Londontur Viagens E Turismo

What Londontur Viagens E Turismo does

Londontur Viagens E Turismo operates under the trade name Atlas Operadora de Hotéis, a privately held Brazilian travel operator founded in 1994 and headquartered on Avenida Paulista in São Paulo, with regional offices in Porto Alegre and Florianópolis and a headcount of approximately 8 employees. The company functions as a B2B online distribution platform for travel agencies (agências de viagens), providing access to over 400,000 hotels in Brazil and worldwide, alongside car rental partnerships, private and shared transfers, sightseeing tours, and customized corporate and leisure travel packages. End-customers can also book directly through the company website supported by a 24-hour customer service team reachable by phone, email, and WhatsApp.

The underlying technology stack is described as a 'high-technology online sales system' for hotel and car reservations; the booking login is hosted on a third-party platform (Cangooroo), suggesting reliance on an external reservation engine rather than a fully proprietary system. No public API, SDK, mobile app, or proprietary AI/ML capabilities are disclosed, and the company maintains LGPD (Brazilian data protection) compliance via a published Privacy Policy. The platform integrates with hotel suppliers globally and with multiple car rental companies as core commercial partners.

The business model is commission- and transaction-fee-based: Atlas earns on hotel bookings, car rentals, transfers, tours, and packaged corporate/leisure itineraries. Pricing is not publicly disclosed and is quote-based through the sales team. Go-to-market is dual: a B2B channel via travel agencies and a direct-to-consumer channel via the website and 24-hour support, with marketing executed through organic content (blog), social media (Instagram, LinkedIn, Facebook), and WhatsApp. The firm is privately held with no disclosed investors, funding rounds, M&A activity, or parent company, and operates as an independent, founder/management-controlled entity.

Name

Londontur Viagens E Turismo

Legal name

Atlas Operadora de Hotéis

Website

https://atlasoperadora.com.br

Company type

Private

Founded year

1994

Operating status

Operating

Headcount range

1–10 employees

Short description

Atlas Operadora de Hotéis (Londontur Viagens E Turismo) is a São Paulo-based B2B/B2C Brazilian travel operator founded in 1994, providing travel agencies and end-customers online access to 400,000+ hotels, car rentals, transfers, tours, and customized corporate and leisure packages with 24-hour support.

Ownership category

akta.pro rank

Product category

Online travel operator / travel agency services

NAICS

Travel Agencies (56151), Tour Operators (56152)

akta.pro primary industry

White-Label Booking Engine Platforms (SaaS/Widget) (THALADAN)

akta.pro secondary industry

Tours, Activities & Experiences Booking (HSACAKAF)

Keywords

• Online hotel booking
• Travel agency platform
• Corporate travel packages
• Car rental services
• Transfers and tours

Headquarters

HQ city

São Paulo

HQ country

Brazil

HQ region

Latin America

Offices4 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Supply Chain

Revenue model

1. Hotel Bookings Commission: Earns commissions from hotels for bookings made through their platform by travel agencies and direct customers
2. Car Rental Partnerships: Partnership with car rental companies providing vehicles for business and leisure travelers
3. Transfers and Tours: Organizes private and shared transfers as well as sightseeing tours in various cities around the world
4. Corporate and Leisure Packages: Customized travel packages for business or leisure, including complete planning and detailed itineraries

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Atlas Operadora de Hotéis is an online travel operator that aggregates and resells more than 400,000 hotels in Brazil and worldwide to travel agencies and end consumers through a dedicated online reservation platform. Its core offering is complemented by car rentals through partnerships with major locadoras, private and shared transfers and tourist tours in cities worldwide, plus customized corporate and leisure travel packages with full planning and itineraries.

Product overview

Atlas Operadora operates as a unified online travel platform serving travel agencies, combining hotel booking, car rental, and transfer/tour services into a single system. The core offering includes access to over 400,000 hotels, partnerships with major car rental companies, and organized transfers and tours worldwide. Services are available 24/7 for both corporate and leisure travel needs.

