Atlantic Importing
Atlantic Importing is a family-owned wholesale beverage and snack distributor founded circa 1994 in Holliston, MA, selling craft beer, wine, spirits, and snacks to restaurants, bars, and liquor stores across Massachusetts via direct delivery routes.
- Company typePrivate
- Founded1994
- HeadquartersHolliston, MA, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Atlantic Importing does
Atlantic Importing, operating as Atlantic Beverage Distributors, is a family-owned wholesale beverage and snack distributor founded around 1994 and headquartered at 350 Hopping Brook Rd in Holliston, Massachusetts. The company purchases craft beer, fine wines, premium spirits, non-alcoholic beverages, and curated snacks from suppliers and resells them at wholesale margins to on-premise accounts (restaurants and bars) and off-premise accounts (liquor stores) across Massachusetts territories including Boston, Western MA, and Nantucket. It maintains a 12-category product portfolio spanning craft beer, wine, spirits, RTD cocktails, hard seltzer, hard tea and lemonade, cider, hard kombucha, sake, mead, non-alcoholic beverages, and snacks.
The company operates a single warehouse facility and delivers via company-employed CDL and non-CDL box truck drivers following defined route schedules. Field sales representatives manage designated account runs and handle shelf management, display positioning, and price-point management. Existing customers can place orders through a digital online ordering portal; new accounts must apply and be verified before receiving portal credentials. The company also operates a consumer-facing Product Finder tool that identifies retailers carrying specific brand segments. Technology stack is limited to standard wholesale-distribution operations with a Wix-built website; no proprietary platforms, AI capabilities, or mobile applications are disclosed.
Atlantic Importing employs 11-50 people across three departments (Sales, Warehouse & Transportation, and Administration), is independently owned with no disclosed private equity, institutional, or parent-company backing, and has operated continuously for over 30 years. Revenue is derived entirely from wholesale margins on product sales; pricing is quote-based and negotiated through account relationships rather than published rate cards. Marketing is conducted through the company website, Facebook, and Instagram.
Atlantic Importing firmographics
Firmographics- Name
- Atlantic Importing
- Legal name
- Atlantic Beverage Distributors
- Website
- https://atlanticimporting.com
- Company type
- Private
- Founded year
- 1994
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Atlantic Importing is a family-owned wholesale beverage and snack distributor founded circa 1994 in Holliston, MA, selling craft beer, wine, spirits, and snacks to restaurants, bars, and liquor stores across Massachusetts via direct delivery routes.
- Ownership category
- akta.pro rank
Atlantic Importing industry classification
Industry- Product category
- Beverage Wholesale Distribution
- NAICS
- Beer, Wine, and Distilled Alcoholic Beverage Merchant Wholesalers (4248), Wine and Distilled Alcoholic Beverage Merchant Wholesalers (424820)
- SIC
- Wholesale-Beer, Wine & Distilled Alcoholic Beverages (5180)
- akta.pro primary industry
- Alcoholic Beverage Wholesale (Beer, Wine, Spirits) (AFAIAGAA)
- akta.pro secondary industry
- Bar, Restaurant & On-Premise Beverage Supply Wholesale (AFAIAGAI)
Keywords
Where Atlantic Importing is headquartered
LocationHeadquarters
- HQ city
- Holliston, MA
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Atlantic Importing business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure
Revenue model
- Beverage Wholesale Distribution: Purchases beverages and snacks from suppliers and resells to retail customers (restaurants, bars, liquor stores). Revenue derived from margin between wholesale acquisition and resale prices. Product categories include craft beer, wine, spirits, RTD cocktails, hard seltzer, hard tea, cider, mead, sake, hard kombucha, non-alcoholic beverages, and snacks.
Go-to-market motion2 records
Distribution channels2 records
Marketing channels4 records
Atlantic Importing product offering
Product offeringCore offering
Atlantic Importing is a wholesale beverage and snack distributor that purchases craft beer, fine wine, premium spirits, RTD cocktails, hard seltzer, hard tea, cider, mead, sake, hard kombucha, non-alcoholic beverages, and snacks from suppliers and resells them to restaurants, bars, and liquor stores across Massachusetts and Southern New England. The company operates a warehouse and distribution hub in Holliston, MA, delivering products directly to on-premise and off-premise retail accounts via company drivers.
Differentiator
Problem solved
Functional benefit
Products and services
- Craft Beer Distribution Wholesale supply of craft beer to restaurants, bars, and liquor stores in Massachusetts, delivered directly via company box trucks.
- Fine Wine Distribution Wholesale distribution of fine wines from around the world to on-premise and off-premise accounts across Massachusetts.
- Premium Spirits Distribution Wholesale distribution of premium spirits to restaurants, bars, and liquor stores in Massachusetts.
- RTD Cocktails Distribution Wholesale distribution of ready-to-drink cocktails to on-premise and off-premise accounts in Massachusetts.
- Hard Seltzer Distribution Wholesale distribution of hard seltzer to restaurants, bars, and liquor stores throughout Massachusetts.
- Hard Tea and Lemonade Distribution Wholesale distribution of hard tea and hard lemonade to on-premise and off-premise accounts in Massachusetts.
- Cider Distribution Wholesale distribution of cider to restaurants, bars, and liquor stores in Massachusetts.
- Hard Kombucha Distribution Wholesale distribution of hard kombucha to on-premise and off-premise accounts across Massachusetts.
