Siemens Professional Education

Name

Siemens Professional Education

Legal name

Siemens AG

Website

https://ausbildung.siemens.com

Company type

Public

Founded year

1847

Operating status

Operating

Headcount range

51–100 employees

Ownership category

akta.pro rank

Headquarters

HQ city

Erlangen

HQ country

Germany

HQ region

Europe

Offices10 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Vocational Training Services: SPE operates as the internal professional education division of Siemens AG, providing vocational training (Ausbildung) and dual study programs (Duales Studium) to Siemens and its subsidiaries. Revenue is not externally disclosed as SPE is an internal cost center.

Pricing tiers

Go-to-market motion3 records

Distribution channels6 records

Marketing channels11 records

Core offering

Siemens Professional Education provides vocational training (Ausbildung) and dual study programs (Duales Studium) in Germany, training 6,500+ apprentices and dual students in 80+ professional disciplines including electrical engineering, mechatronics, IT, business administration, and hospitality. Training is delivered across approximately 30 modern training centers equipped with Virtual Reality, 3D printing, and Digital Twin technology, supplemented by digital tools such as the SIEYA career orientation platform, the SieMe AI chatbot, and a digital Jobfinder matching service. SPE additionally offers student internships (Schülerpraktikum), programs for candidates with disabilities, and the SIEYA[at]School in-school career orientation program.

Product overview

Siemens Professional Education (SPE) is the vocational training and education division of Siemens AG, offering a comprehensive portfolio of training programs across Germany. The core offerings include vocational training programs (Ausbildung) in over 80 occupations spanning six professional categories—Electrical Engineering & Mechatronics, IT & Business Informatics, Mechanics & Mechanical Engineering, Economics & Logistics, Industrial Engineering, and Gastronomy & Hospitality—alongside dual study programs (Duales Studium) combining university education with practical Siemens work experience. Supporting these core products are digital platforms including the SIEYA career orientation portal, the SieMe chatbot for 24/7 applicant support, and the Digital Job Finder matching tool. Educational initiatives like SIEYA[at]School and SiemensbewegtSchule extend the offering into schools, while employer branding content through 'Choose Your Character' videos and 'AllesMitZukunft' career stories provide authentic insights into life at Siemens. The portfolio is delivered through approximately 30 training centers across Germany, with a network of over 6,500 trainees.

Differentiator

Problem solved

Functional benefit

Brands

• SIEYA: Siemens Your Adventure - A platform accompanying young people from career orientation to their training start at Siemens, providing information, events, news, quizzes, gaming and community area.

Products and services

• Vocational Training Programs (Ausbildung) Recognized dual vocational training (Ausbildung) program for school leavers in Germany, covering more than 80 trades and professions across electrical engineering, mechatronics, IT, business administration, hospitality, and other disciplines. Apprentices receive monthly compensation, train on Siemens industrial equipment, and qualify for industry-recognized credentials (IHK/HWK) with a direct employment pathway into Siemens AG and partner companies.
• Dual Study Programs (Duales Studium) Practice-integrated academic degree programs that combine theoretical coursework at partner universities with paid on-the-job training rotations at Siemens AG. Designed for German Abiturienten who want a university degree alongside hands-on industrial experience, with graduates typically transitioning into permanent Siemens AG roles.
• Student Internship Program (Schülerpraktikum) School-student internship placements (Schülerpraktikum) that allow secondary-school students in Germany to gain first-hand exposure to vocational careers, Siemens facilities, and industrial workflows. Acts as a feeder pathway into the Ausbildung program.
• SIEYA - Siemens Your Adventure Digital career orientation and self-discovery platform that helps prospective applicants explore Siemens Professional Education's 80+ training programs and identify vocational paths that match their interests, before applying to Ausbildung or Duales Studium.

Quantifiable outcome

• 6,500+ apprentices and dual students currently in training programs
• +3 more outcomes

Named customers11 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

17 partnerships are on record, tiered minor and core.

