BALMA SPORTING CLUB

What BALMA SPORTING CLUB does

Balma Sporting Club is a non-profit amateur football association (association loi 1901) based in Balma, in the Occitanie region of France, founded in 1956 and affiliated with the Fédération Française de Football under registration number 517037. The club operates structured football programming across all age categories, from a Football School for children ages 5 to 13 (Foot à 4/5, Foot à 8), through youth academy teams (U10 through U19 National), to senior men's teams competing in Régionale 1 and Régionale 3, plus a veterans section. It fields more than a dozen competitive squads across regional and national youth championships.

The club's core offering is competitive football operations, delivered through its owned facility, the Complexe Sportif Nicolas Campailla, which includes a stadium with an athletics track and changing rooms. It is staffed by an 18-person volunteer base of coaches, educators, trainers, and committee members led by President Roger CAU, Director of Sports David BOUE, and Technical Director Kévin Kandili. Qualifying certifications (BEF, CFI, BMF) are held across the coaching staff, and the youth development pipeline has produced players who advanced to professional clubs such as Toulouse FC and Laval FC.

Balma Sporting Club generates revenue across five small streams: recurring membership fees, branded merchandise sales through an Intersport boutique partnership, registration fees for youth summer football camps (ages 5-13) on the payasso.fr platform, participation fees and sponsorship for the annual Giresse Cup UNICEF international youth tournament, and booth rental income from community vide-grenier (flea market) events priced at €17 per booth. The go-to-market motion is community-led, relying on word-of-mouth referrals, local detection days (tryouts), and participation in FFF leagues to attract youth and adult players from Balma and the Toulouse metropolitan area. Marketing is executed through the club website, an organic social media following of more than 7,500, and signature in-person events.

Name

BALMA SPORTING CLUB

Legal name

Balma Sporting Club

Website

https://balmafoot.com

Company type

Private

Founded year

1956

Operating status

Operating

Headcount range

11–50 employees

Short description

Balma Sporting Club is a volunteer-run amateur football association in Balma, France, founded in 1956 and affiliated with the FFF. It operates structured football programs from youth academy (U6) through senior competitive teams (R1, R3) and veterans, serving local players and families in the Toulouse metropolitan area.

Ownership category

akta.pro rank

Product category

Amateur Sports Club Services

NAICS

Sports Teams and Clubs (711211), Sports and Recreation Instruction (61162), Fitness and Recreational Sports Centers (713940)

SIC

Services-Membership Sports & Recreation Clubs (7997), Services-Membership Organizations (8600)

akta.pro industry

PRIMARYMPAKACAE

Local Amateur Clubs & Community Sports Organizations

Media, Entertainment & Sports/Sports (Leagues, Teams, Events, Venues)/Collegiate & Amateur Sports Organizations (NCAA, Federations, Clubs)

SECONDARYHSADAEAF

Team & Club Coaching (seasonal team coaching)

Home & Personal Services/Fitness, Wellness & Personal Training/Sports Coaching & Athletic Performance

SECONDARYMPAGAMAF

Youth & Amateur Sports Tournaments

Media, Entertainment & Sports/Live Entertainment & Events (Concerts, Theater, Festivals)/Live Sports Events

Keywords

• Amateur football club
• Youth football development
• Football training programs
• Community sports club
• Football league participation

Headquarters

HQ city

Balma

HQ country

France

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others, Infrastructure

Revenue model

1. Merchandise Sales: Official club merchandise sold through Intersport boutique partnership (b19.intersport-boutique-club.fr/3240-BALMASC) offering club-branded apparel and accessories.
2. Membership Fees: Annual club membership fees paid by players and their families for participation in training, matches, and club activities across all age categories.
3. Summer Football Camps: Holiday football camps for youth ages 5-13, offering week-long training programs with registration fees.
4. Events Revenue: Vide-grenier (flea market) events generating rental income from vendor booth spaces, priced at 17€ per booth.
5. Giresse Cup Tournament: Annual international youth football tournament (U10/U12) generating revenue through participation fees and sponsorship.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Balma Sporting Club is an amateur football club that provides structured football training, coaching, and competitive league participation across age-based categories from youth (U6/U7) through senior teams (Seniors R1, Seniors R3) and veteran squads, all affiliated with the Fédération Française de Football. Beyond competitive play, the club offers paid holiday football camps for children aged 5-13, the annual international Giresse Cup UNICEF youth tournament (U10/U12), club-branded merchandise through an Intersport partnership, and community vide-grenier flea market events generating booth rental income.