- Sake Distribution Wholesale distribution of sake to restaurants, bars, and liquor stores in Massachusetts.
- Mead Distribution Wholesale distribution of mead to on-premise and off-premise accounts across Massachusetts.
- Non-Alcoholic Beverage Distribution Wholesale distribution of locally made soda, juice, mixers, artisanal water, and energy drinks to on-premise and off-premise accounts in Massachusetts.
- Curated Snacks Distribution Wholesale distribution of curated snack items to restaurants, bars, and liquor stores across Massachusetts.
- Online Ordering Portal Self-serve online ordering platform for verified wholesale customers to place and manage product orders.
Companies that use Atlantic Importing
Customer profileNamed customers3 records
Segments2 records
Ideal customer profiles2 records
Atlantic Importing technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Atlantic Importing partnerships and signals
Strategic signalScale indicators2 records
Recent moves4 records
Expansion highlights4 records
Atlantic Importing competitors and assessment
Company assessmentRegional players
- Bay State Wine & Spirits: Massachusetts wine and spirits wholesaler serving on-premise and off-premise accounts across the same geographic region. Comparable regional scope and product category overlap with Atlantic.
- Yankee Spirits: Massachusetts-based beverage retailer and distributor with a strong New England footprint. Comparable in regional Massachusetts operating scope and customer mix, with some overlap in spirits and specialty SKUs.
Broad incumbents
- Breakthru Beverage Group: One of the largest beverage wholesalers in the U.S. with significant operations across Massachusetts. Overlaps with Atlantic across the full beer/wine/spirits assortment but competes as a broad incumbent with national scale, broader supplier portfolio, and stronger digital capabilities.
- Southern Glazer's Wine & Spirits: The largest wine and spirits distributor in the U.S., operating across Massachusetts. Overlaps with Atlantic on product categories and Massachusetts customers, but competes as a national broadliner with substantially greater scale and supplier negotiating power.
- Horizon Beverage (a Breakthru company): Massachusetts-based beverage distributor (now part of Breakthru Beverage Group) serving the same on-premise and off-premise channels. Comparable product mix and Massachusetts route density, but operates as part of a much larger national platform.
Direct peers
- Burke Distributing Corporation: Massachusetts-based beverage distributor focused on craft beer and specialty brands serving on-premise and off-premise accounts in New England. Closely comparable to Atlantic in craft/specialty positioning and Massachusetts route-based delivery model.
- Martignetti Companies: Massachusetts' largest wine and spirits wholesaler, distributing to on-premise and off-premise accounts across the same New England geography as Atlantic Beverage Distributors. Comparable in product category (beer/wine/spirits) and channel (restaurants, bars, retailers) but operating at significantly greater scale.
- Classic Wine Imports: Massachusetts-based wine importer and wholesaler distributing to restaurants and retailers in New England. Overlaps with Atlantic on wine category sourcing and on-premise/off-premise Massachusetts account coverage.
- Kappy's Fine Wine & Spirits: Massachusetts-based family-owned beverage retailer and wholesaler serving the same regional customer base. Comparable as a regional, family-operated Massachusetts beverage business with overlapping supplier and account relationships.
- Craft Brewers Guild: Craft beer-focused distributor operating throughout New England with route delivery to bars, restaurants, and retailers. Direct competitor to Atlantic's craft beer segment in overlapping Massachusetts territories.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights5 records
Customer concentration
Atlantic Importing social profiles
Digital presenceAtlantic Importing financial estimates
Financial estimateRevenue estimate
Valuation estimate
Atlantic Importing leadership team
Management profileNumber of profiles
Atlantic Importing funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Atlantic Importing M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Atlantic Importing
What does Atlantic Importing do?
Atlantic Importing is a wholesale beverage and snack distributor that purchases craft beer, fine wine, premium spirits, RTD cocktails, hard seltzer, hard tea, cider, mead, sake, hard kombucha, non-alcoholic beverages, and snacks from suppliers and resells them to restaurants, bars, and liquor stores across Massachusetts and Southern New England. The company operates a warehouse and distribution hub in Holliston, MA, delivering products directly to on-premise and off-premise retail accounts via company drivers.
Is Atlantic Importing a public or private company?
Atlantic Importing is a private company. It is classified as family owned and is currently operating.
When was Atlantic Importing founded?
Atlantic Importing was founded in 1994. It employs 11 to 50 people.
Where is Atlantic Importing based?
Atlantic Importing is headquartered in Holliston, MA, United States, in the North America region.
How does Atlantic Importing make money?
One revenue line is on record: beverage Wholesale Distribution.
Who are Atlantic Importing's main competitors?
Regional players on record are Bay State Wine & Spirits and Yankee Spirits. Broad incumbents are Breakthru Beverage Group, Southern Glazer's Wine & Spirits and Horizon Beverage (a Breakthru company). Direct peers are Burke Distributing Corporation, Martignetti Companies, Classic Wine Imports, Kappy's Fine Wine & Spirits and Craft Brewers Guild.
Does Atlantic Importing have an API?
No public API is recorded for Atlantic Importing.
What industry is Atlantic Importing in?
Atlantic Importing's product category is Beverage Wholesale Distribution. Its primary akta.pro industry code is AFAIAGAA, Alcoholic Beverage Wholesale (Beer, Wine, Spirits), with a secondary code of AFAIAGAI, Bar, Restaurant & On-Premise Beverage Supply Wholesale. Its NAICS code is 4248 and its SIC code is 5180.