Future Friends Games
Future Friends Games is a Brighton-based independent game publisher and self-publishing support provider founded in 2018. Operating with a 1-10 person team, it publishes indie titles across PC, Xbox, and PlayStation and offers consulting services to indie developers seeking to self-release.
- Company typePrivate
- Founded2018
- HeadquartersBrighton, United Kingdom
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Future Friends Games does
Future Friends Games is a private independent game publisher and self-publishing support services provider, founded in 2018 and based in Brighton, United Kingdom. The company operates with a small team (1-10 employees) under Founder Thomas Reisenegger and Director Kristian Wingfield-Bennett, and serves independent game development studios through two service tracks: traditional publishing partnerships with revenue share and a la carte self-publishing consulting. Its published portfolio centers on two core titles, CloverPit (developed by Panik Arcade, released September 26, 2025) and Halls of Torment (with the Boglands DLC, launched on Xbox and PlayStation on October 23, 2025). Frames the offering as a 'mix of a publisher and self-publishing support for hire.'
The company's product surface spans full-service publishing — marketing, distribution, and platform release coordination — alongside consulting services for developers who prefer to retain publishing ownership. Future Friends Games distributes its portfolio globally via digital storefronts on PC and on the Xbox and PlayStation console marketplaces, supported by direct platform holder relationships with Microsoft and Sony. Beyond game publishing, the firm offers a fee-based self-publishing support service to indie development teams seeking to release independently. Marketing and demand generation are executed through organic social channels (TikTok, X, Instagram, Bluesky) and a company newsletter, with no paid acquisition or enterprise sales motion referenced.
Revenue is generated through two streams: a transactional revenue share on published titles and fee-based professional services for self-publishing support. Pricing is not publicly disclosed. The go-to-market motion is partner-led, working directly with indie development studios rather than selling to end consumers; end-consumer distribution is intermediated through platform storefronts. The data set is thin on financial metrics, ownership structure, and headcount trajectory, with revenue, funding rounds, and management bios left blank in the source material.
Future Friends Games firmographics
Firmographics- Name
- Future Friends Games
- Website
- https://futurefriendsgames.com
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Future Friends Games is a Brighton-based independent game publisher and self-publishing support provider founded in 2018. Operating with a 1-10 person team, it publishes indie titles across PC, Xbox, and PlayStation and offers consulting services to indie developers seeking to self-release.
- Ownership category
- akta.pro rank
Future Friends Games industry classification
Industry- Product category
- Indie Game Publishing
- NAICS
- Software Publishers (5132)
- SIC
- Miscellaneous Publishing (2741)
- akta.pro primary industry
- Indie Publishing & Label Services (Funding, Marketing, Release Management) (MPAFABAF)
Keywords
Where Future Friends Games is headquartered
LocationHeadquarters
- HQ city
- Brighton
- HQ country
- United Kingdom
- HQ region
- Europe
Markets served
Future Friends Games business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Marketing or Sales, Personnel, Operations, Technology or R&D
Revenue model
- Game Publishing: Publishes indie games developed by third-party studios, taking a revenue share for marketing, distribution, and publishing services provided to development partners.
- Self-Publishing Support Services: Provides consulting and support services to indie development teams seeking to self-publish their games, likely on a fee-for-service basis.
Go-to-market motion2 records
Distribution channels2 records
Marketing channels6 records
Future Friends Games product offering
Product offeringCore offering
Future Friends Games is a hybrid indie games publisher and self-publishing support provider. It signs publishing deals with independent game development studios to bring their titles to market across PC, Xbox, and PlayStation platforms, handling marketing, distribution, and platform release coordination in exchange for a revenue share. It also offers à la carte self-publishing support services for indie teams that prefer to retain ownership and release their games independently.
Product overview
Future Friends Games operates as a hybrid indie games publisher and self-publishing support service. The company offers two distinct service tracks: traditional publishing support for indie games seeking distribution and market access, and self-publishing support services for teams that prefer to release independently. Their published game portfolio includes 'Halls of Torment,' a survivor-like roguelike with dark fantasy aesthetics launched on Xbox and PlayStation consoles, and 'CloverPit,' a slot machine-themed roguelike developed by Panik Arcade.
Differentiator
Problem solved
Functional benefit
Products and services
- Halls of Torment A survivor-like roguelike game with dark fantasy aesthetic resembling late 90s action RPGs, featuring modern roguelike mechanics, deep customization, and nostalgic visuals. Published by Future Friends Games and released on Xbox and PlayStation consoles (with PC) including the Boglands DLC.
- CloverPit A roguelike game featuring a slot machine mechanic with a dark, prison-like atmosphere. Developed by Panik Arcade and published by Future Friends Games, including strategic gameplay involving luck, charms, and bonuses.
