AVIS Chauffeur GRL

What AVIS Chauffeur GRL does

AVIS Chauffeur GRL (legal entity: GRANDE REMISE LOCATION S.A., with a secondary S.A.S., TOURISME CARS DE LUXE S.A.S.) is a Paris-headquartered premium chauffeur-driven ground transportation service provider, founded in 1978 and operating continuously for over 46 years. From its headquarters at 105 rue de Lourmel (75015 Paris), the company serves enterprises, governments and embassies, event organizers, and private individuals in France, across Europe, and in 600+ cities worldwide via a partner network. It holds the Licence de Grande Remise n°61 from the Préfecture de Police de Paris and multiple sector certifications (CSNERT Qualicert, SGS Qualicert N°6601, Qualité Tourisme, NLA membership, EVTC 075110030).

The service portfolio spans four vehicle categories — chauffeur-driven sedans (Mercedes E/S-Class, BMW 7-Series, Tesla, Citroën DS9), MPVs/minivans (Mercedes V-Class, EQV electric), minicoaches (12–19 passengers, Mercedes Sprinter), and full coaches (19–50 passengers, Setra 511, Mercedes Tourino/Tourismo) — plus specialized vehicles including Mercedes Maybach and armored BMW for embassy and high-security work. Service modules include airport/station transfers with meet-and-greet and real-time flight tracking, corporate business travel, financial roadshows, government and embassy logistics, events transportation, tourism excursions, long-term dedicated rentals, staff shuttles, and at-disposal vehicles. Drivers are VTC-licensed, multilingual (nine languages), and trained in-house through the EFCS academy, with coach drivers additionally trained by Mercedes-Benz France.

Revenue is generated through a single primary stream — bespoke chauffeur-driven vehicle rental priced by quote based on vehicle category, duration, distance, and requirements, billed pay-as-you-go. Go-to-market is predominantly B2B enterprise field sales via phone and website quote requests, supplemented by travel-agency partnerships (Carlson Wagonlit Travel, Havas Voyages) and event-organizer relationships. Marquee clients span BNP Paribas, Dior, EDF, Thales, Rothschild, American Express, Allianz, Generali, the British Embassy, and the US Embassy in Paris, plus recurring event work at Paris Fashion Week, Farnborough/Singapore Airshows, Euronaval, Biennale di Venezia, and the Qatar Prix de l'Arc de Triomphe. The fleet is partially hybrid/electric with a stated average of 125g CO2/km and a 15% annual CO2 reduction target.

Name

AVIS Chauffeur GRL

Legal name

GRANDE REMISE LOCATION S.A.

Website

https://avischauffeur.fr

Company type

Private

Founded year

1978

Operating status

Operating

Headcount range

11–50 employees

Short description

AVIS Chauffeur GRL is a Paris-based, privately held premium chauffeur-driven vehicle service founded in 1978, serving enterprises, governments, embassies, event organizers, and private individuals across France, Europe, and 600+ cities worldwide through its own fleet and partner network.

Ownership category

akta.pro rank

Product category

Chauffeur-Driven Ground Transportation Services

NAICS

Limousine Service (485320)

SIC

Transportation Services (4700)

akta.pro primary industry

Executive / Corporate Chauffeur Services (THADAEAF)

akta.pro secondary industries

Chauffeured / Black Car & Executive Car Services (THACAIAC), Private Airport Transfer & Chauffeured Services (THAIAFAB), Private Transportation & Chauffeur-Hosted Experiences (THAJALAD), Pre-Booked Private Hire / Chauffeur (PHV/Limo) (THAIAGAD), Event & Wedding Chauffeur / Limo Services (THADAEAI)

Keywords

• Chauffeur-driven vehicle rental
• Corporate ground transportation
• Executive transfer services
• Luxury coach hire
• Airport chauffeur transfers

Headquarters

HQ city

Paris

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Chauffeur-driven vehicle rental: Primary revenue stream from renting vehicles with professional drivers for business and personal transport. Services include sedans, minivans, minicoaches, and coaches with drivers. Pricing is quote-based and varies by vehicle type, duration, and distance.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels3 records

Core offering

AVIS Chauffeur GRL provides premium chauffeur-driven ground transportation services in France and across 600+ cities worldwide through its own fleet and international partner network. The company rents vehicles with professional, multilingual, VTC-licensed drivers across categories including executive sedans, MPVs/minivans, minicoaches, full-size coaches, and special armored vehicles, supporting airport transfers, corporate travel, financial roadshows, events logistics, government and embassy transport, tourism excursions, long-term rentals, and staff shuttles on a 24/7 quote-based basis.

