What Astra Philippines does

Astra (Philippines), Inc. (DBA: Astra K-NET, trading as Astra Philippines) is a privately held software development and outsourcing company founded in August 2002 by Mr. Kei Kawamura with Php 5,000,000 initial paid capital and incorporated as a member of the Japanese-backed Astra Group. Headquartered at UP-Ayala Technopark in Quezon City, the company employs 21 staff and operates as a Japanese-English bilingual vendor with strategic ties to Japanese partner K-Net Inc. Its core product suite targets the Philippine market with vertically specialized, compliance-embedded enterprise software: AHRIS + Payroll (with Web Bundy biometric time capture, DOLE, BIR, SSS, PHIC, HDMF compliance), Astra Payroll, School Management Information System, ALMS learning management, Astra TraCe for training centers, plus Accounting, Purchasing, and Inventory modules. The technology foundation is open-source web (Ruby on Rails, PHP, JSP), cross-platform (Windows/Linux/macOS), mobile (Android/iOS), and embedded systems, with no AI/ML components disclosed.

The company monetizes through a hybrid model: one-time on-premise perpetual licenses for enterprise deployments, monthly cloud/SaaS subscriptions for HRIS and Payroll, custom development projects built to client specifications, and professional services for web, mobile, and embedded systems. Pricing is quote-based and not publicly disclosed; go-to-market runs through the corporate website, direct email inquiries ([email protected], [email protected]), and inbound referrals from the Astra Group and K-Net Inc. partner network. Customer segments span enterprise organizations (primary), educational institutions, training centers, and SMBs requiring back-office automation. No revenue, ARR, named customer logos, funding rounds, or active pipeline data are publicly disclosed.

Name

Astra Philippines

Legal name

Astra (Philippines), Inc.

Website

https://astra.ph

Company type

Private

Founded year

2002

Operating status

Operating

Headcount range

11–50 employees

Short description

Astra Philippines is a 21-person Filipino-Japanese software firm (Astra Group subsidiary) that builds and licenses compliance-embedded enterprise software for the Philippine market, including HRIS/Payroll, school management, LMS, accounting, and inventory systems, sold via on-premise licenses, cloud subscriptions, and custom development.

Ownership category

akta.pro rank

Product category

Enterprise Business Software

NAICS

Custom Computer Programming Services (541511)

SIC

Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Software Engineering & Application Development Training (Languages, Frameworks, Testing) (BPAEANAI)

akta.pro secondary industry

Customer & Go-to-Market Onboarding (Sales/CS/Support) (EDABAOAH)

Keywords

• Custom software development
• HRIS payroll systems
• School management software
• Learning management systems
• Embedded systems development

Headquarters

HQ city

Quezon City

HQ country

Philippines

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Custom Software Development & Outsourcing: Software development services for custom applications targeting small, medium, and large enterprises. Services include web application development, mobile application development, and embedded systems development.
2. Pre-built Software Products: Sale of proprietary HRIS, Payroll, School Management, Learning Management, Training Center Management, Accounting, Inventory, and Purchasing software systems as standalone products.
3. Cloud/SaaS Subscription: Monthly subscription model for cloud-hosted deployment of HRIS, Payroll, and other software products.
4. Custom Development Services: Fully customized versions of software products built to client-specific specifications, design, and functionality requirements.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

Core offering

Astra Philippines develops and sells enterprise software products (AHRIS + Payroll, School Management System, Learning Management System, Training Center Manager, Accounting, Purchasing, and Inventory systems) tailored for the Philippine market with built-in compliance for local labor, tax, and government contribution regulations. The company also provides custom software development services covering web applications, mobile applications (Android and iOS), and embedded systems, primarily serving small, medium, and large enterprises globally with strong ties to the Japanese market.

Product overview

Astra Philippines offers a suite of web-based enterprise software products designed primarily for the Philippine market, consisting of HR/payroll solutions (AHRIS with integrated Payroll), educational institution management (School MIS, Learning Management System, Training Center Manager), and business management systems (Accounting, Purchasing, Inventory Management). The company also provides custom software development services including mobile applications, web applications, and embedded systems development. The product portfolio operates on a modular architecture where AHRIS and Payroll are offered both as an integrated combined solution and as separate standalone products, with deployment options available on-premise or cloud hosting.