• OSRAM GmbHminorChannel Partner/ Reseller/ DistributorVocational training partnership (Verbundausbildung) where apprentices work at OSRAM for practical phases while receiving Siemens training. OSRAM trains Mikrotechnologen focusing on semiconductor products and microsystems.
• ActemiumminorChannel Partner/ Reseller/ DistributorExternal cooperation partner for vocational training programs within the Verbundausbildung model.
• BSHminorChannel Partner/ Reseller/ DistributorExternal cooperation partner for vocational training programs within the Verbundausbildung model.
• CTDIminorChannel Partner/ Reseller/ DistributorExternal cooperation partner for vocational training programs within the Verbundausbildung model.
• Pfeifer LangenminorChannel Partner/ Reseller/ DistributorExternal cooperation partner for vocational training programs within the Verbundausbildung model.
• YunexminorChannel Partner/ Reseller/ DistributorExternal cooperation partner for vocational training programs within the Verbundausbildung model.
• ESTAINIUM AssociationcoreStrategic or Co-development PartnerFounding member of independent non-profit organization advancing industrial decarbonization holistically in a cross-industry and cross-functional ecosystem.
• Aspern Smart City Research (ASCR)coreStrategic or Co-development PartnerResearch consortium in Vienna developing sustainable technologies for urban energy future. Siemens participates in this Europe-wide unique research project testing solutions under real conditions.
• SIEYA[at]School Partners (Forschungsinstitut Bildung Digital and Didactic Innovations)coreStrategic or Co-development PartnerJoint initiative providing high-quality teaching and learning materials for career orientation and future-relevant topics. Materials are expert-developed, standard-aligned, and freely available.
• Siemens Stiftung MedienportalminorStrategic or Co-development PartnerFree platform providing over 3,500 quality-checked MINT teaching materials for teachers and students.
• Code it!coreStrategic or Co-development PartnerProgramming workshops via Code it! - an interactive platform teaching programming to children and beginners through games, promoting creativity and problem-solving skills.
• CyberMentorminorStrategic or Co-development PartnerGermany's largest online mentoring program for girls in STEM. Supports female students in grades 5-13 with virtual mentorship from experienced women in science and business.
• MINT-ECcoreStrategic or Co-development PartnerNational excellence network of schools with outstanding STEM profiles. SPE is an active member supporting MINT talent development.
• SCHULEWIRTSCHAFTcoreStrategic or Co-development PartnerNetwork bringing schools and companies together regionally to facilitate practical career orientation for young people transitioning to work.
• Netzwerk Berufswahl-SIEGELminorStrategic or Co-development PartnerNetwork awarding schools for implementing excellent career and study orientation programs.
• Digital Insights Lounge Partners (Infineon and Microsoft)minorStrategic or Co-development PartnerJoint digital events with MINT-EC, Infineon and Microsoft providing practical insights into future-relevant competencies and changing career profiles.
• Dein Erster TagminorStrategic or Co-development PartnerOrientation platform with 260+ professions and dual study programs, 360° videos and VR experiences, and smartphone application for easy applications.

Scale indicators9 records

Recent moves6 records

Expansion highlights6 records

Others

• IHK Ausbildungsbetriebe: Germany's Chambers of Industry and Commerce (IHK) coordinate and certify the broader German apprenticeship ecosystem that SPE operates within, making them an indirect enabling/regulatory peer rather than a direct competitor.

Direct peers

• Deutsche Bahn Ausbildung: Deutsche Bahn's DB Karriere runs large-scale vocational training programs across Germany for rail and technical occupations, with similar multi-location delivery, school partnership programs, and above-average trainee compensation structure.
• Allianz Ausbildung: Allianz SE runs apprenticeship and dual study programs in Germany with multi-location delivery and modern training facilities, offering a comparable large-DAX-employer vocational training model though focused on financial services rather than industrial disciplines.
• Volkswagen Group Ausbildung: Volkswagen's dual study and apprenticeship programs train thousands annually across automotive, mechatronics, IT, and commercial functions at dedicated training centers, closely mirroring SPE's program structure and German vocational model.
• ThyssenKrupp Ausbildung: ThyssenKrupp's training programs deliver apprenticeships and dual studies across engineering, IT, and commercial fields with a comparable German industrial-employer profile and DAX-listed parent backing.
• Deichmann Ausbildung: Deichmann SE runs large-scale German apprenticeship programs with above-average compensation, comparable multi-location model, and strong employer branding focus, though concentrated in retail rather than industrial occupations.
• Bosch Ausbildung: Robert Bosch GmbH runs one of Germany's largest corporate vocational training programs with hundreds of apprentices across technical and commercial tracks, comparable to SPE in scale, dual-study model, and Industry 4.0 training infrastructure.
• BMW Group Ausbildung: BMW Group's vocational training arm offers apprenticeships and dual study programs across Germany in technical, commercial, and IT tracks, comparable to SPE in structure, brand-backed recruitment, and Industry 4.0 training content.
• BASF Dual Study Programs: BASF SE operates dual study and apprenticeship programs in Germany combining university education with practical industrial training, directly comparable to SPE's Duales Studium offerings in technical and commercial disciplines.

Broad incumbents

• TÜV Rheinland Academy: TÜV Rheinland operates a broad vocational and professional training academy serving multiple industries across certifications, technical, and management programs, representing a larger incumbent in adjacent professional training.

Market position

Weaknesses5 records

Competitive moat6 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/playlist?list=PLw7lLwXw4H50MFR__ASRjNgmAKsoEixml
• LinkedInlinkedin.com/school/siemens-professional-education
• Instagraminstagram.com/siemens_ausbildung
• TikToktiktok.com/@siemens_insights

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Siemens Professional Education