Auto Fraction Club

What Auto Fraction Club does

Auto Fraction Club is a Brazilian fractional-ownership platform for luxury and sports cars, headquartered in São Paulo and operating since 2019. The company's core product is the sale of quotas (cotas) in vehicles such as Porsche, Ferrari, Lamborghini, McLaren, BMW, Audi, Land Rover, Mercedes-Benz, Chevrolet, and Ford models, with each car shared among 3 or 4 quotaholders. Under the hood, Auto Fraction uses Brazil's SPE (Sociedade de Propósito Específico) legal structure — a special-purpose entity that holds title to the vehicle on behalf of the co-owners — combined with a rotating weekly usage schedule and a cost-allocation model in which fixed costs (IPVA, insurance) are split equally while variable costs (maintenance, repairs) are divided by kilometers driven.

The business earns revenue through three streams: a 6% entry commission on quota value at the time the SPE is formed, a R$700 (2026 rate) monthly administration fee per vehicle that includes washing between quota handovers, and a 2.5% exit fee on quota sale price when a quotaholder does not reinvest in another vehicle. Distribution is direct-to-consumer via the company website, with WhatsApp and phone follow-up, plus a physical garage/showroom in São Paulo's Cidade Monções district where vehicles are picked up and returned. Co-founders Rafael Moscardi (CEO & Founder) and Gerson Campos (Investor) lead a team of 5 employees serving high-net-worth car enthusiasts, frequent car changers, and busy professionals who cite underutilization (sports cars used only ~40 days/year on average) and depreciation as the rationale for joining. No institutional funding, M&A, or geographic expansion beyond São Paulo has been disclosed.

Name

Auto Fraction Club

Legal name

Auto Fraction

Website

https://autofraction.com

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

1–10 employees

Short description

Auto Fraction Club is a São Paulo–based fractional sports car ownership platform, established in 2019, that sells quotas in luxury vehicles through SPE legal structures to high-net-worth Brazilian enthusiasts seeking shared access to sports cars.

Ownership category

akta.pro rank

Product category

Fractional Luxury Vehicle Ownership

NAICS

Passenger Car Rental (532111)

SIC

Services-Auto Rental & Leasing (No Drivers) (7510)

akta.pro primary industry

Luxury Car Club / Membership-Based Exotic Rentals (THADAMAJ)

akta.pro secondary industries

Fractional Aircraft Ownership Programs (THABAFAC), Sports & Grand Touring (GT) Car Rentals (THADAMAD)

Keywords

• Fractional car ownership
• Sports car co-ownership
• Luxury vehicle quotas
• Shared auto investment
• SPE vehicle structuring

Headquarters

HQ city

São Paulo

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales, Supply Chain, Infrastructure

Revenue model

1. Entry Commission: At the time of group formation, quotaholders pay a 6% entry commission on the quota value to Auto Fraction for forming the group and managing the SPE setup.
2. Monthly Administration Fee: A monthly fee of R$700 (2026 rate) for car administration, including washing between quota handovers.
3. Quota Sale Fee: A 2.5% fee on the quota sale price when a quotaholder exits without participating in another car.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Auto Fraction Club facilitates fractional ownership of sports and luxury cars through SPE (Sociedade de Propósito Específico) legal structures in Brazil. Customers purchase quotas (cotas) of premium vehicles, sharing costs and usage rights with 2-3 co-owners. The company manages the entire lifecycle including SPE formation, vehicle purchase, scheduling, maintenance, washing between handovers, and eventual resale.

Product overview

Auto Fraction is a fractional sports car ownership platform that enables customers to purchase quotas (cotas) of luxury and sports cars, sharing both investment costs and vehicle usage with 2-3 other co-owners. The core offering consists of the Cotas de Carros Esportivos system, where each quota holder receives approximately 7 days of vehicle access per month on a rotating schedule. The company manages the entire lifecycle through SPE (Sociedade de Propósito Específico) legal structures and provides Car Administration Services including purchase, maintenance, and sale. A companion Investment Calculator tool helps prospects estimate monthly payments. Available vehicles include Porsche 911 Carrera, Porsche Cayenne Turbo GT, Ferrari 296 GTB, Porsche 718 Boxster, Audi RS6, Porsche Macan, BMW 420 Cabrio, Land Rover Velar, and Ford Mustang GT models.