Differentiator

Problem solved

Functional benefit

Products and services

• Hotelaria (Hotel Booking) Online hotel booking platform offering access to over 400,000 hotels in Brazil and worldwide, providing travel agencies and end customers with a wide selection of accommodations, competitive rates, and real-time availability.
• Aluguel de Carros (Car Rental) Car rental services offered through partnerships with major vehicle rental companies, providing mobility solutions for business and leisure travelers with a wide range of vehicle options.
• Transfers e Passeios (Transfers and Tours) Organization of private and shared transfers as well as tourist tours in various cities around the world, providing personalized and efficient travel services with tranquility and comfort throughout the trip.
• Pacotes Corporativos e Lazer (Corporate and Leisure Packages) Customized travel packages for business or leisure purposes, including complete planning and detailed itineraries for any occasion, delivered by the company team through the direct sales channel.

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Two partnerships are on record, tiered core.

• Car Rental CompaniescoreOthersPartnership with the best car rental companies allowing customers to choose from a wide range of vehicles adapted to their needs for business or leisure travel with security and practicality.
• Hotels and Accommodation SupplierscoreChannel Partner/ Reseller/ DistributorStrategic agreements with hotel suppliers worldwide providing access to over 400,000 hotels in Brazil and internationally with competitive pricing.

Scale indicators3 records

Recent moves4 records

Expansion highlights4 records

Emerging players

• Tourbox Viagens: Tourbox is a Brazilian online travel agency and B2B platform offering hotels and packages. It targets similar travel-agency and consumer segments as Atlas Operadora, with a more digitally focused approach.

Direct peers

• Hotelbeds: Hotelbeds is the world's largest B2B bedbank, wholesaling hotel inventory to travel agencies and tour operators globally — directly comparable to Atlas Operadora's model of distributing 400,000+ hotels to Brazilian travel agencies through commission-based bookings.
• Orinter Tour & Travel: Orinter is a Brazilian operadora de viagens offering hotel, car rental, tour, and package services to travel agencies and direct customers — closely aligned with Atlas Operadora's product mix and B2B/B2C distribution approach.
• Decolar (Despegar): Despegar/Decolar is the leading OTA in Latin America, offering hotels, flights, packages, and cars to consumers across the region. While more consumer-direct than Atlas, it competes for the same Brazilian travel demand and hotel supplier relationships.
• BWT Operadora: BWT Operadora is a Brazilian B2B travel wholesaler distributing hotels, packages, and ancillary services to travel agencies, directly comparable to Atlas Operadora's operadora model serving the Brazilian market.
• Booking.com TAAP: Booking.com's Travel Agent Affiliate Program provides travel agencies with access to Booking's hotel inventory for client bookings — the closest global direct competitor to Atlas Operadora's B2B travel-agency distribution model.
• WTL Operadora: WTL is a Brazilian travel operator/wholesaler serving travel agencies with hotel inventory and travel packages, directly comparable to Atlas Operadora's B2B business model in the same domestic market.
• Expedia TAAP: Expedia's Travel Agent Affiliate Program offers travel agents global hotel and travel inventory for client bookings, directly comparable to Atlas Operadora's B2B platform serving Brazilian travel agencies.

Broad incumbents

• CVC Corp Brasil: CVC is Brazil's largest travel operator and OTA, offering retail and wholesale travel distribution at significantly greater scale. It overlaps with Atlas in serving Brazilian travel agencies and corporate clients, but operates a much broader retail consumer brand portfolio.

Others

• Cangooroo: Cangooroo provides the online booking engine technology that Atlas Operadora uses (atlashoteis.cangooroo.net login). It is an enabling technology partner that powers multiple Brazilian travel operators, making it a comparable and adjacent player in the same B2B travel-tech stack.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights5 records

Customer concentration

• Facebooklinkedin.com/company/atlas-operadora-de-hot%C3%A9is
• LinkedInlinkedin.com/company/londontur-viagens-e-turismo
• Instagraminstagram.com/atlasoperadora

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Londontur Viagens E Turismo