At Large

What At Large does

At Large Consult is a privately held, New York-headquartered boutique strategy and narrative consultancy that serves 'bold brands' and individual leaders, founders, and creatives. The firm's core offering is bespoke strategic consulting rather than a software platform; engagements encompass original research, brand positioning, narrative and tone of voice development, go-to-market strategy, communications strategy, story strategy, partnership development, and tactical campaign planning. Deliverables take the form of strategic blueprints, internal brand toolkits, thought-leadership content, onboarding materials, sales or vendor stewardship, workshops, publications, and brand campaigns.

The firm employs 11 people and operates without any disclosed technology product, API, SDK, AI model, or proprietary platform. Its intellectual property is concentrated in editorial judgement and a published 'Ideas & Thinking' content library that doubles as thought leadership. Target verticals cited include luxury, life sciences, aerospace, and sports, indicating a deliberate cross-sector approach to cultural-positioning work.

Revenue is generated through professional-services engagements scoped and priced on a project basis; pricing is not publicly disclosed and prospective clients are directed to [email protected] for quote-based discussions. The go-to-market motion is direct, high-touch enterprise consulting with no self-service, partner, marketplace, or recurring-contract channels. No funding rounds, M&A activity, institutional investors, or regulatory actions are disclosed in the available data.

Name

At Large

Legal name

At Large

Website

https://atlargeconsult.com

Company type

Private

Founded year

2026

Operating status

Operating

Headcount range

11–50 employees

Short description

At Large Consult is an 11-person, New York-based boutique strategy and narrative consultancy that delivers bespoke brand positioning, communications, and go-to-market engagements to bold brands and individual leaders, founders, and creatives across luxury, life sciences, aerospace, and sports.

Ownership category

akta.pro rank

Product category

Strategy Consulting

NAICS

Management Consulting Services (54161), Marketing Consulting Services (541613)

SIC

Services-Management Consulting Services (8742)

akta.pro primary industry

Reputation Management & Executive Thought Leadership (MPAAADAK)

akta.pro secondary industry

Corporate Reputation & Thought Leadership (MPAAAOAF)

Keywords

• Brand strategy consulting
• Narrative positioning services
• Strategic communications advisory
• Go-to-market strategy
• Brand positioning consultancy

Headquarters

HQ city

New York City, NY

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Strategic Consulting and Advisory Services: At Large generates revenue through bespoke consulting engagements, strategic roadmaps, and advisory projects. The firm delivers outcomes including strategic blueprints, brand toolkits, thought leadership, workshops, and brand campaigns. Revenue is project-based, likely with significant engagement value per client.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Core offering

At Large is a New York-based narrative and strategic consulting firm that helps bold brands, leaders, founders, creatives, and organizations find their strategic edge and grow. The firm delivers bespoke projects and strategic roadmaps encompassing original research, brand positioning, narrative and tone of voice development, go-to-market strategy, communications strategy, story strategy, partnership development, and tactical campaign planning. Work is delivered as strategic blueprints, internal brand toolkits, thought leadership, workshops, publications, and brand campaigns.

Product overview

At Large is a narrative and strategic consulting firm offering bespoke consulting services rather than a software product platform. Their core offering centers on strategic consulting engagements that encompass original research, brand positioning, narrative development, go-to-market strategy, communications strategy, story strategy, partnership development, and tactical campaign planning. These services are delivered through customized project work resulting in strategic blueprints, internal brand toolkits, thought leadership content, onboarding materials, workshops, publications, and brand campaigns. The firm operates as a single integrated consulting practice without modular products.

Differentiator

Problem solved

Functional benefit

Products and services

• Strategic Consulting Services

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves3 records

Direct peers

• Anomaly: Creative and brand strategy agency operating at the intersection of strategy, narrative, and campaign execution for enterprise brands, comparable to At Large in combining strategic positioning with creative delivery.
• Mother: Independent creative company with a strong brand strategy and narrative offering, competing for the same bold-brand positioning budgets as At Large across enterprise clients.
• Bruce Mau Design: Strategic design and brand consultancy that helps leaders and organizations articulate vision, narrative, and operating philosophy — closely aligned with At Large's narrative-compass positioning for bold clients.
• Red Antler: Boutique brand strategy and positioning agency that helps 'bold' launch-stage and challenger brands find their narrative edge, closely mirroring At Large's positioning-strategy offering for ambitious clients.

Broad incumbents

• Wolff Olins: Global brand consultancy offering brand strategy, narrative, and identity work to large enterprises, overlapping with At Large's positioning practice but at much greater scale and across more geographies.
• Pentagram: Independent design firm that pairs brand strategy and narrative positioning with identity and visual systems, overlapping with At Large's brand positioning and internal toolkit offerings.
• Brunswick Group: Global advisory firm focused on communications, reputation, and stakeholder positioning, comparable to At Large in serving leaders and founders on narrative and reputation strategy at enterprise level.
• Edelman: World's largest PR and communications firm with extensive reputation and executive thought leadership practices that overlap with At Large's narrative positioning and brand campaign work.
• Landor & Fitch: Major global brand consulting and design firm with a broad portfolio of brand positioning and narrative engagements, competing with At Large for enterprise narrative-strategy mandates.
• R/GA: Global brand and innovation consultancy combining strategy, narrative, and campaign execution for enterprise clients, competing for the same go-to-market and story-strategy budgets as At Large.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/at-large-consult

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about At Large