MAIARA Terapias Ecuestres

What MAIARA Terapias Ecuestres does

Asociación Madrileña de Terapias Ecuestres MAIARA is a non-profit association founded in 2007 and headquartered in the northwest of Madrid (Boadilla del Monte area), Spain. The organization delivers equine-assisted therapy (Terapias Ecuestres) to approximately 50 beneficiaries per week, ranging from children aged 2 to adults over 60 with physical, intellectual, and/or sensory disabilities, including autism spectrum disorders, cerebral palsy, Down syndrome, developmental delays, neurological disorders, and learning difficulties.

The core service portfolio comprises multiple therapeutic modalities—hippotherapy, psycho-socio-educational intervention, therapeutic vaulting, therapeutic riding, para-equestrian riding, adapted riding, and horse-assisted coaching—directed by the specialist team of Terapianimal. Two ancillary programs complement the core therapy offering: Escuela de Padres (Parent School), a structured family education series, and Salidas de Ocio Adaptado (Adapted Leisure Outings), recreational excursions in nature. The technical foundation is the horse as therapeutic agent, with interventions spanning physical, cognitive, emotional, social, and behavioral dimensions.

MAIARA operates a charitable revenue model: therapy services are provided free of charge to beneficiaries, with funding sourced from individual one-time/annual/monthly donations, treatment sponsorships, horse sponsorships, foundation support (FPDE/Fundación Ecuestre), and in-kind veterinary product donations from Equinvest. The association operates a single therapy facility in northwest Madrid, relies on volunteer participation, and uses a community-led go-to-market motion driven by word-of-mouth, healthcare/education professional referrals, and a basic Jimdo-hosted website with social media presence. No public listing, institutional funding, or revenue disclosures were identified.

Name

MAIARA Terapias Ecuestres

Legal name

Asociación Madrileña de Terapias Ecuestres MAIARA

Website

https://asociacionmaiara.jimdofree.com

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

51–100 employees

Short description

MAIARA is a non-profit association founded in 2007 in northwest Madrid that delivers free equine-assisted therapies (hippotherapy, therapeutic riding, coaching) to approximately 50 weekly users aged 2 to 60+ with physical, intellectual, or sensory disabilities, funded by donations and sponsorships.

Ownership category

akta.pro rank

Product category

Equine-Assisted Therapy Services

NAICS

Services for the Elderly and Persons with Disabilities (624120)

SIC

Services-Social Services (8300)

akta.pro primary industry

Equine Rehabilitation, Layup & Retirement Facilities (AFAEAGAJ)

akta.pro secondary industry

Veterinary Charity Clinics & Medical Aid (BPAGAIAD)

Keywords

• Equine-assisted therapy
• Hippotherapy services
• Therapeutic riding
• Disability rehabilitation
• Animal-assisted therapy

Headquarters

HQ city

Madrid (northwest)

HQ country

Spain

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Others

Revenue model

1. Donations and Sponsorships: MAIARA receives financial contributions from individual collaborators (one-time, annual, or monthly), treatment sponsors who fund specific beneficiaries' sessions, and horse sponsors who cover maintenance costs of therapy horses.
2. Foundation Support (FPDE): FPDE (Fundación Ecuestre) collaborates with MAIARA by helping renew therapy and equestrian equipment.
3. In-Kind Donations: Equinvest, a veterinary distributor specializing in equines, periodically donates products to maintain therapy horses.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

MAIARA Terapias Ecuestres is a non-profit association founded in 2007 in Boadilla del Monte, Comunidad de Madrid, Spain, that delivers equine-assisted therapies to people with physical, intellectual, and/or sensory disabilities. The center uses horses as part of therapeutic programs (hippotherapy, therapeutic vaulting, and adapted riding) carried out by Terapianimal specialists, serving approximately 50 users per week aged between 2 and 60+ years. Services are provided free of charge to beneficiaries, funded through donations and sponsorships.

