Apollo Go
Apollo Go is Baidu's autonomous ride-hailing subsidiary operating Level 4 driverless robotaxi services in 26+ cities across China, the UAE, Switzerland, and South Korea. It serves urban commuters via its mobile app and Uber, Lyft, and Bolt integrations, running the world's largest single-city robotaxi fleet with 1,000+ vehicles in Wuhan.
- Company typePrivate
- Founded2022
- HeadquartersBeijing, China
- Headcount—
- GTM typeB2C
- OfferingServices
What Apollo Go does
Apollo Go is the autonomous ride-hailing subsidiary of Baidu Inc. (NASDAQ: BIDU), operating under the legal entity Baidu Apollo Network (Beijing) Limited and headquartered in Beijing. It runs commercial Level 4 robotaxi services using purpose-built RT6 electric vehicles equipped with 40+ sensors (LiDAR, radar, cameras), serving urban commuters, government transport authorities, and ride-hailing platforms across 26+ cities in China, the UAE, Switzerland, South Korea, and the UK. The service has logged over 300 million autonomous kilometers and 22+ million cumulative rides globally without a major accident, positioning it as the world's largest commercial robotaxi operator by fleet size in a single city (1,000+ vehicles in Wuhan).
The underlying technology is Baidu's full-stack Apollo autonomous driving platform — developed since 2013 — covering perception, decision-making, and vehicle control through AI, with computer vision, in-cabin voice assistance, and structured operational data pipelines. Apollo Go combines proprietary software with cost-advantaged hardware, including an exclusive next-generation LiDAR design win from RoboSense (sub-$200 per unit vs. ~$7,500 for Western competitors). The system has reached operational profitability targets in several Chinese cities and offers fares as low as ~4 yuan in Wuhan versus ~18 yuan for traditional taxis, a ~75% cost reduction at the consumer level.
Revenue is generated through usage-based per-ride fares booked via Apollo Go's own mobile app or through integrations with Uber, Lyft, and Bolt. Go-to-market combines direct-to-consumer app distribution with enterprise field-sales motions targeting municipal transport authorities for fleet permits (Dubai RTA, Abu Dhabi ITC, Swiss FEDRO). Distribution-side partnerships and joint ventures (AmiGo with Swiss Post's PostBus, AutoGo with UAE-based K2) accelerate geographic expansion while embedding Apollo Go within local public-transport and fleet-management incumbents. International growth is currently the primary strategic lever, though the March 2026 system-wide outage that paralyzed ~1,200 vehicles has prompted Chinese regulators to suspend new AV license issuance, introducing near-term execution risk.
Apollo Go firmographics
Firmographics- Name
- Apollo Go
- Legal name
- Baidu Apollo Network (Beijing) Limited
- Website
- https://apollogo.com
- Company type
- Private
- Founded year
- 2022
- Operating status
- Operating
- Short description
- Apollo Go is Baidu's autonomous ride-hailing subsidiary operating Level 4 driverless robotaxi services in 26+ cities across China, the UAE, Switzerland, and South Korea. It serves urban commuters via its mobile app and Uber, Lyft, and Bolt integrations, running the world's largest single-city robotaxi fleet with 1,000+ vehicles in Wuhan.
