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Artishock, events & marketing

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Namestring
Artishock, events & marketing
Legal namestring
Artishock Experience Marketing
Company typeenum
Private
Founded yearint
1994
Descriptiontext

Artishock, events & marketing is a Netherlands-based full-service experience marketing agency headquartered in 's-Hertogenbosch. Founded in 1994 by Mechtild Stultiens, the firm designs and executes live, hybrid, and online events for clients across the public sector, healthcare, corporate, and nonprofit segments. The agency operates with a team of approximately 21 employees and holds IDEA certification, an industry credential signaling data-driven event marketing practice. Its client roster includes TU Eindhoven, Provincie Noord-Brabant, Gemeente 's-Hertogenbosch, Kuijpers, and Stichting Swim to Fight Cancer, alongside healthcare and sports-sector engagements.

The agency's portfolio combines fee-for-service event production for institutional clients with proprietary charity event IP. Its flagship proprietary property is Swim to Fight Cancer, created in 2014 and scaled to more than 18 Dutch cities, collectively raising approximately €16 million for cancer research. Other recurring proprietary formats include the Vestingloop, an annual running event in 's-Hertogenbosch organized since 2006, and the MomenTUm graduation show partnership with TU Eindhoven. These formats, together with corporate event work for Kuijpers and government campaigns for Brabant-based public bodies, indicate a delivery stack spanning event concept, sponsorship activation, production, and stakeholder communications.

Artishock generates revenue primarily through project-based agency fees for end-to-end event design, production, and campaign management, supplemented by organizer fees, sponsorship commissions, and likely partnership contributions tied to its proprietary charity events such as Swim to Fight Cancer. The firm is founder-led, privately held, and shows no public funding history. Its go-to-market is anchored by regional public-sector relationships in North Brabant, complemented by selectively diversified verticals in healthcare, higher education, corporate, and nonprofit sectors.

Short descriptiontext

Artishock is a Dutch full-service experience marketing agency founded in 1994 in 's-Hertogenbosch, designing live, hybrid, and online events for government, healthcare, corporate, and nonprofit clients, with proprietary charity event IP anchored by Swim to Fight Cancer.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
Headquarters's-Hertogenbosch, Netherlands
HQ citystring
's-Hertogenbosch
HQ countrystring
Netherlands
HQ regionstring
Europe
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
experience marketing services, event management agency, corporate event production, brand activation services, campaign development services
Industry2 codes
1Creative Concepting & Campaign Development
CodeBPAFAEADPrimaryYes
2Event Theming, Mood Boards & Concept Design
CodeHSACAOAHPrimaryNo
NAICS code1 code
  • Graphic Design Services541430
SIC code1 code
  • Services-Advertising Agencies7311
Product category
Experience Marketing Services
GTM motion2 records

Each record includes

Type, Description, Source

Revenue model1 record
1Professional Event Services
TypeProfessional Services
Description

Project-based professional services covering strategy, concept development, creative design, event production, and campaign execution for corporate, government, healthcare, and nonprofit clients. Revenue is generated through client project engagements with no subscription or recurring software component.

artishockexperience.nl
Marketing channels8 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels1 record

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Personnel, Operations, Marketing or Sales, Technology or R&D, Others
GTM typeB2B
B2B
Offering typeServices
Services
Core offering1 text field

Artishock is a Dutch experience marketing agency that creates connecting events and campaigns with positive social impact. The firm operates a full-service model spanning strategy, creative concept development, design and styling, campaign development, storytelling, and end-to-end event production for live, online, and hybrid formats. Its services are sold on a project basis to government, healthcare, corporate, education, and nonprofit clients in the Netherlands, and the firm also owns and operates the proprietary Swim to Fight Cancer fundraising concept nationally.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 4 values shown
  • Swim to Fight Cancer: €16 million raised for cancer research across 50 events in 10 years
+3 more records
Product overview1 text field

Artishock, events & marketing is an experience marketing agency that operates as a full-service offering rather than a platform-plus-modules architecture. The core portfolio consists of three integrated service pillars: (1) Strategie & Conceptontwikkeling (Strategy & Concept Development) — uncovering organizational stories and developing communication strategies; (2) Design & Styling — visual identity and event design; and (3) Activatie & Productie — event production and execution. These are supplemented by service modules including Campaign Development, Storytelling, and Event Production capabilities. The agency also developed and manages Swim to Fight Cancer as its own flagship fundraising event concept. The company has been operating since 1994, creating connecting experiences with positive impact for clients across government, healthcare, corporate, and nonprofit sectors.

