Back In Motion Physiotherapy Clinic

What Back In Motion Physiotherapy Clinic does

Back In Motion Physiotherapy Clinic is a privately held, single-location multidisciplinary rehabilitation practice operating under the legal entity 1001533600 Ontario Inc in Cornwall, Ontario, Canada. The clinic delivers five core service lines: physiotherapy, sports-focused chiropractic, vestibular rehabilitation (for dizziness, vertigo, and balance disorders), TMJ/jaw pain treatment, and shockwave therapy for chronic musculoskeletal conditions. Service is delivered by four practitioners — Celine Clement, Eric Mageau (specializing in vestibular rehabilitation since 1996), Eric Nielsen (sports chiropractic with ART, FMS, SFMA, FRC, Graston, and Medical Acupuncture credentials), and Will Jeaurond — supported by additional staff to a total of 8 employees.

The business operates on a fee-for-service professional services model with transparent unit pricing: $115 CAD for 60-minute assessments and $90 CAD for 30-minute treatment sessions across both physiotherapy and chiropractic. Patient acquisition is primarily direct-to-consumer through the clinic website, Jane App online booking portal, community sports team sponsorships (Cornwall Blazers, Wildcats Football), and word-of-mouth referrals from the local practitioner network. The clinic serves the Cornwall and Glengarry region of Eastern Ontario, with no geographic expansion, external funding, or institutional ownership indicated.

The underlying technology stack is minimal: the Jane App booking platform for scheduling and patient management, and a standard Jane Websites-hosted clinic site. There is no proprietary software, no mobile application, no AI/ML tooling, and no disclosed data assets. The clinic's competitive positioning rests on practitioner specialization, nearly three decades of local clinical presence, and niche service offerings (particularly vestibular rehabilitation) rather than technology or scale.

Name

Back In Motion Physiotherapy Clinic

Legal name

1001533600 Ontario Inc

Website

https://backinmotioncornwall.ca

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Back In Motion is a single-location physiotherapy and chiropractic clinic in Cornwall, Ontario, offering physiotherapy, sports chiropractic, vestibular rehabilitation, TMJ treatment, and shockwave therapy to local residents and athletes on a fee-for-service basis.

Ownership category

akta.pro rank

Product category

Physiotherapy and Rehabilitation Services

NAICS

Offices of Physical, Occupational and Speech Therapists, and Audiologists (62134), Offices of Chiropractors (62131)

akta.pro primary industry

Orthopedic Physical Therapy & Post-Op Rehab (HSADAIAA)

akta.pro secondary industries

Return-to-Sport / Post-Rehab Athletic Reconditioning (HSADAEAJ), Rehabilitation Return-to-Exercise Training (Non-Clinical) (HSADAAAK)

Keywords

• Physiotherapy services
• Chiropractic care
• Vestibular rehabilitation
• Manual therapy
• Sports injury treatment

Headquarters

HQ city

Cornwall

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Physiotherapy Services: Fee-for-service physiotherapy treatments including assessments and manual therapy sessions. Revenue generated on a per-appointment basis at $90-$115 per session.
2. Chiropractic Services: Fee-for-service chiropractic treatments including assessments and hands-on therapy. Revenue generated per appointment at $90-$115 per session.
3. Vestibular Rehabilitation: Specialized therapy for dizziness, vertigo, and balance disorders. Revenue generated through individual treatment sessions.
4. Shockwave Therapy: Non-invasive treatment for chronic musculoskeletal conditions. Revenue generated per treatment session.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Back In Motion is a multi-disciplinary rehabilitation clinic in Cornwall, Ontario, delivering in-person Physiotherapy, Chiropractic, Vestibular Rehabilitation, TMJ (Jaw) Pain therapy, and Shockwave Therapy. Each service is provided as a one-on-one assessment or treatment session with a licensed practitioner, booked per appointment at CAD $90 for a 30-minute treatment or $115 for a 60-minute assessment.

Product overview

Back In Motion is a multi-disciplinary physiotherapy clinic offering a unified suite of healthcare services. The clinic operates five core service offerings: Physiotherapy (for general rehabilitation and mobility), Chiropractic (sports-focused manual therapy and manipulation), Vestibular Rehabilitation (specialized balance and dizziness treatment), TMJ (Jaw) Pain therapy, and Shockwave Therapy (for chronic musculoskeletal conditions). These services are delivered by a team of four practitioners and are booked through an integrated online scheduling system. The clinic positions itself as a one-stop destination for musculoskeletal and vestibular healthcare in Cornwall, Ontario.

Differentiator

Problem solved

Functional benefit

Products and services

• Physiotherapy Personalized one-on-one physiotherapy assessments (60 minutes, CAD $115) and treatment sessions (30 minutes, CAD $90) to help patients regain strength and mobility after injury, surgery, or chronic pain through manual therapy, exercise, and education. Delivered by physiotherapists Celine Clement, Will Jeaurond, and Eric Mageau.
• Chiropractic
• Vestibular Rehabilitation
• TMJ (Jaw) Pain Treatment
• Shockwave Therapy

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves4 records

Expansion highlights3 records

Direct peers

• Athlete Care: Athlete Care is a multi-location sports-focused physiotherapy and chiropractic clinic network in the Greater Toronto Area emphasizing evidence-based sports injury treatment and performance rehab. Directly comparable to Back In Motion's sports-chiropractic, ART/Graston, and shockwave offerings targeting athletes and active individuals.
• Propel Active Care: Propel Active Care is an Ontario multidisciplinary clinic offering physiotherapy, chiropractic, massage therapy, and sports rehabilitation under one roof. Directly comparable to Back In Motion's combined PT/chiro/sports-rehab service bundle and active-individual customer base.
• Cornerstone Physiotherapy: Cornerstone Physiotherapy is an Ontario-based independent physiotherapy clinic group offering manual therapy, sports injury rehab, and vestibular/dizziness treatment. Closely comparable to Back In Motion in clinic-based PT delivery, vestibular specialization, and Ontario multi-practitioner setting.
• Myodetox: Myodetox is a Canadian manual therapy and rehabilitation clinic brand specializing in hands-on physiotherapy, sports recovery, and performance care. Comparable to Back In Motion in its multidisciplinary PT/chiro/manual-therapy model and active-lifestyle target customer.
• Burlington Sports Therapy: Burlington Sports Therapy is an Ontario sports physiotherapy clinic specializing in sports injury rehab, manual therapy, and active-release techniques. Comparable to Back In Motion in practitioner-level sports focus, advanced certifications, and small-team clinic delivery model.
• Triangle Physiotherapy: Triangle Physiotherapy is an Ontario-based multi-clinic physiotherapy brand offering manual therapy, sports rehabilitation, and pelvic health services. Comparable to Back In Motion in fee-for-service PT clinic model with multiple practitioners under one operating entity in Ontario.

Broad incumbents

• CBI Health: CBI Health is a national Canadian healthcare network offering physiotherapy, chiropractic, vestibular rehabilitation, and multidisciplinary rehab services. Comparable to Back In Motion in service mix (PT, chiro, vestibular) but operates as a much larger incumbent with hospital partnerships and extended insurance contracts.
• Lifemark Health Group: Lifemark operates one of Canada's largest networks of physiotherapy, rehabilitation, and occupational health clinics across multiple provinces. It is comparable as a broad incumbent offering the same PT, vestibular, and sports-rehabilitation services as Back In Motion, but at national scale with insurance contracts, employer programs, and multi-site operations.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks3 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/back-in-motion-physiotherapy-clinic

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Back In Motion Physiotherapy Clinic