Product overview

Balma Sporting Club is an amateur football (soccer) club in Balma, France, affiliated with the Fédération Française de Football. The club operates a unified offering centered on football sports programs, structured across age-based categories from U6/U7 through Seniors (R1, R3 levels) and Veterans. The club's core product is its football operations, including competitive team participation in regional and national youth championships. Supplementary offerings include vacation football camps for children aged 5-13, an official merchandise boutique (via Intersport partnership), the Giresse Cup UNICEF international youth tournament, and community events such as vide-grenier flea markets. The portfolio is unified under the BSC brand with no separate platform or modular architecture.

Differentiator

Problem solved

Functional benefit

Products and services

• Balma Sporting Club Football Membership and Training Programs
• Stages Vacances (Holiday Football Camps)

Quantifiable outcome

• U14 R1 championship title - season concluded with trophy
• +2 more outcomes

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered minor and core.

• UNICEFminorGTM or Marketing Partner · 1 January 2026Co-branding partner for Giresse Cup UNICEF 2026 youth tournament, supporting the international youth football event.
• Alain GiresseminorGTM or Marketing Partner · 1 January 2026Parrain (Patron) of the Giresse Cup tournament, lending his name and reputation to the international youth football event.
• Ville de Balma (Municipality)minorGTM or Marketing Partner · 1 January 2026Local municipal partner for Giresse Cup 2026, supporting youth football tournament organization.
• Fédération Française de Football (FFF)coreOthersOfficial affiliation to the French Football Federation under registration number 517037. Governs all competitive participation in national and regional leagues.
• Intersport (Boutique Club)minorChannel Partner/ Reseller/ DistributorOfficial merchandise partnership through Intersport boutique platform (b19.intersport-boutique-club.fr/3240-BALMASC) for club-branded apparel and accessories.

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• US Colomiers Football: Amateur football club in the Toulouse metropolitan area operating youth and senior teams in regional leagues. Directly comparable to BSC in scale, target market, and amateur, volunteer-driven operating model.
• AS Muret: Amateur football club based in Muret, immediately south of Toulouse in Haute-Garonne. Comparable to BSC as a community amateur club competing in the same regional leagues and recruiting youth from the Toulouse metropolitan area.
• Toulouse Métropole FC: Amateur football club in the Toulouse metropolitan area competing in regional leagues. Comparable to BSC in scale, customer base (local youth and senior players), and operating model.
• ASPTT Toulouse: Multi-sport amateur association in Toulouse with a strong football section. Comparable to BSC as a community-based amateur club offering youth development, senior teams, and recreational programs in the same metropolitan area.

Regional players

• AS Béziers: Occitanie football club historically competing in professional leagues and now operating in the National/amateur tiers. Relevant regional comparable for BSC given overlapping youth development footprint in southern France.
• Rodez Aveyron Football: Occitanie-based football club operating between professional and amateur tiers. Comparable to BSC as a regional Occitanie club with a youth development focus and historical pathway to professional football.
• Castelnau Le Crès FC: Amateur football club in the Occitanie region (Hérault) competing in regional leagues with structured youth sections. Comparable to BSC as a southern France amateur club with similar league structure and youth pathways.

Others

• Fédération Française de Football (FFF): National governing body to which BSC is affiliated (#517037). Not a competitor but a direct comparable as another French football organization, providing context for the regulatory structure BSC operates within.
• Intersport: Sporting goods retailer and BSC's merchandise partner through its boutique-club platform. Included as an ecosystem partner rather than a competitor.

Broad incumbents

• Toulouse Football Club (Toulouse FC): Professional Ligue club based in Toulouse. While not a direct competitor at the amateur level, TFC operates in the same metro area and is the primary destination for elite youth talent produced by BSC and similar amateur clubs.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/balma-sporting-club

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about BALMA SPORTING CLUB