What ATTS Technologies Private Limited does

ATTS Technologies Private Limited is a privately held, founder-led full-service digital agency incorporated in India and headquartered in Coimbatore, Tamil Nadu. Founded in 2013 by CEO Jane Cooper, the company operates with a 33-person team delivering eight core service lines: web design and development, mobile application development (Android and iOS), search engine optimization, social media marketing, brand analytics and branding, performance marketing, ad films and multimedia advertising, and product photography. Its customer base spans startups through multi-million-dollar enterprises across healthcare, finance, fashion, jewellery, and wedding services verticals.

The company's underlying technology consists of custom web and mobile application development using clean-code practices and responsive design, supplemented by an internal proprietary software product called AURUMM, introduced around 2023 and claimed to have powered over 300 projects. The company also maintains a separate productized brand called Nyttro (nyttro.com). Technology differentiators cited include responsive web design, high-uptime hosting (99%), cross-platform mobile development, push notifications, offline access, and security/privacy compliance — all standard agency-stacked capabilities rather than proprietary technical breakthroughs. No patents, certifications, AI/ML capabilities, or API offerings are disclosed.

ATTS operates a sales-led, project-based revenue model with quote-by-quote pricing and no publicly disclosed rate card. Revenue streams are predominantly one-time license / professional services engagements (web builds, app builds, branding projects, campaign work) with no evident recurring revenue or subscription model. Distribution is direct-to-client via the company's website, phone, and email channels, with no marketplace, reseller, or partner channel structure. The company is self-funded with no external institutional investors, PE backing, or M&A activity, and positions its private ownership as enabling long-term R&D focus over short-term financial pressures.

Name

ATTS Technologies Private Limited

Legal name

ATTS Technologies Private Limited

Website

https://atts.in

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

11–50 employees

Short description

ATTS Technologies is a privately held Coimbatore-based digital agency founded in 2013, offering web development, mobile app development, SEO, social media marketing, branding, performance marketing, and multimedia production to startups and enterprises across healthcare, finance, fashion, and jewellery verticals.

Ownership category

akta.pro rank

Product category

IT Services and Digital Marketing

NAICS

Custom Computer Programming Services (541511)

SIC

Services-Advertising Agencies (7311), Services-Computer Programming Services (7371)

akta.pro primary industry

Attribution, Measurement, Analytics & Incrementality (BPAMALAF)

Keywords

• Web development services
• Mobile app development
• Digital marketing agency
• Brand consulting services
• Custom software development

Headquarters

HQ city

Coimbatore

HQ country

India

HQ region

Asia

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Website Development Services: Custom website design and development services including static and dynamic websites, delivered as project-based engagements with one-time fees
2. Mobile App Development Services: Custom mobile application development for Android and iOS platforms, delivered as tailored project engagements
3. Social Media Marketing Services: Strategic social media marketing including content creation, advertising, community management, and performance analytics
4. Branding Services: Brand consulting, logo design, visual identity, brand messaging, and positioning services
5. SEO Services: Search engine optimization including keyword research, technical SEO, link building, and content marketing
6. Performance Marketing Services: Targeted campaigns including PPC, analytics, A/B testing, and ROI optimization
7. Photography Services: Product photography and visual content creation for brands
8. Ad Films & Multimedia Advertising: Video production including TV ads, engagement boost reels, and social media videos

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

ATTS Technologies is a full-service digital agency that designs and builds custom websites and mobile applications, and delivers digital marketing, branding, SEO, performance marketing, ad films, and product photography services for businesses ranging from startups to multi-million dollar enterprises. The company also offers two proprietary software products: AURUMM, an internal flagship product that has powered 300+ projects, and Nyttro, an external software product brand.

Product overview

ATTS Technologies Private Limited operates as a professional IT solutions and digital services company offering a comprehensive portfolio of services organized around web and mobile development, digital marketing, branding, and multimedia production. The core service offering comprises eight distinct service lines: Web Design & Development, Mobile App Development (Android and iOS), Social Media Marketing, Brand Analytics & Branding, Search Engine Optimization, Ad Films & Multimedia Advertising, Performance Marketing, and Product Photography. In addition to services, ATTS has developed proprietary software products including AURUMM, an internal flagship software product that has powered over 300 projects across healthcare, finance, fashion, jewellery, and startup sectors. The company also offers access to Nyttro, an external product brand. Together, these offerings position ATTS as a full-service digital agency serving startups to multi-million dollar enterprises seeking to elevate their brand presence and business operations.