- Ownership category
- akta.pro rank
Apollo Go industry classification
Industry- Product category
- Autonomous Ride-Hailing (Robotaxi Services)
- NAICS
- Taxi and Ridesharing Services (48531)
- SIC
- Local & Suburban Transit & Interurban Hwy Passenger Trans (4100)
- akta.pro primary industry
- Autonomous Ride-Hailing / Robotaxi Platforms (THADADAL)
- akta.pro secondary industry
- Autonomous Vehicles & Ground Mobility (HDAAAIAF)
Keywords
Where Apollo Go is headquartered
LocationHeadquarters
- HQ city
- Beijing
- HQ country
- China
- HQ region
- Asia
Offices12 records
Markets served
Apollo Go business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Technology or R&D, Personnel, Infrastructure, Operations, Supply Chain, Marketing or Sales
Revenue model
- Autonomous Ride-Hailing Fares: Apollo Go charges passengers per ride for driverless autonomous taxi services booked through its own app or integrated third-party platforms (Uber, Lyft, Bolt). Fares are usage-based, varying by distance and duration. In Wuhan, fares start at approximately 4 yuan compared to 18 yuan for human-driven taxis, enabling aggressive volume growth. The company has reached operational profitability targets in several Chinese cities.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Usage-based | Pay-as-you-go | Standard fare per ride — transaction-based pricing displayed at booking |
Go-to-market motion2 records
Distribution channels6 records
Marketing channels7 records
Apollo Go product offering
Product offeringCore offering
Apollo Go operates a fully driverless robotaxi ride-hailing service using a fleet of purpose-built RT6 electric autonomous vehicles equipped with Level 4 self-driving technology (over 40 sensors including LiDAR, radar, and cameras) for 360-degree perception. The service is delivered to consumers via the Apollo Go mobile app and through integrations with Uber, Lyft, and Bolt, with active operations across China (Wuhan, Beijing, Shenzhen, Shanghai, Guangzhou), the UAE (Dubai, Abu Dhabi), South Korea (Seoul), and Switzerland (via the AmiGo joint venture with PostBus).
Product overview
Apollo Go is Baidu's autonomous ride-hailing platform operating as a unified robotaxi service. The core offering is the Apollo Go Robotaxi Service using purpose-built RT6 electric autonomous vehicles with Level 4 capabilities. The service portfolio includes regional sub-brands like AmiGo (Switzerland joint venture with Swiss Post), operates through the Apollo Go mobile app (iOS/Android) for ride booking, and integrates with third-party ride-hailing platforms including Uber and Bolt for expanded distribution. The platform differentiates through safety-first autonomous driving technology, having traveled over 300 million kilometers without a major accident.
Differentiator
Problem solved
Functional benefit
Products and services
- Apollo Go Robotaxi Service Fully driverless Level 4 robotaxi ride-hailing service operated by Baidu Apollo Go, providing on-demand electric autonomous transportation for individual consumers in geofenced service zones across China, UAE, Switzerland, and South Korea. Accessible via the Apollo Go mobile app and integrated third-party platforms including Uber, Lyft, and Bolt.
- AmiGo Robotaxi Service Apollo Go's joint venture brand with Swiss Post's PostBus, offering autonomous ride-hailing as a public transport augmentation service across an 80 km² area spanning the cantons of St. Gallen, Appenzell Ausserrhoden, and Appenzell Innerrhoden in Eastern Switzerland. Aimed at becoming Europe's largest automated public transport operation of its kind.
- Apollo Go Mobile App Consumer-facing mobile application that allows individual riders to locate themselves, confirm drop-off points, request an autonomous vehicle, track arrival, ride to the destination, pay, and submit reviews. Available globally across Apollo Go's geofenced service zones.
Quantifiable outcome
- Over 300 million autonomous kilometers driven without a single major accident
- +4 more outcomes
Companies that use Apollo Go
Customer profileNamed customers5 records
Segments3 records
Ideal customer profiles3 records
Apollo Go technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
AI capability4 records
Feature4 records
Apollo Go partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core, minor and flagship.
- Swiss Post / PostBus (Joint Venture: AmiGo)coreApollo Go formed a joint venture called AmiGo with Swiss Post's public transport operator PostBus to launch autonomous ride-hailing in Eastern Switzerland. The venture received a Level 4 regulatory permit from Switzerland's Federal Roads Office (FEDRO) on June 12, 2026, covering an 80 km² area across the cantons of St. Gallen, Appenzell Ausserrhoden, and Appenzell Innerrhoden. Open-road testing began June 1, 2026, with full driverless commercial operations targeted for early 2027, aiming to become Europe's largest automated public transport operation of its kind.
