AUTOTOJA
AUTOTOJA is a privately-held Lithuanian authorized Toyota dealer and official Lexus representative based in Kaunas, operating two locations that sell new vehicles, provide authorized service and body repair, and distribute parts, financing, and insurance for retail and commercial customers.
- Company typePrivate
- Founded-
- HeadquartersKaunas, Lithuania
- Headcount11–50
- GTM typeB2C
- OfferingServices
What AUTOTOJA does
AUTOTOJA (legal name UAB "AUTOTOJA") is a privately-held Lithuanian automotive retailer founded in 1998, operating as the official authorized Toyota dealer in Kaunas and the official Lexus representative in Lithuania. The company operates from two physical locations: the main Toyota and Lexus showroom and service center at Savanorių pr. 447A, Kaunas, and the AUTOTOJA PRO commercial vehicle center at Rūko g. 1, Kumpiai, Kaunas district. Its product portfolio spans 24 Toyota models ranging from the AYGO X city car (€19,900) to the Land Cruiser (€78,800), covering petrol, diesel, mild hybrid, plug-in hybrid, full electric, and hydrogen fuel cell powertrains, alongside 7 Lexus premium models (RX, RZ, LBX, NX, UX, ES, LM) in hybrid, plug-in hybrid, and fully electric variants.
The company's core offering is the full vehicle lifecycle: new vehicle sales, certified pre-owned (Lexus SELECT), scheduled technical maintenance, body repair, genuine parts sales, tyre services, and vehicle customization. Supporting services include manufacturer extended warranty programs (Toyota Relax up to 10 years, Lexus Relax up to 185,000 km, Lexus Extracare), connected-car digital platforms (MyToyota, MyLexus, Lexus Link+), insurance products through ERGO, leasing via Toyota Leasing and Lexus Lizing, 24/7 pan-European roadside assistance via Euro Assistance, replacement vehicle rental, and aftermarket upgrades such as Pandora remote engine start systems.
Revenue is generated through four streams: one-time new and used vehicle sales, professional service and repair fees, parts and accessories sales, and financial services income (leasing/insurance commissions, warranty subscriptions). Customer segments are primarily individual retail consumers with a secondary business and commercial fleet channel through the AUTOTOJA PRO center. The company employs approximately 27 people across its two locations and is independently owned with no disclosed parent company, external investors, or public listing.
AUTOTOJA firmographics
Firmographics- Name
- AUTOTOJA
- Legal name
- UAB "AUTOTOJA"
- Website
- https://autotoja.lt
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- AUTOTOJA is a privately-held Lithuanian authorized Toyota dealer and official Lexus representative based in Kaunas, operating two locations that sell new vehicles, provide authorized service and body repair, and distribute parts, financing, and insurance for retail and commercial customers.
- Ownership category
- akta.pro rank
AUTOTOJA industry classification
Industry- Product category
- Automotive Dealership and Service
- NAICS
- Motor Vehicle and Parts Dealers (441), Tire Dealers (441340)
- SIC
- Retail-Auto Dealers & Gasoline Stations (5500), Wholesale-Motor Vehicle Supplies & New Parts (5013)
- akta.pro primary industry
- Tire & Wheel Services (Mount/Balance/Alignment) (TLAKAAAD)
- akta.pro secondary industries
- Vehicle Pickup/Delivery & Concierge (Key Handling, Inspections, Condition Reports) (HSAKAFAL), Mobile Auto Repair & Roadside Assistance (TLAKAAAL)
Keywords
Where AUTOTOJA is headquartered
LocationHeadquarters
- HQ city
- Kaunas
- HQ country
- Lithuania
- HQ region
- Europe
Offices2 records
Markets served
AUTOTOJA business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure, Technology or R&D
Revenue model
- Vehicle Sales: Sales of new Toyota and Lexus vehicles including hybrid, plug-in hybrid, and electric models. Revenue from vehicle transactions.
- Service and Repairs: Technical maintenance, repairs, body work, and express service for Toyota and Lexus vehicles.
- Parts Sales: Sales of original Toyota and Lexus spare parts and accessories.
