Aspresso Valencia
Aspresso is an Aspria Group (Gruppo Aspria) fitness and sports-club brand serving families, fitness enthusiasts, racquet players, children, and swimmers through large clubs in Valencia and Rome offering memberships, classes, courts, pools, childcare, dining, and events.
- Company typePrivate
- Founded1984
- HeadquartersPaterna, Valencia, Spain
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Aspresso Valencia does
Aspresso is a European fitness and health-club brand operated by Aspria Group (Gruppo Aspria), with two principal clubs: the more than 30,000 m² Aspresso K7 in Paterna, Valencia, and Aspresso Roma at historic Villa Pestalozza near Piramide. It serves families with children, adult fitness users, racquet-sport players, children and youth, swimmers, and a smaller corporate-event segment. Its facility mix includes fitness equipment, indoor and outdoor training areas, more than 20 padel courts in Valencia and 9 in Rome, swimming pools, additional racquet facilities, childcare, camps, and on-site food and beverage services. Valencia reports more than 130 directed classes per week and Roma more than 100.
Operationally, the clubs use PerfectGym for registration, access, membership administration and class booking, Playtomic for court reservations, and an Aspresso Italia app at Roma. Valencia also identifies Technogym equipment. These are third-party or commercially available systems rather than disclosed proprietary technology; no public or partner-facing API, AI capability, patents or technical benchmarks are reported. The digital stack supports self-service membership and facility access, while sales advisors, virtual tours and on-site visits remain part of acquisition.
Aspresso generates revenue from recurring monthly and annual memberships, with Valencia pricing from €49/month and family or child options, plus court rentals at €5 per person. Usage-based and transactional revenue also comes from swimming lessons and courses, summer camps, restaurants and cafés, tournaments, private events, birthday parties and corporate team-building packages. Its go-to-market is direct-to-consumer, combining on-site enrollment and tours with online registration, member portals, app-based class booking, Playtomic reservations, events and seasonal programs. The evidence does not disclose membership totals, utilization, revenue or contract concentration.
Aspresso Valencia firmographics
Firmographics- Name
- Aspresso Valencia
- Website
- https://aspresso.com
- Company type
- Private
- Founded year
- 1984
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Aspresso is an Aspria Group (Gruppo Aspria) fitness and sports-club brand serving families, fitness enthusiasts, racquet players, children, and swimmers through large clubs in Valencia and Rome offering memberships, classes, courts, pools, childcare, dining, and events.
- Ownership category
- akta.pro rank
Where Aspresso Valencia is headquartered
LocationHeadquarters
- HQ city
- Paterna, Valencia
- HQ country
- Spain
- HQ region
- Europe
Offices2 records
Markets served
Aspresso Valencia business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Supply Chain
Revenue model
- Membership Subscriptions: Recurring monthly and annual membership fees providing unlimited access to fitness areas, classes, and facilities. Family plans available with child discounts.
- Court Rentals (Padel, Tennis, Squash): Revenue from booking padel courts, tennis, squash, and fronton courts through Playtomic platform. Small per-person fee for court reservations.
- Swimming Lessons and Courses: Structured swimming programs for children and adults at all skill levels, run in partnership with Racing Nuoto Roma in Rome.
- Food & Beverage (Fresko Bar): Restaurant and café services at Valencia location serving healthy cuisine, weekend brunches, and event catering.
- Events and Private Bookings: Corporate team building events, private events, birthday parties, and facility rentals.
- Summer Camps: Seasonal children's programs combining sports, creative workshops, and activities during school holidays.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Annual Plan - 12 month commitment |
| Subscription | Monthly | Monthly Plan - No commitment |
| Usage-based | Pay-as-you-go | Padel Court Booking |
| Usage-based | Pay-as-you-go | Day Pass - Roma Adults |
| Usage-based | Pay-as-you-go | Day Pass - Roma Children |
| Unit Pricing | Pay-as-you-go | Beach Volley Clinic |
| Unit Pricing | Pay-as-you-go | Hawaiian Party |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels7 records
Aspresso Valencia product offering
Product offeringCore offering
Aspresso operates two flagship premium family sports and fitness clubs — Aspresso K7 Valencia (over 30,000 m² in Paterna) and Aspresso Roma (historic Villa Pestalozza) — selling memberships that grant access to fitness zones, 100–130+ weekly directed group classes, padel and racquet-sport courts, Olympic/heated swimming pools, family and kids' programs, on-site dining, summer camps, and private events. Core revenue is generated through recurring membership subscriptions, supplemented by court rental fees, food and beverage sales, swimming and sports lessons, and event bookings.