Product and service7 records
1Strategie & Conceptontwikkeling (Strategy & Concept Development)
CategoryCore service
2Design & Styling
CategoryCore service
3Activatie & Productie (Activation & Production)
CategoryCore service
4Campagne Ontwikkeling (Campaign Development)
CategoryService module
5Evenementen & Belevenissen (Event Experiences)
CategoryService module
6Storytelling & Verhalen Vertellen
CategoryService module
7Swim to Fight Cancer
CategoryOwn concept / flagship program
Scale indicator8 records

Each record includes

Type, Value, Description, Source

Partnership12 partners
Strategic tierCoreTypeOthers
Description

Artishock holds certified leading agency status through IDEA Online, a Dutch industry association for event and experience marketing agencies. The IDEA Keurmerk (quality mark) signals professional standards and industry recognition, enhancing credibility with prospective clients.

Strategic tierCoreTypeStrategic or Co-development Partner
Description

Artishock co-developed the Swim to Fight Cancer concept with Stichting Fight Cancer. The concept was first organized in 2014 in Den Bosch and has since expanded nationally to 18+ cities, raising €16 million for cancer research over 10 years through 50 editions.

Strategic tierCoreTypeStrategic or Co-development Partner
Description

Artishock has an ongoing creative partnership with Plastics Europe, developing campaigns such as the Roze Plastic Olifant stand at Impact Fair NL in Utrecht and the Plastic Transitie talkshow at Pulchri in Den Haag. These projects focus on communicating the sustainable role of plastics in the circular economy.

Strategic tierMajorTypeStrategic or Co-development Partner
Description

Artishock co-created 'De Staat van Leiderschap' (The State of Leadership) with De Baak (leadership institute) and VNO-NCW (employers' organization). The concept includes year-round activities (podcasts, interviews, articles) culminating in an annual talkshow on leadership themes, with 2024 focused on 'Moreel Leiderschap' (Moral Leadership).

Strategic tierMajorTypeStrategic or Co-development Partner
Description

Artishock has a long-standing relationship with Provincie Noord-Brabant, producing multiple annual events including Online Nieuwjaarsbijeenkomst, Brabant Solar Day, and the 'Natuurlijk! Brabant! Ons domein' series. These projects position the agency as a key creative partner for provincial communication initiatives.

6Willem-Alexander Kinderziekenhuis (LUMC)
Strategic tierMajorTypeStrategic or Co-development Partner
Description

Artishock developed the 'Kind is Koning' concept for the opening of the renovated Willem-Alexander Children's Hospital in 2021, including a dynamic online Kindercongres and digital strategy. The project involved creating a dedicated children's website (wakz-kids.nl) and securing Victor Mids as hospital ambassador.

artishockexperience.nl
Strategic tierCoreTypeStrategic or Co-development Partner
Description

Artishock's Swim to Fight Cancer concept has been adopted by Swim organizations in over 18 cities across the Netherlands. The agency developed the 'olievlekwerkende' (spreading) campaign that was adopted by all Swim organizations, enabling nationwide scaling of the fundraising event.

8Marijn Producties
Strategic tierMinorTypeImplementation/ SI/ Consulting Partner
Description

Artishock co-produced the Liliane City Jungle event (2016) with Marijn Producties, a production partner handling elements of event execution.

artishockexperience.nl
Strategic tierCoreTypeStrategic or Co-development Partner
Description

Artishock is a recurring creative partner for Plantum's annual Fascination of Plants Day activations, developing concepts such as 'Take a Seed' (talkshow with Jeroen Pauw), 'Kleine Zaden, Grote Daden' (microscope experience), and 'Planten Peepshow & Peptalk'. These campaigns support the branch organization for seed and young plant companies.