- Financial Services: Leasing arrangements through Toyota leasing partnerships, insurance products through ERGO partnership.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Toyota vehicles priced from 19,900 EUR to 78,800 EUR depending on model |
| Unit Pricing | Pay-as-you-go | Hybrid vehicle inspection service at 65 EUR with VAT |
| Subscription | Annual | Lexus Extracare extended warranty pricing by model |
| Unit Pricing | Pay-as-you-go | Vehicle pickup and delivery service |
| Unit Pricing | Pay-as-you-go | Lexus ES 300h substitute vehicle rental |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
AUTOTOJA product offering
Product offeringCore offering
AUTOTOJA is an authorized Toyota and Lexus dealership in Kaunas, Lithuania, selling new Toyota and Lexus passenger and commercial vehicles, providing manufacturer-grade technical maintenance and body repair services, supplying genuine parts and accessories, and offering financing, leasing, insurance, and extended warranty products through partnerships. The company operates two physical facilities (Toyota/Lexus showroom on Savanorių pr. and the AUTOTOJA PRO commercial vehicle and body repair center in Kumpiai) and supports customers with online service booking and connected-car digital platforms (MyToyota, MyLexus, Lexus Link+).
Product overview
AUTOTOJA is a Toyota and Lexus authorised dealership and service centre in Kaunas, Lithuania (UAB "AUTOTOJA"), operating from two locations: Savanorių pr. 447A (Toyota showroom and service) and Rūko g. 1, Kumpių k. (Lexus showroom, AUTOTOJA PRO commercial vehicle centre). The product portfolio spans two vehicle brands with complementary digital and financial services. The Toyota range covers 24 vehicle models from city cars (AYGO X) to commercial vans (Proace, Proace City, Proace City Verso, Proace Max), with powertrains including petrol, diesel, mild hybrid, plug-in hybrid, full electric, and hydrogen fuel cell. The Lexus range covers 7 premium models (RX, RZ, LBX, NX, UX, ES, LM) with hybrid, plug-in hybrid, and fully electric variants. Supporting services include digital owner platforms (MyToyota, MyLexus, Lexus Link+), financing (Toyota Leasing, Lexus Lizing), insurance products (Toyota Draudimas, Lexus Draudimas), extended warranties (Toyota Relax, Lexus Relax, Lexus Extracare), certified pre-owned programs (Lexus SELECT), body repair, technical maintenance, tyre services, and remote start system installation (Pandora).
Differentiator
Problem solved
Functional benefit
Brands
- Autotoja PRO: Dedicated center for commercial vehicles, body repairs, and specialized services located at Rūko g. 1, Kumpių k., Kauno r.
Quantifiable outcome
- 90% of parts for European vehicles delivered within 2-3 business days
- +1 more outcomes
Companies that use AUTOTOJA
Customer profileSegments2 records
Ideal customer profiles2 records
AUTOTOJA technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
Feature4 records
AUTOTOJA partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- Toyota Baltic AScoreOfficial authorized Toyota dealer operating under Toyota Baltic AS distribution network in Lithuania.
- Toyota Motor Europe NV/SAcoreParent company for Toyota operations in Europe, providing brand support and distribution for Lexus dealership.
- ERGO Insurance SE Lietuvos filialasminorInsurance partner providing Lexus insurance products including 24/7 roadside assistance, replacement vehicle coverage up to 30 days, and coverage for new vehicles by value for up to two years.
- Euro Assistanceminor24/7 roadside assistance program across Europe for Lexus vehicles, covering hotel accommodation, driver services, and vehicle recovery.
- Toyota LeasingminorLeasing services through Toyota's leasing program for vehicle financing.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
AUTOTOJA competitors and assessment
Company assessmentBroad incumbents
- Inchcape plc: Global automotive distributor operating across multiple continents, distributing premium and volume brands through retail and distribution networks. Comparable as a broader automotive distribution incumbent with authorized-dealer relationships and brand management exposure, though operating at vastly larger scale.