Differentiator

Problem solved

Functional benefit

Brands

• AHRIS: Astra Human Resource Information System - web-based employee information management system with integrated payroll management
• Astra Payroll System
• Astra School Management Information System
• ALMS
• Astra TraCe
• Astra Accounting System
• Astra Purchasing Management System
• Astra Inventory Management System
• Web Bundy

Products and services

• Astra Human Resource Information System (AHRIS) + Payroll A multi-user web-based employee information management system that automates HR services including employee records management, leave/overtime requests, performance tracking, timekeeping via Web Bundy, biometric integration, and integrated payroll processing for the Philippine market.
• Astra Payroll System A payroll automation tool designed specifically for Philippine labor and tax regulations, supporting automated payroll computation, government contributions (SSS, PHIC, HDMF), withholding tax, 13th-month pay, final pay, and customizable payroll registers and payslips.
• Astra School Management Information System A comprehensive academic management solution consolidating enrollment, accounting, scheduling, grades, promotions, document generation, and records management for educational institutions.
• Astra Learning Management System (ALMS) A web-based platform for managing employee competency development and training needs, supporting eLearning course creation, exams, video lectures, certifications, and progress tracking.
• Astra Training Center Manager (Astra TraCe) A Training Resource Management System for managing entire training center operations including curriculum development, scheduling, logistics, enrollment, B2B corporate training, certification generation, and reporting.
• Astra Accounting System A web-based system for collecting, storing, and processing financial and accounting data including supplier/client management, journal management, form generation (invoices, receipts, vouchers), and reporting.
• Astra Purchasing Management System A web-based purchasing management system with automated workflows, approval systems, data management, reporting, and resource tracking for organizational efficiency.
• Astra Inventory Management System

Segments4 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature8 records

Partnerships

Two partnerships are on record, tiered core.

• Astra Group (Parent)coreStrategic or Co-development PartnerAstra Philippines operates as a member of the Astra Group with overseas operations supported by Japanese partner-companies. The company leverages this relationship by sharing technical and management know-how, making it effective in understanding and addressing the needs of the Japanese and global market.
• K-Net Inc.coreStrategic or Co-development PartnerJapanese partner company providing offshore software development services and supporting Astra Philippines operations. A Japanese-language version of Astra Philippines website is hosted through K-Net Inc.

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Xero: Global cloud accounting platform serving SMBs with growing Philippine market presence. Overlaps with Astra's Accounting, Purchasing, and Inventory suite at the small-to-mid business tier and sets modern cloud-accounting UX expectations.
• PowerSchool: Global K-12 education software platform offering student information systems, enrollment, scheduling, and grade management. Comparable to Astra's School Management Information System at the educational-institution vertical level.
• QuickBooks (Intuit): Widely adopted SMB accounting and bookkeeping platform. Overlaps functionally with Astra's Accounting System and adjacent back-office products; competes for the same SME budgeting attention at the entry tier.
• ADP: Global payroll, HR, and tax services giant with growing Asia-Pacific presence including the Philippines. Overlaps with Astra's HRIS/Payroll product at the enterprise and mid-market level, though ADP offers a far broader portfolio of cloud HR and tax services.
• Workday: Enterprise cloud platform for HR and finance, including payroll, with ongoing APAC expansion and partnerships serving the Philippine market. Overlaps with Astra Payroll/HRIS at the upper enterprise tier and sets the modern UX and integration benchmark.

Direct peers

• Exist Global: Philippine-headquartered custom software development firm providing web, mobile, and enterprise solutions to global clients. Directly comparable to Astra's offshore software dev and outsourcing business in offering mix and target customer profile.
• Stratpoint Technologies: Philippine enterprise software and digital transformation firm building custom applications and managed services. Overlaps with Astra's custom development, web, and mobile application services for enterprise clients in the same local offshore-dev market.
• Pointwest Technologies: A Philippine software development and outsourcing firm offering custom software and IT services to global enterprises. Comparable to Astra Philippines across service portfolio (custom dev, web, mobile, embedded), headcount scale, and positioning within the Philippine offshore-dev ecosystem.
• Sprout Solutions: A Philippine-based HR, payroll, and employee-engagement SaaS platform targeting the same enterprise and mid-market customers Astra Philippines serves with its HRIS/Payroll suite. Both compete on PH-specific compliance (DOLE, SSS, PHIC, HDMF, BIR) and on cloud vs. on-premise deployment.
• Xurpas (Salarium): Philippine mobile-first payroll solution under Xurpas, targeting the same SME and enterprise payroll market Astra serves with Astra Payroll. Comparable on Philippine compliance specialization, mobile/web delivery, and SaaS subscription revenue model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/astra-philippines

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Astra Philippines