Strategic tierMajorTypeStrategic or Co-development Partner
Description

Artishock has a multi-year partnership with Kuijpers, producing the Kuijpers100 (100-year jubilee, 2020-2022) and Kuijpers 105 Roadshow (2024). The roadshow traveled to 4 locations over 3 weeks with 20 sessions and 300+ participants, covering locations including KNVB Campus, Efteling, Veerensmederij, and Energiehub050.

Strategic tierMajorTypeGTM or Marketing Partner
Description

Artishock serves as official event partner for Topsport Community since 2023, producing annual events that connect elite sports, business, and science. The partnership involves producing multiple events per year aligned with annual themes, such as the Paris 2024 Olympic theater and dinner evening.

Strategic tierMajorTypeStrategic or Co-development Partner
Description

Artishock has produced the annual MomenTUm graduation show for TU/e since 2018, and also created WinTU/er Village (2022 & 2023) — a winter pop-up community village for TU/e staff and students. These are recurring annual engagements.

Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight5 records

Each record includes

Type, Description

Market position
Competitive moat4 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers31 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment5 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile5 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature1 record

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles12 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
Compliance1 record

Each record includes

Name, Class, Description

Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Artishock, events & marketing

Experience Marketing Servicesartishockexperience.nl

Artishock is a Dutch full-service experience marketing agency founded in 1994 in 's-Hertogenbosch, designing live, hybrid, and online events for government, healthcare, corporate, and nonprofit clients, with proprietary charity event IP anchored by Swim to Fight Cancer.

What Artishock, events & marketing does

Artishock, events & marketing is a Netherlands-based full-service experience marketing agency headquartered in 's-Hertogenbosch. Founded in 1994 by Mechtild Stultiens, the firm designs and executes live, hybrid, and online events for clients across the public sector, healthcare, corporate, and nonprofit segments. The agency operates with a team of approximately 21 employees and holds IDEA certification, an industry credential signaling data-driven event marketing practice. Its client roster includes TU Eindhoven, Provincie Noord-Brabant, Gemeente 's-Hertogenbosch, Kuijpers, and Stichting Swim to Fight Cancer, alongside healthcare and sports-sector engagements.

The agency's portfolio combines fee-for-service event production for institutional clients with proprietary charity event IP. Its flagship proprietary property is Swim to Fight Cancer, created in 2014 and scaled to more than 18 Dutch cities, collectively raising approximately €16 million for cancer research. Other recurring proprietary formats include the Vestingloop, an annual running event in 's-Hertogenbosch organized since 2006, and the MomenTUm graduation show partnership with TU Eindhoven. These formats, together with corporate event work for Kuijpers and government campaigns for Brabant-based public bodies, indicate a delivery stack spanning event concept, sponsorship activation, production, and stakeholder communications.

Artishock generates revenue primarily through project-based agency fees for end-to-end event design, production, and campaign management, supplemented by organizer fees, sponsorship commissions, and likely partnership contributions tied to its proprietary charity events such as Swim to Fight Cancer. The firm is founder-led, privately held, and shows no public funding history. Its go-to-market is anchored by regional public-sector relationships in North Brabant, complemented by selectively diversified verticals in healthcare, higher education, corporate, and nonprofit sectors.

Artishock, events & marketing firmographics

Firmographics
Name
Artishock, events & marketing
Legal name
Artishock Experience Marketing
Website
https://artishockexperience.nl
Company type
Private
Founded year
1994
Operating status
Operating
Headcount range
11–50 employees
Short description
Artishock is a Dutch full-service experience marketing agency founded in 1994 in 's-Hertogenbosch, designing live, hybrid, and online events for government, healthcare, corporate, and nonprofit clients, with proprietary charity event IP anchored by Swim to Fight Cancer.
Ownership category
akta.pro rank

Artishock, events & marketing industry classification

Industry
Product category
Experience Marketing Services
NAICS
Graphic Design Services (541430)
SIC
Services-Advertising Agencies (7311)
akta.pro primary industry
Creative Concepting & Campaign Development (BPAFAEAD)
akta.pro secondary industry
Event Theming, Mood Boards & Concept Design (HSACAOAH)

Keywords

  • Experience marketing services
  • Event management agency
  • Corporate event production
  • Brand activation services
  • Campaign development services

Where Artishock, events & marketing is headquartered

Location

Headquarters

HQ city
's-Hertogenbosch
HQ country
Netherlands
HQ region
Europe

Offices1 record

Markets served

Artishock, events & marketing business model

Business model
GTM type
B2B
Offering type
Services
Cost components
Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

  1. Professional Event Services: Project-based professional services covering strategy, concept development, creative design, event production, and campaign execution for corporate, government, healthcare, and nonprofit clients. Revenue is generated through client project engagements with no subscription or recurring software component.