- Switzerland Federal Roads Office (FEDRO)coreFEDRO issued Apollo Go's AmiGo joint venture a Level 4 regulatory permit enabling open-road autonomous driving trials across an 80 km² area in Eastern Switzerland. This is the first Level 4 autonomous vehicle operating permit of its kind in Switzerland, marking a significant regulatory milestone for Apollo Go's European expansion.
- New Horizon (Dubai fleet management)minorThird-party fleet management for Apollo Go's Dubai operations is handled by New Horizon, which manages day-to-day vehicle operations and maintenance for the autonomous fleet in partnership with the RTA.
- Uber TechnologiesflagshipUber Technologies partnered with Apollo Go to integrate its autonomous vehicles into the Uber platform through the Uber Autonomous Solutions program, which provides AI training data, fleet management, regulatory support, and financing services. Apollo Go vehicles are accessible via the Uber app in Dubai (launched Q1 2026) and London (targeting H1 2026). Uber expects to facilitate autonomous trips in 15 cities globally by the end of 2026. The partnership positions Uber as a demand aggregator for Apollo Go's driverless fleet.
- LyftcoreLyft partnered with Apollo Go to deploy all-electric RT6 autonomous vehicles in London, starting with an initial pilot of a few dozen vehicles and scaling to hundreds. The deployment is pending UK regulatory approval, targeting H1 2026. This gives Apollo Go access to Lyft's UK user base as a distribution channel alongside Uber.
- AutoGo (K2 subsidiary, Abu Dhabi)coreApollo Go partnered with Abu Dhabi-based AutoGo (a subsidiary of K2) to operate fully driverless commercial ride-hailing services. The partnership received one of Abu Dhabi's inaugural fully driverless commercial permits and is scaling the fleet to hundreds of autonomous vehicles by 2026, operating on Yas Island with expansion to Al Reem Island, Al Maryah Island, and Al Saadiyat Island. AutoGo is the local operating partner while Apollo Go provides the technology platform.
- Dubai Roads and Transport Authority (RTA)flagshipApollo Go signed a strategic cooperation agreement with Dubai RTA to launch autonomous driving testing and services in Dubai, marking Apollo Go's first international fleet deployment outside mainland China and Hong Kong. Under the agreement, Apollo Go deployed 100 fully autonomous vehicles by end of 2025, scaling to at least 1,000 by 2028. The RTA granted Apollo Go Dubai's first driverless testing permit in January 2026 and commercial operations launched in Q1 2026. The partnership supports Dubai's goal of making 25% of transportation autonomous by 2030.
- Dubai Taxi Company (DTC)coreDubai Taxi Company PJSC partnered with Apollo Go to launch fully driverless commercial ride-hailing services in Dubai, marking Apollo Go's first international app deployment. The initial fleet of 50 vehicles is planned to expand to over 1,000 driverless vehicles. DTC handles fleet management while Apollo Go provides the autonomous driving technology and app platform.
Scale indicators10 records
Recent moves7 records
Expansion highlights6 records
Apollo Go competitors and assessment
Company assessmentBroad incumbents
- Didi: China's dominant ride-hailing platform, which is also developing its own autonomous driving capabilities and has launched robotaxi pilots. Didi is a broad incumbent in Chinese passenger transportation, with both the distribution scale of a ride-hailing platform and emerging AV ambitions overlapping with Apollo Go's market.
- Mobileye: Intel-owned autonomous driving technology supplier providing ADAS and self-driving systems to multiple OEMs. Mobileye is a broad incumbent in the AV technology stack, with different business model (selling technology) but overlapping technology and customer segments with Apollo Go.
Direct peers
- Cruise: GM's autonomous ride-hailing subsidiary that previously operated commercial robotaxi service in San Francisco before pausing operations. Cruise is a direct peer offering the same Level 4 autonomous ride-hailing product, with deep automotive OEM backing analogous to Apollo Go's Baidu relationship.