Product overview

AVIS Chauffeur GRL operates a comprehensive ground transportation management platform offering chauffeur-driven vehicle rental across multiple vehicle categories and service modules. The core portfolio includes sedans (Citroën DS9, Mercedes E/S-Class, BMW 7-Series, Tesla, Range Rover), MPVs/minivans (Mercedes V-Class, EQV), minicoaches (12-19 passengers), and full coaches (up to 50 passengers), along with special vehicles including armored cars and Mercedes Maybach. Service modules span airport/station transfers, corporate travel, events logistics, financial roadshows, tourism excursions, government/embassy transport, long-term rental, and staff shuttles. The company operates as a single integrated service with vehicles available 24/7 across France, Europe, and 600+ cities worldwide through partner networks.

Differentiator

Problem solved

Functional benefit

Products and services

• Chauffeur-Driven Cars (Sedans)

Quantifiable outcome

• Average CO2 emissions of 125g/km with hybrid fleet
• +2 more outcomes

Named customers23 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Seven partnerships are on record, tiered minor and core.

• DigiKult Digital AgencyminorImplementation/ SI/ Consulting PartnerWebsite creation and development partner responsible for the Avis Chauffeur website design and digital presence. Located in Suresnes, France.
• OVHminorOthersWeb hosting provider for Avis Chauffeur website (https://avischauffeur.fr). Servers physically located in European Union. Data stored in compliance with GDPR requirements.
• EFCS (Ecole de Formation Conduite et Securite)coreStrategic or Co-development PartnerTraining academy partnership for driver certification and continuous professional development. EFCS prepares drivers for VTC examination and provides ongoing training. Partnership ensures consistent quality standards across driver workforce.
• International Partner Network (600+ cities)coreChannel Partner/ Reseller/ DistributorGlobal partner network enabling Avis Chauffeur quality service in over 600 cities worldwide. Covers North America, South America, Europe, Asia, Africa, Middle East, and Oceania. Ensures consistent service standards internationally.
• Mercedes-Benz FrancecoreTechnology or IntegrationCoach drivers trained directly by Mercedes France for proper vehicle operation. Fleet includes Mercedes E-Class Hybrid, S-Class, EQV, V-Class, Sprinter, Tourino, and Tourismo models.
• Carlson Wagonlit TravelminorChannel Partner/ Reseller/ DistributorCorporate travel management company partnership for travel service referrals and bookings.
• Havas VoyagesminorChannel Partner/ Reseller/ DistributorTravel agency partnership for leisure and corporate travel referrals in France.

Scale indicators3 records

Recent moves3 records

Expansion highlights5 records

Direct peers

• LeCab: Paris-based premium private hire (VTC) service targeting corporate clients in the Île-de-France market. Directly comparable as a French B2B chauffeur service competing for the same enterprise and private customer base in Paris and surrounding regions.
• Allocab: French private hire and chauffeur platform operating in Paris and major French cities with a focus on pre-booked professional drivers. Comparable as a French-market premium chauffeur service targeting corporate clients and travelers, in direct overlap with Avis Chauffeur's core offering.
• Blacklane: Berlin-based global premium chauffeur-driven car service operating in 50+ countries. Directly comparable as a B2B-focused executive chauffeur platform with airport transfers, city rides, and event logistics across the same multinational enterprise and high-net-worth customer base that Avis Chauffeur serves.
• Carey International: US-headquartered chauffeured ground transportation provider serving global corporate and government clients with a premium fleet and worldwide affiliate network. Comparable for its enterprise/government focus, chauffeur-driven fleet, and international coverage model similar to Avis Chauffeur's partner network.

Broad incumbents

• Hertz Chauffeur Drive: Chauffeur-driven service offered by the Hertz rental group, operating globally alongside its core car rental business. Comparable as a global incumbent offering the same premium chauffeured service as Avis Chauffeur through a major international rental brand.
• SIXT Ride: Premium chauffeur service from the SIXT rental group, operating across Europe and the US. Comparable as a sister offering to the Avis ecosystem (Avis being a direct rental competitor to SIXT), with similar corporate/enterprise ground transport positioning.
• FreeNow (formerly Chauffeur Privé): European multi-mobility platform owned by BMW and Mercedes-Benz Group that absorbed the French premium VTC Chauffeur Privé. Comparable as a French-market premium private car service with both consumer app and corporate B2B offerings competing for the same chauffeur customers.

Emerging players

• Heetch: French VTC ride-hailing platform operating in France, Belgium, and select European markets with both consumer and professional driver offerings. Comparable as a French-market premium and standard private hire service with a digital booking layer that contrasts with Avis Chauffeur's traditional phone-and-website model.
• Welcome Pickups: Athens-born airport transfer and ground transport platform operating across 300+ destinations worldwide. Comparable as a digitally native premium transfer and chauffeur service that competes for the same airport transfer and executive travel demand Avis Chauffeur serves.

Regional players

• Tristar Chauffeur Services: UK-based premium chauffeured ground transportation provider serving corporate clients and events in London and major UK cities. Comparable as a regional premium chauffeur operator with an embassy, corporate, and event book of business analogous to Avis Chauffeur's French focus.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/avis-chauffeur-grl

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about AVIS Chauffeur GRL