Go-to-market motion2 records

Distribution channels1 record

Marketing channels8 records

Artishock, events & marketing product offering

Product offering

Core offering

Artishock is a Dutch experience marketing agency that creates connecting events and campaigns with positive social impact. The firm operates a full-service model spanning strategy, creative concept development, design and styling, campaign development, storytelling, and end-to-end event production for live, online, and hybrid formats. Its services are sold on a project basis to government, healthcare, corporate, education, and nonprofit clients in the Netherlands, and the firm also owns and operates the proprietary Swim to Fight Cancer fundraising concept nationally.

Product overview

Artishock, events & marketing is an experience marketing agency that operates as a full-service offering rather than a platform-plus-modules architecture. The core portfolio consists of three integrated service pillars: (1) Strategie & Conceptontwikkeling (Strategy & Concept Development) — uncovering organizational stories and developing communication strategies; (2) Design & Styling — visual identity and event design; and (3) Activatie & Productie — event production and execution. These are supplemented by service modules including Campaign Development, Storytelling, and Event Production capabilities. The agency also developed and manages Swim to Fight Cancer as its own flagship fundraising event concept. The company has been operating since 1994, creating connecting experiences with positive impact for clients across government, healthcare, corporate, and nonprofit sectors.

Differentiator

Problem solved

Functional benefit

Products and services

  • Strategie & Conceptontwikkeling (Strategy & Concept Development)
  • Design & Styling
  • Activatie & Productie (Activation & Production)
  • Campagne Ontwikkeling (Campaign Development)
  • Evenementen & Belevenissen (Event Experiences)
  • Storytelling & Verhalen Vertellen
  • Swim to Fight Cancer

Quantifiable outcome

  • Swim to Fight Cancer: €16 million raised for cancer research across 50 events in 10 years
  • +3 more outcomes

Companies that use Artishock, events & marketing

Customer profile

Named customers31 records

Segments5 records

Ideal customer profiles5 records

Artishock, events & marketing technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature1 record

Artishock, events & marketing partnerships and signals

Strategic signal

Partnerships

Twelve partnerships are on record, tiered core, major and minor.