Differentiator

Problem solved

Functional benefit

Products and services

• Cotas de Carros Esportivos (Sports Car Quotas) Fractional ownership system where customers purchase quotas (cotas) of sports cars, dividing costs with 2-3 other co-owners. Each cotista (quota holder) gets 7 days per month of vehicle access, with scheduling managed through a rotating system. Available vehicles include Porsche, BMW, Ferrari, Lamborghini, McLaren, Mercedes-Benz, Audi, Chevrolet, Ford, and Land Rover models.
• SPE Management Services Legal structure management where vehicles are registered under a Special Purpose Entity (SPE) owned by the cotistas. Auto Fraction handles SPE composition and administration for each vehicle group.
• Car Administration Services Full-service management including vehicle purchase, maintenance scheduling, car washing between quota exchanges, and eventual sale of the vehicle. Includes R$700 monthly administration fee covering handover services.
• Investment Calculator (Calculadora de Investimento) Online calculator tool that estimates monthly installment payments based on quota price, interest rate, loan period, and down payment amount. Available on the Auto Fraction website to help prospects assess affordability.

Quantifiable outcome

• Sports vehicles are typically used only 40 days per year (including weekdays)
• +2 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Ten partnerships are on record, tiered minor.

• PorscheminorOthersPorsche vehicles are available through the fractional ownership platform, including models such as Porsche Macan, Porsche 911 Carrera, Porsche Cayenne Turbo GT, and Porsche 718 Boxster.
• BMWminorOthersBMW vehicles available through fractional ownership include the BMW 420 Cabrio model.
• FerrariminorOthersFerrari vehicles available include the Ferrari 458 Italia (2012) and Ferrari 296 GTB models.
• LamborghiniminorOthersLamborghini vehicles are listed as available brands on the platform.
• McLarenminorOthersMcLaren vehicles are listed as available brands on the platform.
• Mercedes-BenzminorOthersMercedes-Benz vehicles are listed as available brands on the platform.
• AudiminorOthersAudi vehicles available include the Audi RS6 model.
• Land RoverminorOthersLand Rover vehicles available include the Land Rover Velar (2019) model.
• FordminorOthersFord vehicles available include the Ford Mustang GT model.
• ChevroletminorOthersChevrolet vehicles are listed as available brands on the platform.

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Emerging players

• Turo: Peer-to-peer car rental marketplace that hosts exotic vehicle owners. Comparable alternative-access model for luxury cars, though without the structured fractional ownership mechanic.
• Xtreme Xperience: Track-based exotic car driving experiences. Comparable premium sports car enthusiast customer base, though delivered via experience rather than fractional ownership.

Regional players

• AutoRenta: Latin American luxury car rental operator. Comparable premium sports car rental access in the same regional market, with overlap on the HNW customer segment.
• Localiza: Brazil's largest car rental operator with a premium fleet. Comparable vehicle rental/leasing exposure in the same Brazilian market, though focused on traditional rental rather than fractional ownership.
• Reviv (formerly Revv): Brazilian car subscription service offering flexible monthly access to vehicles. Comparable alternative-ownership model in Brazil, though operating with subscription access rather than equity ownership.

Direct peers

• The Helm: US-based luxury car sharing/ownership club offering members access to high-end vehicles on a fractional basis. Directly comparable fractional luxury vehicle model, though operating in North America.
• Wheels Up / NetJets: NetJets pioneered fractional aircraft ownership with a similar SPE/ownership-share + usage scheduling structure. Direct analogue in private aviation that demonstrates the model's viability in adjacent premium asset categories.

Broad incumbents

• Sixt Share: Sixt's car-sharing arm offers flexible short-term access to vehicles including premium models. Comparable luxury vehicle access model via a large incumbent rental operator.
• Hertz Dream Cars: Hertz's exotic car rental collection offers access to high-end sports cars for daily or weekly rentals. Comparable luxury sports car access use case at a global incumbent scale.
• Curv: Now part of Daimler/Mercedes-Benz, Curv offered a subscription-based luxury car sharing service. Comparable premium access model but backed by an OEM rather than independent fractional ownership.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/auto-fraction-club

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Auto Fraction Club