- Publishing Support
- Self-Publishing Support
Companies that use Future Friends Games
Customer profileNamed customers1 record
Segments1 record
Ideal customer profiles1 record
Future Friends Games technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Future Friends Games partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core.
- Halls of Torment Development TeamcoreFuture Friends Games is publishing Halls of Torment, a survivor-like game with dark fantasy aesthetics, on Xbox and PlayStation platforms. The release includes the Boglands DLC expansion. The game features modern roguelike mechanics and deep customization.
- Panik ArcadecorePanik Arcade is the developer of CloverPit, a roguelike slot machine game. Future Friends Games serves as the publisher for this title, handling distribution, marketing, and platform release coordination. The game is scheduled for release on September 26, 2025.
- Xbox / MicrosoftcorePlatform holder partnership enabling distribution of published games on Xbox console marketplace.
- PlayStation / SonycorePlatform holder partnership enabling distribution of published games on PlayStation console marketplace.
Scale indicators2 records
Recent moves6 records
Expansion highlights4 records
Future Friends Games competitors and assessment
Company assessmentBroad incumbents
- Devolver Digital: Established indie game publisher with a large catalog of successful indie titles across PC and console. Same core business model (publishing indie-developed games with a revenue share) but at significantly larger scale and brand recognition.
- Team17: Long-established UK-based publisher (Worms franchise owner) with a large indie publishing label across PC and console. Same hybrid publisher model serving indie developers, with greater capital resources and an established catalog.
- tinyBuild: Indie publisher with a sizable portfolio of published titles across PC and console, plus in-house development. Directly comparable publishing model serving indie developers with marketing, distribution, and platform support.
- Annapurna Interactive: High-profile indie game publisher known for artistically distinct indie titles across consoles and PC. Same publishing model and target market but with significantly larger scale, brand recognition, and resources.
Emerging players
- Akupara Games: Smaller-scale indie publisher focused on helping independent developers bring games to market. Comparable niche positioning with smaller deal sizes and a similar focus on indie community relationships.
Direct peers
- Raw Fury: Indie games publisher focused on smaller and mid-sized independent developers, publishing across PC and console. Closely comparable business model, target customer (indie devs), and genre focus (niche, artistically-driven indie titles).
- Armor Games Studios: Indie game publisher focused on publishing smaller-scale PC and console titles from independent developers. Comparable size and positioning as a niche indie publisher serving similar developer customers.
- Neon Doctrine: Taiwan-based indie publisher focused on bringing Asian-developed indie titles to global markets. Comparable publisher model serving small studios, with multi-platform distribution (PC and console).
- Chucklefish: UK-based indie publisher known for titles like Stardew Valley and Risk of Rain. Same publisher-of-indie-games model, similar UK-based indie identity, and comparable customer base of small-to-mid-sized developers.
- Fellow Traveller: Indie publisher focused on narrative and narrative-adjacent games, working with small independent studios. Comparable publisher-only model targeting indie developers with limited marketing infrastructure.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat2 records
Key risks6 records
Key highlights6 records
Customer concentration
Future Friends Games social profiles
Digital presenceFuture Friends Games financial estimates
Financial estimateRevenue estimate
Valuation estimate
Future Friends Games leadership team
Management profileNumber of profiles
Profiles2 records
Future Friends Games funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Future Friends Games M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Future Friends Games
What does Future Friends Games do?
Future Friends Games is a hybrid indie games publisher and self-publishing support provider. It signs publishing deals with independent game development studios to bring their titles to market across PC, Xbox, and PlayStation platforms, handling marketing, distribution, and platform release coordination in exchange for a revenue share. It also offers à la carte self-publishing support services for indie teams that prefer to retain ownership and release their games independently.
Is Future Friends Games a public or private company?
Future Friends Games is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Future Friends Games founded?
Future Friends Games was founded in 2018. It employs 1 to 10 people.
Where is Future Friends Games based?
Future Friends Games is headquartered in Brighton, United Kingdom, in the Europe region.
How does Future Friends Games make money?
Two revenue lines are on record. Game Publishing is the primary driver. The others are self-Publishing Support Services.
Who are Future Friends Games's main competitors?
Broad incumbents on record are Devolver Digital, Team17, tinyBuild and Annapurna Interactive. Akupara Games is listed as an emerging player. Direct peers are Raw Fury, Armor Games Studios, Neon Doctrine, Chucklefish and Fellow Traveller.
Does Future Friends Games have an API?
No public API is recorded for Future Friends Games.
What industry is Future Friends Games in?
Future Friends Games's product category is Indie Game Publishing. Its primary akta.pro industry code is MPAFABAF, Indie Publishing & Label Services (Funding, Marketing, Release Management). Its NAICS code is 5132 and its SIC code is 2741.