- Waymo: Alphabet's autonomous ride-hailing subsidiary operating commercial robotaxi service in Phoenix, San Francisco, Los Angeles, and Austin. Waymo is the most direct global competitor to Apollo Go, with comparable Level 4 technology, a similar operational model, and a comparable safety and scale track record in Western markets.
- Pony.ai: Chinese robotaxi company with commercial operations in major Chinese cities and expansion plans in Europe and the Middle East. Pony.ai is a direct competitor to Apollo Go in the Chinese robotaxi market and a fellow Chinese-origin AV operator competing for international permits.
- Zoox: Amazon-owned autonomous ride-hailing company developing purpose-built robotaxi vehicles for commercial deployment. Zoox is a direct peer with similar Level 4 technology focus and a major strategic parent (Amazon) analogous to Baidu's backing of Apollo Go.
- WeRide: Chinese robotaxi operator that has launched commercial Level 4 services in China and the UAE, including partnerships with Uber in Abu Dhabi. WeRide is a direct Chinese robotaxi peer, competing with Apollo Go for both domestic market share and international expansion opportunities in the Middle East.
Emerging players
- Tesla Robotaxi: Tesla's planned robotaxi service leveraging its FSD software and consumer vehicle fleet. Tesla represents an emerging player with a fundamentally different asset-light model (consumer-owned vehicles) but targeting the same autonomous ride-hailing market as Apollo Go.
- AutoX: Chinese robotaxi operator backed by Alibaba that has launched commercial Level 4 services in Chinese cities. AutoX is an emerging Chinese peer competing with Apollo Go for autonomous ride-hailing market share in China.
Others
- Baidu (parent): Apollo Go's parent company and core technology platform provider. While not a direct peer, Baidu is the strategic backer whose AI, mapping, and cloud infrastructure underpin Apollo Go's technology stack and whose capital allocation determines Apollo Go's expansion trajectory.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks7 records
Key highlights7 records
Customer concentration
Apollo Go social profiles
Digital presenceApollo Go compliance and trust
Trust signalCompliance4 records
Apollo Go financial estimates
Financial estimateRevenue estimate
Valuation estimate
Apollo Go leadership team
Management profileNumber of profiles
Apollo Go funding detail
Funding detailFunding overview
Funding rounds
Investors
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Apollo Go M&A and investment
M&A and investmentM&A
Investments
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Frequently asked questions about Apollo Go
What does Apollo Go do?
Apollo Go operates a fully driverless robotaxi ride-hailing service using a fleet of purpose-built RT6 electric autonomous vehicles equipped with Level 4 self-driving technology (over 40 sensors including LiDAR, radar, and cameras) for 360-degree perception. The service is delivered to consumers via the Apollo Go mobile app and through integrations with Uber, Lyft, and Bolt, with active operations across China (Wuhan, Beijing, Shenzhen, Shanghai, Guangzhou), the UAE (Dubai, Abu Dhabi), South Korea (Seoul), and Switzerland (via the AmiGo joint venture with PostBus).
Is Apollo Go a public or private company?
Apollo Go is a private company. It is classified as corporate owned and is currently operating.
When was Apollo Go founded?
Apollo Go was founded in 2022.
Where is Apollo Go based?
Apollo Go is headquartered in Beijing, China, in the Asia region.
How does Apollo Go make money?
One revenue line is on record: autonomous Ride-Hailing Fares.
Who are Apollo Go's main competitors?
Broad incumbents on record are Didi and Mobileye. Direct peers are Cruise, Waymo, Pony.ai, Zoox and WeRide. Emerging players are Tesla Robotaxi and AutoX. Baidu (parent) is listed as an others.
Does Apollo Go have an API?
No public API is recorded for Apollo Go.
What industry is Apollo Go in?
Apollo Go's product category is Autonomous Ride-Hailing (Robotaxi Services). Its primary akta.pro industry code is THADADAL, Autonomous Ride-Hailing / Robotaxi Platforms, with a secondary code of HDAAAIAF, Autonomous Vehicles & Ground Mobility. Its NAICS code is 48531 and its SIC code is 4100.