- ALD Automotive: European leader in corporate fleet management and vehicle leasing, with operations in Lithuania. Comparable through its B2B fleet and leasing services that intersect with AUTOTOJA's commercial vehicle (AUTOTOJA PRO) and Toyota Leasing offerings, though primarily a fleet management operator rather than retail dealer.
- Lithia Motors: One of the largest automotive retailers in North America, operating hundreds of franchise dealerships across the US and UK. Comparable as a broad incumbent in authorized auto retail with full-service sales, finance, and parts operations, though vastly larger scale and different geographic market.
Emerging players
- Auto1 Group SE: European used-car platform operating across multiple European markets including the Baltics, providing online-based used vehicle transactions. Comparable as a competitor in the certified pre-owned space where AUTOTOJA operates Lexus SELECT, though Auto1 uses a digital marketplace model versus AUTOTOJA's physical showroom approach.
Direct peers
- Astera (Baltic automotive group): Astera is a Baltic-region authorized automotive dealer group representing several brands including Toyota, with operations across Lithuania and Latvia. Closely comparable as a multi-market Toyota dealer in the same geography, though larger scale than AUTOTOJA.
- Veho Group: Veho (formerly Mõlem/Moller Auto) is one of the largest automotive retail groups in the Baltics, operating multiple authorized brand dealerships including Toyota across Estonia, Latvia, and Lithuania. Directly comparable as a multi-brand authorized dealer in the same Baltic region serving similar Toyota customer base.
- Modus Group: Lithuanian automotive group operating authorized dealerships for multiple brands, with showrooms in major Lithuanian cities. Comparable as a Lithuanian authorized dealer network with similar full-service sales-and-service model, though broader brand portfolio than AUTOTOJA's Toyota/Lexus focus.
Others
- Cox Automotive: Global automotive services company operating Manheim auctions, Autotrader, and dealer software solutions. Comparable as an ecosystem participant providing parts logistics, dealer technology, and remarketing services that adjacent authorized dealers like AUTOTOJA rely on for parts sourcing and trade-in operations.
Market position
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
AUTOTOJA social profiles
Digital presenceAUTOTOJA financial estimates
Financial estimateRevenue estimate
Valuation estimate
AUTOTOJA leadership team
Management profileNumber of profiles
Profiles1 record
AUTOTOJA funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
AUTOTOJA M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about AUTOTOJA
What does AUTOTOJA do?
AUTOTOJA is an authorized Toyota and Lexus dealership in Kaunas, Lithuania, selling new Toyota and Lexus passenger and commercial vehicles, providing manufacturer-grade technical maintenance and body repair services, supplying genuine parts and accessories, and offering financing, leasing, insurance, and extended warranty products through partnerships. The company operates two physical facilities (Toyota/Lexus showroom on Savanorių pr. and the AUTOTOJA PRO commercial vehicle and body repair center in Kumpiai) and supports customers with online service booking and connected-car digital platforms (MyToyota, MyLexus, Lexus Link+).
Is AUTOTOJA a public or private company?
AUTOTOJA is a private company. It is classified as unknown and is currently operating.
When was AUTOTOJA founded?
AUTOTOJA was founded in -1. It employs 11 to 50 people.
Where is AUTOTOJA based?
AUTOTOJA is headquartered in Kaunas, Lithuania, in the Europe region.
How does AUTOTOJA make money?
Four revenue lines are on record. Vehicle Sales are the primary driver. The others are service and Repairs, parts Sales and financial Services.
Who are AUTOTOJA's main competitors?
Broad incumbents on record are Inchcape plc, ALD Automotive and Lithia Motors. Auto1 Group SE is listed as an emerging player. Direct peers are Astera (Baltic automotive group), Veho Group and Modus Group. Cox Automotive is listed as an others.
Does AUTOTOJA have an API?
No public API is recorded for AUTOTOJA.
What industry is AUTOTOJA in?
AUTOTOJA's product category is Automotive Dealership and Service. Its primary akta.pro industry code is TLAKAAAD, Tire & Wheel Services (Mount/Balance/Alignment), with a secondary code of HSAKAFAL, Vehicle Pickup/Delivery & Concierge (Key Handling, Inspections, Condition Reports). Its NAICS code is 441 and its SIC code is 5500.