Product overview
Aspresso is a European fitness and health club brand operated by Gruppo Aspria, offering two main locations: Aspresso K7 Valencia (30,000+ m² in Paterna) and Aspresso Roma (historic Villa Pestalozza near Piramide). The core offering is a comprehensive sports club providing fitness facilities, group classes (100+ to 130+ weekly), padel courts, Olympic/heated swimming pools, and family activities. These core services are supplemented by ancillary offerings including the Fresko Bar/Fresko Café restaurants, summer camps, beach areas, racquet sports facilities, and event spaces. Memberships provide access to the main club facilities with optional add-ons for specialized services like personal training, swimming lessons, and padel coaching.
Differentiator
Problem solved
Functional benefit
Products and services
- Aspresso K7 Valencia Club Membership A family sports and fitness club located in Paterna, Valencia (CV-35, Km7), spanning over 30,000 m² with more than 130 weekly directed group classes, padel, squash, functional training, outdoor training areas, two heated swimming pools, family amenities, and on-site Fresko Bar restaurant.
- Aspresso Roma Club Membership A sports club in Rome near Piramide (Viale Marco Polo 127), set within the historic Villa Pestalozza with views of the Aurelian Walls, featuring 9 padel courts, a 50-metre Olympic swimming pool (covered in winter, open-air in summer), a multisport field, gym, café, and over 100 weekly fitness classes.
- Padel Court Rentals Pay-as-you-go rental of padel courts at both clubs — 17 outdoor plus 4 indoor courts at Valencia and 9 courts at Roma (6 covered for winter). Reservations are handled through the Playtomic platform and are available to members and non-members.
- Swimming Pool Facilities and Lessons Two heated swimming pools at Valencia for year-round training and aqua fitness, plus a 50-metre Olympic pool in Roma (covered in winter, open-air in summer). Includes swimming courses for children and adults at all levels, aqua fitness classes, and free-swim access.
- Fitness and Group Classes Program Group fitness programming including yoga, Pilates, spinning, HIIT, functional training, Les Mills programs, and personal training. Valencia offers over 130 directed classes weekly and Roma offers 100+, supported by Technogym equipment and indoor/outdoor fitness areas.
- Hybrid Training Program A HYROX-inspired hybrid training program at Aspresso Valencia combining strength, endurance, and functional work, delivered in an expanded fitness zone with new equipment, outdoor fitness areas, and additional cardiovascular machines.
- Fresko Bar Restaurant (Valencia) On-site healthy-dining restaurant at Aspresso Valencia serving fresh seasonal cuisine, smoothies, paella, grilled dishes, and event menus, with terrace seating overlooking the club.
- Fresko Café (Roma) On-site café at Aspresso Roma offering sweet and savory breakfasts, hot main courses, poke salads, drinks, and curated menus in a setting within the historic Villa Pestalozza grounds.
- Beach Area and Beach Sports Outdoor sports area at Aspresso Valencia featuring beach volleyball, functional training zones, tournaments, and events, providing a club-controlled alternative to public beaches.
- Racquet Sports Facilities (Pickleball, Handball, Squash) Multi-racquet-sport facilities at Aspresso Valencia including 4 pickleball courts, 4 handball courts, and 4 squash courts, available for booking by members and non-members.
- Summer Campus (Children's Summer Camps) Seasonal summer camps at both clubs combining sports, swimming, creative workshops, padel classes, and group games for children. Available to both members and non-members at differentiated rates.
- Family Activities and Kids Club Family-oriented sports and activity programs at both clubs, including children's fitness classes, swimming lessons, padel for kids, creative workshops, supervised play areas, and kid's club services.
- Events, Tournaments, and Private Bookings Event programming including padel tournaments, kids' water Olympics, beach volleyball clinics, storytime workshops, Hawaiian parties, private celebrations, corporate team-building activities, and venue rentals at both clubs.
- Membership Plans (Annual and Monthly) Subscription-based membership plans including annual plans with a 12-month commitment and monthly plans without commitment, with family and child pricing tiers starting from €49/month.
Quantifiable outcome
- Unlimited access to fitness areas and classes with membership
- +2 more outcomes
Companies that use Aspresso Valencia
Customer profileSegments6 records
Ideal customer profiles4 records
Aspresso Valencia technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
Feature3 records
Aspresso Valencia partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered minor and core.
- OUTS!minorCompany specializing in outdoor space design and creation. Partnered with Aspresso Valencia for exterior facility design.
- Matrix FitnesscoreGlobal leader in commercial fitness equipment. Provides gym equipment, cardio machines, and training technology for Aspresso facilities.
- Sport PulsecoreOrganization working to make sport safe by preventing sudden cardiac death. Provides cardiac safety expertise and protocols for Aspresso clubs.