Product overview

MAIARA is a non-profit association (Asociación Madrileña de Terapias Ecuestres) founded in 2007 that provides equestrian therapy services for people with physical, intellectual, and/or sensory disabilities. The core service is the Terapias Ecuestres program, which offers multiple therapeutic modalities (hippotherapy, psycho-socio-educational intervention, therapeutic vaulting, therapeutic/adapted riding, and horse-assisted coaching). This is complemented by the Escuela de Padres (Parent School) for family education meetings and Salidas de Ocio Adaptado (Adapted Leisure Outings) for recreational activities in nature. Services are delivered in northwest Madrid through the specialist team of Terapianimal, serving approximately 50 users weekly ranging from children aged 2 to seniors over 60.

Differentiator

Problem solved

Functional benefit

Products and services

• Terapias Ecuestres (Equine-Assisted Therapy) Core therapeutic program that uses horses (hippotherapy, therapeutic vaulting, adapted riding) to support physical, cognitive, emotional, and social development in people with physical, intellectual, and/or sensory disabilities. Delivered by Terapianimal specialists to approximately 50 beneficiaries per week aged 2 to 60+ at the Boadilla del Monte center.
• Salidas de Ocio Adaptado (Adapted Leisure Outings) Adapted leisure outings designed to promote inclusion, social participation, and quality of life for users with disabilities, complementing the core equine therapy programs.
• Escuela de Padres (Parent School) Educational and support program for the families of therapy beneficiaries, providing guidance, training, and community resources to reinforce therapeutic progress at home.

Quantifiable outcome

• Approximately 50 users treated per week across a wide range of ages (2 to 60+) and disability types, with ongoing periodic evaluation of each user's needs.
• +1 more outcomes

Named customers1 record

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Two partnerships are on record, tiered core and minor.

• FPDE (Fundación Ecuestre)coreOthers · 1 January 2017FPDE (Fundación Ecuestre) has collaborated with MAIARA for several years, providing support to renew therapy and equestrian equipment. This partnership helps ensure the organization maintains adequate material resources for its therapy and riding programs.
• EquinvestminorOthersEquinvest is a veterinary distributor specializing in equines. On a regular/periodic basis, Equinvest donates products to MAIARA to ensure their therapy horses are always well-maintained and in good health.

Scale indicators3 records

Recent moves5 records

Expansion highlights2 records

Direct peers

• Riding for the Disabled Association (RDA): RDA is a UK-based charity that provides equine-assisted therapy and riding opportunities for people with disabilities, with a similar donation- and volunteer-funded operating model. It is directly comparable as one of the most established international equivalents operating at significantly larger scale, with hundreds of groups delivering similar therapeutic riding and hippotherapy programs.
• Terapianimal: Terapianimal is the specialist team of health and education professionals that delivers MAIARA's equine-assisted therapy programs and also runs its own independent equine therapy services daily. It is directly comparable because it operates the same therapeutic modalities (hippotherapy, therapeutic riding, etc.) for similar beneficiary profiles, and serves as both an operational partner and a peer provider in the same Madrid market.
• Fundación Caballo Amigo: Fundación Caballo Amigo is a Spanish non-profit that delivers equine-assisted therapy and adapted riding programs for people with disabilities, using horses as the therapeutic medium in a similar multi-modal approach to MAIARA. It is a direct peer operating in the same Spanish geography with the same mission, beneficiary profile, and donation-based funding model.

Broad incumbents

• Professional Association of Therapeutic Horsemanship International (PATH Int'l): PATH Int'l is the leading US-based industry body that credentialing centers and instructors delivering equine-assisted activities and therapies. It is comparable as the broader incumbent organization that defines standards, certifies practitioners, and supports member centers worldwide operating in MAIARA's exact service category.
• Federación Española de Terapias Ecuestres: FETEE is the Spanish federation that represents equine-assisted therapy professionals and centers nationwide, promoting training, regulation, and visibility of the discipline. It is comparable as the national umbrella organization whose member centers directly compete with MAIARA for beneficiaries, specialist staff, and public-sector recognition in Spain.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/maiaraasociacionmadrilenaterapiasecuestres

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

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M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about MAIARA Terapias Ecuestres