  • IDEA OnlinecoreOthersArtishock holds certified leading agency status through IDEA Online, a Dutch industry association for event and experience marketing agencies. The IDEA Keurmerk (quality mark) signals professional standards and industry recognition, enhancing credibility with prospective clients.
  • Stichting Fight CancercoreStrategic or Co-development PartnerArtishock co-developed the Swim to Fight Cancer concept with Stichting Fight Cancer. The concept was first organized in 2014 in Den Bosch and has since expanded nationally to 18+ cities, raising €16 million for cancer research over 10 years through 50 editions.
  • Plastics EuropecoreStrategic or Co-development PartnerArtishock has an ongoing creative partnership with Plastics Europe, developing campaigns such as the Roze Plastic Olifant stand at Impact Fair NL in Utrecht and the Plastic Transitie talkshow at Pulchri in Den Haag. These projects focus on communicating the sustainable role of plastics in the circular economy.
  • De Baak & VNO-NCWmajorStrategic or Co-development PartnerArtishock co-created 'De Staat van Leiderschap' (The State of Leadership) with De Baak (leadership institute) and VNO-NCW (employers' organization). The concept includes year-round activities (podcasts, interviews, articles) culminating in an annual talkshow on leadership themes, with 2024 focused on 'Moreel Leiderschap' (Moral Leadership).
  • Provincie Noord-BrabantmajorStrategic or Co-development PartnerArtishock has a long-standing relationship with Provincie Noord-Brabant, producing multiple annual events including Online Nieuwjaarsbijeenkomst, Brabant Solar Day, and the 'Natuurlijk! Brabant! Ons domein' series. These projects position the agency as a key creative partner for provincial communication initiatives.
  • Willem-Alexander Kinderziekenhuis (LUMC)majorStrategic or Co-development PartnerArtishock developed the 'Kind is Koning' concept for the opening of the renovated Willem-Alexander Children's Hospital in 2021, including a dynamic online Kindercongres and digital strategy. The project involved creating a dedicated children's website (wakz-kids.nl) and securing Victor Mids as hospital ambassador.
  • Stichting Swim to Fight Cancer (local organizations)coreStrategic or Co-development PartnerArtishock's Swim to Fight Cancer concept has been adopted by Swim organizations in over 18 cities across the Netherlands. The agency developed the 'olievlekwerkende' (spreading) campaign that was adopted by all Swim organizations, enabling nationwide scaling of the fundraising event.
  • Marijn ProductiesminorImplementation/ SI/ Consulting PartnerArtishock co-produced the Liliane City Jungle event (2016) with Marijn Producties, a production partner handling elements of event execution.
  • PlatumcoreStrategic or Co-development PartnerArtishock is a recurring creative partner for Plantum's annual Fascination of Plants Day activations, developing concepts such as 'Take a Seed' (talkshow with Jeroen Pauw), 'Kleine Zaden, Grote Daden' (microscope experience), and 'Planten Peepshow & Peptalk'. These campaigns support the branch organization for seed and young plant companies.
  • KuijpersmajorStrategic or Co-development PartnerArtishock has a multi-year partnership with Kuijpers, producing the Kuijpers100 (100-year jubilee, 2020-2022) and Kuijpers 105 Roadshow (2024). The roadshow traveled to 4 locations over 3 weeks with 20 sessions and 300+ participants, covering locations including KNVB Campus, Efteling, Veerensmederij, and Energiehub050.
  • Topsport CommunitymajorGTM or Marketing PartnerArtishock serves as official event partner for Topsport Community since 2023, producing annual events that connect elite sports, business, and science. The partnership involves producing multiple events per year aligned with annual themes, such as the Paris 2024 Olympic theater and dinner evening.
  • TU EindhovenmajorStrategic or Co-development PartnerArtishock has produced the annual MomenTUm graduation show for TU/e since 2018, and also created WinTU/er Village (2022 & 2023) — a winter pop-up community village for TU/e staff and students. These are recurring annual engagements.

Scale indicators8 records

Recent moves6 records

Expansion highlights5 records

Artishock, events & marketing competitors and assessment

Company assessment

Market position

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

Artishock, events & marketing social profiles

Digital presence

Artishock, events & marketing compliance and trust

Trust signal

Compliance1 record

Artishock, events & marketing financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Artishock, events & marketing leadership team

Management profile

Number of profiles

Profiles12 records

Artishock, events & marketing funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Artishock, events & marketing M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Artishock, events & marketing

What does Artishock, events & marketing do?

Artishock is a Dutch experience marketing agency that creates connecting events and campaigns with positive social impact. The firm operates a full-service model spanning strategy, creative concept development, design and styling, campaign development, storytelling, and end-to-end event production for live, online, and hybrid formats. Its services are sold on a project basis to government, healthcare, corporate, education, and nonprofit clients in the Netherlands, and the firm also owns and operates the proprietary Swim to Fight Cancer fundraising concept nationally.

Is Artishock, events & marketing a public or private company?

Artishock, events & marketing is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Artishock, events & marketing founded?

Artishock, events & marketing was founded in 1994. It employs 11 to 50 people.

Where is Artishock, events & marketing based?

Artishock, events & marketing is headquartered in 's-Hertogenbosch, Netherlands, in the Europe region.

How does Artishock, events & marketing make money?

One revenue line is on record: professional Event Services.

Does Artishock, events & marketing have an API?

No public API is recorded for Artishock, events & marketing.

What industry is Artishock, events & marketing in?

Artishock, events & marketing's product category is Experience Marketing Services. Its primary akta.pro industry code is BPAFAEAD, Creative Concepting & Campaign Development, with a secondary code of HSACAOAH, Event Theming, Mood Boards & Concept Design. Its NAICS code is 541430 and its SIC code is 7311.

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