct peers
- Holistic AI: Holistic AI offers an AI governance, risk, and compliance platform with auditing, bias assessment, and regulatory mapping capabilities. It overlaps with AT Worthy's AI Worthiness and GovernWorthy service lines, targeting similar enterprise customers seeking independent AI assurance.
- Responsible AI Institute: Responsible AI Institute offers AI certification and assessment programs built on consensus-based standards. It serves as a direct comparable to AT Worthy's AssessWorthy and ToolWorthy offerings, providing independent ratings to enterprises and AI vendors.
- BABL AI: BABL AI is an AI auditing and certification firm offering third-party audits against standards like ISO/IEC 42001 and the EU AI Act. It competes directly with AT Worthy's AssessWorthy service for organizations seeking independent AI certifications and ratings.
- Credo AI: Credo AI provides an AI governance platform that helps organizations manage AI risk, automate compliance, and demonstrate responsible AI practices. It directly competes with AT Worthy on AI governance assessment, vendor evaluation, and regulatory readiness for enterprise and government clients.
Broad incumbents
- Stanford HAI (Human-Centered AI Institute): Stanford HAI produces flagship AI research indices, policy briefs, and governance frameworks with academic credibility. Its AI Index and policy work overlap with AT Worthy's GAWI and AI Worthiness frameworks, but HAI operates as an established research institution rather than a commercial rating vendor.
- OECD AI Policy Observatory: The OECD AI Policy Observatory provides cross-country AI metrics, policy tracking, and national readiness assessments through an intergovernmental lens. Its country-level dashboards directly overlap with GAWI, but with institutional backing from OECD member states and broader policy influence.
- World Economic Forum AI Governance Alliance: WEF's Centre for the Fourth Industrial Revolution and AI Governance Alliance publishes frameworks, indices, and policy recommendations on responsible AI. It overlaps with AT Worthy's global AI governance research and benchmarking ambitions but operates with substantially greater institutional reach.
Regional players
- TRUST AI (European AI Trust Labeling Initiatives): TRUST AI and similar European initiatives (e.g., the AI Act conformity assessment ecosystem) provide trust labeling and certification for AI systems, primarily serving EU-regulated markets. It is comparable to AT Worthy's regional/vertical rating model but concentrated in Europe.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
AT Worthy social profiles
Digital presenceAT Worthy financial estimates
Financial estimateRevenue estimate
Valuation estimate
AT Worthy leadership team
Management profileNumber of profiles
Profiles3 records
AT Worthy funding detail
Funding detailFunding overview
Funding rounds3 records
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
AT Worthy M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about AT Worthy
What does AT Worthy do?
AT Worthy operates an independent global rating system that assigns Digital Worthiness and AI Worthiness scores on a proprietary 1-5 @ scale to organizations, institutions, AI products, and nations. Its core service is evidence-based evaluation using the Data-to-Rating Framework (D2R), delivered via the Digital Rating subscription platform, the Worthy AI Tools intelligence directory, and advisory and assurance services AssessWorthy, ToolWorthy, GovernWorthy, and AgentWorthy.
Is AT Worthy a public or private company?
AT Worthy is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was AT Worthy founded?
AT Worthy was founded in 2019. It employs 11 to 50 people.
Where is AT Worthy based?
AT Worthy is headquartered in Arlington, United States, in the North America region.
How does AT Worthy make money?
Four revenue lines are on record. Digital Rating Subscriptions are the primary driver. The others are AI Product Evaluation Services, reports and Publications and advisory and Consulting Services.
Who are AT Worthy's main competitors?
Emerging players on record are MLCommons and AI Verify Foundation. Direct peers are Holistic AI, Responsible AI Institute, BABL AI and Credo AI. Broad incumbents are Stanford HAI (Human-Centered AI Institute), OECD AI Policy Observatory and World Economic Forum AI Governance Alliance. TRUST AI (European AI Trust Labeling Initiatives) is listed as a regional player.
Does AT Worthy have an API?
No public API is recorded for AT Worthy.
What industry is AT Worthy in?
AT Worthy's product category is Digital Trust and AI Governance Assessment Platform. Its primary akta.pro industry code is HDAEANAG, Responsible AI, Security & Privacy Platforms (Safety, Guardrails, PII), with a secondary code of HDAAALAF, Data Quality, Validation & Ground Truth Auditing. Its NAICS code is 541519 and its SIC code is 7372.