Differentiator

Problem solved

Functional benefit

Brands

• Nyttro: A product/platform mentioned in the footer navigation as the company's product offering.
• AURUMM

Products and services

• Web Design & Development Custom website design and development services delivering responsive, fast-loading websites with clean code, captivating user interfaces, and seamless user experiences across all devices, intended for brands seeking global digital presence.
• Mobile App Development Custom mobile application development for Android and iOS platforms with intuitive interfaces, push notifications, offline access, and third-party API integrations, targeted at brands wanting native or cross-platform apps.
• Social Media Marketing Strategic social media marketing services including strategy development, content creation and management, social media advertising, community management, and performance analytics for brands seeking audience growth and engagement.
• Brand Analytics & Branding Comprehensive branding services encompassing logo and visual identity design, brand messaging and positioning, strategic brand blueprinting, creative brand voice development, and real-time brand monitoring for businesses building or refining their brand.
• Search Engine Optimization (SEO) SEO services including keyword research and competitive analysis, technical website optimization, link building, content marketing, website performance assessment, and local SEO ranking improvement for businesses seeking organic search visibility.
• Ad Films & Multimedia Advertising Video production and multimedia advertising services creating brand story content, product TV ads, engagement-boosting social media reels, and sales-increasing video campaigns for brands seeking video marketing assets.
• Performance Marketing Data-driven performance marketing services including tailored campaign strategies, A/B testing, SEO and PPC optimization, and comprehensive analytics and reporting for businesses seeking measurable ROI from digital campaigns.
• Product Photography Professional photography services delivering high-quality brand imagery with creative composition, brand consistency across visuals, versatile output for multiple platforms, and expert post-processing editing for product-based businesses.
• AURUMM ATTS's flagship proprietary software product that has powered over 300 successful projects for businesses in healthcare, finance, fashion, jewellery, and startup sectors, serving as a foundational platform underpinning ATTS's project delivery.
• Nyttro An external software product brand listed under ATTS Technologies' product offerings, accessible at its own domain nyttro.com, representing a separately branded software product distinct from ATTS's service business.

Quantifiable outcome

• 10+ years industry experience
• +2 more outcomes

Named customers6 records

Segments5 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature7 records

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• WATConsult: Mumbai-based digital agency (part of Dentsu) delivering social media, content, performance, and digital creative services. Comparable service portfolio and India-anchored client base to ATTS Technologies.
• Social Beat: Independent Indian digital marketing agency focused on performance marketing, SEO, social media, and video content for brands. Directly comparable service mix and target customer profile to ATTS.
• Langoor: India-origin digital agency with services spanning web development, digital marketing, branding, and creative production. Comparable in operating model, vertical breadth, and project-based engagement style to ATTS.
• Kinnect: India-based full-service digital agency offering creative, media, social, and technology services to brands. Similar scale and end-to-end project delivery model as ATTS Technologies.
• DViO Digital: India-headquartered digital agency (now housing the legacy Webchutney brand) offering end-to-end digital marketing, web, and creative services. Comparable in service breadth and India-anchored client base.
• Schbang: Independent India-based full-service digital agency offering web, mobile, branding, and performance marketing services to startups and enterprises. Highly comparable in size, service breadth, and go-to-market to ATTS Technologies.

Broad incumbents

• iProspect India: Dentsu's global performance and digital marketing network with a strong India presence. Overlaps with ATTS in SEO, performance, and digital marketing but operates at significantly larger scale across enterprise clients.
• Ogilvy India: WPP-owned global advertising and communications network with extensive India operations in digital, branding, and creative. Comparable in branding and integrated digital services but competes at much larger enterprise scale.
• Wipro Digital: Global IT services and digital transformation arm of Wipro, offering web, mobile, branding, and digital experience services. Overlaps with ATTS on web/app development and digital services but serves much larger enterprise customers.
• Dentsu India: Global advertising and digital services group with multiple India-based agency brands (including WATConsult and iProspect). Overlaps with ATTS on digital marketing and creative services but with vastly greater scale and resources.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks7 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/atts-technologies-private-limited

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ATTS Technologies Private Limited