- Muebles LaraminorOnline furniture, decoration, and lighting store providing furnishings for Aspresso Valencia facilities.
- eshiminorEducation and training provider for exercise professionals at all levels. Offers certification and continuing education for Aspresso staff.
- Decathlon (Kuikma)coreInternational sports brand promoting sport as inclusion and wellness tool. Through Kuikma brand, provides padel equipment, supports padel community development, and partners on padel-related initiatives.
- Racing Nuoto RomacoreSwimming club providing training programs for all ages and skill levels. Manages swimming lessons and courses at Aspresso Roma, including courses for children and adults.
- Manu Martín Academy (MM Academy)corePadel academy providing exclusive methodology and certified instructors for padel courses at Aspresso Valencia. Teaching padel to children from age 3 using MM Academy methodology.
Scale indicators11 records
Recent moves5 records
Expansion highlights6 records
Aspresso Valencia competitors and assessment
Company assessmentEmerging players
- Equinox: Global premium fitness and wellness brand with clubs, spas, and group training. Comparable in premium positioning and class-led programming; Aspresso has a stronger racquet-sports focus.
- Life Time Fitness: US premium multi-sport club operator with family programming, group classes, pools, and racquet sports. Conceptually similar to Aspresso though primarily North American.
Regional players
- GetFit / FitClub Italia: Italian fitness chain with multi-city presence. Comparable mid-market operator relevant to understanding competitive dynamics in the Italian market where Aspresso Roma operates.
Broad incumbents
- McFIT: One of Europe's largest fitness chains with a broader, lower-priced footprint. Relevant competitor for share of Spanish and Italian fitness wallet, though positioned below Aspresso's premium tier.
- Basic-Fit: Pan-European low-cost fitness operator with aggressive expansion. Provides a price benchmark for the value end of the market and competes indirectly for casual members.
Direct peers
- David Lloyd Leisure: Premium European family-focused health and racquets club operator with multi-sport facilities, kids programming, and F&B. Closest like-for-like comparable to Aspresso's positioning across two cities.
- Metropark (Italian Premium Fitness): Italian premium fitness center chain with multiple urban locations. Direct competitor in Italy, particularly relevant to Aspresso Roma's catchment.
- Virgin Active: Premium international health club chain with large-format clubs, group classes, pools, and family amenities. Comparable to Aspresso's premium, multi-discipline facility model.
- Holmes Place: Premium European health club operator with strong presence in Spain, Portugal, and Italy. Directly competitive with Aspresso in the Iberian and Italian premium segments.
Others
- Playtomic (Padel Booking Platform): Aspresso is a customer/integrator of Playtomic, but the platform itself commands the consumer padel-booking relationship in Europe. Material ecosystem risk if pricing or terms shift.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
Aspresso Valencia social profiles
Digital presenceAspresso Valencia financial estimates
Financial estimateRevenue estimate
Valuation estimate
Aspresso Valencia leadership team
Management profileNumber of profiles
Profiles1 record
Aspresso Valencia funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Aspresso Valencia M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Aspresso Valencia
What does Aspresso Valencia do?
Aspresso operates two flagship premium family sports and fitness clubs — Aspresso K7 Valencia (over 30,000 m² in Paterna) and Aspresso Roma (historic Villa Pestalozza) — selling memberships that grant access to fitness zones, 100–130+ weekly directed group classes, padel and racquet-sport courts, Olympic/heated swimming pools, family and kids' programs, on-site dining, summer camps, and private events. Core revenue is generated through recurring membership subscriptions, supplemented by court rental fees, food and beverage sales, swimming and sports lessons, and event bookings.
When was Aspresso Valencia founded?
Aspresso Valencia was founded in 1984. It employs 1 to 10 people.
Where is Aspresso Valencia based?
Aspresso Valencia is headquartered in Paterna, Valencia, Spain, in the Europe region.
How does Aspresso Valencia make money?
Six revenue lines are on record. Membership Subscriptions are the primary driver. The others are court Rentals (Padel, Tennis, Squash), swimming Lessons and Courses, food & Beverage (Fresko Bar), events and Private Bookings and summer Camps.
Who are Aspresso Valencia's main competitors?
Emerging players on record are Equinox and Life Time Fitness. GetFit / FitClub Italia is listed as a regional player. Broad incumbents are McFIT and Basic-Fit. Direct peers are David Lloyd Leisure, Metropark (Italian Premium Fitness), Virgin Active and Holmes Place. Playtomic (Padel Booking Platform) is listed as an others.
Does Aspresso Valencia have an API?
No public API is recorded for Aspresso Valencia.